4. 4
TrustYou And Its Culture: A Word From The Founders
When
founding
a
company,
there
are
many
things
to
consider,
from
finding
the
right
people
to
developing
awesome
products
to
marketing
and
selling
them
to
over-‐delivering
on
the
customers’
expectations
with
incredible
customer
service
and
more.
The
common
vein,
the
lifeblood,
of
a
company
is
its
culture.
With
the
right
people
and
common
beliefs
in
place,
a
company
can
accomplish
anything.
This
is
why
we
have
made
it
a
point
to
focus
on
company
culture;
it
allows
us
to
seed
the
company
for
success.
So
what
is
TrustYou’s
company
culture?
We’ve
thought
about
10
pillars
that
are
core
to
our
culture,
which
are
outlined
in
more
detail
in
the
coming
pages:
1. Trust
2. Making
Customers
Happy
3. Pushing
To
The
Limit
4. Getting
Things
Done
5. Let’s
Test
It
And
See
What
Works
6. Make
Sure
It
Scales
7. Team,
Team,
Team
8. Work
Hard,
Play
Hard
9. Family
Comes
First
Always
10. You
But
don't
take
only
our
word
for
it.
We’ve
asked
everyone
on
our
team
to
define
what
the
TrustYou
culture
means
to
them
personally.
You
will
find
those
uncensored
responses
in
this
book.
Happy
reading!
Ben
&
Jake
6. 6
The 10 Pillars of TrustYou’s Culture
Trust
At
TrustYou,
we
trust
in
the
individuals'
skills,
intelligence
and
integrity
of
all
our
team
members
to
make
the
right
decisions.
Making
Customers
Happy
Creating
value
for
our
customers
is
ultimately
why
we
are
here.
At
TrustYou
we
want
to
make
sure
our
customers
get
the
best
possible
experience
when
interacting
with
us
and
our
products.
We
aim
to
under-‐promise
and
over-‐deliver.
Pushing
To
The
Limit
TrustYou's
company
hymn
is
the
song
"Pushing
to
the
Limit"
by
Girogio
Moroder.
For
us
it
means:
to
always
be
the
best
at
what
we
do,
to
be
at
the
forefront
of
technology
innovation,
to
be
pushing
the
limits
of
what
is
possible
or
considered
standard
in
engineering,
sales&marketing
and
customer
service.
Getting
Things
Done
TrustYou
is
all
about
getting
things
done.
Anyone
can
have
great
ideas,
plans
and
talk
sweet
but
in
the
end
all
that
matters
is
to
make
it
happen,
to
execute
on
your
plan,
to
getting
things
done.
Let's
Test
It
And
See
What
Works
Whenever
we
come
up
with
great
new
ideas
we
move
fast
to
test
them
out
and
see
if
they
work.
Measurable
facts
speak
louder
than
thoughts
and
opinions.
Make
Sure
It
Scales
As
a
fast
growing
organization,
we
always
make
sure
that
whatever
we
design,
develop
and
create
anew
will
scale.
This
is
not
limited
to
IT
infrastructure
but
for
every
single
process
we
have
from
product
development
to
sales
and
marketing
to
customer
service.
7. 7
Team,
Team,
Team
TrustYou
consists
of
a
super-‐diverse
and
colorful
team
from
all
kinds
of
different
educational
and
professional
backgrounds.
We
are
proud
to
have
more
than
25
different
nationalities
and
operate
around
the
globe.
TrustYou
unites
one
team
to
work
together
on
one
single
mission:
to
positively
influence
travelers'
decisions.
Work
Hard,
Play
Hard
At
TrustYou
we
work
hard
but
we
also
play
hard.
From
our
weekly
Friday
afternoon
beer
hangout,
regular
team
events
and
get-‐aways
to
the
annual
company-‐wide
Munich
Oktoberfest
party
in
September
we
make
sure
we
always
have
a
lot
of
fun.
Family
Comes
First
Always
TrustYou
is
like
a
family.
However
everybody
has
their
own
families
at
home
as
well.
We
make
sure
that
family
comes
first
always
as
we
believe
that
you
have
to
be
happy
at
home
to
thrive
at
work.
You
You
as
an
individual
make
a
difference
at
TrustYou.
It
doesn't
matter
what
position
you
are
in
or
what
role
you
have.
If
you
have
a
great
idea
or
want
to
contribute
something
or
simply
change
the
way
certain
things
are
because
you
have
found
a
better
way
that
benefits
us
as
an
organization:
You
can
do
it.
9. 9
The
culture
in
TrustYou
is
like
a
family
culture.
I
enjoy
working
here
because
of
our
international
environment,
with
so
many
people
from
different
cultures
and
an
international
outlook.
Since
I
have
grown
up
myself
travelling
for
the
most
part
of
my
life,
working
in
a
travel
company
which
gives
you
so
many
opportunities
is
something
not
many
people
can
say
for
themselves.
The
senior
members
of
the
company
take
great
care
in
hiring
a
real
team
instead
of
individuals
which
makes
for
a
great
friendly,
even
family
like
environment.
Your
boss
is
more
like
a
mentor
who
listens
to
your
input
and
guides
you
through
the
difficult
parts.
You
have
many
opportunities
to
see
the
world,
meet
great
people
and
expand
your
network,
and
travelling
with
your
bosses
is
not
awkward
at
all,
more
a
way
of
getting
to
know
each
other
and
learn
more.
(and
have
a
drink
on
the
beach
sometimes).
The
team
is
great.
I
have
developed
many
personal
friendships
within
the
company,
and
we
work
as
tightly
as
possible.
I
also
like
the
caring
aspect,
whenever
someone
has
a
birthday,
a
new
family
member
or
is
hired,
everybody
is
very
welcoming
and
gives
you
a
virtual
high
five
from
all
over
the
world.
Also,
if
there
are
any
suggestions
on
improvements,
they
are
listened
to
and,
if
possible,
implemented.
To
sum
it
up,
at
TrustYou
we
work
very
hard,
but
we
also
know
how
to
play
(on
Fridays
and
on
Oktoberfest)
.
I
am
always
happy
to
come
by
the
HQ,
and
hope
to
see
a
few
faces
when
I
am
back
in
January.
Carolin
Brunner,
Sales
10. 10
TrustYou’s Culture In A Series of Haikus
The
Team
A
hard-‐working
bunch
We
are
more
than
just
colleagues
We're
friends,
family
What
Powers
Us
At
The
Office
We
fuel
our
brains
With
coffee,
fruit
and
candy
Recharge
with
kicker
Our
Attitude
and
Dress
Code
Our
attitude,
style?
We
walk
with
TrustYou
swagger
In
t-‐shirts
and
jeans
Late
Nights
Still
at
the
office
Fiercely
working
all
night
long
Fixing
bugs
and
'presos'
Fridays,
5PM
It’s
now
beer
o’clock
Clink
clink,
Prost
in
the
office
Made
it
through
the
week
11. 11
Cut The Poetry: Here’s The Real Deal on TrustYou Culture
Beyond
all
else,
the
TrustYou
team
is
passionate.
Passionate
about
our
work;
our
friendships;
our
Kicker
table;
our
office
sweets;
our
international
atmosphere
(we
hail
from
24
different
nations);
our
general
‘geekiness’;
our
Friday
beer
o’clock.
We
work
relentlessly,
and
we
take
our
work
very
seriously.
It
is
during
these
long
hours
in
the
office
that
we
have
bonded
and
become
friends.
We
genuinely
appreciate
each
other’s
company.
While
we
take
our
work
seriously,
we
never
take
ourselves
too
seriously.
Our
business
attire
consists
of
t-‐shirts
and
jeans,
we
make
jokes
in
the
office,
and
we
are
never
one
to
say
no
to
a
party.
-‐-‐
Margaret
Ady,
Marketing
12. 12
It's
the
people
at
TrustYou
that
make
all
the
difference
because
you
are
encouraged
to
actively
participate
in
our
company's
mission.
This
includes
sharing
ideas
and
opinions.
An
innovative
and
creative
environment
empowers
us
to
try
out
things
that
might
not
always
work
perfectly
right
away
but
help
us
to
learn
the
most
and
stay
ahead
of
the
game.
By
giving
feedback
you
become
a
hands-‐on
contributer
taking
over
responsibility.
