The document summarizes a presentation on smart sustainable cities and the Internet of Things given in São Paulo, Brazil. It discusses how connecting devices via IoT can create a digital ecosystem to optimize interactions with the environment, increase available data for decision making, and improve quality of life. It advocates for an integrated smart city platform to provide reusable, scalable, and normalized connectivity for devices and services to generate synergies, provide a unified view of the city, and create an open ecosystem. The presentation uses the example of the Smart Santander project which installed 20,000 IoT devices in Santander, Spain to test applications like smart parking, environmental monitoring, NFC services, and more.

1. ITU Workshop on
“Smart Sustainable Cities in Latin America”
(São Paulo, Brazil, 30 July 2013)
Internet of Things and Sustainability
São Paulo, Brazil, 30 July 2013
Luciano Alakija
Head of BD m2m Global Industry Solutions,
Telefónica Digital
luciano.alakija@telefonica.com

2. Long-term
Sustainability
Environment Business
São Paulo, Brazil, 30 July 2013 2

3. Evidences of Environment changes
Sea Level Rise
• 17 centimetre in the 20th
• Last decade: 2x more
Global Temp. Increase
• 20 warmest years since 1981
• 10 in last 12 years
Glacial retreat
• Alps, Himalayas, Andes,
Rockies, Alaska, Africa
Warming Oceans
• Top 700 meters warming
0.302F since 1969
Declining Artic Sea Ice
• Extent and thickness ice
declined over the last decades
Extreme Events -since 1950
• Record high temp increasing
• Record low increasing
Ocean Acidification
• 30% increase since.
• 2bi tons/year of CO2 absorbed
Shrinking Ice Sheets(2002-2006)
• Greenland: 150-250 km3/year
• Antarctica: 152 km3/year
1
2
3
4
1. Republic of Maldives; 2. Kilimanjaro; 3. Artic Sea in 2007; 4. Greenland
Source:
São Paulo, Brazil, 30 July 2013 3

4. The Green Kondratieff Business Cycle
“A cycle of prosperity, which could be characterized by global structural change from
parasitic to symbiotic economic growth and/or a sustainable “green” path of growth”
São Paulo, Brazil, 30 July 2013 4

5. Global Risks
São Paulo, Brazil, 30 July 2013 5
Source: World Bank 2013

6. Why Internet of Things?
The world is full of objects generating information and things
bear a lot of useful information.
Over time this information has been lost.
When we make things communicate between themselves
(m2m) we create a new digital ecosystem enabling:
Optimized interaction with the environment
Increased variety of data for decision making
Improved quality of life and relevant services
São Paulo, Brazil, 30 July 2013 6

7. Disruptive Potential of the Internet of
Things and the Power of Networks
São Paulo, Brazil, 30 July 2013 7

8. Telefonica Digital Positioning: E2E
solutions in addition to connectivity
Consumer
Electronics
Smart
Cities
Point of
Sales
Smart Connectivity
Transport Utilities &
Sustaina-bility
Industrial
Telemetry
Smart
Health
Smart
Finances
Managed connectivity Data Collection & Analysis Device I+M
Smart
Security
Connectivity: Customer Relationship, Invoicing, Support
São Paulo, Brazil, 30 July 2013 8

9. How to leverage IoT benefits in a
Smart City Project?
Value levers
Cost reduction &
efficiency
Increase Income
Governance & city
planning
Sustainability and
quality of life
I
II
III
IV
Telefonica Smart
City
$
$
São Paulo, Brazil, 30 July 2013 9

10. City should be Designed for People ...
Source: Cidades para Pessoas Project
http://cidadesparapessoas.com
São Paulo, Brazil, 30 July 2013 10

11. ...avoid isolated traditional solutions...
Silo technical optimization of urban services is limited by its cost and
lack of interoperability…
Traditional Smart Solution
Service 1 Service 2 Service N
Intelligence 1 Intelligence 2 Intelligence N
Connectivity
N
Connectivity
1
Connectivity
2
Device 1 Device 2 Device N
No synergies
No scalability
Heterogeneous
devices
Lack of integrated
view
Closed
Information generated by one service is not
used by other services in an efficient way
No reusability
End to end technology deployment, tailored
for each service
Increasing the number of managed devices
or solutions is not cost efficient
Devices are not normalized, lack of
standardization. One solution by device:
captive of device manufacturer
Unable to provide a global unique view of
city services easily
The system doesn’t create an ecosystem of
developers and entrepreneurs around it
X
X
X
X
X
X
São Paulo, Brazil, 30 July 2013 11

