Take a look at Paula Jackson's 'Xero to Hero' presentation slides from the July Wellington Marketers Meetup.
Paula spoke about the approach she took in the early phases to form strategy and the distributed model, and how the Marketing team was built as they could justify progress. Paula has a wealth of leadership, strategic and marketing expertise. Her five years at Xero was backed up with 10 years experience in senior marketing roles at Telecom, Vodafone and ANZ, where she enjoyed success in managing multi million dollar portfolios resulting in significant record growth. Paula now acts on Boards and provides governance, advisory and mentoring expertise to a range of NZ based businesses. Paula lives in Martinborough where with her partner, she also owns a thriving catering business.