Company
activities
and
play
encourage
interaction
between
teams.
-‐-‐
Henning
Kropp,
Devlopment
TrustYou
has
succeeded
in
a
few
years
to
develop
and
influence
travelers
decisions.
I
have
seen
a
part
and
a
side
of
the
hotel
industry
that
I
have
never
been
abel
to
see
before.Trustyou
sets
the
standard
for
online
reputation
management
with
solutions.
With
the
help
of
reviews
and
our
work
here,
the
world
of
hotel
industry
can
become
much
better.
It
is
a
great
work
and
not
only
I
love
the
job
and
the
work
here
but
also
I
am
enjoying
being
a
part
of
TrustYou’s
family.
-‐-‐
Anonymous
Organizational
culture
is
unique
for
every
organisation.
A
commonly
used
definition
of
organisational
culture
is
„a
set
of
shared
values
and
norms
that
characterise
a
particular
organisation”.
At
TrustYou
everyday
brings
a
different
challenge
and
invaluable
knowledge.
I
feel
that
I
am
working
with
professionals,
and
that
I
can
learn
from
each
of
them.
Everyone
is
supportive
and
always
willing
to
provide
their
help.
TrustYou
culture
means
friendship,
support
and
teamwork.
One
notable
difference
between
TrustYou
and
other
companies
is
that
in
this
team
each
person
is
motivated
and
encouraged.
The
people
at
this
company
are
a
pleasure
to
work
with,
they
are
friendly,
communicative,
caring,
helpful.
It
is
a
joy
coming
to
work
each
day,
I
feel
like
I
am
part
of
a
family,
not
a
company
and
I
know
that
I
couldn't
have
found
a
better
place
to
work.
In
my
opinion,
this
makes
us
the
best!
-‐-‐
Anonymous
13. 13
The TrustYou Way
Do
you
enjoy
working
in
a
small
and
flexible
team?
Is
quick
decision-‐making
and
a
hands-‐on
mentality
your
thing?
Can
you
think
two
steps
ahead
and
feel
comfortable
with
a
flat
hierarchy
where
you
learn
from
each
other?
If
this
is
you
and
and
if
you
enjoy
wearing
more
than
one
hat
and
can
put
entrepreneurial
spirit
into
your
work,
then
congrats.
You
found
the
place
to
be.
You
will
work
with
small
business
and
multi-‐
billion
companies.
Our
clients
stretch
around
the
globe
from
the
US
to
Europe
and
Asia.
That’s
us,
that’s
TrustYou.
We
are
a
group
of
highly
talented
people
working
in
an
exiting
startup.
We
are
shaping
the
way
data
will
influence
travel
decisions
around
the
world
in
the
the
future.
Sebastian
Grundner-‐Culemann,
Sales
14. 14
When
I
went
for
my
first
interview
and
saw
the
“TrustYou”
logo,
my
first
instinct
was:
“Oh,
that's
really
optimistic...
I
should
trust
myself.
I
should
trust
my
knowledge,
my
education,
my
work
experience
and,
well,
all
that
made
me
who
I
am
today.”
And
when
I
talked
to
Adela
and
Lisi
“TrustYou”
became
“TrustThem”:
trust
them
to
find
my
CV
interesting
and
proper
for
the
job
they
are
offering,
trust
them
to
teach
me
the
basics,
trust
them
to
give
me
the
opportunity
to
work
in
an
exciting
new
place.
Then
I
started
to
know
my
colleagues
and,
despite
of
the
age
difference
(
I
am
27
and
they
were
21-‐23),
we
managed
to
find
common
interests,
similarities
in
our
points
of
view
and
it
was
very
refreshing
to
learn
from
someone
younger
than
me
and
then
wanting
to
be
just
as
good
as
them,
or
even
better.
So
,
my
trust
in
them
became
new
friendships,
became
the
opportunity
to
learn
new
things,
helping
us
to
understand
each
other
and
work
as
a
real
team.
Also,
working
with
a
young
team
implies
the
word
“fun”.
We
all
share
(except
the
Dev.
Team),
the
same
office,
which
means
we
can
communicate
very
easy
with
each
other
and
sometimes
work
is
really
fun,
especially
when
we
start
telling
jokes,
creating
a
very
cozy
environment.
Working
with
the
AdminTool,
gave
me
acces
to
the
meaning
of
TrustYou
regarding
their
offer,
reputation
and
clients,
seen
on
the
internet.
When
I
first
saw
TripAdvisor
in
our
database,
and
then
other
names
like
Kayak,
I
started
thinking
this
was
bigger
than
I
imagined.
I
started
to
trust
them
(you)
more,
started
to
be
more
curious,
wanting
to
know
more,
being
motivated
to
do
better
at
my
job,
if
that
was
the
way
of
knowing
my
employer.
So,
“Trust”
and
“You”,
for
me,
became
the
main
words
in
improving
my
skills,
having
more
confidence
in
what
I
do
and
learning
new
things.
Like
“I
know
that
checking
lots
of
sources,
surfing
and
comparing
big
amounts
of
information
on
the
internet
could
sometimes
be
exhausting,
but
the
amount
and
the
quality
of
my
work
do
count.
-‐-‐
Diana
Tomos,
Customer
Service
15. 15
Organizational
culture
is
unique
for
every
organisation.
A
commonly
used
definition
of
organisational
culture
is
„a
set
of
shared
values
and
norms
that
characterise
a
particular
organisation”.
At
TrustYou
everyday
brings
a
different
challenge
and
invaluable
knowledge.
I
feel
that
I
am
working
with
professionals,
and
that
I
can
learn
from
each
of
them.
Everyone
is
supportive
and
always
willing
to
provide
their
help.
TrustYou
culture
means
friendship,
support
and
teamwork.
One
notable
difference
between
TrustYou
and
other
companies
is
that
in
this
team
each
person
is
motivated
and
encouraged.
The
people
at
this
company
are
a
pleasure
to
work
with,
they
are
friendly,
communicative,
caring,
helpful.
It
is
a
joy
coming
to
work
each
day,
I
feel
like
I
am
part
of
a
family,
not
a
company
and
I
know
that
I
couldn't
have
found
a
better
place
to
work.
In
my
opinion,
this
makes
us
the
best!
-‐-‐
Anonymous
16. 16
Having
worked
within
a
large
multinational
company,
it
is
impossible
for
me
not
to
notice
that
TrustYou
has
not
reached
yet
that
level
of
artificial
corporate
environment
and
I
hope
it
stays
the
same
even
if
it
is
still
in
a
developing
stage.
I
appreciate
its'
transparency,
its'
sticking
to
promises
and
the
easy
information/communication
flow.
In
what
concerns
the
information
part,
although
in
a
slightly
different
context,
I
feel
at
times
that
some
of
us
do
not
have
a
well-‐
defined
picture
of
all
the
processes
and
departments
that
make
the
business
work,
a
business
that
I
find
quite
complex.
It
would
definitely
be
time
and
money
consuming,
but
maybe
after
the
company
has
grown
enough,
it
would
not
be
such
a
bad
idea
to
have
the
chance
of
taking
part
to
cross
trainings.
This
would
definitely
motivate
and
make
associates
more
aware
of
the
vision
and
working
mechanisms
of
TrustYou.
-‐-‐
Sanda
Sirca,
Customer
Service
TrustYou
culture
to
me:
Intra-‐preneurial
-‐
you
can
create
your
own
path
if
you
execute
on
your
own
ideas
Global
-‐
so
many
people
from
so
many
different
countries
and
walks
of
life
makes
for
a
rich
atmoshere
Accountable
-‐
we
all
have
the
same
goal
in
mind
and
know
everyone
is
doing
what
they
can
to
reach
that
goal
-‐-‐
Ellis
Connolly,
Sales
17. 17
I
would
like
to
start
with
what/the
things
I
personally
appreciate
at
TrustYou.
The
first
reason
is
related
to
the
management
style
adopted,
a
democratic
style,
in
which
we
are
all
involved
in
different
ways,
in
the
realization
of
goals
and
strategies
(so
as
to
reach
our
goals
and
build
new
strategies).
The
second
reason
is
related
to
the
way
in
which
the
decision
process
is
approached.
