1. V e t er a ns i n Fr a nch isi ng
what’s new!
Air Force Veterans are Newest
Interim Healthcare Franchisees
Just in time for Veteran’s Day, Interim
HealthCare Inc. has announced its
newest franchise agreement with two
retiring Air Force veterans in Salt Lake
City.
Michael Hawkins and Michael Eliason are
the recipients of the waived franchise fee
that Interim HealthCare announced earlier
this year in support of military personnel.
The two plan to begin offering personal
care and support services in February 2014
and expand to skilled nursing care within
the first year.
“When we announced the waived franchise
fee for a qualifying military veteran in
May, we couldn’t have hoped to find a
team as well matched to our core values as
Michael and Eli,” said Kathleen Gilmartin,
President and CEO of Interim HealthCare.
“As airmen, they embody the core values
of integrity, service before self and
excellence in all they do – characteristics
also vital to running a successful
home care business.” As Veteran’s Day
approaches,” Gilmartin continued,
“Interim HealthCare honors the service of
all military in a significant and tangible
way through these two outstanding
individuals. We wholeheartedly welcome
them aboard.”
Air Force Lieutenant Colonel Eliason, a
B-1 pilot, has spent more than 22 years
of service leading America’s sons and
daughters in worldwide combat operations.
Major Hawkins, an intelligence officer
has spent 18 years supporting combat and
peacetime operations around the continent.
Their last assignment has been teaching
Air Force ROTC and Aerospace Studies
at the University of Utah. Leaving the
military this fall, both were searching for
“something with a higher calling.”
“My wife is a nurse so I knew people in
home health are driven by a greater sense
of purpose like we are in the military,”
Franchising USA
Michael Hawkins
Hawkins said. “By using my experience
of managing and leading teams in the
Air Force, I can make sure caregivers not
only have the resources to do their job, but
create an environment where they enjoy
their job and are reinvigorated.”
According to the two, Interim
HealthCare’s franchise structure fits
perfectly with their military training
of using existing systems for quality
outcomes. Eliason also stated the
ability to lead, teach and mentor are key
military characteristics that will translate
successfully in the health care business.
“We wanted to do something noble,
something that gives us a reason to get
up every day. Our research led us to
Interim HealthCare and after a visit with
corporate, we began working on ways
to finance the franchise,” Eliason said.
“When we heard the franchise fee was
waived for us as veterans, it was pretty
unbelievable.”
Awarded to the first qualifying veteran, the
waived franchise fee was beyond Interim
HealthCare’s participation in “Operation
Enduring Opportunity,” a program
developed by the International Franchise
Michael Eliason
Association (IFA) to hire and recruit
75,000 veterans and military spouses, and
5,000 wounded warriors by 2014.
Hawkins resides in Salt Lake City with
his wife, young son and two daughters. He
stays busy coaching youth sports. Eliason
also lives in Salt Lake City and enjoys
golfing when he’s not spending time with
his wife and two teenage daughters.
Interim HealthCare has nearly five decades
in the healthcare industry, with franchise
opportunities available throughout the
country.
Interim HealthCare® Inc., founded in
1966, is a leading national franchisor
of home care, hospice and healthcare
staffing companies. The company
recently acquired UK-based Bluebird
Care Franchises Limited, growing its
franchise operations to approximately
500 global locations with more than 250
owner groups. Franchisees employ nurses,
therapists, aides, companions and other
healthcare professionals who provide 25
million hours of home care service to
190,000 people each year.
For more information:
Website: www.interimfranchising.com

2. VetFran debuts the VetFran Video Library
VetFran has recently created the
VetFran Video Library, which features
videos designed to enable veterans to
understand and assess franchising and
its opportunities.
& COO of TSS Photography and Jon
Rucker, (USAF veteran) Military
Programs Manager of Snap-On Tools
discuss VetFran and the relationship
between veterans and franchising.
Covering the fundamentals of franchising,
legal issues, franchise finance and more,
the videos offer best-in-class education
from the perspective of industry leaders
and Board members of the International
Franchise Association.
A Veteran Franchisee’s Perspective Marc
Heuermann, (Illinois Air National Guard
veteran) RadioShack franchisee offers
a veteran’s perspective on franchise
ownership.
Content in the Library
includes:
VetFran at McDonald’s Hamburger
University
Franchising 101 for Veterans Michael
Seid, (US Army veteran) CEO, MSA
Worldwide and co-author of Franchising
for Dummies presents veterans an
introduction to franchising together with
Rich Morey, Partner, DLA Piper.
VetFran, Veterans & Franchising Joe
Lindenmayer, (USMC veteran) President
Franchise Finance 101 for Veterans Rich
Bradshaw, (USAF, USNR veteran) Head
of SBA Lending at TD Bank provides
veterans an overview of franchise finance.
Franchise Law 101 Rich Morey,
Partner, DLA Piper, presents veterans an
introduction to franchise law.
Caldeira, President & CEO, International
Franchise Association Panelists: Jim
Amos, Chairman, Tasti D-Lite LLC Sean
Falk, Owner, WolFTeaM LLC, President,
Nachogang LLC Stuart Mathis, President
& CEO, The Quizno’s Corporation Jerry
Pegram, Category Manager, Pepsi Lipton
Partnership Sales Strategy & Insights,
PepsiCo
To access the VetFran Video Library,
please visit the VetFran Toolkit.
*Contributed by the IFA
For more information:
Website: www.vetfran.com/veteranstoolkit-signup/
From Honor To Owner A short film about
VetFran
VetFran at Restaurant Leadership
Conference VetFran at the General
Session of Restaurant Leadership
Conference 2013 Moderator: Steve
Veteran named RadioShack Franchisee of
the Year
Illinois Air National Guard veteran
Marc Heuermann has been named
RadioShack’s Franchisee of the Year.
Heuermann opened his first unit in
June of 2012 and is already operating
two successful units near Washington,
Illinois and will open a third within the
month.
Heuermann’s lifelong passion for
electronics began in his childhood, when
he would visit his local RadioShack,
exploring parts and finding projects to
work on with his dad. As he grew up, he
studied electronics in high school, and at
age 18, applied for a job at RadioShack.
Heuermann worked there for four years
while studying engineering, before
enlisting in the Air National Guard in
1986, where his hobby evolved into a
useful skill — he soon found himself
repairing missile launchers, aircraft
remote interphase units and wiring
assemblies.
In addition to speaking, Marc expressed
that the content other presenters shared
greatly helped his growth as a franchisee.
His impressive military career spanned
25 years, and took him all over the world,
to the Middle East, Europe, Asia, South
America and to 48 U.S. states. A few of his
myriad accomplishments during that time
include winning Air Transportation Unit
of the Year in 2010 and being the second
youngest in the state of Illinois to ever be
promoted to the highest enlisted rank of
Chief Master Sergeant E-9.
For more information:
*Contributed by the IFA
Website: www.vetfran.com/veteranstoolkit-signup/
In May, Heuermann spoke at a daylong
VetFran seminar at McDonald’s
Hamburger University to share his
perspective with the veteran attendees.
Franchising USA
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