AUTOMATION: SCALING WHILE YOU'RE ASLEEP w/ Philip Petersen Entrepreneur at heart, Philip started his journey at Google as a Performance Marketer before going to Rocket Internet as the head of sales of a logistics startup. In 2018, he consulted various Berlin startups on growth strategies, before committing to Jodel's challenge of generating revenue. Philip will share with us his experience at Rocket Internet with implementing a self booking tool for customers as well as their sales strategy at Jodel - especially their new product for users to book advertisements themselves. Check out the video here: https://www.youtube.com/watch?v=vmqFyGLcFos

1. Automation
Making Money while you’re asleep

2. Sales Development Reps à Sales Executive à Customer Success Manager

3. Sales Development Reps à Sales Executive à Customer Success Manager
9 3 1

4. Technology Adoption Curve
Source: Everett Rogers

5. Inbound Strategies
1) Events & Conferences
2) PR – Getting featured in articles
3) Marketing (Paid and unpaid)
a) LinkedIn, AdWords, Facebook, Retargeting
b) SEO, Cold-Mailing

6. Goals for Lead List
1) Create a Login for your platform
2) Signup to E-Mail list
3) Follow you on Social Media

9. Encourage
Actions
Drive
Conversions

10. Thank you
Interested in talking Sales?
Find me on LinkedIn: Philip Petersen
Interested in advertising on Jodel?
E-Mail: ads@jodel.com