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This is the second of 23 presentations in a series introducing and outlining my hypertext book project, "Application Holy Wars or a New Reformation - A Fugue on the Theory of Knowledge. The project explores the interactions of technology and cognition in the extraordinary evolutionary history of the human species. In this second introductory session, I'll discuss how evolutionary biology (PhD Harvard 1973) and 17+ years managing engineering knowledge led to this new kind of "book". In the process I'll introduce some key ideas from my life history that resonate throughout the book.