Nivaata Systems offers location intelligence services through its Verayu platform. It uses GPS tracking devices and mobile apps to track assets and workforce. Key features include routing and scheduling, real-time tracking, geo-fencing, communication and data collection. The platform is designed for enterprises to automate and optimize processes like field force management, logistics and transportation. Case studies demonstrate how Verayu has helped clients in industries like telecom, media and manufacturing achieve benefits like increased sales, supply chain optimization and cost savings.

1. TM
Nivaata Systems Pvt. Ltd.
LOCATION AS A SERVICE

2.  Nivaata Systems is a new generation technology company that offers the
game-changing location intelligence platform Verayu™
 Raised venture funding in 2010 and 2012 to develop the Verayu™ cloud
platform for location Intelligence
 Nivaata’s innovations like Verayu™, Routematic™, Travelert™ and Mobile
Workforce Manager is helping enterprises automate, analyze and optimize
key business areas such as sales force effectiveness, transport automation,
asset monitoring, logistics, distribution & planning
 Founding team drawn from premier institutions like IISc and ISB with 150+
years of combined experience in taking advanced mobile and Web 2.0
products to market
www.verayu.com

3. Location Intelligence is at the heart of any mobile business process
Location
Time
Business
Context
Effective Mobile
Business Process
 Enterprise grade – “Where are you?” instead of check-in
 PaaS - Delivers Location Intelligence over the cloud via REST APIs
 Abstracts routing, location acquisition, tracking for the enterprise – focus on building business workflows
Verayu Location-as-a-Service (LaaS) cloud platform delivers the core infrastructure over
which mobile business processes can be rapidly developed and deployed
www.verayu.com

4. VERAYUTM FEATURES

5. • Light weight & compact form
factor
• High-end GPS module with
GSM/GPRS modem
• Superior Battery Performance – 3
months standby, 20 days active
tracking
• Available in 2 models – mini-USB
and direct 2-wire 6-32V interface
Yantra Tracking Device
Power Efficient
Tracks in both GPS and non-GPS
scenarios using patented PACCT®
algorithm
• Very low memory footprint.
• Runs silently in the background
• Maintains state across power cycles
• Multi-platform support - Android,
BlackBerry, Symbian, J2ME
Works across all GSM/GPRS/3G
networks
Operator independent
Mobile Client Library
 Yantra hardware tracking device -OR- the Mobile Client can be used as the location acquisition
module depending on the use case
 Mobile client available as a client side library on Android and BB
www.verayu.com

6. Routing
Real Time Alerts
& Reporting
Scheduling
Verayu LaaS
Platform
Two Way
Communication
Tracking
Geo Fencing
www.verayu.com

7.  Ideal for routing a fleet of vehicles or
creating the beat plan for a large field
force
EFFICIENT
FAST
takes few seconds
for a 1000 data set
Optimizes
fleet/field force
size maintaining
capacity
constraints
 Reduces cost by optimizing the fleet/field
force size
 Delivers fuel savings
 Near real time response -accommodates
last minute modifications
 Self learning system which remembers
human intervention
ADAPTIVE
CONFIGURABLE
Learns and adapts
towards optimality
over time
Programmable
constraints like max
travel time, max
distance per trip
www.verayu.com

8.  Mark points of interest (PoIs)
 Assign beat plans to field agents
 Create beat plan
 Schedule tracking against the beat plan
Server side APIs for planning and scheduling provides centralized control. Role based access for
various zones (teams) for easy administration.
www.verayu.com

9.  Locate nearby trackees
Track using IVR (CALL2TRACK)
 Track against beat plan
 Monitor battery status
Track using SMS (TEXT2TRACK)
APIs for setting up real time tracking on Google Maps interface, IVR and SMS based tracking
www.verayu.com

10.  Define geo-fence
 Record arrival/departure
time of trackees for each
geocode lock
 Record geo-fence violations
 Send SMS alerts for each
arrival, departure and
violation
Geo
fence
violated
 Get post trip report and real
time alert for each status
www.verayu.com

11. Mobile Client
Drag and drop form elements
Visual form creator





Collect field activity through forms and geocoded picture uploads
Create forms easily through a drag and drop interface or using APIs
Push forms globally or selectively to trackees
Push forms based on location triggers
Extract form submission data through reporting utility
Verayu is much more than a tracking system. It enables the enterprise to stay connected and
exchange information with its field force
www.verayu.com