Everyone's
opinion
is
listened
to,
creating
thus
a
feeling
of
belonging
to
everything
that
happens
in
the
company.
Also,
the
work
climate
is
pleasant.
In
my
opinion
the
culture
of
TrustYou
is
represented
by
a
mix
consisting
of:
Customer
satisfaction
(hotels,
restaurants);
Travelers
satisfaction
achieved
without
any
compromise
(all
reviews
are
taken
into
account
and
analyzed);
Researching
new
market
opportunities
(extension
to
restaurants
and
tourist
attractions);
Maintaining
a
high
quality
of
offered
services.
-‐-‐
Ana-‐Maria
Csete,
Customer
Service
18. 18
TrustYou's
culture
is
reacting
fast
to
market
opportunities
and
changes
to
stay
on
top
of
the
competition.
Flexibility
is
key
and
we
apply
this
at
every
level;
we
choose
the
best
technologies
and
people
to
get
the
job
done
right.
-‐-‐
Anonymous
I
will
honestly
tell
you
that
the
past
11
months
have
passed
on
fast
forward,
but
in
a
good
way.
You
know,
time
passes
quick
when
you
are
having
a
good
time.
In
this
short
“
My
opinion”
collection
of
words,
I
will
try
to
leave
aside
unnatural
language
and
be
as
natural
as
I
can.
When
I
started
working
for
TrustYou,
I
did
not
know
what
to
expect...so,
I
got
up
early,
made
myself
a
coffee
and
tried
to
not
be
nervous
about
how
will
be
the
first
day
working
for
TrustYou...
You
can
imagine,
the
hard
coffee
didn't
helped
me
that
morning,
it
just
made
me
more
agitated.
My
first
contact
with
my
new
colleagues
and
the
sweet
candies
located
near
the
coffee
machine
lighten
my
day.
It
was,
and
I
am
not
joking,
a
stress
free
environment.
I
remember
a
question
that
popped-‐up
in
my
mind:
Is
this
for
real?
11
months
without
2
days
have
passed
since
my
first
day,
and
there
have
been
good
days,
bad
days,
cold
days
and
warm
days,
like
everywhere,
but
it
made
me
understand
that
TrustYou
values
hard
work,
quality
work
and
nevertheless
values
people
that
can
combine
the
“hard
with
the
quality
work”
,the
creativity
with
collaboration
and
the
sense
of
humor
with
all
the
up
mentioned
qualities.
I
strongly
believe
that
TrustYou
will
expand
fast
by
keeping
this
policy
among
employees,
because
customers
will
see
and
fell
the
“intelligent
work”
that
TrustYou
is
delivering."
-‐-‐
Andrei
Crisan,
Customer
Service
19. 19
TY
culture
for
me
is:
• Work
always
in
a
team
and
learn
and
coach
each
other.
• Family
goes
first,
because
if
you
have
a
right
family-‐
working
balance,
you
get
better
results.
• As
a
team
member
you
are
responsible
for
your
actions.
• Communication
is
fast
and
decision
made
straight
forward.
• We
act
as
a
team
for
success
and
failures.
• We
learn
and
improve
ourselves
on
a
daily
basis.
-‐-‐
Kristof
Römer,
Sales
When
thinking
about
TrustYou
,
the
first
thought
that
comes
in
mind
is
'a
young
company
dreaming
big'.
And
then
you
take
a
look
at
the
numbers
and
say
:
"Hey,
they
are
going
to
be
big!"
When
working
at
TrustYou,
you
start
dreaming
with
them.
Teams
and
colleagues
are
good,
but
friends
and
colleagues
are
better.
TrustYou
is
about
working
with
friends,
while
telling
jokes
and
competing
to
be
number
one.
Multicultural
and
competitive,
the
best
word
for
this
company,
in
my
opinion,
is
adapt.
While
within,
you
have
to
adapt
to
the
ever
changing
tasks
and,
while
on
the
market,
we
all
have
to
adapt
to
the
different
customers.
Because
change
is
growth,
in
this
case.
It
is
about
a
handful
of
quality
people
who,
despite
the
laws
of
statistics,
create
quantity.
It's...
quality
quantity.
It's
about
taking
it
personally,
because
at
the
end
of
the
day,
it
is
your
own
work
and
your
name
at
the
end
of
the
line
in
the
Google
document.
Giving
it
your
best,
because
that
is
the
way
up
:)
Trust
You
is
about
being
open
minded
and
about
daring
to
dream
big.
-‐-‐
Hadasa
Briciu,
Customer
Service
20. 20
Benjamin
Jost
-‐
CEO
and
co-‐founder
asked
everybody
to
talk
about
what
TrustYou
means
for
us,
and
this
is
the
same
as
when
on
an
interview
job
they
ask
you
about
yourself.
Not
easy
to
define,
but
wikipedia
might
helped
me
:
http://en.wikipedia.org/wiki/Organizational_culture:
Based
on
Robert
A.
Cooke,
Phd,
Professor
of
Philosophy
who
defines
Organizations
in
3
different
cultures,
and
found
'Constructive
cultures'
as
the
most
appropriated
for
TY
philosophy
where
people
are
encouraged
to
be
in
communication
with
their
co-‐workers,
and
work
as
teams,
rather
than
only
as
individuals.
In
positions
where
people
do
a
complex
job,
rather
than
something
simple
like
a
mechanic
one,
this
sort
of
culture
is
an
efficient
one.
1. Achievement:
completing
a
task
successfully,
typically
by
effort,
courage,
or
skill
(pursue
a
standard
of
excellence)
(explore
alternatives
before
acting)
-‐
Based
on
the
need
to
attain
high-‐
quality
results
on
challenging
projects,
the
belief
that
outcomes
are
linked
to
one's
effort
rather
than
chance
and
the
tendency
to
personally
set
challenging
yet
realistic
goals.
People
high
in
this
style
think
ahead
and
plan,
explore
alternatives
before
acting
and
learn
from
their
mistakes.
2. Self-‐actualizing:
realization
or
fulfillment
of
one's
talents
and
potentialities
-‐
considered
as
a
drive
or
need
present
in
everyone
(think
in
unique
and
independent
ways)
(do
even
simple
tasks
well)
-‐
Based
on
needs
for
personal
growth,
self-‐
fulfillment
and
the
realisation
of
one's
potential.
People
with
this
style
demonstrate
a
strong
desire
to
learn
and
experience
things,
creative
yet
realistic
thinking
and
a
balanced
concern
for
people
and
tasks.
3. Humanistic-‐encouraging:
help
others
to
grow
and
develop
(resolve
conflicts
constructively)
-‐
Reflects
an
interest
in
the
growth
and
development
of
people,
a
high
positive
regard
for
them
and
sensitivity
to
their
needs.
People
high
in
this
style
devote
energy
to
coaching
and
counselling
others,
are
thoughtful
and
considerate
and
provide
people
with
support
and
encouragement.
21. 21
Affiliative:
treat
people
as
more
valuable
than
things
(cooperate
with
others)
-‐
Reflects
an
interest
in
developing
and
sustaining
pleasant
relationships.
People
high
in
this
style
share
their
thoughts
and
feelings,
are
friendly
and
cooperative
and
make
others
feel
a
part
of
things.
-‐-‐
Jordi
Franquesa
Gabarró,
Sales
22. 22
I
always
had
problem
defining
and
understanding
the
meaning
of
the
word
“culture”.
Should
the
word
culture
be
defined
by
the
diversity
of
ideas,
the
diversity
of
people?
Or
should
it
be
defined
by
the
reverse
of
all
these
social
characteristics...
homogeneity?
One
idea...
similar
people...
Trust
You?
No
way!
Happily,
after
almost
one
year
working
for
Trust
You,
I
think
that
“our”
culture
would
be
definitely
defined
by
the
diversity
of
the
people
whom
make
the
things
work.
Being
able
to
interact
(...and
party)
with
most
of
my
colleagues
from
all
over
the
world,
I
felt
how
diverse
and
different
we
are...
and
that's
wonderful.
I
love
working
in
a
company
in
which
I
have
the
feeling,
that
my
work
is
appreciated.
Compared
with
other
companies…
Trust
You
has
a
human
face…
...ma'
saalam!
-‐-‐
Cornel
Crisan,
Customer
Service
My
first
real
experience
with
TrustYou
was
in
Munich
during
the
Oktoberfest
festival.
