SlideShare a Scribd company logo
1 of 28
What Is Social
Media?
A way of
CONNECTING with
your CUSTOMERS
like you have
NEVER known
before!
A way of
CONNECTING with
your CUSTOMERS
like you have
NEVER known
before!
"We don't have a
choice of whether
we DO Social
Media,
the question is
HOW WELL WE
DO IT" Eric Qualman
If was a country
3rdit
would
be the
largest in the World
More than 400 million
active users
5 billion minutes
each day spent on
Facebook
60 million
status updates
every day
50% of mobile
internet
traffic
is
for
believes
it will have
1 BILLION
users by 2012
Lady Gaga and
Britney Spears have
more followers than
the population of
Sweden, Israel,
Switzerland, Ireland
& Panama combined
80% of companies
use social media
to recruit
95% of them use
is the
World's 2nd
largest search engine
In the time it has
taken to watch this
100+ hours of
content has been
uploaded
Word Of Mouth
now spans the
globe
What are
people
saying
about
your brand?
78% of consumer
TRUST
recommendations
ONLY 14% trust
advertising!
Cancelled their
Superbowl advertising
after 23 years, to
invest it in social media
Social Media is NOT
a Fad!
It is a massive shift in
the way we
communicate.
Listen First
Sell Second
We can
help you
connect
with your
customers
Helping
you
listen
to
their
needs
We are here to
listen for you!
AardvarkSocial Media.com
Listening For You
AardvarkSocial Media.com
Listening For You

More Related Content

Viewers also liked

Cucumbertown flash-tech-talk
Cucumbertown flash-tech-talkCucumbertown flash-tech-talk
Cucumbertown flash-tech-talkCherian Thomas
 
Photo Composition
Photo CompositionPhoto Composition
Photo Compositiontom98502
 
Powerpoint.alg.
Powerpoint.alg.Powerpoint.alg.
Powerpoint.alg.41744587
 
My presentation
My presentationMy presentation
My presentationtom98502
 
Mardia chemicals case by shreya a322509022
Mardia chemicals case by shreya a322509022Mardia chemicals case by shreya a322509022
Mardia chemicals case by shreya a322509022Shreya Ganguly
 
Associated Data Services,LLP Revenue Enhancement Presentation
Associated Data Services,LLP Revenue Enhancement PresentationAssociated Data Services,LLP Revenue Enhancement Presentation
Associated Data Services,LLP Revenue Enhancement PresentationJohn Stanton
 
Associated Data Services,LLP EOB Solutions
Associated Data Services,LLP EOB SolutionsAssociated Data Services,LLP EOB Solutions
Associated Data Services,LLP EOB SolutionsJohn Stanton
 
Mardia chemicals case by shreya a322509022
Mardia chemicals case by shreya a322509022Mardia chemicals case by shreya a322509022
Mardia chemicals case by shreya a322509022Shreya Ganguly
 
econsultancy-enterprise-subscriptions-EMEA
econsultancy-enterprise-subscriptions-EMEAeconsultancy-enterprise-subscriptions-EMEA
econsultancy-enterprise-subscriptions-EMEAFrancisco Abreu
 
Social media in china
Social media in chinaSocial media in china
Social media in chinaBin yuan
 
Mardia chemicals case by shreya a322509022
Mardia chemicals case by shreya a322509022Mardia chemicals case by shreya a322509022
Mardia chemicals case by shreya a322509022Shreya Ganguly
 
Seminar on Language presentation
Seminar on Language presentationSeminar on Language presentation
Seminar on Language presentationLhuluw
 
Mardia chemicals case
Mardia chemicals case Mardia chemicals case
Mardia chemicals case Shreya Ganguly
 
Securitisation in india
Securitisation in indiaSecuritisation in india
Securitisation in indiaShreya Ganguly
 
formation of a company
formation of a companyformation of a company
formation of a companyShreya Ganguly
 

Viewers also liked (19)

Reflexion
ReflexionReflexion
Reflexion
 
Cucumbertown flash-tech-talk
Cucumbertown flash-tech-talkCucumbertown flash-tech-talk
Cucumbertown flash-tech-talk
 
Photo Composition
Photo CompositionPhoto Composition
Photo Composition
 
Powerpoint.alg.
Powerpoint.alg.Powerpoint.alg.
Powerpoint.alg.
 