12. Alerts
Notifications
Reports
• Over speeding
• Unscheduled halts
• Beat Plan Violation
• Geo Fence Violation
• Reach and Leave
• Data Submission
• Rich API set for report extraction
• Distance covered (useful in billing and
reimbursements)
• Field data collected
Rich set of reporting APIs. Alerts and Notifications for real time exceptions and detailed
reports for post event analysis.
www.verayu.com

13. System
Integrator
Partnerships
Mobile
Applications
Routematic
Travelert
SAP/ERP Xtn
CRM Apps
Dist. &
Planning Apps
3P Server Side
Enterprise/
Consumer
Applications
Control Panel (Browser)
TMS API
EM API
Map based tracking, Visual Forms
Frameworks
Creator, Reports etc.
Developer
APIs
LaaS API
Client APK
Scheduler
Location
Acquisition
Module
(Yantra ULC
Device/
Mobile Agent)
Tracking &
Device Control
Module
Triggers
Rules Engine
Data Pump
MIS/
Reporting
+
Analytics
engine
Routing
(5SR Algo)
Core
Technology
Layer
LaaS Core
www.verayu.com

14. getTaskStatus
EM API called by 3rd party app.
sendTaskList
LaaS API called by 3rd party app.
www.verayu.com

15. Patented Technology
 PACCT algorithm for tracking in both GPS and non-GPS
scenarios
Designed for the Enterprise
 Where are you? instead of “Check In”
 Scheduler based – Track only for company hours
 5SR routing algorithm
 Industry leading battery performance – High availability
 Location based triggers
 Yantra hardware
Programmable Platform (PaaS)
 Verayu™ features available through rich LaaS APIs –
Enterprise can build business layer over the location
intelligence data acquired from Verayu™
 Trackee available in hardware (Yantra Device) or mobile
client (android, BBM) – choose for use case
 Scalable architecture – Superior performance at ‘000
trackee scale
 More than Routing & Tracking – Two way comm, MDM
 Seamless integration into existing CRM, ERP, transport
management systems
 “Visual Forms Creator” enables rapid mobile application
development, without writing a single line of code
 Programmable rules engine – set up location triggers as
per business rules, extraction engine for MIS
 Support for geo-coded, authentic picture uploads from
field
 MDM API – for device security (IMEI, SIM Locking),
remote data backup, device data wipe on loss or theft
 Role based access for easy administration
 Special API extensions for TM, EM
 Integrated with IVR and SMS gateways for CALL2TRACK
and TEXT2TRACK features
www.verayu.com

16. 1
2
Select Tracking Client
Asset Tracking
Fleet Tracking
Yantra Tracking Device
3
Provision Verayu™ Tracking
Service
Manage mobile assets and
workforce over the cloud
 Easy provisioning – Configure
trackee list on Verayu™ server for
one click installations
 Routing – Upload PoIs, program
constraints, generate beat plan,
optimize cost function
 Role based access for easy
administration and management
 Real time tracking – Focus on
exceptions, Track against beat
plan, rule violation alerts (geofence, speeding etc.), Locate
nearby trackees etc. CALL2TRACK,
TEXT2TRACK
-ORMobile Work Force
Monitoring – Sales,
Service, Distribution,
Collections etc.
Mobile Client
admin
Zones
Trackees
North
parveen
West
rajesh
balaji
 Setup business rules – Create PoIs,
Create and assign forms, Create geofence(s), setup alerts for geo-fence
violations, halt time, over speeding
etc.
 Two way communication – Easily
push forms (globally or specific
trackees, push based on location
trigger(s), form submit and picture
upload from the field.
 MIS Reports & Analytics
www.verayu.com