How
can
I
ever
forget
the
energy
that
I
felt
in
the
Munich
office
during
that
period
of
time.
I
was
deeply
surprised
to
find
there
something
more
than
a
team.
I
found
there
a
bunch
of
people
who
are
doing
something
extraordinary:
they
are
spreading
and
consolidating
Trust
among
each
other.
In
my
opinion,
management
plays
a
significant
role
in
this
particular
climate.
It's
a
wonderful
feeling
to
look
up
to
your
manager
and
see
in
his
personality
a
trustworthy
person.
TrustYou
for
me
is:
honesty,
dedication,
innovation,
quality
and
teamwork.
I
would
call
this
the
“Soul
of
Trust”.
-‐-‐
Ioan
Pop,
Customer
Service
23. 23
TrustYou
–
What
does
this
mean
to
me
in
terms
of
company
culture?
After
working
for
TrustYou
for
more
than
two
years
I
can
describe
the
culture
as
very
international
and
with
a
very
strong
sense
of
community.
You
can
still
sense
the
spirit
of
a
startup
every
day,
this
is
reflected,
for
example,
in
very
flat
hierarchies,
and
everybody
can
openly
discuss
their
ideas
with
management
and
colleagues.
Linked
to
the
fact
that
the
company
is
constantly
growing
and
developing
into
new
verticals,
working
here
comes
with
many
different
challenging
responsibilities.
Generally
all
employees
are
empowered
to
make
decisions
on
their
own
in
order
to
keep
clients
happy
and
further
develop
our
provided
services.
TrustYou
has
successfully
managed
to
spread
a
great
spirit
of
community
among
all
team
members.
It
often
does
not
feel
like
working
with
colleagues
to
accomplish
a
specific
task,
but
rather
spending
time
with
friends
and
figuring
out
solutions
for
a
common
issue
together.
I
consider
this
atmosphere
as
a
very
strong
positive
part,
making
work
much
more
fun.
Talking
about
this,
I
certainly
have
to
mention
beer
o’clock
on
Fridays
where
we
all
get
a
bottle
of
beer
to
start
the
weekend.
Summing
up
the
atmosphere
at
TrustYou
in
three
words
I
would
say
–
Dynamic,
International,
Fun.
-‐-‐
Elisabeth
Neulinger,
Customer
Service
24. 24
Working
with
highly
motivated
and
skilled
people
in
a
fast-‐paced
environment
is
very
exciting.
The
products
are
high
quality
and
outperforming
the
market
competition.
Support
and
team
communication
is
outstanding
and
creates
a
"home
away
from
home"
feeling.
Its
a
job
and
company
you
want
to
work
for
even
on
a
dark,
misty
Monday
morning…
-‐-‐
Michael
Marchand,
Sales
For
me,
the
Trust
You
culture
is
actually
really
new
since
I've
been
part
of
this
company
for
just
a
little
while
now.
In
fact,
it's
the
first
company
that
offered
me
an
interesting
job
which
I
took
gratefully
because
of
many
reasons.
I
can't
say
my
thoughts
of
the
firm
are
based
on
years
of
experience
or
a
lot
time
and
work
invested
into
it,
but
TrustYou
made
me
realize
that
you
don't
need
all
of
that
to
understand
how
easy
and
well
you
can
meet
great
people,
have
a
good
time
at
your
workplace
and
also
learn
a
lot
during
the
process.
I
am
currently
also
a
student
and
the
company
seemed
to
understand
this
very
well
as
they
offered
me
a
flexible
program
so
I
can
keep
up
with
my
studies
as
well.
This
was
one
of
the
reasons
I
decided
to
join
them
and
I
have
been
real
pleased
with
the
time
spent
here
so
far.
Also
everybody
is
so
nice
here,
there
is
always
a
smile
on
everybody's
face.
Having
a
nice
community
at
work
is
one
of
the
most
important
things
for
me
personally.
All
in
all,
what
I
wanted
to
say
was
that
I
am
sure
that
being
part
of
the
TrustYou
culture,
or
maybe
even
being
part
of
building
it
will
be
a
great
road
filled
with
excitement,
challenges
and
new
opportunities
to
learn
and
evolve
at
every
step!
-‐-‐Andrei
Brumaru,
Devlopment
25. 25
In
my
opinion
TrustYou
culture
is
working
with
friends
to
improve
our
customers
experience
and
satisfaction.
Being
part
of
a
great
international
and
multicultural
team
that’s
allocated
all
over
the
world.
Staying
together
during
good
and
bad
times
like
a
big
family
would
do.
Helping
each
other,
sometimes
also
with
problems
that
are
not
totally
work
related
for
example
at
our
beer
time
on
friday
evening.
Having
fun
in
solving
difficult
problems
with
not
so
usual
ways.
Making
nice
trips
with
the
team
to
different
countries
to
learn
new
things
and
also
to
get
in
touch
with
TrustYou
members
from
our
offices
in
other
countries.
-‐-‐
Anonymous
26. 26
Success
at
TrustYou
depends
on
the
people!
Everybody
working
hard
to
have
a
better
performance
than
they
had
the
day
before
is
key
to
win
in
today's
competitive
travel
industry.
At
the
beginning
of
my
mission
at
TrustYou,
the
company
had
the
image
of
an
exciting
startup
with
promising
products
for
the
travel
business.
A
great
opportunity
for
me
since
comming
from
a
travel
industry
giant
I
was
always
passionate
about
the
idea
of
being
part
of
the
growing
success
of
a
market
leader
from
an
incipient
phase.
Soon
after
that
the
time
arrived
to
make
steps
forward
and
make
business
with
the
big
players.
The
focus
was
on
TrustYou
and
how
will
we
change
our
image
into
a
company
that
is
well
known
in
the
industry
offering
reliable
data
infrastructure
to
an
impressive
number
of
partners.
TrustYou
then
did
something
I
was
waiting
for,
we
delivered,
and
not
only
we
delivered
but
we
created
a
completely
revolutionized
product
capable
of
adapting
to
the
rapidly
changing
market.
Results
of
this
strategic
decision
were
almost
immediate
with
TrustYou
release
for
auto
dealers
and
restaurants,
conquering
new
markets
and
creating
new
partnerships
with
major
travel
industry
players.
The
story
goes
on
with
the
certitude
of
the
experience
I
learned
while
being
part
of
Trustyou:
"Yes,
we
can
do
it,
because
this
is
what
we
do!"
-‐-‐
Cristian
Constantinescu,
Development
27. 27
TrustYou
culture
means
to
me
acceptance
of
different
opinions,
ways
of
thinking
and
support
of
individuals
initiatives.
One
is
encouraged
to
think
out
of
the
box
rather
than
sticking
to
existing
procedures
and
rules.
It
is
a
melting
pot
of
cultures,
languages
and
attitudes
where
the
young
and
dynamic
spirit
comes
together
in
an
open,
interactive
and
flexible
way.
TrustYou
culture
also
means
a
very
intense,
fast
pace
working
place
where
customer
and
service
orientation
are
not
only
being
taught
but
where
these
values
are
also
being
lived.
-‐-‐
Desirée
Fried,
Team
Assistant
From
a
developer
perspective,
we
are
a
company
where
we
work
basically
without
any
geographical
limits
in
an
innovation
and
flexibility
friendly
environment.
We
don’t
have
any
special
dress
code,
as
long
as
you
dont
talk
to
customers.
The
office
is
open
and
a
friendly
place,
with
an
open
kitchen
as
a
meeting
place,
kicker
room
as
a
party
place
and
the
main
meeting
room
with
teleconference
equipment
as
a
place
where
"no
borders"
dream
comes
true.
Also,
we
work
hard
and
we
party
hard,
but
there
is
no
way
to
describe
it
-‐
it
needs
to
be
experienced
although
some
photos
could
help
here
:-‐)
Keywords:
open,
flexible,
international
-‐-‐
Jacek
Mech,
Development
28. 28
The
culture
of
TrustYou
is
extremely
unique.
Having
a
team
from
different
regions,
cultures
and
backgrounds
creates
a
breeding
ground
for
innovation.
TrustYou
has
revolutionized
the
review
aggregation
space
and
has
become
an
industry
respected
brand.
