CMO.com: APAC Gets The Chat-App Message
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Instant-messaging services are expanding into other Internet-based offerings, such as e-commerce and live streaming, as their creators look to enhance the world’s growing smartphone market. The Asia Pacific region is driving this growth in usage, providing businesses with a myriad of local and international platforms for their conversations. In this infograpic, we take a look at the most popular chat apps in the Asia Pacific region, their closest competitors, and the opportunities for marketers to converse with their audiences.
