1. 1. Dimas Dwi Nugraha
2. Paula Irena
3. Yokogiru A. V. Simanjuntak
4. Megawati
5. Hana Imanuela
PREPARED BY:
PREPARED BY:
- Professional Event Organizer -- Professional Event Organizer -
2. Digital Playground is a nationally recognized, full
service, social, and corporate event planning
organization with a focus on specialized events and
destination management which was founded by
Dimas DW on January 28th
, 2011.
Digital Playground one of the premier event
companies in the world.
Digital Playground is a collaborative firm that draws
on the eclectic talents of all of our team
members. We work as a team, collaborating on all
facets of each event, ensuring seamless execution
and excellent customer service.
3. We offer a range of services & support a wide
scope of meetings & events, like:
a. Product Launching
• We are focused on one thing: Making your next
product launch to be a HUGE success. Our
service include: Branding/ logos, marketing
support and guidance, merchandising strategies,
and packaging development.
4. We offer a range of services & support a wide scope of
meetings & events, like:
a. Conferences & Exhibitions
• We build events from conception to delivery we plan,
develop and execute conferences & exhibitions
• Our integrated approach offers a holistic service,
bespoke to your conference needs.
• We manage content, materials, delegates, sponsorship
and venue logistics before executing flawless on site
management.
5. Vission
To be a leading and reputable Indonesian IMC Solutions
Company
Missions
1. To be the best end-to-end IMC solution company with
Indonesian “heart-sell” approach.
2. Transforming our people professionaly, personally,
socially.
3. Creating profitable and sustainable value for our
stakeholders.
6. Our logo dominated by blue leaves color
which shows about balancing the
opportunity related in Digital Playground.
As pure as nature, we keep balancing
amongst our services and our qualities in
a significant ‘wheel’ which denoted by
the rounding leafs that has no corner.
7. Strength
1.Keeping costs below that of competitors
2.Strong internal communications system
3.A strong geographical location with high traffic
input
4.Business reputation of being innovative
5.Well designed marketing strategies
8. Weakness
1.High cost of rental for the office
2.An ineffiecient record maintenance system in
place
3.Too much stock in inventory and higher inventory
costs
9. Opportunity
1.Customers in the market are loyal
2.Internet as a marketing tool
3.Customers’ increasing knwoledge about what
they want
10. Threats
1.A lot of competitors in the market with similar
services
2.A new advertising campaign launched by
competitors
3.A downturn in economy and less spending budget
of people