The
TrustYou
brand
is
associated
with
a
company
that
is
constantly
looking
towards
the
future
ultimately
delivering
market
pertinent
solutions.
If
there
were
a
few
words
that
describes
our
culture
effectively,
they
would
be:
Diversity,
Knowledge,
Passion
and
Vision.
-‐-‐
Alan
Young,
Marketing
and
Strategic
Partnerships
A
company
culture
sums
up
the
behaviour
of
the
people
being
part
of
it.
For
me,
TrustYou
is
my
first
job.
In
the
nearly
one
month
I
have
been
working,
I
have
learned
that
here
at
TrustYou,
the
communication
is
one
of
the
most
important
factors
that
influences
the
quality
of
the
solutions
provided.
I
have
also
learned
that
some
of
the
key
values
which
are
being
cherished
by
TrustYou
are
the
ability
to
listen,
going
hand
in
hand
with
power
of
communication
and
nonetheless
the
ability
to
understand
the
client,
the
colleague
or
the
concept
related
to
our
working
field.
The
symbols
can
also
tell
alot
about
the
culture
of
a
company.
Both
"Trust"
and
"You"
are
two
strong
words
which
imply
confidence
and
professionalism,
not
only
for
clients,
but
more
so
for
its
employees.
What
I
like
the
most
about
TrustYou,
especially
from
what
I
have
seen
here
at
Cluj,
is
the
connection
between
colleagues,
because
it
is
a
pleasure
to
work
in
a
friendly
enviroment.
-‐-‐
Catalin
Onutu,
Development
29. 29
When
I
think
about
the
TrustYou
culture,
the
keywords
that
cross
my
mind
are:
1. Multinational:
I
like
the
colorful
mix
of
peoples’
backgrounds
that
work
at
TrustYou.
Everyday
I
learn
something
new
about
another
culture,
even
if
it
is
just
in-‐
depth
reasons
why
one
should
be
a
fan
of
FC
Barcelona
and
definitely
not
of
Real
Madrid
C.F.
2. Open-‐Minded:
I
think
such
an
attitude
comes
along
with
the
multiple
nationalities
that
work
at
TrustYou,
which
is
great!
3. Young:
Most
of
us
are
quite
young
and
therewith
share
similar
interests
also
outside
the
workplace.
4. Easy
Going:
Beer
o’clock
and
hanging
out
together
afterwards,
playing
Fifa
or
Kicker
after
lunch.
Nothing
more
need
be
said!
5. Productive:
We
get
things
done.
That’s
what
we
stand
for
and
what
we
are
proud
of!
-‐-‐
Florian
Hartl,
Development
30. 30
I
joined
TrustYou
because
I
had
the
feeling
that
it
is
a
great
working
place.
• Family
and
health
come
first
• International
enviroment
and
open-‐minded
• Flat
hierarchies
and
short
decision
ways
• Young,
dynamic
team
which
is
highly
motivated
• People
can
make
a
difference
• Work
hard,
party
hard
To
sum
up:
TrustYou
cares
about
people
-‐-‐
Anonymous
Let
me
describe
TrustYou’s
company
culture
by
using
quotes
(some
slightly
adapted)
of
people
that
impacted
our
today
through
their
continuous
struggle
to
create
and
achieve
something
new:
We
have
days
where
everything
seems
impossible
until
it’s
done
1.
But
then
we
are
convinced
that
whatever
the
mind
of
man
can
conceive
and
believe,
it
can
achieve
2.
We
love
what
we
do,
that’s
the
only
way
to
do
great
work
3.
We
work
hard
and
are
easily
satisfied
with
the
very
best
4.
We
know
that
talent
wins
games,
but
teamwork
and
intelligence
wins
championships
5.
We
are
hungry,
we
are
foolish
6.
The
question
is
not
who
is
going
to
let
us,
it’s
who
is
going
to
stop
us
7.
1
Nelson
Mandela,
2
Napoleon
Hill,
3
Steve
Jobs,
4
Winston
Churchill,
5
Michael
Jordan,
6
Steve
Jobs,
7
Ayn
Rand
-‐-‐
Eva-‐Maria
Bleifuss,
Key
Account
Management
31. 31
To
me
the
TrustYou
culture
is
centred
around
an
international,
multicultural
environment.
TrustYou
has
created
a
culturally
diverse
workplace
bringing
together
people
from
across
the
globe
marrying
skills,
competencies
and
differences
to
create
a
high
performing
team.
The
company
promotes
an
inclusive
environment
with
minimal
hierarchy
enabling
individuals
to
share
and
develop
from
the
experience
of
others.
While
the
company
strives
for
excellence
it
never
loses
sight
of
taking
care
of
its
greatest
assets
'people'
and
thus
promotes
a
work
hard,
play
hard
environment,
sounds
cliché
but
in
this
case
its
true.
The
strategic
objectives
of
the
company
are
inspiring,
giving
the
employees
a
sense
of
pride
in
what
we
do
while
creating
a
great
place
to
work!
-‐-‐
Marc-‐Rhys
Davies,
Project
Management
It
is
so
exciting
to
see
TrustYou
grow
over
the
years.
When
I
started
at
the
early
age
of
TrustYou
in
2009,
it
was
so
exciting
to
see
the
movements
and
the
improvements
step
by
step.
It
is
so
humbling
to
look
around
and
see
something
grow
way
bigger
than
you
could
have
imagined
at
the
beginning.
The
best
part
about
working
for
TrustYou
is
that
I
receive
and
enjoy
Trust
in
my
whole
proceess
as
a
salesmanager.
We
are
growing
and
more
interesting
people
starting
at
TrustYou
from
all
over
the
World.
TrustYou´s
culture
breeds
an
environment
of
collaboration,
input,
creation,
success,
and
innovation.
We
have
something
unique
and
special
and
I
am
thankful
to
be
part
of
it.
-‐-‐
Yvonne
Pajonkowski,
Sales
32. 32
The
1
st
thing
that
I
came
to
love
about
TrustYou
was
the
mixture
of
cultures.
I
hear
people
talk
in
Spanish
around
me,
German,
Chinese,
Slovenian
and
so
on.
How
exciting
is
that?
There’s
a
lot
of
diversity
in
our
office
but
that
was
never
an
issue
when
it
came
to
reaching
out
to
each
other;
and
that’s
one
of
the
many
things
that
make
this
team
that
much
more
special:
we
stick
together.
The
2
nd
thing
that
I’d
like
to
mention
is
that
we’re
allowed
here
to
grow.
We’re
encouraged
to
do
so.
Learning,
experimenting
and
playing
with
ideas
is
a
must
here.
It
never
gets
boring.
It
might
get
overwhelming
at
times,
but
never
boring,
and
never
random
or
inconsequential.
For
me,
that's
a
pretty
great
thing.
-‐-‐
Anonymous
33. 33
I
think
the
most
amazing
thing,
which
attracted
me
to
join
the
team,
is
to
have
the
chance
to
witness
how
post-‐modernism
comes
into
reality
and
influences
the
society
in
a
positive
way.
Before,
our
whole
society
relied
on
media
and
evaluation
institutions
(e.g.
IMF,
Standard
&
Poor's,
your
school
teacher),
which
pass
judgements
on
every
individual
and
put
everyone
to
his
“right”
place.
However
on
the
other
hand,
in
order
to
pass
the
right
judgement,
the
rules
we
use
should
also
reflect
the
social
reality,
and
therefore
need
to
be
rechecked
and
updated
from
time
to
time,
especially
when
big
social
changes
happen.
The
evaluation
institutions,
which
are
not
sensitive
enough
(or
I
would
rather
say
always
unable
to
be),
have
from
this
perspective
potential
risks
of
misjudging,
which
will
cause
disorder
and
catastrophic
consequences,
like
how
Standard
&
Poor's
behaved
during
the
economic
crisis.
The
social
media
platforms,
on
which
each
user
is
allowed
to
express
his
own
impression
without
considering
any
preset
rule,
have
not
only
the
ability
to
reflect
reality,
they
actually
ARE
the
reality,
ambiguous,
colorful
and
full
of
emotions.
Gathering
information
on
them
can
help
to
get
the
big
image
of
oneself,
much
more
clearly
and
directly
than
any
“professional”
analysis.
