We showcase 5 of the best blogging tactics 500px uses to draw users in. 500px is an online photo sharing community that allows users to upload, share, buy and sell photos.

1. The 5 Best Blogging
Tactics: Learning From
500px

3. 500px is an online photo community where both aspiring and
professional photographers can browse, share, buy and sell photos.

4. Table of Contents
1 Listens to precisely what the audience requires
2 Creates an atmosphere with their blog posts.
The design of the blog fits seamlessly with the style of
3
their website & target market
Informs their audience of current events,
4
holidays and trends
Shares exclusive information, intriguing contests and content to
5
assist their users in becoming the best photographers

5. Listens to precisely what the
1
audience requires

6. Listens to precisely what the audience
requires
Who is their target market?
Avid photographers that keep up with
the industry and tech changes.
What does 500px implement that
contributes to what their audience
wants?
● 500px communicates in the
same “photo language” of their
audience
● Listens to the input provided by
their users
● Sets high standards and feature
only the best of the best
photographs on their blog

7. What can businesses learn from
this?
Listening to your customers and clients is just as
1
important as communicating with them
2 What your audience is saying will help you determine their
wants and needs
High-quality content is essential for building an audience.
3 Spend time on your posts to make sure they meet not only
your standards but your audience's as well
4 Pay attention to the tone of your voice. Is it similar to
your customers/clients? Is it approachable?

8. Creates an atmosphere with
2
their blog posts

9. Creates an atmosphere with their blog
posts
● Telling stories about 500px
users creates a very personal
feeling
● Paired with the amazing
photographs, it’s a story that
evokes emotions
● Their photos are visually
pleasing and instantly
captivating

11. What can businesses learn from
this?
Create personal connections with your readers by
1 telling a story with your posts. Tapping into their
emotions will create trust.
Focus on topics related to your industry that you know well.
2
This will ensure quality and passion in your posts.
Post features of clients, give them incentives to visit your blog
3 and participate in your community.

12. The design of the blog fits
4 seamlessly with their website &
target market

13. The design of the blog fits seamlessly with
their website & target market
● Elegant design shows it's
a community for elegant
photos
● It's perfectly simplistic
focusing on high quality
images
● The images are
presented large and easy
to see, which means less
effort on the reader's part
● Consistency: the same
theme as the website

14. What can businesses learn from
this?
Presenting a cohesive and put together blog is
1
important if you plan on providing value to readers
Going to your blog could be a leads first impression of
2 your company. Do you want to risk it being cluttered or
dull?
The less effort involved in navigating to your content, the
3
more likely consumers are to read it

15. Informs their audience of
4 current events, holidays and
trends

16. Informs their audience of current
events, holidays and trends
Why is it important to
Celebrating Valentine's Day with a keep up-to-date?
giveaway creates a positive feeling about
the occasion regardless of how the person ● By keeping them up-
feels about it. to-date, you'll be
kept up to date
● Connects people's
favorite holidays and
events to your
business
● Helps build your
"expert status" as a
company

17. What can businesses learn from
this?
Gives them a reason to visit your blog and helps them
1
gain respect and trust for your business
The knowledge you pass onto your consumers will be
2 appreciated and the word of mouth of your business will
grow
Building your expert status via trends and knowledge will
3
make your name more reputable

18. Shares exclusive content and
4 contests to assist their users in
becoming the best photographers

19. Shares exclusive content and contests to
assist their users in becoming the best
photographers
● Variety in content and
contests
● Fresh faces and new
ideas
● Educating the on their
passions
● Exciting contests for a
variety of prizes such as
free membership and
spotlights

20. What can businesses learn from
this?
Variety of content and the unexpected keeps users
1
engaged
2 Fresh content keeps readers coming back for more
Contests make the users feel exclusive - if you're not part of
3
the 500px community you're not going to have access
4 People love to hear new perspectives in the field they're
passionate about

21. Thank you for viewing!
Contact us at sales@wishpond.com for a personal social marketing consultation.
Written by:
Cara Tarbaj
Content Marketing Manager
Wishpond
@caratarbaj