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PodShow/Mevio Coca Cola Campaign

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Adam "AB" Bloom
Adam "AB" Bloom

Here is an example of one campaign (of over 20) which I ran while at PodShow/Mevio. Each campaign typically included banners, PPC, rich media, audio, video, and social networking. We distributed video across many platforms.

BusinessTechnology
1 of 7
Campaign Goals ,[object Object],[object Object],[object Object],[object Object],[object Object]
Expected/Actual Outcomes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Campaign Participants ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Campaign Elements Homepage Banner Top of Profile Banner Podcast iTunes Audio/Image Podcast Video in iTunes PodShow Video Player (& embeddable video)
Coke UK Ad Platforms Daily Source Code on Tivo “ Eleven” on iPod Podcast Video Ad on Apple TV Coke Commercial on PSP
User Generated Feedback Note: The following is from a few episodes of one show.
User Generated Feedback Feedback via Blogs Feedback via Email Feedback via PodShow Profile The DSC is making existing advertising work better, I have thrown away numerous bottles with these codes on, it's only listening to the DSC that actually prompted me to use them. Many, many thanks, Darren (the guy with the hot sounding wife ;-)

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Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
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PodShow/Mevio Coca Cola Campaign

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  • 4. Campaign Elements Homepage Banner Top of Profile Banner Podcast iTunes Audio/Image Podcast Video in iTunes PodShow Video Player (& embeddable video)
  • 5. Coke UK Ad Platforms Daily Source Code on Tivo “ Eleven” on iPod Podcast Video Ad on Apple TV Coke Commercial on PSP
  • 6. User Generated Feedback Note: The following is from a few episodes of one show.
  • 7. User Generated Feedback Feedback via Blogs Feedback via Email Feedback via PodShow Profile The DSC is making existing advertising work better, I have thrown away numerous bottles with these codes on, it's only listening to the DSC that actually prompted me to use them. Many, many thanks, Darren (the guy with the hot sounding wife ;-)