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BLACk LOTUS 
Tripda IMC Plan 
Topic : Sponsorship/Marketing activity 
plans for Non College/University events 
Mohit Gehani Vikash Kumar
Our Investment 
1. Raahgiri day 
2. NGO 
3. Corporate cricket League
Team members 
tripda t-shirt 
= 150
What’s your opinion on 
=500 
pooling
Raahgiri cost 
Actors cost (7000*2)=14000 
T-shirt cost (150*10)= 1500 
Signature board (500*2)= 1000 
Total 16500
NGO
SWABHIMAN & TRIPDA
=5000
We will ask the Coordinator to introduce 
tripda to the audience: 
The focus: 
Encouraging women to offer ride to other 
women at night.
Sponsoring amount =6000 
For Purchase of 
any sports equipment
Display banners about tripda 
Our focus: 
 How it will develop informal relation 
between employees 
How it will help in reducing cost relating to 
HR activities
Total cost 
Raahagiri cost 16500 
NGO 5000 
Corporate League 8000 
Total 29500
THE END

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