Too many different projects to describe what we do in a simple form. So how do we do what we do? Is it Design Thinking, Branding, Service Design, Digital, Product Design? While working with our clients, we're actually also designing the conditions for Significantly Different Design.

1. TEDx Alameda
Lisbon, 2016
with-company.com
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Designing the conditions
to design everything

2. TEDx Alameda
Lisbon, 2016
with-company.com
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We’ve been doing so many different projects
in the last years that sometimes
it becomes really difficult to explain things
in a easy form

3. TEDx Alameda
Lisbon, 2016
with-company.com
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We worked with the banking industry
in brasil to understand how people relate
to money and banks and helped them design
a new digital platform to support users
in saving money and better manage their
investments
Partner: NoOne
http://www.noone.is/

4. TEDx Alameda
Lisbon, 2016
with-company.com
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We were challenged by some
of the brightest minds in the Portuguese
startup scene to re-name their company
and ended up Landing a great peace
of brand voice
Client: Landing
Extras: http://blog.landing.jobs/lean-startup-branding/

5. TEDx Alameda
Lisbon, 2016
with-company.com
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We worked with one of the most vibrant
startups in the world, operating in the
hearing technology/wearables space
and, together, designed an incredible brand
that reacts to voice, a brand that can actually
listen to audio inputs
Client: Mimi Hearing Technologies
Extras: http://with-company.com/work/the-true-importance-of-hearing-well/

6. TEDx Alameda
Lisbon, 2016
with-company.com
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We can say we are the first Strategic
Design Consultancy venturing a fish shop.
Yap, you heard us well.
We are proud partners a fish shop
Partner: Peixaria Centenária
Extras: https://www.instagram.com/peixariacentenaria/

7. TEDx Alameda
Lisbon, 2016
with-company.com
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We defined a news business model
for an internet cloud platform, validated
and designed a digital concept where
memories can be stored, sealed and relieved
in the future
Partner: The Capsule
Extras: http://with-company.com/work/its-about-time/

8. TEDx Alameda
Lisbon, 2016
with-company.com
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We played a significant role in changing
the way an International Environmental
Consultancy manages innovation
by integrating Design Thinking as a cultural
trigger for change
Partner: Bio Insight

9. TEDx Alameda
Lisbon, 2016
with-company.com
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We worked with a hospital to understand
what people feel and how they perceive time
in the waiting rooms so that we could create
a better waiting experience
Partner: José de Mello Saúde + Universidade Nova

10. TEDx Alameda
Lisbon, 2016
with-company.com
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One minute pitch was not enough.
Fortunately TEDx gave us 15 minutes

11. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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https://fishingforideas.wordpress.com/

12. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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That was more
than 4 years ago

13. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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We were back
from a Design Thinking
- one year - course
in Berlin

14. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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and we wanted
to see if it worked

15. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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so we went

16. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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fishing
for ideas
Documentation blog
www.fishingforideas.wordpress.com

17. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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TEDx ISTAlameda
Lisbon, 2016
with-company.com
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Wholesale
company drowning
Fishing Industry

18. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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Their
Needs
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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19. TEDx ISTAlameda
Lisbon, 2016
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They needed
help
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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20. TEDx ISTAlameda
Lisbon, 2016
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Someone
who could

21. TEDx ISTAlameda
Lisbon, 2016
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listen
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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22. TEDx ISTAlameda
Lisbon, 2016
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understand
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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23. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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care
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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24. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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about all
of the aspects
of their business

25. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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Here’s what
we achieved
in 3 months

26. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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Optimized processes
management & communication
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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27. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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Optimized processes
management & communication
Identified new channels
sales & distribution
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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28. TEDx ISTAlameda
Lisbon, 2016
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Reduced 2/3 of debt
negotiation & business control tools
Optimized processes
management & communication
Identified new channels
sales & distribution
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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29. TEDx ISTAlameda
Lisbon, 2016
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and…

30. TEDx ISTAlameda
Lisbon, 2016
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…steady growth
in the last 4 years

31. TEDx ISTAlameda
Lisbon, 2016
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From this we’ve learned

32. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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From this we’ve learned
1. DT works as a good
trigger for change

33. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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From this we’ve learned
1. DT works as a good
trigger for change
2. It’s more about mindset
than the methodology

34. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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From this we’ve learned
1. DT works as a good
trigger for change
2. It’s more about mindset
than the methodology
3. Culture is defined
by conditions

35. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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…while we are solving
our clients problems

36. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we are actually
designing our own
conditions
for great design

37. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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and how do we
create these
conditions?

38. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we do it
in the way

39. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we choose our
People
Tiago, Rui, Inês, Francisco, Juliana, Matilde, Raquel,
João, Gabi, Quinan, Daniela
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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40. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we set our
Teams
Multidisciplinary, senior, juniors,
and with clients
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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41. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we define the
Roles
The documenter, the ground to earth, the time keeper
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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42. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we go
Together
Project group definition - contrary to the old models - until the end
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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43. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we find our
Balance
Daily organisation, space to fail and to explore
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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44. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we set our
Timings
Creativity needs time
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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45. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we manage
Motivation
People need to rest and variation
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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46. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we
Play
Warm ups, bad jokes, taking fun seriously
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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47. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we
Share
Like today, flash sessions & friday lunch
TEDx ISTAlameda
Lisbon, 2016
with-company.com
all rights reserved ©

48. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we freely use our
Space
Material for prototyping, space as a reflection of ideas
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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49. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we
Nurture
Open communication, daily check-ins, feedback culture
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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50. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we provide
Attitude
Doing is bigger than talking
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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51. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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we set
Responsibility
Everybody needs a stage to grow
TEDx ISTAlameda
Lisbon, 2016
with-company.com
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52. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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With Company
is our stage

53. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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and these are our conditions for:

54. TEDx ISTAlameda
Lisbon, 2016
with-company.com
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significantly
and these are our conditions for:

55. TEDx ISTAlameda
Lisbon, 2016
with-company.com
all rights reserved ©
and these are our conditions for:
significantly
different

56. TEDx ISTAlameda
Lisbon, 2016
with-company.com
all rights reserved ©
significantly
different
design
and these are our conditions for:

57. with-company.com
Also thank you to the 30 people who gave us feedback last
night - http://www.meetup.com/Design-Thinking-Flash-
Sessions-With-Company/ - and helped us improve this
presentation!
Thank you