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Welingkar’s Distance Learning Division

CHAPTER-3

Activities Cost Planning &
Control

We Learn – A Continuous Learning Forum
Activities costs planning & control
• The budget having set the tasks and the
expenses norms, the distribution department
can now use the same to periodically review
and control the expenses, as well as monitor
the efficiency and effectiveness of the
operation

Activities Costs Planning and Control
Ratios
Key Ratios

Intermediate Ratios

Grass
Roots
Ratios

Intermediate Ratios

Grass
Roots
Ratios

Grass
Roots
Ratios

Activities Costs Planning and Control
Transportation Intermediate Ratio
• This primarily will be transportation cost as a
percentage of sales/gross margin/cost of
production the grass roots ratios can be
– Transportation cost per unit of movement at
different stages of the chain
– Transportation task performance, which can be
ratios to determine tonnage/km movement in
days.

Activities Costs Planning and Control
Warehouse Facility intermediate ratio
• Main ratio will be warehousing cost as a percentage
of sales/gross margin/cost of production
• Grass root ratio can be
–
–
–
–
–

Warehousing rental rate per cu. ft.
Warehouse cu. Ft. utilization against available space
Percentage of orders served within 24 hrs
Documentation costs such as invoicing
Mechanized facilities cost

Activities Costs Planning and Control
Inventory intermediate ratio
• Prime point of focus would be the amount of
inventory held in number of days of sales,
since holding inventory means blocking that
much amount of capital, improper inventory
management can also mean stock outs, which
can mean loss of profits

Activities Costs Planning and Control
Inventory intermediate ratio
• Typical grass roots ratio
– Inventory carrying costs
– The stock turnover velocity
– Rate of stock shrinkage
– Average no. of days of stock out
– Value of dames as a percentage of sales

Activities Costs Planning and Control
Distribution Function Audit
• Standards
– Reviewing existing performances and procedures
and cost accounting techniques, which is zero
based
– Attempting to gain some competitor's
standards/industry benchmarks
– Use internal data over a period of time and select
own best average performance figures as
benchmark
Activities Costs Planning and Control
Return or Assets -ROA
• The logistics function should use return on
assets or return on investments as measure of
financial performance
• It is important that return is calculated on
logistical assts
• Should not have over emphasis on reduced
cost

Activities Costs Planning and Control
The audit process should address
• Where the organization stands at that point of
time in terms of physical material flow
• How the same matches with information flow
• How cost effective the existing logistics system
is

Activities Costs Planning and Control
The external environment factors would be
• Source market
– The sources from which inputs to the
manufacturing process are procured

• User market
– Where the products are going to be sold,
consumed

• Competition
• Channel
– Channel of distribution impacts strategy, costs and
efficiency
Activities Costs Planning and Control
The internal environment factors would be
• Product Related
– Seasonality
– New products , modifications
– Special handlings
– Special requirements

Activities Costs Planning and Control
The internal environment factors would be
• Distribution Pattern
– Organization structure
– Product characteristics
– Shipment characteristics
– Purchasing characteristics
– Warehouse utilization
– Transport utilization
– Stocking requirements
Activities Costs Planning and Control
The internal environment factors would be
• Systems
– Purchasing system
– Production scheduling
– Data warehousing facility
– Warehouse facility
– Transport facility
– Material handling facility

Activities Costs Planning and Control
Materials and Communication Flow
Central
Warehouse

Factory

Information Flow
Order Flow

Customer
C & FA

Materials Flow

Activities Costs Planning and Control
The Audit should now cover
1.
2.
3.
4.
5.

Customer service perception audit
Competitor audit
Channels audit
Materials supply audit
Finished goods distribution audit

Activities Costs Planning and Control
When Evaluation is needed
• Organization makes significant change in its
marketing strategy
• Size of the organization changes significantly
• Inventory turns very slow
• Poor customer service
• Inter warehouse shipments stock transfers
between various locations

Activities Costs Planning and Control
When Evaluation is needed
• Premium freight charges i.e. extra charges
paid to a transporter to ferry cargo fast
• Signs of mal-distribution which would be
most critical ,can be suspected if

Activities Costs Planning and Control
Typical audit findings
a. Why equal volume base discounts are given
to intermediary
b. Levels of delivery service
c. 15% customers account for 90% of sales. Is
this pattern healthy?
d. Analysis reveal 12 % deliveries were at drop
sizes
e. Should distribution for appliances and spares
should be different?
Activities Costs Planning and Control
Recording audit observations & follow up
• Any distribution audit task would not be
complete unless the findings are discussed
with the responsible managers, and their
agreements are obtained, noted and recorded
in the audit report
• Compliance follow up meeting should be
agreed upon, and form part of the regular
distribution audit procedure

Activities Costs Planning and Control
Summary
• The expenses norms, the distribution
department can now use the same to
periodically review and control the expenses,
as well as monitor the efficiency and
effectiveness of the operation
• Key ration includes intermediary ratios and
grass root ration for transportation costs,
warehouse utilization etc.

