2. Company Introduction
May 2013 Confidential
Founded in 1992
20 years dedication in mobile telephony sector
Annual turnover of €160million
Guang Yi Limited Company
(Headquarter in Hong Kong)
(100%) GY Telecom Ltd.
17 branches world wide
3. The GY Buy Back Concept
May 2013 Confidential
Offering top price for a wide range of used, broken
and 14 day return mobile devices worldwide that as
many people and clients as possible will choose to
trade in and recycle their mobile devices with us
4. Our global clients recognize GY as the
Strongest Buyer of used, broken and 14
day return mobile devices worldwide
May 2013 Confidential
6. Trusted Ecommerce Brand
May 2013 Confidential
Highest prices
Easy to use
Fast payment
High quality service
7. A Win-Win Business Model
May 2013 Confidential
Our Strength
Volume driven global
operation and top price
offering
Outstanding diverse
and talented people
Route to onward sale
market through scale
Drive sustainable
and responsible
performance
Our industry leading
capabilities
•Real time pricing
•Operations
•Resale network
•Ecommerce marketing
Our operating model
•Drive volume
•Reduce cost
Our financial disciplines
Deliver benefits to client
International leading
Ecommerce brand
combining service and
value
Establish leading buy back
market position through price
leadership
Grow customer conversion
and retention with multi-
channel buy back solutions
Fulfill CSR objectives
Maximise buy back revenue
and yield
9. Buy Back Solution Objectives
May 2013 Confidential
Promote value added
consumer experience
Drive business growth
A leading position in
buy back market
10. Operation Capacity and Capability
May 2013 Confidential
More than 420,000 units per month
Over 4,000 mobile device models on list
Widely recognized as the highest payer
11. Enlarge
customer base
Maximize
Revenue
Competitive Pricing Advantage
May 2013 Confidential
Market price
comparison tool
Optimum competitive
pricing strategy
20 years of rating and
demand forecasting
expertise
Demand driven
commercial offer
12. May 2013 Confidential
International Trading Expertise
Headquarter strategically located in Hong Kong
20 years of established international resale network
Expert trading know-how maximising resale profits
Fast stock turnaround and response time
13. Financial Strength and Stability
May 2013 Confidential
Steady growth
Proficient operation
Speedy payment
Strong purchasing power
Credible history of trade
111 116
129
166
0
20
40
60
80
100
120
140
160
180
2008 2009 2010 2011
GY Annual Turnover
Amount/million €
14. The GY Trade In Service
May 2013 Confidential
Tailor Made For You
15. Client Focused Service Design
May 2013 Confidential
Revenue maximisation
Profit target delivered
Customer retention
Customer conversion
Price sensitive
Ease of use
Secure and reliable
Fast payment
Highest overall value
Alignment with the brand
Fully managed solution
Smooth integration
Reducing waste
Responsible recycling
Value adding service
Supporting charity
16. End to End Value Added
Operation Process Across All Channels
May 2013 Confidential
Book in
Check
mendTest
Grade
Stock
reporting
Data
Cleansing
Call Centre CorporateOn LineIn store
International Trading Platform
20. Service Driven Experience
May 2013 Confidential
Service Area Service Feature
Buy back price Top price offered
Payment to customer Multiple payment options
Payment lead-time Instant payment upfront in-store
Fast payment upon receipt of devices
Logistics Free postage and high quality
envelope
Security Complete data cleansing
- For customer
21. Service Driven Experience
May 2013 Confidential
- For Client
Service Area Service Feature
Contract liaison Dedicated service head count
IT system Fully integrated and user friendly
Campaign and Promotion Online and email function supported
Training and Support In-store staff training material provided
Management Information Tailor made reporting (daily, weekly
and monthly)
Logistics and pick up Fulfil client’s collection requirements
22. Meet CSR and WEEE objectives
May 2013 Confidential
Strictly apply
ZERO landfill policy
Fully qualified and
accreditated
Complete ‘End of
life’ treatment by
Umicore in Belgium
24. Our Promises
May 2013 Confidential
We are committed to creating value for you
We must enhance your capabilities
We must deliver bottom-line impact
We make all our resources available to you
We seek to identify your real needs
25. Your brand
May 2013 Confidential
purchasing strength
operations excellence
f i n a n c i a l s t a b i l i t y
Powered by GY Telecom’s