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Cool things about google ad planner

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Prachi Karan
Prachi Karan

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Cool things about Google Ad Planner India, 10 May 2011
RESEARCH PAGE 1.
a. Search by site ,[object Object]
Advertising,[object Object]
Keywords It can be used for Search Engine Optimization. Also it helps content writers and site designers valuable information.
b. Search by audience ,[object Object]
Predefined audience It shows highlighted tabs which show you the keywords they search for, the sites that they visit, the demographics they have selected.
b. Search by audience contd. ,[object Object], It gives a list of smaller websites which will be more targeted towards the audience. ,[object Object]
Visualization Tools,[object Object]
Helps a Media Planner in 3 key areas : ,[object Object],It involves finding the list of sites that is going to work for your campaign. ,[object Object],It involves having a certain degree of confidence that the sites that you are targeting will work for your audience. ,[object Object],Also it tells me where my audience is going beyond the obvious sites.
Helps take an informed decision based on ,[object Object]
Psychographics

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Cool things about google ad planner

  • 1. Cool things about Google Ad Planner India, 10 May 2011
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  • 5. Keywords It can be used for Search Engine Optimization. Also it helps content writers and site designers valuable information.
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