Judgements
based
on
them
will
never
fail.
Therefore
by
using
social
media
platforms,
we
can
partially
or
even
entirely
get
rid
of
evaluation
institutions,
and
give
the
right
of
judegment
back
to
people,
with
respect
to
all
differences
between
different
human
beings
and
different
cultures.
This
is,
as
far
as
I
can
see,
the
most
significant
and
valuable
character
of
TrustYou
-‐
post-‐modernism.
Everyday
when
I
sit
before
my
laptop,
dealing
with
all
the
weirdnesses
of
reviewers
all
over
the
world,
together
with
a
rock/post-‐rock
album
and
a
cup
of
Earl
Grey,
I
would
think,
everyone
including
myself
is
weird
in
a
way,
and
that
feels
great.
-‐-‐
Zhe
Zhang,
Computational
Linguistic
34. 34
Although
I
am
working
only
a
couple
of
hours
a
week
for
TrustYou,
I
really
like
the
company
culture.
Working
for
TrustYou
means
for
me
being
part
of
a
multicultural
family
where
everyone
is
pulling
in
the
same
direction.
All
colleagues
are
open
for
new
ideas
and
solutions
giving
the
opportunity
to
meaningfully
contribute
to
the
company’s
success
and
everybody
recognizes
and
values
each
other’s
work.
Munich
office
offers
an
open
and
relaxed
working
atmosphere
favouring
collaboration.
Many
nice
team
activities,
such
as
Friday
Beer,
BBQ
and
Oktoberfest
visits,
make
the
TrustYou
culture
perfect.
-‐-‐
Katharina
Franko,
Customer
Service
Our
company's
culture
can
be
briefly
outlined
just
by
reading
the
tagline,
which
summarizes
very
well
the
features
at
their
best,
in
only
four
words.
In
my
point
of
view,
the
TrustYou
target
is
to
permanently
update
this
standard,
while
upgrading
it,
by
providing
peerless
services,
in
a
impeccable
way.
In
order
to
maintain
this
approach
on
reaching
our
goals,
the
course
of
the
employees
work
needs
to
be
responsible,
undisturbed,
and
they
all
need
to
operate
just
like
a
symbiotic
organism.
On
a
more
personal
note,
the
TrustYou
personality
is
much
more
than
that.
It's
when
people
from
different
corners
of
the
world
get
together
as
a
family,
when
you
grab
a
beer
in
the
kitchen
with
your
colleagues
after
a
day
of
work
during
which
you
leaned
tons
of
new
things
or
when
the
whole
office
gathers
for
lunch
in
a
holiday
atmosphere.
It's
my
first
job
so
I
can't
compare
it
to
other
companies
but
I
know
for
sure
that
TrustYou
had
the
greatest
impact
in
my
life
so
far.
I
never
expected
to
find
such
an
open-‐minded
environment
where
I
can
grow
so
fast.
-‐-‐
Anonymous
35. 35
The
first
thing
that
comes
to
mind
when
I
think
of
the
culture
at
TrustYou
is
good
energy.
Good
energy
permeates
across
the
company
and
is
almost
tangible.
It
can
be
felt
when
something
great
or
a
particular
goal
is
accomplished
or
simply
when
everyone
comes
together
to
have
a
good
time.
This
I
believe
is
attributed
to
the
work
hard
and
play
hard
sense
of
things
around
the
office.
Everyone
who
comes
to
TrustYou
is
dedicated
to
their
work
and
at
the
end
of
the
day
accomplishments
mean
everyone
can
get
together
and
be
proud
of
what
we
have
achieved.
TrustYou
is
not
just
another
startup
firm
which
tries
to
make
tangible
perks
to
create
a
“startup
culture”,
the
perks
of
working
here
are
discovered
through
working
relationships
built
and
the
events
that
spring
up
due
to
a
successful
working
relationship.
If
you
simply
come
to
work
and
keep
to
yourself
without
interacting
with
everyone
else,
it
is
likely
that
you
would
not
be
successful
here,
however
if
you
interact
with
everyone,
build
connections
and
trust
the
people
here,
it
becomes
one
of
the
best
working
environments
you
can
ask
for.
The
way
the
people
are
at
TrustYou,
even
introverts
end
up
opening
up
and
integrating
into
the
TrustYou
family.
I
like
the
culture
at
TrustYou
because
the
interactions
here
make
it
a
pleasant
working
environment.
It
doesn’t
feel
like
just
work
but
rather
it
goes
beyond
that.
People
and
resources
are
easily
available
and
everyone
is
happy
to
help
out.
There
are
days
where
the
stress
levels
fly
through
the
roof
–
like
during
the
Accor
rollout
in
2012
–
however
after
the
crazy
times
always
comes
happy
times.
It
truly
is
a
great
place
to
be.
-‐-‐
Mobolaji
Joseph,
Customer
Service
36. 36
What
is
TrustYou’s
company
culture?
To
me,
it’s
about
flat
hierarchies
and
clear
responsibilities.
Everybody
knows
what
their
fields
of
responsibilities
are,
what
they
have
to
do
and
it
really
feels
like
a
team
effort
to
get
something
done
here.
If
I
have
a
question,
I
can
always
approach
any
of
my
colleagues
who
are
often
busy
but
always
try
to
help
where
they
can.
The
TrustYou
culture
stresses
a
sense
of
“we”,
and
makes
sure
all
members
of
the
team
know
where
we’re
headed
and
what
is
going
on
in
the
company.
This
differs
a
lot
from
my
previous
work
experience,
and
I
rather
enjoy
working
here.
-‐-‐
Kiran
Wallner,
Customer
Service
37. 37
At
TrustYou,
from
the
moment
you
walk
in
through
the
door,
you’re
treated
like
an
integral
part
of
the
team
and
are
expected
to
roll
your
sleeves
up
and
get
your
hands
dirty.
Your
job
description
may
change
from
one
day
to
the
next,
as
you
may
be
asked
to
help
out
with
a
bit
of
everything
that
needs
to
get
done.
That
will
make
you
knowledgeable
about
a
lot
of
different
areas.
I
absolutely
love
how
geographically
disperse
teams
accommodate
the
inevitable
variety
of
time
zones,
working
hours,
habits
and
schedules
to
meet
the
deadlines.
-‐-‐
Sonia
Fabre,
Development
At
TrusYou,
we
are
all
a
bunch
of
friends.
Work
feels
relaxing,
and
very
rarely
stressful.
People
are
always
up
for
a
good
time
and
open
to
answering
questions
if
you
have
any.
The
things
you
experience
day
in
and
day
out
are
as
varied
as
the
people,
who
come
from
a
wide
range
of
cultural
backgrounds
and
from
all
over
the
world.
We
even
regularly
spend
time
with
each
other
outside
of
work,
whether
it
be
company
organized
events
or
just
enjoying
a
drink
in
bar.
Also,
we
have
a
thing
called
beer’o’clock
fridays.
Can’t
get
better
than
that.
-‐-‐
Anonymous
38. 38
Speaking
for
all
the
Italian
team,
I
can
say
that
TrustYou
for
us
has
been
a
challenge.
Working
with
STR
Global’s
numbers
every
day,
I
had
no
idea
that
there
could
exist
a
“system”
like
TrustYou;
I
hoped
but
did
not
know.
I
am
new
in
the
hotels’
world,
I
have
been
working
in
RES
for
2
years,
even
if
I
come
from
the
tourism
area,
generally
meant,
as
airports’.
In
these
months
we
have
grown
up
and
acquired
a
different
way
of
looking
at
the
hoteliers’
world.
TrustYou
is
a
company
projected
into
the
future,
farseeing
and
serious,
meaning
that
all
of
us
are
putting
a
great
effort
in
doing
what
we
do.
Everyone
puts
his
own
abilities
at
the
service
of
the
company,
showing
the
best
we
can
offer.
We
are
maybe
having
difficulties
in
spreading
the
market
all
over
as
some
competitor
do
(it
seems
they
have
a
quite
good
marketing/advertising
plan)
but
the
loyalty
and
the
high
quality
always
pay
back.
This
is
something
that
I
have
learnt
through
the
years
and
different
companies.
I
am
sure
that
we
will
succeed,
a
lot
of
projects
are
already
planned,
we
just
need
some
time
to
get
known
in
Italy
and
I
am
optimistic
about
it.
