How to use keyword optimisation to improve your linked in profile

18.870 Aufrufe

Veröffentlicht am

Even if you’re not already familiar with the phrase ‘Keyword Optimisation’, then the chances are you’ve probably heard it being thrown around a fair bit. And there’s a good reason why people talk about it so often. In this article I’m going to be telling you about why keyword optimisation is so important, and how you can use it specifically to improve your LinkedIn profile and increase your chances of bringing the right people to your business.

Veröffentlicht in: Marketing
0 Kommentare
3 Gefällt mir
Statistik
Notizen
  • Als Erste(r) kommentieren

Keine Downloads
Aufrufe
Aufrufe insgesamt
18.870
Auf SlideShare
0
Aus Einbettungen
0
Anzahl an Einbettungen
5
Aktionen
Geteilt
0
Downloads
835
Kommentare
0
Gefällt mir
3
Einbettungen 0
Keine Einbettungen

Keine Notizen für die Folie

How to use keyword optimisation to improve your linked in profile

  1. 1. How to Use Keyword Optimisation to Improve Your LinkedIn Profile 1 webtrafficthatworks.com
  2. 2. webtrafficthatworks.com Get the full article by going to 2
  3. 3. Who is Adam Houlahan? 3
  4. 4. Adam is a leading world expert when it comes to helping business owners and entrepreneurs 4
  5. 5. Adam and his team have helped over 3,200 people and he shares some of his top secrets in his bestselling books, Social Media Secret Sauce 5
  6. 6. Adam and the team at Web Traffic That Works also have a lifetime partnership with Buy1Give1 6
  7. 7. Web Traffic That Works are closing in on an amazing 400,000 impacts 7
  8. 8. The top 5 takeaways 8
  9. 9. #1. Using the right words in the right places will bring more potential clients to your LinkedIn profile TOP 5 TAKEAWAYS FROM THIS INTERVIEW 9
  10. 10. #2. The keywords you choose should be integral to the service or product that you’re offering to clients TOP 5 TAKEAWAYS FROM THIS INTERVIEW 10
  11. 11. #3. When choosing your professional headline and position description, you should avoid using widely used words such as CEO and general manager TOP 5 TAKEAWAYS FROM THIS INTERVIEW 11
  12. 12. #4. There are free online tools you can use to help you pick the best and most effective position title for your LinkedIn profile TOP 5 TAKEAWAYS FROM THIS INTERVIEW 12
  13. 13. #5. The skills section of LinkedIn is an ideal place to place keywords that your ideal clients will be searching for TOP 5 TAKEAWAYS FROM THIS INTERVIEW 13
  14. 14. TOP 3 QUOTES 14
  15. 15. “The number one area that you need to have this optimisation for is in that professional headline” TOP 3 QUOTES FROM THIS INTERVIEW 15
  16. 16. “The first thing you’ve got to do when you look at LinkedIn is decide what it is that you’re going to use LinkedIn for” TOP 3 QUOTES FROM THIS INTERVIEW 16
  17. 17. “Another really key area that a lot of people just don’t understand the value of is the skills. LinkedIn call them skills but realistically they’re keywords” TOP 3 QUOTES FROM THIS INTERVIEW 17
  18. 18. TOP 3 ACTION ITEMS 18
  19. 19. #1. Start brainstorming keywords that you can use on your LinkedIn profile. These should be words that are integral to the service or product that you’re offering to clients TOP 3 ACTION ITEMS YOU SHOULD DO NOW 19
  20. 20. #2. Choose a position title and professional headline that describes what you do, but is more niche than something widely used such as CEO or general manager TOP 3 ACTION ITEMS YOU SHOULD DO NOW 20
  21. 21. #3. Think about which skills you can add to your profile that will help your page to be more easily found on LinkedIn. These should be words/phrases that your ideal client will be searching for TOP 3 ACTION ITEMS YOU SHOULD DO NOW 21
  22. 22. webtrafficthatworks.com Get the full article by going to 22

×