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Wrangle 2016: Growth of IOT, in Numbers

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By Sanny Liao, IFTTT

As the Internet of Things (IOT) becomes more mainstream, we are seeing a similar shift in the usage of IOT products by our users at IFTTT. This talk will focus on the growth of IOT, the emotional responses to IOT, and interesting adoption trends that we see among different groups of people.

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Wrangle 2016: Growth of IOT, in Numbers

  1. 1. 1 The Internet of Things Sanny Liao Senior Data Scientist @IFTTT Wrangle 2016
  2. 2. C O N F I D E N T I A L A N D P R O P R I E T A R Y 2C O N F I D E N T I A L A N D P R O P R I E T A R Y The Internet of Things (IoT) is the network of physical devices, vehicles, buildings and other items—embedded with electronics, software, sensors, actuators, and network connectivity that enable these objects to collect and exchange data - Wikipedia (July 2016)
  3. 3. 3 Some explanatory text to introduce the theme of the deck and such. We have been fascinated by a connected future for a long time.
  4. 4. 4 IoT products took off in the last 2 years 1 3 5 8 12 27 41 70 113 162 0 45 90 135 180 WEMO MOTION WEMO SWITCH JAWBONE UP PHILIPS HUE FITBIT NEST AMAZON ALEXA BMW EVE FOR TESLA Number of Channels on IFTTT
  5. 5. 5 So is the adoption of IoT products K 1K 16K 67K 163K 310K 530K 847K 1,291K 1,810K 0 500000 1000000 1500000 2000000 Number of IoT Connections on IFTTT
  6. 6. 6 Which parts of our lives have we seen the most disruption from IoT?
  7. 7. Connected Home is the most likely starter category for IoT users 2% 3% 8% 25% 62% 0% 18% 35% 53% 70% % of IoT Users on IFTTT by Starter Category
  8. 8. 8 Some explanatory text to introduce the theme of the deck and such. Percent of IoT connections on IFTTT Connected Car 3% Security & Monitoring 4% DIY Electronics 7% Fitness and Wearables 21% Connected Home 65%
  9. 9. But users of Security and Monitoring are the most well- connected IOT users 3.74 3.46 2.29 2.10 2.23 0% 95% 190% 285% 380% 475% Avg IoT Connections Per User
  10. 10. 10 Who are the most connected people in the world?
  11. 11. 11 Geographical variation in IoT adoption US: 20% AUSTRALIA: 14% UK: 30% SWITZERLAND: 45% NETHERLANDS: 41%CANADA: 16% BRAZIL: 4% SOUTH AFRICA: 4%
  12. 12. 12 Some explanatory text to introduce the theme of the deck and such. Top countries by IOT adoption http://blog.ifttt.com/post/146612983 078/the-internet-of-things-on-ifttt
  13. 13. 13 How are people using their IoT devices?
  14. 14. 14 Some explanatory text to introduce the theme of the deck and such. People want their connected devices to have a schedule
  15. 15. 15 Some explanatory text to introduce the theme of the deck and such. People want to talk to their connected home devices using their mobile device
  16. 16. 16 Some explanatory text to introduce the theme of the deck and such. People want to understand what their connected devices do. Period.
  17. 17. 17 Is IoT a fad?
  18. 18. 18 IoT products have high longevity 0% 25% 50% 75% 100% Connection Age in Days % of IoT Connections by Active Duration
  19. 19. 19 Thank you. For more information, visit us at blog.ifttt.com

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