My presentation
My presentationMy presentation
My presentation
 
Trabajo yadira
Trabajo yadiraTrabajo yadira
Trabajo yadira
 
Mardia chemicals case by shreya a322509022
Mardia chemicals case by shreya a322509022Mardia chemicals case by shreya a322509022
Mardia chemicals case by shreya a322509022
 
Pvt ltd co
Pvt ltd coPvt ltd co
Pvt ltd co
 
Associated Data Services,LLP Revenue Enhancement Presentation
Associated Data Services,LLP Revenue Enhancement PresentationAssociated Data Services,LLP Revenue Enhancement Presentation
Associated Data Services,LLP Revenue Enhancement Presentation
 
Associated Data Services,LLP EOB Solutions
Associated Data Services,LLP EOB SolutionsAssociated Data Services,LLP EOB Solutions
Associated Data Services,LLP EOB Solutions
 
Mardia chemicals case by shreya a322509022
Mardia chemicals case by shreya a322509022Mardia chemicals case by shreya a322509022
Mardia chemicals case by shreya a322509022
 
econsultancy-enterprise-subscriptions-EMEA
econsultancy-enterprise-subscriptions-EMEAeconsultancy-enterprise-subscriptions-EMEA
econsultancy-enterprise-subscriptions-EMEA
 
Social media in china
Social media in chinaSocial media in china
Social media in china
 
Mardia chemicals case by shreya a322509022
Mardia chemicals case by shreya a322509022Mardia chemicals case by shreya a322509022
Mardia chemicals case by shreya a322509022
 
Seminar on Language presentation
Seminar on Language presentationSeminar on Language presentation
Seminar on Language presentation
 
Mardia chemicals case
Mardia chemicals case Mardia chemicals case
Mardia chemicals case
 
Securitisation in india
Securitisation in indiaSecuritisation in india
Securitisation in india
 
Cl
ClCl
Cl
 
formation of a company
formation of a companyformation of a company
formation of a company
 

Similar to What Is Social Media? - Connecting With Customers Like Never Before

Social media and impact on economy and society
Social media and impact on economy and societySocial media and impact on economy and society
Social media and impact on economy and societyBhaswati Guha Majumder
 
Social Media and impact on economy and society
Social Media and impact on economy and societySocial Media and impact on economy and society
Social Media and impact on economy and societyBhaswati Guha Majumder
 
Intorduction to social media
Intorduction to social mediaIntorduction to social media
Intorduction to social mediaJody Chandler
 
Talkabout Social Media
Talkabout Social MediaTalkabout Social Media
Talkabout Social Mediaalessandro1983
 
Social Media For Job Search
Social Media For Job SearchSocial Media For Job Search
Social Media For Job SearchCindy Ludford
 
Social media marketing
Social media marketingSocial media marketing
Social media marketingMichael Grader
 
Shawnee Chamber of Commerce
Shawnee Chamber of CommerceShawnee Chamber of Commerce
Shawnee Chamber of CommerceWhitney Mathews
 
Engage Your Customers or Die
Engage Your Customers or DieEngage Your Customers or Die
Engage Your Customers or DieAdvocacy Social
 
Let's learn about social networks together
Let's learn about social networks togetherLet's learn about social networks together
Let's learn about social networks togetherFanny González
 
Crash Course in Facebook
Crash Course in FacebookCrash Course in Facebook
Crash Course in FacebookTwoCents Group
 
Who Is Afraid of Social PR? Nigerian Public Relations in the age of social media
Who Is Afraid of Social PR? Nigerian Public Relations in the age of social mediaWho Is Afraid of Social PR? Nigerian Public Relations in the age of social media
Who Is Afraid of Social PR? Nigerian Public Relations in the age of social mediaFemi Falodun
 
Who Is Afraid of Social PR
Who Is Afraid of Social PRWho Is Afraid of Social PR
Who Is Afraid of Social PRID Africa
 
Pharmaceutical Companies Are Not Yet a Meaningful Part of the Conversation
Pharmaceutical Companies Are Not Yet a Meaningful Part of the ConversationPharmaceutical Companies Are Not Yet a Meaningful Part of the Conversation
Pharmaceutical Companies Are Not Yet a Meaningful Part of the ConversationOlivier LAURENT
 
Running a Restaurant in the Digital World
Running a Restaurant in the Digital WorldRunning a Restaurant in the Digital World
Running a Restaurant in the Digital Worldchefmarkgarcia
 
Prel Nokia W+K
Prel Nokia W+KPrel Nokia W+K
Prel Nokia W+Kmarkmedia
 
Creating Buzz/Engaging Influencers -Social Media Masters - Toronto
Creating  Buzz/Engaging Influencers -Social Media Masters - TorontoCreating  Buzz/Engaging Influencers -Social Media Masters - Toronto
Creating Buzz/Engaging Influencers -Social Media Masters - TorontoSean Moffitt
 
Social media and Travel & Tourism
Social media and Travel & Tourism Social media and Travel & Tourism
Social media and Travel & Tourism Social Samosa
 
Report on Digital Media for Tour & Travel Industry
Report on Digital Media for Tour & Travel IndustryReport on Digital Media for Tour & Travel Industry
Report on Digital Media for Tour & Travel IndustrySocial Samosa
 

Similar to What Is Social Media? - Connecting With Customers Like Never Before (20)

Social media and impact on economy and society
Social media and impact on economy and societySocial media and impact on economy and society
Social media and impact on economy and society
 
