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Business Development
            “Gyaan”
   August Local Congress 2012
We know exchange, but…
do you exchange support?
Contents

 Introduction

 Role of BD-ER, what`s your understanding ?

 Job Role (specific)

 Synergy

 Things to know

 Few terms

 How you can go about it
Introduction
                       Vision Statement:
  “To redefine processes & create associations for AIESEC
   Hyderabad with the external world for a sustainable future”

                       Mission Statement:
“Fund raising through multi dimensional ventures by ensuring
stakeholders satisfaction with the aim of financial sustainability for
 external initiatives, thereby achieving the targets of the year – 14
                                Lakh”
Role of BD-ER
                        what we can do for you


• making the LC financially sustainable in its local environment

• striking long term partnerships

• innovating with Multi Dimensional Ventures

• creating avenues for revenue for the LC

• executing externally relevant events for AIESEC
Role of BD-ER
                         what we can do for you


• connecting AIESEC with the best possible personalities in the
   external world

• value additions to our products

• product re packaging

• maintaining excellent CRM with all stakeholders

• creating exchange opportunities for all AIESEC Programs
   (GCDP/GIP etc)
Job Role
•   Fund Raising
•   Event Based Sponsorship
•   General Sponsorships
•   Partnership Development
•   CRM Processes
•   In kind benefits
•   Market Research
•   Appointments
•   Innovations
•   Increasing Product Value
Job Role
• Synergy Meets
• Standard ER Operating Procedures (Cold call,Appt fixing, CRM,
  Documentation,etc
• Attending External Forums
• Attending External Events as an Organizer
• Presentation & Facilitation Skills
• Strategic thought
• Adaptable Sales
• Networking
• Logistical Management
• Implementation of ER Products
• Media Relations (in synergy with C)
Synergy-how you can relate to BD
• Corporate Sector – clientele being the first to buy products

• Development Sector – expanding clientele, showcasing impact

• Education Sector – MDPs, venues

• Student Sector – travel partners

• Marketing Sector – all in-kind partnerships, newsletter

• Expansions – network
Things to know
• Board of Advisers

• Talent Support Group

• Corporate Support Group

• Popular Alumni
Few terms
•   MDP        •   NCEP
•   CSG        •   NBoA
•   TSG        •   MoU
•   ASG        •   MoA
•   BoA        •   KPI
•   NEP        •   CSF
How you can go about it
•   Sales Pitch (multi product pitch)
•   Sales Kit
•   Selling AIESEC as a brand
•   Knowing AIESEC Facts
•   Showcasing impact
•   At least 3 ER based appointments per week – the biggest
    learning!
Result

    “Immense contribution to the LC”
            And guess what ?
               its easy !!!

     If each one of you gets one client,
Imagine the number of stakeholders AIESEC
                 would have!
After all, all of you are..
AIESEC`ERs !
Please do get in touch with us for any
        clarifications/queries.

           Hope it helped ! 
Thank You

 Much Love,
Young Money

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AIESEC Hyderabad - Business Development Gyaan

  • 1. Business Development “Gyaan” August Local Congress 2012
  • 2. We know exchange, but… do you exchange support?
  • 3. Contents  Introduction  Role of BD-ER, what`s your understanding ?  Job Role (specific)  Synergy  Things to know  Few terms  How you can go about it
  • 4. Introduction Vision Statement: “To redefine processes & create associations for AIESEC Hyderabad with the external world for a sustainable future” Mission Statement: “Fund raising through multi dimensional ventures by ensuring stakeholders satisfaction with the aim of financial sustainability for external initiatives, thereby achieving the targets of the year – 14 Lakh”
  • 5. Role of BD-ER what we can do for you • making the LC financially sustainable in its local environment • striking long term partnerships • innovating with Multi Dimensional Ventures • creating avenues for revenue for the LC • executing externally relevant events for AIESEC
  • 6. Role of BD-ER what we can do for you • connecting AIESEC with the best possible personalities in the external world • value additions to our products • product re packaging • maintaining excellent CRM with all stakeholders • creating exchange opportunities for all AIESEC Programs (GCDP/GIP etc)
  • 7. Job Role • Fund Raising • Event Based Sponsorship • General Sponsorships • Partnership Development • CRM Processes • In kind benefits • Market Research • Appointments • Innovations • Increasing Product Value
  • 8. Job Role • Synergy Meets • Standard ER Operating Procedures (Cold call,Appt fixing, CRM, Documentation,etc • Attending External Forums • Attending External Events as an Organizer • Presentation & Facilitation Skills • Strategic thought • Adaptable Sales • Networking • Logistical Management • Implementation of ER Products • Media Relations (in synergy with C)
  • 9. Synergy-how you can relate to BD • Corporate Sector – clientele being the first to buy products • Development Sector – expanding clientele, showcasing impact • Education Sector – MDPs, venues • Student Sector – travel partners • Marketing Sector – all in-kind partnerships, newsletter • Expansions – network
  • 10. Things to know • Board of Advisers • Talent Support Group • Corporate Support Group • Popular Alumni
  • 11. Few terms • MDP • NCEP • CSG • NBoA • TSG • MoU • ASG • MoA • BoA • KPI • NEP • CSF
  • 12. How you can go about it • Sales Pitch (multi product pitch) • Sales Kit • Selling AIESEC as a brand • Knowing AIESEC Facts • Showcasing impact • At least 3 ER based appointments per week – the biggest learning!
  • 13. Result “Immense contribution to the LC” And guess what ? its easy !!! If each one of you gets one client, Imagine the number of stakeholders AIESEC would have!
  • 14. After all, all of you are..
  • 16. Please do get in touch with us for any clarifications/queries. Hope it helped ! 
  • 17. Thank You Much Love, Young Money