Activities Costs Planning and Control
Summary
• Effective distribution audit of external and
internal factor should aim at rationalizing
distribution costs
• Compliance follow up meeting should be
agreed upon, and form part of the regular
distribution audit procedure

Activities Costs Planning and Control

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Activities Cost Planning & Control

  • 1. Welingkar’s Distance Learning Division CHAPTER-3 Activities Cost Planning & Control We Learn – A Continuous Learning Forum
  • 2. Activities costs planning & control • The budget having set the tasks and the expenses norms, the distribution department can now use the same to periodically review and control the expenses, as well as monitor the efficiency and effectiveness of the operation Activities Costs Planning and Control
  • 3. Ratios Key Ratios Intermediate Ratios Grass Roots Ratios Intermediate Ratios Grass Roots Ratios Grass Roots Ratios Activities Costs Planning and Control
  • 4. Transportation Intermediate Ratio • This primarily will be transportation cost as a percentage of sales/gross margin/cost of production the grass roots ratios can be – Transportation cost per unit of movement at different stages of the chain – Transportation task performance, which can be ratios to determine tonnage/km movement in days. Activities Costs Planning and Control
  • 5. Warehouse Facility intermediate ratio • Main ratio will be warehousing cost as a percentage of sales/gross margin/cost of production • Grass root ratio can be – – – – – Warehousing rental rate per cu. ft. Warehouse cu. Ft. utilization against available space Percentage of orders served within 24 hrs Documentation costs such as invoicing Mechanized facilities cost Activities Costs Planning and Control
  • 6. Inventory intermediate ratio • Prime point of focus would be the amount of inventory held in number of days of sales, since holding inventory means blocking that much amount of capital, improper inventory management can also mean stock outs, which can mean loss of profits Activities Costs Planning and Control
  • 7. Inventory intermediate ratio • Typical grass roots ratio – Inventory carrying costs – The stock turnover velocity – Rate of stock shrinkage – Average no. of days of stock out – Value of dames as a percentage of sales Activities Costs Planning and Control
  • 8. Distribution Function Audit • Standards – Reviewing existing performances and procedures and cost accounting techniques, which is zero based – Attempting to gain some competitor's standards/industry benchmarks – Use internal data over a period of time and select own best average performance figures as benchmark Activities Costs Planning and Control
  • 9. Return or Assets -ROA • The logistics function should use return on assets or return on investments as measure of financial performance • It is important that return is calculated on logistical assts • Should not have over emphasis on reduced cost Activities Costs Planning and Control
  • 10. The audit process should address • Where the organization stands at that point of time in terms of physical material flow • How the same matches with information flow • How cost effective the existing logistics system is Activities Costs Planning and Control
  • 11. The external environment factors would be • Source market – The sources from which inputs to the manufacturing process are procured • User market – Where the products are going to be sold, consumed • Competition • Channel – Channel of distribution impacts strategy, costs and efficiency Activities Costs Planning and Control
  • 12. The internal environment factors would be • Product Related – Seasonality – New products , modifications – Special handlings – Special requirements Activities Costs Planning and Control
  • 13. The internal environment factors would be • Distribution Pattern – Organization structure – Product characteristics – Shipment characteristics – Purchasing characteristics – Warehouse utilization – Transport utilization – Stocking requirements Activities Costs Planning and Control
  • 14. The internal environment factors would be • Systems – Purchasing system – Production scheduling – Data warehousing facility – Warehouse facility – Transport facility – Material handling facility Activities Costs Planning and Control
  • 15. Materials and Communication Flow Central Warehouse Factory Information Flow Order Flow Customer C & FA Materials Flow Activities Costs Planning and Control
  • 16. The Audit should now cover 1. 2. 3. 4. 5. Customer service perception audit Competitor audit Channels audit Materials supply audit Finished goods distribution audit Activities Costs Planning and Control
  • 17. When Evaluation is needed • Organization makes significant change in its marketing strategy • Size of the organization changes significantly • Inventory turns very slow • Poor customer service • Inter warehouse shipments stock transfers between various locations Activities Costs Planning and Control
  • 18. When Evaluation is needed • Premium freight charges i.e. extra charges paid to a transporter to ferry cargo fast • Signs of mal-distribution which would be most critical ,can be suspected if Activities Costs Planning and Control
  • 19. Typical audit findings a. Why equal volume base discounts are given to intermediary b. Levels of delivery service c. 15% customers account for 90% of sales. Is this pattern healthy? d. Analysis reveal 12 % deliveries were at drop sizes e. Should distribution for appliances and spares should be different? Activities Costs Planning and Control
  • 20. Recording audit observations & follow up • Any distribution audit task would not be complete unless the findings are discussed with the responsible managers, and their agreements are obtained, noted and recorded in the audit report • Compliance follow up meeting should be agreed upon, and form part of the regular distribution audit procedure Activities Costs Planning and Control
  • 21. Summary • The expenses norms, the distribution department can now use the same to periodically review and control the expenses, as well as monitor the efficiency and effectiveness of the operation • Key ration includes intermediary ratios and grass root ration for transportation costs, warehouse utilization etc. Activities Costs Planning and Control
  • 22. Summary • Effective distribution audit of external and internal factor should aim at rationalizing distribution costs • Compliance follow up meeting should be agreed upon, and form part of the regular distribution audit procedure Activities Costs Planning and Control