Social Media and impact on economy and society
Social Media and impact on economy and societySocial Media and impact on economy and society
Social Media and impact on economy and society
 
Intorduction to social media
Intorduction to social mediaIntorduction to social media
Intorduction to social media
 
Talkabout Social Media
Talkabout Social MediaTalkabout Social Media
Talkabout Social Media
 
Social Media For Job Search
Social Media For Job SearchSocial Media For Job Search
Social Media For Job Search
 
Social media marketing
Social media marketingSocial media marketing
Social media marketing
 
NCB Quarterly Event
NCB Quarterly EventNCB Quarterly Event
NCB Quarterly Event
 
Shawnee Chamber of Commerce
Shawnee Chamber of CommerceShawnee Chamber of Commerce
Shawnee Chamber of Commerce
 
Engage Your Customers or Die
Engage Your Customers or DieEngage Your Customers or Die
Engage Your Customers or Die
 
Let's learn about social networks together
Let's learn about social networks togetherLet's learn about social networks together
Let's learn about social networks together
 
Crash Course in Facebook
Crash Course in FacebookCrash Course in Facebook
Crash Course in Facebook
 
Who Is Afraid of Social PR? Nigerian Public Relations in the age of social media
Who Is Afraid of Social PR? Nigerian Public Relations in the age of social mediaWho Is Afraid of Social PR? Nigerian Public Relations in the age of social media
Who Is Afraid of Social PR? Nigerian Public Relations in the age of social media
 
Who Is Afraid of Social PR
Who Is Afraid of Social PRWho Is Afraid of Social PR
Who Is Afraid of Social PR
 
Pharmaceutical Companies Are Not Yet a Meaningful Part of the Conversation
Pharmaceutical Companies Are Not Yet a Meaningful Part of the ConversationPharmaceutical Companies Are Not Yet a Meaningful Part of the Conversation
Pharmaceutical Companies Are Not Yet a Meaningful Part of the Conversation
 
Running a Restaurant in the Digital World
Running a Restaurant in the Digital WorldRunning a Restaurant in the Digital World
Running a Restaurant in the Digital World
 
Prel Nokia W+K
Prel Nokia W+KPrel Nokia W+K
Prel Nokia W+K
 
Creating Buzz/Engaging Influencers -Social Media Masters - Toronto
Creating  Buzz/Engaging Influencers -Social Media Masters - TorontoCreating  Buzz/Engaging Influencers -Social Media Masters - Toronto
Creating Buzz/Engaging Influencers -Social Media Masters - Toronto
 
Social Media & Business Marketing
Social Media & Business MarketingSocial Media & Business Marketing
Social Media & Business Marketing
 
Social media and Travel & Tourism
Social media and Travel & Tourism Social media and Travel & Tourism
Social media and Travel & Tourism
 
Report on Digital Media for Tour & Travel Industry
Report on Digital Media for Tour & Travel IndustryReport on Digital Media for Tour & Travel Industry
Report on Digital Media for Tour & Travel Industry
 

Recently uploaded

Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxContemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxMarkAnthonyAurellano
 
8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCRashishs7044
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessSeta Wicaksana
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Servicecallgirls2057
 
IoT Insurance Observatory: summary 2024
IoT Insurance Observatory:  summary 2024IoT Insurance Observatory:  summary 2024
IoT Insurance Observatory: summary 2024Matteo Carbone
 
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu MenzaYouth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menzaictsugar
 
Digital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfDigital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfJos Voskuil
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis Usage2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis UsageNeil Kimberley
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCRashishs7044
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607dollysharma2066
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfrichard876048
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Riya Pathan
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailAriel592675
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Anamaria Contreras
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africaictsugar
 
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfIntro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfpollardmorgan
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCRashishs7044
 
India Consumer 2024 Redacted Sample Report
India Consumer 2024 Redacted Sample ReportIndia Consumer 2024 Redacted Sample Report
India Consumer 2024 Redacted Sample ReportMintel Group
 

Recently uploaded (20)

Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxContemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
 
8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR
 
Call Us ➥9319373153▻Call Girls In North Goa
Call Us ➥9319373153▻Call Girls In North GoaCall Us ➥9319373153▻Call Girls In North Goa
Call Us ➥9319373153▻Call Girls In North Goa
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful Business
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
 
IoT Insurance Observatory: summary 2024
IoT Insurance Observatory:  summary 2024IoT Insurance Observatory:  summary 2024
IoT Insurance Observatory: summary 2024
 
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu MenzaYouth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
 
Digital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfDigital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdf
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis Usage2024 Numerator Consumer Study of Cannabis Usage
2024 Numerator Consumer Study of Cannabis Usage
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdf
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detail
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africa
 
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfIntro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
 
India Consumer 2024 Redacted Sample Report
India Consumer 2024 Redacted Sample ReportIndia Consumer 2024 Redacted Sample Report
India Consumer 2024 Redacted Sample Report
 

What Is Social Media? - Connecting With Customers Like Never Before