UX STRAT USA 2018 workshop slides by Brooke Creef, Ryan Johnson, and Paul Stonick of The Home Depot: "How to Organize and Scale Design Sprints"

1. UX STRAT Workshop
2 HOUR DESIGN SPRINT

2. 10m 10m
10m 10m
Welcome & Introductions
Problem Framing
Problem Statement5m 10m
15m 10m
30m
Affinity Mapping + Themes
10m Present Themes
Vote on Themes
Fast 4’s
Design Sprint – Workshop Schedule
Present Solution Sketches
Vote on Designs
Final Shareout

3. Introductions - Meet the team
Who is joining us this week and what are you hoping to get out of this process?
10 min

4. Letʼs Dive In
Research Q/A Session

5. Write with a thick dark sharpie.
Be succinct.
One idea per sticky note.
Not too broad, and not too narrow.
If you don’t write it down it can’t be voted on.
HMW’s are the life blood of a Design Sprint,
without them you won’t get very far.
Too Broad Too Narrow
Just Right
Writing “How Might We”

6. More and more backpack shoppers are trying to answer questions about products through
online research. Whereas, in the past, purchasing outdoor activity equipment that had
stringent fit requirements was largely an in-store endeavor.
Lately, consumers had expressed in increased desire for the convenience of online research
and shopping for outdoor activity equipment, but their focus on stringent fit requirements has
not decreased.
Problem: they want to shop/purchase online, but how a backpack product fits on an
individual's body is a critical component of the perceived quality of ownership experience
Problem-Framing
10 mins

7. How might we simulate an in-person, try-on experience online for shoppers looking
to know how a backpack will sit on their body.
Problem Statement
10 mins

8. Lightning Talk
Let’s explore the problem space.
Interview with a Hiker
10 min

9. Start grouping ideas into categories.
Donʼt worry if the categories arenʼt
immediately apparent. Look for
overlaps or duplicates to get started.
Name each theme
Affinity Mapping + Themes
15 min.

10. Each team member gets 4 dots.
The decider will vote with 2 dots.
Itʼs ok to vote on your own.
Itʼs ok to put more than one dot on the
same note
Weʼll pay more attention to notes that have
multiple votes, so think strategically
We are not trying to get to one direction at this
point in time
Vote on the theme
10 min.

11. 10 mins
Fold your paper into 4 rectangles. Sketch 1 idea in each
rectangle rather than a storyboard.
Go for quantity, donʼt worry about making these
beautiful, these are just for yourself.
Try to get beyond your initial idea.
Fast 4ʼs

12. Hang the sketches up as if in a gallery
or museum.
Then allow each person to present their
solution sketch.
Present Solution Sketches at Table
10 mins

13. 10 mins
Give each person 4 dots to create heat maps/areas of
interest on the sketches.
The decider access the heat maps and is given 1 dot to
choose a winner after the team members vote.
Vote on Designs

14. The winning sketchʼs ownersʼ present their
solution sketches to the large group.
Final Shareout to Group
30 mins

15. Congratulations!
How did you like that?
Credit: Google Ventures & Jake Knapp
Contact:
brooke_creef@homedepot.com
ryan_johnson2@homedepot.com
paul_stonick@homedepot.com