12. ...Opt for integrated platform...
The Smart City development requires the creation of smart services
based on interoperable and real-time data in an efficient way
Enabled horizontal services
Service 1 Service 2 Service N
Smart City Platform
Smart Connectivity
Smart Devices
Reusable 
Generates
synergies
Scalable,
manageable
Normalized
devices
Global city view
Open





Smart City Solution
São Paulo, Brazil, 30 July 2013 12

13. ... and use IoT to make it Smarter and
more Sustainable...
Fleet Management
SMART CITY
PLATFORM
Services focused on
decreasing city traffic
density and citizen driving
times, and optimizing public
services routes.
Services whose main
motivation is to reduce energy
consumption (electricity, oil
and gas, water, etc.), to better
manage waste or to improve
environment indicators.
Smart
Taxi
City Economy City Management
Data Collection
&
Analysis
M2M Transactions
Security
& e-Health
Smart Building
Elec. Smart Meter/Grid
Water Smart Meter
Smart Urban Lighting
Waste Management
Watering Manag.
EV Infrastructure
Smart Parking
Traffic management
Intelligent Transport
Community
biking
NFC
Services
Smart Mobility
Digital Signage
e-Tourism
Connected
Retailer
Video
surveillance
Tele-Health & Tele.Care
Hospital Capacity Tracking
Emergency Management
Fire Detection
Noise
detec.
SC
Dashboard
SC Op Center
City maintenance
Open Data
Others
e-Government, e-Vote, e-
Learning
Environment
connected universities, cloud,
Virtual hosting, smart
computing
Energy &
Services focused on
modernizing public
administration through IT
and mobile solutions to
better allocate city
resources, prioritize
investments thanks to an
integrated view of the city.
Security & e-Health
Services focused on
modernizing how city
businesses are
performing and
enabling city growth
Services focused either on crime prevention
and prosecution and health care system
quality and efficiency.
São Paulo, Brazil, 30 July 2013 13

14. ...Attending the needs of different and
heterogeneous stakeholders.
green
sustainable
more
humane
new
businesses
enabler
efficient
automated
smart grid
energy efficiency
electric
vehicle
Ecologists
Politicians
IT
providers
Utilities
Car
Industry
Citizen
Consultancy
companies
São Paulo, Brazil, 30 July 2013 14

15. Case: Smart Santander project
Smart Santander is a city lab for the research and experimentation of architectures, services and applications for the Internet of
Things (IoT).
20,000 IoT devices are planned to be installed from 2011 to 2014 to validate different approaches to the architectural model of
the IoT and the social acceptance of the smart city concept
1.Innovative applications and services: develop new service applications, test and experiment existing ones, and adapt them.
2.Internet of Things middleware solutions: develop and test a smart city platform with an intelligent data management module
3.Internet of Things communication protocols and technologies: test, validate and certify different communication protocols and
integrate them in the city platform
15 organisations from 9 countries
(EU + Australia)
Smart Parking
• Free parking spot sensors
• Real-time notification of cars parking in
restricted spots (bus, load, disabled,…)
Weather and Environment Stations
• Measure temperature, pressure,
specific substances concentration in air
NFC services
• Payments
• Access control (offices, public
transport,…)
Smart Urban Lighting
• Regulate light intensity based on
presence detection, time, luminosity,…
Internet Based City TV Stations
Intelligent Transport Syst.
• Information about bus occupancy
levels and delays
• Suggest alternative routes
Project Leadership:
Waste Management
• Optimise waste collection fleet
routes based on real-time filling
levels detected in containers
Smart Watering
• Reduce water consumption based
on soil humidity, landscape
conditions, soil denisty, weather
forecasts,…
Traffic Monitoring
• Determine traffic intensity providing
dynamic traffic maps
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16. Thank you!
São Paulo, Brazil, 30 July 2013 16