Moreover,
there
is
a
good
cooperation
of
everyone,
such
as
the
Customer
Care
assistance,
which
I
really
appreciate:
the
guys
are
always
kind
and
fast
and
never
tired
of
giving
explanations.
The
Sales
Team
is
really
engaged
and
always
giving
good
tips:
this
helps
a
lot
spreading
out
the
culture
of
TY,
firstly
to
all
the
people
who
work
for
it,
and
consequently
into
the
market.
And
it
seems
working!
-‐-‐
Vera
Roselli,
Sales
39. 39
TrustYou
continues
to
change
the
travel
industry
in
an
excitingly
fast
paced
environment.
Our
very
unique
company
culture
welcomes
all
employees
to
share
their
feedback
and
suggestions
to
improve
our
products
and
processes,
while
at
the
same
time
providing
opportunities
to
lead
a
new
project
and
see
your
vision
come
to
fruition;
being
a
younger
company,
every
employee’s
ideas
and
efforts
make
an
incredible
impact.
There’s
also
certainly
never
a
dull
moment
within
the
company
because
each
and
every
day
can
be,
and
usually
is,
very
different
from
the
previous.
This
helps
keep
everyday
very
interesting
instead
of
monotonous
by
doing
the
same
thing
over
and
over
again.
One
of
the
things
I
love
most
about
the
TrustYou
culture
is
that
everyone
truly
seems
to
care
a
lot
about
their
work
and
what
they
do.
There
is
a
true
sense
of
pride
in
what
we
continue
to
accomplish
as
a
team
and
as
a
company.
I’ve
seen
many
people
at
previous
companies
treat
their
job
as
something
they
“had”
to
do
in
order
to
get
by.
These
people
only
looked
at
their
day-‐to-‐day
tasks
and
never
cared
about
the
longevity
or
future
of
the
overall
company.
At
TrustYou,
everyone
actually
seems
to
“want”
to
continuously
contribute
hard
work
and
new
thoughts
and
ideas
to
be
a
market
leader
in
the
travel
industry.
Being
a
part
of
a
culture
like
this
is
so
exciting
because
the
growth
potential
is
almost
limitless.
Lastly,
many
companies
say
this
about
their
culture,
but
not
many
companies
actually
live
up
to
it:
“Work
Hard,
Play
Hard.”
The
fact
that
TrustYou
lives
up
to
this
makes
the
environment
that
much
more
fun
to
work
in.
As
long
as
everyone
is
working
hard
and
the
overall
company
is
performing
well
–
employees
share
a
beer
in
the
Munich
office
on
Fridays
and
the
entire
company
celebrates
their
hard
work
once
a
year
together
during
Oktoberfest.
During
my
previous
work
experiences,
employees
were
awarded
a
Lucite
with
their
name
engraved
on
it
for
working
as
hard
as
they
could,
not
a
ticket
to
Oktoberfest.
:
)
-‐-‐
Rob
Castellucci,
Key
Account
Management
40. 40
TrustYou
is
a
place
where
smart,
ambitious
people
do
amazing
things.
We
are
not
only
participating
in,
but
shaping
the
digital
revolution
of
the
travel
market.
From
the
beginning,
our
vision
has
preceded
that
of
our
competitors
by
years.
Just
by
sitting
down
and
"figuring
it
out",
we
have
built
solutions
that
are
significantly
improving
travel
experiences
around
the
globe.
Many
millions
of
people
consume
our
data
and
recommendations
each
month,
so
we
have
reason
to
be
confident.
TrustYou
is
a
company
of
engineering
excellence.
The
standards
to
join
and
stay
on
our
team
are
high.
TrustYou
employs
and
shapes
experts
in
the
fields
of
visualization,
natural
language
processing,
big
data,
and
machine
learning.
Our
engineers
ship
high-‐quality,
scalable
code,
and
they
do
it
fast.
We
make
use
of
new
technologies,
but
also
realize
the
value
of
established
ways
of
doing
things.
Our
architectures
are
service-‐oriented;
beautiful
interfaces
and
re-‐usability
are
important.
TrustYou
is
a
team.
Tasks
are
divided
according
to
our
abilities,
but
we
strive
and
cooperate
for
the
same
goal.
Responsibility
is
appreciated
by
our
employees,
and
not
"pushed
to
the
next
guy".
Knowledge
is
shared,
hierarchies
are
flat.
Open
discussion
of
ideas
and
opposing
viewpoints
is
encouraged,
office
politics
discouraged.
Our
processes
are
customer-‐oriented:
Service
and
engineering
work
together
to
maximize
value
and
stability
of
our
products.
And
after
all
the
hard
work
is
done,
we
always
enjoy
to
have
a
cold
beer
together!
-‐-‐
Steffen
Wenz,
Development
41. 41
A
lot
of
people
have
asked
themselves
what
makes
TrustYou
that
popular.
The
answer
is
comprised
only
of
a
few
words:
opening,
dynamism,
elite,
professionalism,
care
and
a
lot
of
fun.
We
process
online
reputation
through
every
single
sense
we
have.
You
understand
that
this
is
not
such
an
easy
task.
So
what
makes
us
that
special?
Well,
we
are
all
the
time
listening
to
each
other
and
give
everyone
the
chance
to
explore
any
kind
of
new
and
maybe
even
crazy
concept
one
might
think
it's
worth
exploring
for
our
growth.
Collaboration
at
its
higher
standards
is
something
we
live
with.
We
don't
care
about
strict
rules
and
standards,
everything
goes
down
there
by
itself
for
everyone
in
our
company
is
leading,
learning,
getting
and
giving.
And
is
there
anything
fuzzy
driven
by
such
a
dynamic
factor?
You
might
wonder...
No.
How
come?
Well
dear
reader,
you
see,
we
are
all
great
professionals
and
passionate
of
what
we
do.
We
always
set
ourselves
high
goals
and
we
always
like
to
achieve
them.
And
speaking
of
culture,
we
are
really
proud
that
we
are
a
pretty
heterogeneous
company,
comprised
of
people
coming
from
23
(correct
me
if
I'm
wrong)
nationalities
from
all
over
the
world.
And
yes,
we
do
care
about
every
single
one
of
us,
we
do
care
about
our
customers
and
the
quality
of
our
products.
And
don't
think
we
are
taking
ourselves
too
serious.
We
are
always
rewarding
ourselves
by
gathering
in
an
amazing
place
where
we
have
a
lot
of
fun,
share
interesting
new
ideas
and
take
our
minds
off
work.
-‐-‐
Antoniu-‐Raoul
Chis,
Development
42. 42
TrustYou
culture
for
me:
I
have
been
working
in
quite
a
lot
companies
mostly
hotels
but
never
worked
for
one
like
TrustYou.
For
me
the
main
thing
to
love
working
for
a
company
is
if
you
go
the
extra
mile,
and
the
company
sees
and
appreciate
that.
Like
Confucius
said:
choose
a
job
you
love
and
you
never
have
to
work
again.
Working
for
TrustYou
is
not
just
work
for
me
it
is
more,
way
more.....
Looking
so
forward
for
a
superb
2014!
-‐-‐
Bernhard
F.
Lengauer,
Sales
43. 43
When
a
company
culture
is
of
question,
you
would
always
want
to
be
a
fly
on
the
wall
to
capture
the
essence
of
what
the
company
is
about.
As
it
is
people,
who
make
the
company,
I
would
say,
that
people
at
TrustYou
are
rather
more
personas
with
attitude,
which
is
needed
to
overcome
the
challenges
of
a
startup
environment.
Open
space
&
open
discussions,
frank
communication
and
possibility
to
be
heard,
definitely
distinguish
TrustYou
and
talk
in
praise
of
company
culture,
where
one
of
the
main
goals
is
to
distinguish
the
company
from
other
providers
by
excellent
service
and
building
strong
personal
relationships
with
key
players
on
the
client’s
side.
If
TrustYou
would
be
a
person,
we
could
describe
her
or
him
like
this:
• 32
year
old
• open
&
frank
• smart
&
respectful
• witty
&
approachable
• fearless
but
trustworthy
• carefully
choses
friends
to
reflect
her/his
lifestyle
• knows
there
is
space
for
her/him
in
the
world
• is
not
only
on
a
mission
to
serve,
but
to
be
excellent
friend
to
those
who
need
support.
