Learn how search marketers are improving ROI with Call Performance Marketing. Hear tips and tricks, case studies and what you can do to improve the ROI of your search spending. Experience level: Intermediate Target audience: Affiliates/Publishers Niche/vertical: Call Performance Marketing Rob Duva, Chief Operating Officer, RingRevenue (Twitter @ringrevenue) (Moderator) Don Batsford, Jr., Partner, 31 Media (Twitter @batsford) Jeremy Siders, Partner, Web Ink LLC Dan Sweeney, Director, Media Services, Commission Junction

1. improveROIwithCALLPERFORMANCEMARKETING

2. panelist:Dan Sweeney company: Commission Junction title: Director, Media Services favorite food: String Cheese favorite book: Shaq Talks Back Beware of geeks bearing formulas. --Warren Buffet

3. panelist: Don Batsford Jr. company: 31Media title: Partner favorite food: Watermelon favorite book: Outliers Learn from the mistakes of others.You can never live long enough to make them all yourself. --Groucho Marx

4. panelist: Jeremy Siders company:Web Ink LLC title: Partner favorite food: Watermelon favorite book: Outliers Win. --Adrian, Rocky

5. moderator: Rob Duva company: RingRevenue title: COO favorite food: Irish Car Bomb favorite book: Dead Solid Perfect Well done is better than well said. --Ben Franklin

6. WHY call performance marketing? 1

7. WHO is using it? HOW are they using it? 2

8. WHAT kind of results are marketers seeing? 3

9. HOW to get started? 4

10. your QUESTIONS answered

11. contact Rob Duva- rob@ringrevenue.com Dan Sweeney – dsweeney@cj.com Don Batsford, Jr. – don@31media.com Jeremy Siders – jeremy@webinkonline.com