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Sources of Innovation.pptx

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Sources of Innovation.pptx

  1. 1. MANAGING INNOVATION Sources Of Innovation MS. VAISHALI PILLAI
  2. 2. WHAT DOES THIS IMAGE SAYS?????? MS. VAISHALI PILLAI Answers Please???
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  5. 5. IS THIS A INNOVATION????????????? Yes / No What difference it made to the society??? MS. VAISHALI PILLAI
  6. 6. WHERE DO INNOVATION COME FROM? MS. VAISHALI PILLAI
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  8. 8. DID YOU KNOW??????? THIS IS SHOCK TO THE SYSTEM? MS. VAISHALI PILLAI
  9. 9. ACCIDENTALLY INVENTED MS. VAISHALI PILLAI
  10. 10. WATCHING OTHERS INNOVATION Geely Merrie 300 - Mercedes-Benz C-Class From the rear, the Geely Merrie is another anonymous Chinese saloon. From the front, it's a Mercedes-Benz C-Class. There's no slight tweaks or alterations here, just a C-Class's front end, complete with a Benz-inspired (read copied) hood ornament emblem. MS. VAISHALI PILLAI
  11. 11. MS. VAISHALI PILLAI RECOMBINANT INNOVATION IS A PHRASE FROM THE BOOK THE SECOND MACHINE AGE THAT HIGHLIGHTS THE WAY NEW APPLICATIONS ARE INVENTED FROM A COMBINATION OF EXISTING TECHNOLOGIES.
  12. 12. REGULATION : CHANGING THE RULES MS. VAISHALI PILLAI
  13. 13. PUSH - PULL MS. VAISHALI PILLAI
  14. 14. ADVERTISING: OUTDOOR & INDOOR MS. VAISHALI PILLAI
  15. 15. INSPIRATIONAL MS. VAISHALI PILLAI
  16. 16. DESIGN DRIVEN INNOVATION MS. VAISHALI PILLAI
  17. 17. KNOWLEDGE PUSH INNOVATIONS Knowledge push is one source of innovation. From a scientific point of view which involved a wide network of people sharing their ideas. In short, it is constant teamwork research whose principal goal is to find answers and ideas to cover people's needs. MS. VAISHALI PILLAI
  18. 18. EXAMPLES OF ENTERPRISES/TOOLS THAT “PUSH” KNOWLEDGE OR INFORMATION OUTWARD: MS. VAISHALI PILLAI
  19. 19. MS. VAISHALI PILLAI Nowadays, there are many companies who actually invest a lot of millions of dollars in R&D apartment in which their principal goal it’s to create new alternatives and idea to cover actual needs. For instance, Tesla, Apple, Samsung, Ford. Technological opportunities almost always start with breakthroughs in new technologies. Those breakthrough can come from: University research labs – Industry research labs like Bell Labs, Google Labs, IBM Labs, General Electric Labs, Phillips Research Labs, Industrial laboratories are generally seen as sources of incremental innovation rather than radical innovation. To get to market they need to either be licensed to existing organizations or used to develop new ventures.
  20. 20. NEED PULL When an unfulfilled need is present and someone comes up with an idea to fill that need. Need pull is another important element of source innovation. As the expert says “need pull” innovation is captured in the saying ‘necessity is the mother of invention’. But, this concept means?. Any innovative idea is often the response to a real or perceived need for change. For instance, Procter & Gamble began their real business meeting the needs at home for domestic lighting (via candles) and moved on through an ever-widening range of household needs from soap and nappies to cleaners, toothpaste and so on. MS. VAISHALI PILLAI
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  22. 22. THE TERM “MASS CUSTOMIZATION” WAS FIRST POPULARIZED BY JOSEPH PINE, WHO DEFINED IT AS “DEVELOPING, PRODUCING, MARKETING AND DELIVERING AFFORDABLE GOODS AND SERVICES WITH ENOUGH VARIETY AND CUSTOMIZATION THAT NEARLY EVERYONE FINDS EXACTLY WHAT THEY WANT. "IN OTHER WORDS, THE GOAL IS TO PROVIDE CUSTOMERS WHAT THEY WANT…. MS. VAISHALI PILLAI
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  28. 28. USERS AS INNOVATORS User innovation refers to innovation by intermediate users (e.g. user firms) or consumer users (individual end-users or user communities), rather than by suppliers (producers or manufacturers). MS. VAISHALI PILLAI
  29. 29. SAY FOR……………. There are many people who love cars and as a hobby, customize cars themselves. Car manufacturers can thus benefit a lot from being in touch with these people and understanding, which features could and should be commercialized. FASHION MUSIC’S MS. VAISHALI PILLAI
  30. 30. EXTREME USERS MS. VAISHALI PILLAI Extreme Characters is a methodology used within user- centered design in order to represent edge case users of a product, brand or user interface.
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  32. 32. ACTIVITY MS. VAISHALI PILLAI 1. MAKE A TEAM OF 10 MEMBER’S 2. Imagine you are a CEO/Co-Partner’s in a firm
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  34. 34. WHAT YOU HAVE TO RESEARCH AND INNOVATE FOR YOUR STAKEHOLDERS FOR NEXT FIVE YEAR’S? MS. VAISHALI PILLAI
  35. 35. AFTER THAT…YOU HAVE TO MAKE YOUR FIRM’S…...... MS. VAISHALI PILLAI
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