Film Distribution

1. DISTRIBUTION By Aimee Smith

2. WHAT IS FILM DISTRIBUTION?
Film Distribution is the process of making a film available for
audiences to view it. A film distributor completes this task, being the
ones who control the marketing strategy for the film, decide the media
by which a film is to be exhibited or made available for viewing, and
also are the ones who set the release date too. The film may be
exhibited directly to the public either through a movie theatre,
television or personal home viewing.

3. WHAT IS FILM
DISTRIBUTION’S
ASSOCIATION?
Film Distributors' Association Ltd. (FDA) is an organisation for
theatrical film distributors in the UK - the companies that release films
for UK cinema audiences. FDA was originally established in London in
1915 and works with many individuals, companies and organisations.
FDA believes that film is an influential, dynamic part of the UK's
creative economy so they are engaged in the industry's on-going
efforts to battle film piracy and theft, being members of the Federation
Against Copyright Theft (FACT) and the Alliance for IP.

4. GUARDIANS OF THE GALAXY
DISTRIBUTION
Guardians of the Galaxy distribution company is Walt Disney Studios
Motion Pictures, beng an American film distribution company who have
also distributed Star Wars, The Avengers, Toy Story, Iron Man, Finding
Nemo and Inside Out, all being film that have been successful and
popular.
Guardians of the Galaxy’s world premiere was held on July 21st, 2014,
at the Dolby Theatre in Hollywood. The film was released theatrically in
the United Kingdom on July 31st, 2014, and in the United States
August 1st, in 3D and IMAX 3D. The film was released in 4,080
theatres in the United States, making it the widest August release.
4

5. 5
Trailers are put together before the film is released
to give a sense of what the film will be about, and
to also tell people that this film is being made and
that it exists. It will show a section of clips, giving a
rough story line and it will also show all the main
characters that star in the film, being useful if there
are popular, famous people starring in the film as
it will hype up the film and get people interested in
it.
Posters are also made to get the word out
to an audience, showing the audience who
is featured in the film, the date of release
and then what the film is called, wanting to
build up a large audience prior to its
release, as this will help the film to be more
successful. I have also included a
screenshot of an interview for this film with
the main, most popular actors starring in
this film, as it is an interview with Google
so will help to promote and distribute the
film.

6. THEORY OF EVERYTHING
DISTRIBUTION
The companies that helped distribute the Theory of Everything consisted of
Universal Pictures and Focus Features, working together in order to result
in a more successful outcome considering that the Theory of Everything
isn't a blockbuster film. This film was premiered at the Toronto International
Film Festival on 7th September 2014.
Universal Pictures is an American film studio, owned by Comcase through
its entirely owned subsidiary NBCUniversal, and is one of Hollywood’s Big
Six film studios. Other successful films that they have distributed are
Jurassic Park, Despicable Me, Bruce Almighty, Ted and Fast&Furious 6.
Focus Features is the art house films division of NBCUniversal, and acts as
both a producer and distributor for its own films and a distributor for
independent and foreign films.
6

7. 7
The trailers here give an insight on the
drama that the film is about, and also the
main actors staring in the film. Creating a
trailer before the film is released hypes up
the film and tells the audience that it is an
upcoming film, making them aware of what
is to come.
You can also see an interview that is being
held with the main actors a couple days
after the release of the film, helping to
promote the films as it generates exposure
for the Theory of Everything from Variety’s
audience, making more money because of
this.