17. USE CASES

18. Routing
Business Rule
Configuration
Tracking
Comm. & Field Data
Collection
Reporting
Daily Beat Planning
Field Force Optimization - 5SR Routing algorithm
Fuel Savings – Optimizes for total distance
Fast – Takes few seconds for a 1000 data set
Adaptive – Learns and adapts towards optimality over time
Configurable - Programmable constraints supplemented with local
intelligence gathered by field force
Delivery boy
will be here in
15 mins
Efficiency
IVR based CALL2TRACk/TEXT2TRACK
facility for company and customers –
Reduces failed sales calls, delivery
attempts and inbound call center
traffic
Savings
Efficiency
Tracking & Monitoring
Real Time Control - Track against beat plan, GPS based
billing
Communication - Push forms to field personnel and
collect field activity such as delivery reports
Compliance and Safety – Geo-Fence Violations,
Speeding Alerts, Halt Time Analysis etc.
Real Time Control
Customer Satisfaction
www.verayu.com

19. Verayu Modules
Rostering
Routing
Trip Sheet
Generation
Real Time
Tracking
MIS
Reporting
Fleet Mgmt
Billing
 Use routing API to optimize fleet size and mix
 Use tracking APIs to track fleet against assigned trips
 Use alert APIs to record speed limit violations, geo-fence violations, unscheduled halts
 Use notification APIs to record reach and leave events
 Use IVR and SMS APIs to allow customers to track
 Use reporting APIs to calculate distance travelled for GPS based billing
www.verayu.com

20. Tracking
Geo-Fencing
Driver Behaviour
Modelling
Communication
MIS Reporting
 Set up geo-fence for high traffic density areas
 Observe driving pattern to adjust insurance premium – Usage
Based Insurance
 Improve response time for accident management and FNOL
process – one click connection to FNOL center, locate nearby
accident management services (roadside assistance, repair
facility, rental company etc.), alert closest surveyor
 Reduce fraud – geo coded picture upload from accident site
www.verayu.com

21. CASE STUDIES

22. Client: MNO
Use Case: Sales Promotion
Scenario: MNO wants to offer customized deals to dealers based on their geography, past performance, future
potential. Field force in circle. Possibility for MNO to gain competitive intelligence through data collected from dealer
(quantity and performance of competitor SIM cards)
Problem: No adherence to beat plan, several outlets missed out. Pen-and-paper systems result in outdated deal-data
with RM’s. Dealers don’t get right information at the right time. MNO’s need to study geographic distribution of
demand-supply gap, to better utilize sales resources
Verayu Solution: Route and assign beat plan to RM’s, push to Verayu app on mobile, generate tracking reports to
observe adherence. Customized deals automatically pushed based on RM’s proximity to outlet. Verayu app used by
RM to capture competitive info, uploaded in real-time (geo-coded for authenticity, analytics). Capture daily call
reports and upload in real-time. Outlets are supposed to advertise MNO through appropriately sized banners – RM
captures and geo-coded pic uploaded to Verayu and periodically reviewed
Client: Large Newspaper Company
Increased
Sales
Use Case: Distribution
Scenario: Leading print media house distributes newspapers throughout the UAE. Supply chain: central -> distribution
centers -> hubs -> delivery boys. All distribution to be completed within 6AM (SLA with consumers), capture route
deviations by delivery boys. Understand quantity of unsold papers, and take back from dealers
Verayu Solution: Entire supply chain routed/monitored/ tracked. Generate daily delivery times per customer.
Announce customer’s residence movement to field team, so delivery can be re-targeted
Client: Construction Equip. Manufacturer
Real Time
Control
Use Case: Asset Tracking
Scenario: Asset worth crores transported by fleet vendor across India. Safety of assets a major concern. Consignments
delayed regularly. Fleet vendor over charging
Verayu Solution: Yantra as trackee attached to consignment. Geo Fence violations configured. Speeding alerts set up.
Travelert to customer.
Supply Chain
Optimization
Customer
Satisfaction
Cost
Savings
Real Time
View
www.verayu.com

23. Routematic is a 3rd party transport automation solution developed using Verayu LaaS
APIs
Rostering
Routing
Several thousand employees to be
picked up and dropped off, limited fleet
available
Entire process is human intensive and is
error prone
Routematic™
Fleet Mgmt.
& Billing
Live
Tracking
Employee security during travel is of
paramount concern
Organizations spend between 50L to
20Cr per month on employee
transportation
 End to end automation resulting in manpower requirements reduction
 10-33% cost savings through efficient routing
 Employee safety
www.verayu.com

24. THANK YOU
Contact Details
Sriram Kannan
Surajit Das
sriram@nivaata.com
surajit.das@nivaata.com
+91 9740092669
+91 9611098989