-‐-‐
Larisa
Huremovic,
Key
Account
Management
44. 44
I
started
to
work
for
TrustYou
in
August
2013
to
support
the
Client
Success
Team
in
the
Munich
office
in
Germany.
To
me
the
TrustYou
culture
is
an
important
pillar
of
the
overall
company
structure
that
affects
several
areas
within
the
company
and
influences
each
and
every
employee
on
a
daily
basis.
The
team
and
thereby
the
company’s
culture
is
very
international
which
also
is
an
important
idea
behind
the
firms’
overall
culture.
This
allows
us
to
share
and
cultivate
ideas
on
the
basis
of
diverse
backgrounds
while
taking
different
customs
from
all
over
the
world
into
account.
Especially
now,
during
Christmastime,
we
are
all
excited
to
get
to
know
various
Christmas
rites,
from
all
over
the
world.
Values
and
behaviors
as
well
as
the
social
environment
are
constants
when
defining
a
business
culture.
The
very
flat
hierarchies
within
the
company
make
it
easier
for
the
team
to
share
thoughts
and
ideas
while
this
direct
contact
makes
each
and
every
member
of
the
team
available
to
others.
The
direct
contact
to
colleagues
is
encouraged
by
our
team
events,
collective
lunch
breaks
and
the
weekly
get-‐together
on
Friday
evenings.
Compared
to
other
companies,
TrustYou
has
a
very
relaxed
and
open-‐minded
culture
that
surely
encourages
employees
to
work
hard
while
still
not
forgetting
that
recreation
is
important
once
in
a
while.
-‐-‐
Philipp
Möllers,
Customer
Service
45. 45
TrustYou
is
a
great
opportunity
to
develop
your
professional
skills
and
for
acquiring
formal
experience
while
enjoying
of
the
most
amazing
and
friendly
environment.
I
like
the
intercultural
environment;
everyday,
I
enjoy
sharing
my
time
with
people
coming
from
all
over
the
world
who
give
me
at
the
same
time
the
opportunity
to
learn
from
what
other
people
are
used
to.
Professionally
speaking,
TrustYou
is
a
company
that
enables
you
to
feel
your
own
pace
while
working,
gives
you
independence
in
every
sense,
but
most
importantly,
permits
you
to
be
aware
of
what
your
duties
are,
meaning
that
you
have
to
self-‐regulate
what
your
doing
feeling
the
freedom
and
the
responsibility.
I
was
told
that
working
in
Germany
is
similar
to
being
alienated
from
every
single
person
you
work
with,
because
what
matters
is
working
hard
or
working
professionally,
but
here
at
TrustYou
i've
found
the
perfect
combination
of
everything.
I
have
to
say
that
I
am
very
proud
of
being
part
of
this
group.
Anonymous
46. 46
Working
at
TrustYou
is
like
being
the
O
in
H2O
-‐
one
matters
a
lot
making
a
sound
bond.
Meanwhile
TrustYou
is
so
vivid
and
lively
and
dazzling
that
you
find
yourself
in
all
different
states
of
aggregation
-‐
frozen,
liquid,
solid
or
gaseous
-‐
at
one
time.
Since
innovation
and
flexibility
being
the
key
word
here
every
O
can
easily
be
part
of
rocket
science
H3O2.
Working
at
TrustYou
means
you
reach
for
the
stars!
-‐-‐
Michael
Menzel,
Sales
The
name
of
the
company
defines
its
core
principles
and
culture:
"Trust"
and
"You".
"Trust"
because:
1. Our
clients
trust
us
delivering
quality
and
reliable
information
on
which
they
can
improve
their
business
and
stay
ahead
their
competitors,
trust
our
competencies
and
value
them.
2. Our
employees
trust
the
management
being
able
to
provide
a
competent
vision
on
the
future,
to
focus
on
the
customer
needs,
to
identify
and
capitalize
the
potential
of
the
market.
3. Our
management
trusts
the
employees
being
committed
and
dedicated
to
their
work,
being
innovative
and
actively
involved
in
the
company's
projects,
being
efficient
and
dynamic.
"You"
sets
the
focus
on
the
people.
We
are
not
a
sum
of
individuals,
we
are
one
team.
Flat
hiearchy,
clear
responsibilities,
strong
communication.
We
value
the
persons
in
his
or
her
integrity:
work
skills,
culture,
social
abilities,
spirit.
We
trust
the
saying
that
if
you
enjoy
what
you
are
doing,
then
you
never
work.
However,
aside
to
the
work
in
itself,
the
TrustYou
culture
means
also
a
well
shaped
social
life,
including
yearly
events
like
Christmas
and
Oktoberfest
parties,
celebrating
the
employees'
birthdays,
team
buildings,
trips.
The
geographical
distribution
of
our
offices
makes
TrustYou
a
multi-‐national
and
a
multi-‐cultural
company,
where
you
can
learn
new
things
all
the
time.
Many
things
may
happen
to
you,
but
one
never:
to
get
bored.
-‐-‐
Adela
Crisan,
Customer
Service
47. 47
The
TrustYou
culture
is
pretty
cool.
Whether
it's
drinking
the
finest
of
ales
in
a
medieval-‐themed
restaurant
in
Budapest,
imbibing
the
finest
of
Maß
atop
an
Oktoberfest
bench,
savouring
the
finest
of
Munich
brews
on
Friday
after
5
p.m.,
or
sipping
the
finest
of
whiskeys
in
a
Munich
cigar
lounge,
there's
always
a
chance
to
discuss
the
weighty
topics
of
the
day
with
one's
colleagues.
Here
on
the
4th
floor
of
the
MTZ
we
are
lucky
to
bear
witness
to
one
of
the
finest
gatherings
of
intellectual
wizardry
since
the
Manhattan
project,
or
even
Plato's
Academy.
Here
on
a
daily
basis,
we
wrestle
data
like
a
lumberjack
wrestles
a
grizzly
bear
-‐
each
enduring
near
fatal
blows,
with
grim
respect
from
time
to
time
pausing,
to
leave
the
final
determination
of
the
victor
to
another
day.
Like
Alaskan
icefishers
we
crash
though
management
responses
and
retweets,
surveys
and
social
media,
casting
our
net
wide
and
deep.
Our
White
Whale:
consumer
insight.
And
there's
also
some
fun
projects
to
work
on!
-‐-‐
Nicholas
Gow,
Computational
Linguistic
48. 48
The
most
important
question
you
should
ask
a
person
working
at
a
company
you're
interested
in
is:
do
you
feel
happy
on
your
way
to
the
office?
Depending
on
the
answer
you'll
know
how
this
company
is.
If
you
had
asked
me
that,
I'd
have
answered
always
the
same:
yeeeees!
TrustYou
is
a
really
open-‐minded
company.
We
are
a
group
of
young
people
coming
from
different
places
over
the
world,
eager
to
work
on
challenging
projects
and
looking
forward
to
have
a
great
time
while
building
something
big.
We
work
hard
on
our
tasks,
we
are
serious
when
it's
necessary,
we
have
fun
playing
Xbox
or
kicker
when
we
have
time
for
it,
we
have
always
time
to
celebrate
what
we
call
beer
o'clock
(5pm
on
Fridays)
and
we
enjoy
everything
we
do
at
the
office.
That's
our
culture!
-‐-‐
Robert
Ventura
Simon,
Development
• Check
your
suits
at
the
door
and
don’t
judge
a
book
by
its
cover.
• Young,
eclectic
group
of
smart,
highly-‐motivated
people
who
are
fun
to
be
around.
• Amp
up
your
desire
to
hit
it
out
of
the
park;
those
with
an
entrepreneurial
spirit
thrive.
• How
you
get
it
done
(at
home,
in
jeans,
sitting
on
the
floor)
doesn’t
matter.
Just
get
it
done.
• Small
company
with
big
plans
and
potential.
• If
you
say
you
will
do
it,
do
it.
Nothing
is
forgotten.
• Founders
provide
a
great
balance.
Their
deep
friendship
trickles
down
into
the
culture
and
provides
a
family-‐like,
caring
atmosphere.
-‐-‐
Carla
Caccavale
Reynolds,
PR