How do you create great work? Recently, we sat down with marketing thought leaders Mari Smith, Jay Baer, Ann Handley, Carlos Gil, Lee Odden, and Ian Cleary to discuss their love for marketing, their best practices for creating consistently great work, and the obstacles that prevent great work. Their responses give priceless insights into what it takes for individual marketers and teams to routinely produce work that stands out, touches customers, and gets results. Enjoy!