Tracxn - Sales Force Automation Startup Landscape

1. MAY 2019 SALES FORCE AUTOMATION

2. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Contents Feed Summary Investment Trends Market Details Exit Outlook Investors News Appendix 2 TAKE SHARPER DECISIONS WITH TRACXN ✓ Analyst team Covering 250+ Sectors ✓ Proprietary Business Model tagging ✓ 6000+ On-demand Queries answered ✓ Sector Reports, Market Maps ✓ One-Click Connect with Founders Join 500+ Investors & Corporates to get the Tracxn Advantage

3. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Contents Feed Summary Investment Trends Market Details Exit Outlook Investors News Appendix 3 Feed Summary Investment Trend Summary Exit Outlook Summary BlueBox Summary of Key Markets Notable Companies in the Sector Recent News

4. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Note: Mega Companies includes IPO’d companies, Mega Acquisitions and Unicorn. Data is taken from Tracxn Platform as on May 28, 2019. Sales Force Automation Feed Summary 4 Sales Force Automation > Feed Summary Companies which provide software solutions for sales teams to manage their sales process and optimize them effectively across all three channels (channel sales, field sales and inside sales). These solutions are focused mostly on B2B2B and not B2B2C. • Inclusions: Includes end-to-end solutions for sales teams which allows them to manage the entire sales cycle and also specific solutions which help sales teams manage specific processes across all the channels viz. offline, online and partners. Solutions which help teams design quotes for prospects are also included. Training solution for sales teams are also included. • Exclusions: Resellers, service based companies, B2B2C lead generation/lead management companies. Excludes software solutions for social media management and monitoring which are used for marketing and PR activities. • Excludes funding information of Chinese companies Feed in Numbers Overview $13.1B Funding 39 Mega Companies 8163323 FundedCovered on Tracxn 12 Unicorns 42 Soonicorns 59 Minicorns 18 IPO’d Cos 307 Late Stage Cos 97 205 Acquisitions 263 DeadPooled 3 Acquihired Series A+ Cos Infor (2002, New York City, $3.5B) Pegasystems (1983, Cambridge) Salesforce (1999, San Francisco, $52M) Top Companies

5. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Investment Trend Summary Summary of Funding Activity in Sales Force Automation 5 $1.5B - PE Infor (2002, New York City, $3.5B) $75M - Series E Apttus (2006, San Mateo, $549M) $114M - Series E Outreach (2013, Seattle, $239M) $70M - Series D SalesLoft (2011, Atlanta, $146M) $105M - Series D Vistex (1999, Hoffman Estates, $105M) $65M - Series D Outreach (2013, Seattle, $239M) $100M - Series E Seismic (2011, San Diego, $179M) $60M - Series C Vlocity (2014, San Francisco, $163M) $77M - Series C CloudSense (2010, London, $94.4M) $60M - Series C Drift (2014, Cambridge, $107M) Top Geos of InvestmentEntrepreneurial Activity Global Funding Trend *YTD *YTD Sales Force Automation > Feed Summary > Investment Trend Summary Seed Right Side Capital Management (#5), Kickstart Seed Fund (#4), Accel (#3) Series A/B Emergence Capital (#4), Shasta Ventures (#4), Andreessen Horowitz (#3) Series C+ Insight Venture Partners (#3), Intel Capital (#2), GV (#2) Incubators Y Combinator (#20), Plug and Play Tech Center (#12), MassChallenge (#11) Other Notable Investors Salesforce (#16), Goldman Sachs (#5), Kima Ventures (#5) Debt Investors Lighter Capital (#16), Western Technology Investment (#11), Hercules Capital (#5) Most Active InvestorsRecent Investments 351 390 405 199 89 12 2014 2015 2016 2017 2018 2019* Y-o-Y # of Companies Founded 127 166 151 153 154 42 $11.4B $434M $344M $229M $137M US Europe Canada Israel India $ Funding $2.1B $813M $1.6B $1.1B $2.9B $1.4B $5.1B 101 2014 2015 2016 2017 2018 2019* $ Funding # Rounds

6. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Summary of exit outlook in Sales Force Automation Exit Outlook Summary 66 Most Active AcquirersTop Investors in Exits Salesforce 7 Apttus (2006, San Mateo, $549M) DocuSign (2003, San Francisco, $522M) Kleiner Perkins 4 DocuSign (2003, San Francisco, $522M) InsideSales (2004, Provo, $251M) Sapphire Ventures 4 DocuSign (2003, San Francisco, $522M) Outreach (2013, Seattle, $239M) Glynn Capital 4 DocuSign (2003, San Francisco, $522M) Xactly (2005, San Jose, $78.4M) Iconiq Capital 3 Apttus (2006, San Mateo, $549M) DocuSign (2003, San Francisco, $522M) Dec 2018 Avoka Acq by Temenos for $245M May 2018 Accompany Acq by Cisco for $270M Jan 2018 CallidusCloud Acq by SAP for $2.4B Jul 2017 Xactly Acq by Vista Equity Partners for $564M Dec 2015 SteelBrick Acq by Salesforce for $360M Jul 2014 RelateIQ Acq by Salesforce for $390M Sep 2005 Siebel Systems Acq by Oracle for $5.8B Sales Force Automation > Feed Summary > Exit Outlook Summary CallidusCloud 6 Datahug (Nov 2016, $13M), LeadFormix (Jan 2012, $9M), LeadRocket (Feb 2014) LinkedIn 5 Rapportive (Feb 2012, $15M), StackLead (Sep 2014), Refresh (Apr 2015) Salesforce.com 5 RelateIQ (Jul 2014, $390M), SteelBrick (Dec 2015, $360M), Data.com (Apr 2010, $142M) Versata 3 Tenfold (Mar 2008), Right90 (Jun 2010), Ignite Technologies (Jun 2013) AFS Technologies 3 Synectics Group (Sep 2011), Visicom (Jan 2014), Quofore (Oct 2012) Recent IPOs Top Acquisitions IQVIA (formerly Quintiles IMS) May 2013 Full service CRO & suits life sciences so… IPO MCap: $5.2B Model N Mar 2013 Cloud based revenue management solution f… IPO MCap: $343M NexJ May 2011 Customer management solution for financia… IPO MCap: $190M CloudCall Aug 2006 Cloud based business telephony services p… IPO MCap: - Bigtincan Mar 2017 Mobile based content enablement system fo… IPO MCap: $35M Xactly Jun 2015 Sales compensation and performance manage… IPO MCap: $222M HubSpot Oct 2014 SaaS based inbound marketing platform IPO MCap: $759M Five9 Apr 2014 Cloud based contact center software IPO MCap: $322M

7. FACTSHEET Funding data excludes Debt, Grants & Post-IPO rounds. Excludes all details for Chinese companies. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Marketmap: Sales Force Automation LEAD GENERATION CONTACT DATABASE LEAD SCORING LEAD INTELLIGENCE LEAD NURTURING SALES FORCE MANAGEMENT SALES TRAINING PERFORMANCE MANAGEMENT PRODUCTIVITY TOOLS FIELD SALES MANAGEMENT CUSTOMER RELATIONSHIP MANAGEMENT ENTERPRISE SMBs ANALYTICS LEAD CONVERSION CONTENT MANAGEMENT SYSTEM DEMO TOOLS CONFIGURE-PRICE-QUOTE PREDICTIVE LEAD GENERATION Overview Companies 3323 Funded 816 Series A+ 307 Funding $13.1B Last 2 yrs $4B Most Active Investors Seed Right Side Capital Management (5) Series A/B Emergence Capital (4) Series C+ Insight Venture Partners (3) Others Salesforce (16) Incubators Y Combinator (20) Top Cities Bay Area 327 Cos $4.1B New York City 77 Cos $3.8B Feed in Numbers Unicorns 12 Soonicorns 42 Minicorns 59 Editor Picks 276 Acquihired 3 Deadpooled 263 Top Companies Salesforce (1999, San Francisco, $52M) Infor (2002, New York City, $2B) Pegasystems (1983, Cambridge) Exits IPOs 18 IQVIA (formerly Quintiles IMS), HubSpot Acquisitions 205 Siebel Systems, CallidusCloud Top Acquirers CallidusCloud, LinkedIn Sales Force Automation > Feed Summary > BlueBox 7

8. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Key Sub Sectors in Sales Force Automation Sector Summary of Key Markets 8 Top Markets of Investment Activity # Cos on Platform Last 2 Years $ Invested # Round CRM > SMB Suite 832 $247M 20 Sales Enablement > Content Management & Demo Tools 112 $191M 12 Lead Generation > Contact Database 206 $94.5M 18 Sales Analytics > Conversation Intelligence 47 $129M 13 CRM > Enterprise Suite > Multi-Industry 278 $1.7B 9 Sales Enablement > Training 54 $139M 11 Sales Analytics > Sales Forecasting 89 $76.5M 17 Productivity Tools > Virtual Assistant 32 $78.9M 10 Configure Price Quote > Suite 80 $261M 7 Lead Management > Lead Nurturing > Conversational Bots 42 $147M 8 Sub Sectors # Cos Tracked # Funded Total Funding CRM Companies offering end-to-end software suites for enterprises to manage their relationships... 1526 202 $5.5B Configure Price Quote Companies which offer end-to-end software suites for businesses to configure products,... 147 53 $1.9B Lead Management Companies that provide solutions to capture leads, tracking their activities and behaviour,... 360 100 $1.1B Sales Enablement Companies offering solutions which provide the sales reps with information, content,... 227 91 $979M Lead Generation Companies that provide solutions to businesses for cultivating potential customers for... 286 104 $958M Sales Analytics Companies which offer tools for businesses to analyze Customer Relationship Management... 151 58 $604M Productivity Tools Companies offering a set of tools for businesses to increase sales representative productivity... 179 63 $483M Sales Force Automation > Feed Summary > Summary of Key Markets

9. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 List of Notable Companies in Sales Force Automation Notable Companies in the Sector 9 Note: *(Founded Year, Location, Total Funding) Sales Force Automation > Feed Summary > Notable Companies in the Sector Public IQVIA (formerly Quintiles IMS) (2016, Durham)* Salesforce (1999, San Francisco, $52M) HubSpot (2006, Cambridge, $101M) Model N (1999, Redwood City, $37M) Five9 (2001, San Ramon, $84.1M) Pegasystems (1983, Cambridge) NexJ (2003, Toronto, $22.9M) Bigtincan (2008, Boston, $5M) CloudCall (2005, Leicester, $7.4M) SAP CRM (2014, Walldorf) Public Coheris (1994, Paris) PROS Holdings (1985, Houston) Synergy Marketing (1997, Osaka) Acquired Siebel Systems (1993, Redwood Shores) CallidusCloud (1996, Pleasanton, $89.3M) Xactly (2005, San Jose, $78.4M) RelateIQ (2011, Palo Alto, $69M) SteelBrick (2009, San Francisco, $77.5M) Accompany (2013, Los Altos, $40.6M) Avoka (2005, Sydney, $12M) SpringCM (2005, Chicago, $128M) Data.com (2004, San Francisco, $17.2M) Velocify (2004, El Segundo, $20.3M) Acquired NetProspex (2006, Waltham, $27.5M) Hoover's (1990, Austin) Sigma Systems (1996, Toronto, $21M) Digital Pharmacist (2010, Austin, $6.5M) Orbitera (2011, West Hollywood, $2M) Unicorns Infor (2002, New York City, $3.5B) Apttus (2006, San Mateo, $549M) DocuSign (2003, San Francisco, $522M) InsideSales (2004, Provo, $251M) Outreach (2013, Seattle, $239M) Seismic (2011, San Diego, $179M) Vlocity (2014, San Francisco, $163M) Spring Mobile Solutions (2001, Sao Paulo, $114M) Bullhorn (1999, Boston, $26M) Zoho (1996, Chennai)

10. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 List of Notable Companies by Market in Sales Force Automation Notable Companies by Market (1/10) 11 Sales Force Automation > Feed Summary > Notable Companies by Market CRM Enterprise Suite Infor (2002, New York City, $3.5B) Business Applications provider for the enterprise Unicorn. Stage: Acquired Koch Equity Development, Golden Gate Capital, Ibnsina Pharma and 6 Other Investors Vlocity (2014, San Francisco, $163M) Omni-Channel cloud software for delivering industry-specific experiences to customers. Unicorn. Stage: Series C Sutter Hill Ventures, Salesforce, Bessemer Venture Partners and 6 Other Investors SugarCRM (2004, Cupertino, $120M) Open Source and Enterprise version CRM Soonicorn. Stage: Acquired Goldman Sachs, New Enterprise Associates, Silicon Valley Bank and 9 Other Investors Enterprise Suite HubSpot (2006, Cambridge, $101M) SaaS based inbound marketing platform Soonicorn. Stage: Public Altimeter Capital, Cross Creek, Matrix Partners and 12 Other Investors Pipedrive (2010, New York City, $91.2M) CRM for businesses with a visual sales pipeline tool Soonicorn. Stage: Series C Deutsche Telekom Capital Partners, Insight Venture Partners, Bessemer Venture Partners and 15 Other Investors CallidusCloud (1996, Pleasanton, $89.3M) Cloud-based sales, marketing and pipeline management solutions Soonicorn. Stage: Acquired Crescendo Ventures, Crosspoint Venture Partners, Invesco and 5 Other Investors Enterprise Suite Salesforce (1999, San Francisco, $52M) Cloud Based CRM, Social collaboration for the Enterprise Unicorn. Stage: Public Emergence Capital, New Enterprise Associates, Credit Suisse and 20 Other Investors Vizury (2008, Bangalore, $30.8M) Marketing platform for e-commerce brands Soonicorn. Stage: Acquired Ascent Capital, Intel Capital, Inventus Capital Partners and 6 Other Investors Bullhorn (1999, Boston, $26M) SaaS solution ATS and recruitment CRM Unicorn. Stage: Acquired Genstar Capital, Highland Capital Partners, Austin Investment Management and 5 Other Investors NexJ (2003, Toronto, $22.9M) Customer management solution for financial industries Stage: Public

11. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 List of Notable Companies by Market in Sales Force Automation Notable Companies by Market (2/10) 12 Sales Force Automation > Feed Summary > Notable Companies by Market CRM Enterprise Suite Avoka (2005, Sydney, $12M) Digital sales enablement and manage customer facing business transactions Stage: Acquired Moelis Australia Digital Pharmacist (2010, Austin, $6.5M) CRM solution for pharmacies Stage: Acquired Active Venture Partners, LiveOak Venture Partners Pegasystems (1983, Cambridge) Business process and CRM applications Unicorn. Stage: Public Herald Investment Management IQVIA (formerly Quintiles IMS) (2016, Durham) Full service CRO & suits life sciences solutions Editor's Pick. Stage: Public MidAtlantic Fund, Fisher Lynch Capital, Leonard Green and Partners and 1 Other Investors Enterprise Suite SAP CRM (2014, Walldorf) Cloud-based CRM for enterprises Editor's Pick. Stage: Public Coheris (1994, Paris) CRM and customer intelligence solution Stage: Public Socadif, Sigma Gestion, Alto Invest and 1 Other Investors Siebel Systems (1993, Redwood Shores) CRM Solution Stage: Acquired Adobe Ventures, Granite Ventures, ValueAct Capital SMB Suite Infusionsoft (2001, Chandler, $154M) Sales and Marketing Automation platform for SMBs Soonicorn. Stage: Series D ORIX, Allure Ventures, Arthur Ventures and 9 Other Investors Base CRM (2009, Chicago, $52.9M) Sales productivity and CRM software Soonicorn. Stage: Acquired Tenaya Capital, Index Ventures, RRE Ventures and 6 Other Investors Insightly (2009, San Francisco, $38M) Online Small Business CRM Soonicorn. Stage: Series C Emergence Capital, Cloud Apps Capital Partners, Sozo Ventures and 3 Other Investors Zoho (1996, Chennai) Online Business Apps Suite for SMBs Unicorn. Stage: Funded Randvest Capital

12. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 List of Notable Companies by Market in Sales Force Automation Notable Companies by Market (3/10) 13 Sales Force Automation > Feed Summary > Notable Companies by Market CRM SMB Suite Synergy Marketing (1997, Osaka) Customer relationship management platform for SMBs Stage: Public Salesforce Ventures, Angel Capital Corporation, CyberAgent Capital Contact Management Contact Management FullContact (2010, Denver, $54.8M) Cloud Based Contact Management Soonicorn. Stage: Series C Foundry Group, Baird Capital, Blue Note Ventures and 13 Other Investors Lead Generation Contact Database InsideView (2005, San Francisco, $89M) Lead Generation, prospect data, business insights and social connections tool. Soonicorn. Stage: Series D Spring Lake Equity Partners, Big Sky Partners, Foundation Capital and 6 Other Investors Rain King Software (2007, Bethesda, $67.5M) IT Profiling Database Soonicorn. Stage: Acquired Spectrum Equity NetProspex (2006, Waltham, $27.5M) B2B data lead generation data and data management Stage: Acquired Spring Lake Equity Partners, Edison Partners, American City Business Journals and 1 Other Investors

13. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 List of Notable Companies by Market in Sales Force Automation Notable Companies by Market (4/10) 14 Sales Force Automation > Feed Summary > Notable Companies by Market Lead Generation Contact Database HG Data (2010, Santa Barbara, $21.9M) Technology installation database Soonicorn. Stage: Series B Rincon Venture Partners, EPIC Venture Fund, Updata and 2 Other Investors Data.com (2004, San Francisco, $17.2M) Source of accurate business data Stage: Acquired Norwest Venture Partners, Austin Ventures, El Dorado Ventures Hoover's (1990, Austin) Business listing portal Stage: Acquired Lewis & Clark Capital, FTL Capital, Tsing Ventures Predictive Lead Generation Radius (2009, San Francisco, $133M) Predictive Marketing and Sales platform Soonicorn. Stage: Series D Founders Fund, Formation 8, Glynn Capital and 12 Other Investors EverString (2012, San Mateo, $78.7M) Predictive Analytics based Sales and Marketing platform Soonicorn. Stage: Series B Sequoia Capital, Lakestar, Lightspeed Venture Partners and 4 Other Investors Lattice (2006, San Mateo, $78M) Lead Scoring and Conversion App for Marketing and Sales Soonicorn. Stage: Series D River Cities Capital Funds, Piper Jaffray, Blue Cloud Ventures and 5 Other Investors Predictive Lead Generation 6sense (2013, San Francisco, $63M) B2B predictive intelligence engine for sales and marketing. Soonicorn. Stage: Series B Bain Capital Ventures, Battery Ventures, Costanoa Venture and 6 Other Investors Mintigo (2009, Kfar Saba, $51M) Marketing Intelligence Platform Soonicorn. Stage: Series D Glilot Capital Partners, JAL Ventures, Sequoia Capital and 6 Other Investors

14. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 List of Notable Companies by Market in Sales Force Automation Notable Companies by Market (5/10) 15 Sales Force Automation > Feed Summary > Notable Companies by Market Lead Intelligence Relationship Intelligence RelSci (2010, New York City, $121M) Web based platform to build business relationships Soonicorn. Stage: Series D MacAndrews & Forbes, Starr Companies, Hearst and 3 Other Investors RelateIQ (2011, Palo Alto, $69M) Relationship intelligence platform for businesses Soonicorn. Stage: Acquired Redpoint Ventures, Felicis Ventures, NewsCorp and 20 Other Investors Accompany (2013, Los Altos, $40.6M) Contextual Lead intelligence application Stage: Acquired Ignition Partners, Charles River Ventures, Iconiq Capital and 3 Other Investors Lead Management Lead Scoring InsideSales (2004, Provo, $251M) Cloud based Predictive Lead Management System Unicorn. Stage: Series E Microsoft, Questmark Partners, Hummer Winblad Venture Partners and 7 Other Investors Amplero (2014, Seattle, $25.5M) Self-learning personalization platform Soonicorn. Stage: Series B Greycroft Partners, Ignition Partners, Wildcat Venture Partners and 3 Other Investors Lead Routing LeanData (2012, Sunnyvale, $42.6M) SaaS-based Lead Management System for B2B Soonicorn. Stage: Series C Tenaya Capital, Industry Ventures, Shasta Ventures and 4 Other Investors

15. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 List of Notable Companies by Market in Sales Force Automation Notable Companies by Market (6/10) 16 Sales Force Automation > Feed Summary > Notable Companies by Market Lead Management Lead Nurturing SalesLoft (2011, Atlanta, $146M) Sales Prospecting and email engagement tool Soonicorn. Stage: Series D Insight Venture Partners, HarbourVest Partners, LinkedIn and 8 Other Investors Five9 (2001, San Ramon, $84.1M) Cloud based contact center software Soonicorn. Stage: Public Adams Street Partners, Sapphire Ventures, Hummer Winblad Venture Partners and 6 Other Investors Velocify (2004, El Segundo, $20.3M) Cloud Based Sales Acceleration Software Stage: Acquired Volition Capital, Rustic Canyon Partners CloudCall (2005, Leicester, $7.4M) Cloud based business telephony services provider Stage: Public Barclays, Herald Investment Management Sales Enablement Content Management & Demo Tools Seismic (2011, San Diego, $179M) Content Management System for enterprises. Unicorn. Stage: Series E Lightspeed Venture Partners, T. Rowe Price, General Atlantic and 2 Other Investors Showpad (2011, San Francisco, $90.1M) Mobile Sales Enablement Soonicorn. Stage: Series C Insight Venture Partners, Dawn Capital, Hummingbird Ventures ClearSlide (2009, San Francisco, $89M) Cloud-based sales management and presentation tools Soonicorn. Stage: Acquired Greylock Partners, Bessemer Venture Partners, Felicis Ventures and 6 Other Investors Content Management & Demo Tools Highspot (2012, Seattle, $62.3M) Sales engagement platform Soonicorn. Stage: Series C OpenView, Madrona Venture Group, Salesforce and 2 Other Investors Bloomfire (2010, Austin, $32.8M) SaaS workplace collaboration tool for sales and support reps Soonicorn. Stage: Series B Austin Ventures, Silver Creek Ventures, Redpoint Ventures and 2 Other Investors Bigtincan (2008, Boston, $5M) Mobile based content enablement system for sales teams Stage: Public Southern Cross Venture Partners, Walnut Ventures

16. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 List of Notable Companies by Market in Sales Force Automation Notable Companies by Market (7/10) 17 Sales Force Automation > Feed Summary > Notable Companies by Market Sales Enablement Training Inkling (2009, San Francisco, $95M) Mobile Platform for Learning Content Soonicorn. Stage: Acquired Sapphire Ventures, Sequoia Capital, Tenaya Capital and 14 Other Investors Configure Price Quote Suite Apttus (2006, San Mateo, $549M) CRM SaaS Pricing, Quoting, and Contracts Unicorn. Stage: Acquired Golub Capital, IBM, Salesforce and 5 Other Investors CloudSense (2010, London, $94.4M) CPQ & order management software for Industry verticals Soonicorn. Stage: Series C Vector Capital, MMC Ventures, Liberty Global and 6 Other Investors SteelBrick (2009, San Francisco, $77.5M) Configure-Price-Quote suite solutions Soonicorn. Stage: Acquired IVP, Emergence Capital, Salesforce and 2 Other Investors Suite Model N (1999, Redwood City, $37M) Cloud based revenue management solution for life science and hi-tech industry Stage: Public Wells Fargo, Crystal Financial, Meritech Capital Partners and 3 Other Investors RFPIO (2015, Beaverton, $27M) CPQ suite solutions Soonicorn. Stage: Series A K1 Investment Management, Bend Venture Conference, Elevate Capital and 1 Other Investors Sigma Systems (1996, Toronto, $21M) Product, order management and network provisioning solutions provider Soonicorn. Stage: Acquired Birch Hill Equity Partners, Cisco Investments, RedwoodVentures and 2 Other Investors Cameleon Software (1987, Skokie) Multichannel CPQ Solutions Provider Stage: Acquired

17. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 List of Notable Companies by Market in Sales Force Automation Notable Companies by Market (8/10) 18 Sales Force Automation > Feed Summary > Notable Companies by Market Configure Price Quote Suite PROS Holdings (1985, Houston) CPQ and revenue management software Stage: Public JMI Management, Sagard Holdings, TA Associates Management Contract Management DocuSign (2003, San Francisco, $522M) Electronic signature management platform Unicorn. Stage: Series F Hercules Capital, Intel Capital, Dell Technologies and 59 Other Investors SpringCM (2005, Chicago, $128M) Cloud Enterprise Content and Contract Mangement Soonicorn. Stage: Acquired Crestline Investors, Foundation Capital, North Bridge and 9 Other Investors Conga (2006, Broomfield, $117M) Suite of productivity tools for Salesforce users Soonicorn. Stage: Series C Insight Venture Partners, Salesforce Performance Management Incentive Management Xactly (2005, San Jose, $78.4M) Sales compensation and performance management Soonicorn. Stage: Acquired Rembrandt Venture Partners, Bay Partners, Alloy Ventures and 14 Other Investors Iconixx (2010, Austin, $24M) Sales Performance and Incentive Compensation Management Soonicorn. Stage: Series C Ballast Point Ventures, Harbert Management, S3 Ventures and 1 Other Investors

18. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 List of Notable Companies by Market in Sales Force Automation Notable Companies by Market (9/10) 19 Sales Force Automation > Feed Summary > Notable Companies by Market Field Sales Software Field Sales Software Spring Mobile Solutions (2001, Sao Paulo, $114M) Field Sales Management solutions Unicorn. Stage: Series D Sapphire Ventures, New Enterprise Associates, Goldman Sachs and 6 Other Investors Lettuce (2011, Los Angeles, $2.1M) Inventory and Order Management System Soonicorn. Stage: Acquired 500 Startups, Baroda Ventures, Zelkova Ventures and 6 Other Investors Channel Sales Management Channel Sales Management Orbitera (2011, West Hollywood, $2M) Platform for managing sales & Marketing of SaaS applications Stage: Acquired Resolute Ventures, Double M Partners, Bonfire Ventures and 1 Other Investors Productivity Tools Appointment Scheduling Outreach (2013, Seattle, $239M) SaaS based Lead Engagement Tools Unicorn. Stage: Series E Lone Pine Capital, Lemonade Capital, Meritech Capital Partners and 14 Other Investors

19. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 List of Notable Companies by Market in Sales Force Automation Notable Companies by Market (10/10) 20 Sales Force Automation > Feed Summary > Notable Companies by Market Productivity Tools Virtual Assistant Tact (2012, Redwood City, $57M) AI powered assistant for CRM software Soonicorn. Stage: Series C Comcast Ventures, Salesforce, Accel and 8 Other Investors Aktana (2008, San Francisco, $46.1M) Customer insights and sales suggestions to increase sales productivity. Soonicorn. Stage: Series C Starfish Ventures, Safeguard Scientifics, Las Olas and 2 Other Investors Sales Analytics Sales Forecasting FirstRain (2000, San Mateo, $65.4M) Business Intelligence for Unstructured and Structured Data Soonicorn. Stage: Acquired Oak Investment Partners, Diamondhead Ventures, Ampersand Capital Partners and 4 Other Investors Clari (2012, Mountain View, $61M) Mobile First Lead Management tool Soonicorn. Stage: Series B Tenaya Capital, Thomvest Ventures, Blue Cloud Ventures and 3 Other Investors Conversation Intelligence Chorus.ai (2015, San Francisco, $55.3M) Conversational Intelligence for Sales Soonicorn. Stage: Series B Georgian Partners, Redpoint Ventures, Emergence Capital and 1 Other Investors

20. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 List of Notable Companies in Sales Force Automation in China Notable Companies in the Sector in China 21 Sales Force Automation > Feed Summary > Notable Companies in the Sector in China Public WealthCraft (2002, Hong Kong)

21. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Recent News in Sales Force Automation Sector Recent News 22 Sales Force Automation > Feed Summary > Recent News May 2019 Tiled Raises $1.5M, Hires Former Adobe Exec, sdbj.com May 2019 OSF Commerce Acquires UK eCommerce Agency, Blueleaf, Business Wire May 2019 NexJ Systems Rolls Out Early Access Program For Powerful, Private Cloud CRM for Wealth Management, PR Newswire May 2019 6sense Launches Account-Based External Media Campaigns Analytics, Business Wire May 2019 Salesforce AppExchange Unveils New Ecosystem Insights-- Empowering Customers and Partners to Drive Business Transformation, PR Newswire May 2019 Shopify quietly acquired Handshake, an e-commerce platform for B2B wholesale purchasing, TechCrunch May 2019 Chorus.ai Unveils First Tool to Tie ROI to Sales Enablement Efforts, Business Wire May 2019 Infor Helps Forever New in Digital Transformation to Take the Lead, Infor May 2019 Deloitte and Vlocity Sign New Strategic Agreement to Accelerate Digital Transformation for the Enterprise, on Salesforce, GlobeNewswire May 2019 DiscoverOrg Named One of Inc. Magazine’s Best Workplaces 2019, GlobeNewswire May 2019 Salesforce's AppExchange gets new features for customers and app vendors, ZDNet Key Recent News Key Recent News May 2019 Deloitte Announces Enhancements to Digital Bank Asset Powered by the Salesforce Platform, PR Newswire May 2019 Copado Introduces Summer 19 Release, DEVOPSdigest May 2019 Salesforce Ventures Launches New $125 Million Europe Trailblazer Fund, PR Newswire May 2019 Nimble Migrates its Award-Winning Small Business CRM to Microsoft Azure, Bringing Relationships to the Center of Office 365 Workgroups, Business Wire May 2019 Salesfusion Marketing Automation Platform from SugarCRM Integrates with Google Ads® to Meet Mid-Market Demand, Business Wire May 2019 Senso.ai Announces $1.5 Million Cad Raise At #Collisionconf, BetaKit May 2019 HubSpot has hit a signage snag at its new Dublin docklands office, Fora May 2019 Bridgit Receives $750,000 Investment From Feddev Ontario, BetaKit May 2019 Copper, which develops CRM tools for G Suite, raises $15 million, VentureBeat May 2019 Metadata.io Chosen as a 2019 Red Herring Top 100 North America Winner, PR Newswire May 2019 Copper Announces New CEO, Eyes International Markets & Expansion, PR Newswire May 2019 CallTrackingMetrics Announces Enhanced Integration with HubSpot, PRWeb

22. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Contents Feed Summary Investment Trends Market Details Exit Outlook Investors News Appendix 23 Funding Trends Median Deal Size and Trend New Entrants in Funding Club Distribution of companies by Funding Range Funding Funnel of the Sector Top Investments and Investors Investors in Unicorn club

23. Some more Sector Reports you might want to check out Join 4000+ people taking sharper decisions with Tracxn Cybersecurity Apr 2019 Natural User Interface Apr 2019 VR Gaming Apr 2019

24. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Investments ($M) and number of rounds in Sales Force Automation; 2012-2019 Global Funding Trends (1/2) 25 Note: Funding excludes Grant, Debt and Post IPO rounds. Excludes all details for Chinese companies Sales Force Automation > Investment Trends > Global Funding Trends #Rounds $Funding 3 Year CAGR 6 Year CAGR 2% # of Rounds22% $ Funding 11% # of Rounds 4% $ Funding $2.1B $414M $579M $813M $1.6B $1.1B $2.9B $1.4B $5.1B 0 20 40 60 80 100 120 140 160 180 $0k $1.B $2.B $3.B $4.B $5.B $6.B 2012 2013 2014 2015 2016 2017 2018 2019* $ Funding Predicted $ Funding # Rounds Predicted # Rounds

25. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 44 80 62 87 71 78 64 21 28 54 47 59 59 52 55 13 11 13 18 20 21 23 35 8 2012 2013 2014 2015 2016 2017 2018 2019 YTD Seed Early Stage Late Stage 83 42 Total # of Rounds $25M $47M $40M $75M $43M $66M $72M $28M $172M $317M $303M $576M $467M $420M $457M $151M $217M $215M $469M $915M $547M $2.4B $847M $1.9B 2012 2013 2014 2015 2016 2017 2018 2019 YTD Seed Early Stage Late Stage 26 Note: Mega Rounds = rounds with size > $20M. Funding excludes Grant, Debt and Post IPO rounds. Excludes all details for Chinese companies Stage-wise Number of RoundsStage-wise $ Invested New Entrants in Funded Club Global Funding Trends (2/2) Investments ($M) and number of rounds in Sales Force Automation; 2012-2019 Sales Force Automation > Investment Trends > Global Funding Trends 108 56 74 61 63 49 13 424 $1.9M $3.4M $0.0M $2.0M $4.0M $6.0M $8.0M $10.0M $12.0M 0 50 100 150 200 250 300 350 400 450 2013 2014 2015 2016 2017 2018 2019 YTD Total Entrants in Funding Club Avg. Ticket Size $1.9M $1.7M $3.3M $1.9M $2.5M $2.4M $10.2M $3.4M $2.B $223M $251M $385M $1.1B $598M $2.5B $1.0B $4.8B 22 0 5 10 15 20 25 30 0 1E+09 2E+09 3E+09 4E+09 5E+09 6E+09 2012 2013 2014 2015 2016 2017 2018 2019 YTD $ Funding Predicted $ Funding # of Rounds Predicted # Rounds Mega Rounds 7 7 8 19 14 14 27 9 $414M $2.1B Total $ Invested

26. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201927 Sales Force Automation > Investment Trends > Funding Trends by Geography Investments ($M) and number of rounds in Sales Force Automation Funding Trends by Geography Funding Trends by Geography Top Cities of Funding City $ Funding # Rounds Bay Area 4.1B 392 New York City 3.8B 55 Seattle 352M 30 Chicago 350M 42 Austin 322M 43 Cambridge 263M 16 Provo 253M 7 Toronto 228M 25 San Diego 191M 14 Atlanta 178M 21 Total Funding 362 181 52 39 73 13 14 8 # Rounds $11.4B $434M $344M $229M $137M $124M $119M $18.6M US Europe Canada Israel India Latam Japan Australia Note: Excludes funding information of China companies

27. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201928 Trend of Average Deal Size ($M) $0.7 $0.8 $0.8 $1.1 $1.0 $1.2 $1.4 2012 2013 2014 2015 2016 2017 2018 Sales Force Automation > Investment Trends > Median Deal Size and Trend Median and Average Deal Size in $M (per Stage) in Sales Force Automation; 2012-2018 Median Deal Size and Trend Note: Excludes funding information of Chinese companies. *Graph not to scale Median Deal Size and Range $5K* $15M $24.7K $42.8M $1M $70M $150K $2B $21M $12.6M $4M $672K Series C+ Series B Series A Seed Stage $10.4 $12.7 $11.4 $19.5 $15.9 $14.8 $16.3 $21.7 $17.9 $26.1 $48.2 $28.8 $128.5 $29.2 $3.4 $5.7 $5.2 $5.9 $4.7 $7.3 $5.6

28. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Note: 323 companies with undisclosed funding amount are not included 29 <$1M $1-10M $10-50M $50-100M $100M+ Funding Range 119 219 110 37 20 No. of Companies Sales Force Automation > Investment Trends > Distribution of companies by Funding Range No. of companies by funding range in Sales Force Automation; as of May 2019 Distribution of companies by Funding Range $41M $771M $2.6B $2.7B $7.B $ Investment

29. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Stage No. of Companies Funding Funnel 100% 25% 9% 5% 3% 30 Note: Numbers in the brackets show the count of companies Time to raise next round 97 158 307 816 3323 Series C+ Series B Series A Funded Founded Next Round 100M+ Valuation Exits Acqui- Hired Dead Pooled Others 25% 2% (73) 1% (34) 0% (3) 8% (260) 68% (2244) 38% 9% (71) 4% (32) 0% (2) 7% (60) 55% (447) 51% 20% (62) 7% (23) 0% (1) 3% (10) 45% (138) 61% 37% (59) 13% (21) 1% (1) 1% (2) 37% (58) - 49% (48) 16% (16) - 2% (2) 43% (42) Sales Force Automation > Investment Trends > Funding Funnel Number of companies progressing to subsequent funding stages in Sales Force Automation Funding Funnel 18 Months 19 Months 19 Months Investment backedBootstrapped 42 12 139 16 66 2 Soonicorns Unicorns Acquisitions IPOs

30. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201931 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Sales Force Automation > Investment Trends > Notable Investments in last 24 months Major funding rounds by Stage in Sales Force Automation; May 2017-May 2019 Notable Investments in last 24 months (1/10) LATE STAGE $1.5B - PE Jan 2019 Infor (2002, New York City, $3.5B) Business Applications provider for the enterprise Koch Equity Development, Golden Gate Capital $114M - Series E Apr 2019 Outreach (2013, Seattle, $239M) SaaS based Lead Engagement Tools Lone Pine Capital, Lemonade Capital, Meritech Capital Partners, DFJ, M12, Sapphire Ventures, Four Rivers Group, Mayfield, Spark Capital, Trinity Ventures $105M - Series D Jan 2019 Vistex (1999, Hoffman Estates, $105M) SaaS based Incentive and Channel Program Management Accel-KKR $100M - Series E Dec 2018 Seismic (2011, San Diego, $179M) Content Management System for enterprises. Lightspeed Venture Partners, T. Rowe Price, General Atlantic, Jackson Square Ventures LATE STAGE $77M - Series C Nov 2017 CloudSense (2010, London, $94.4M) CPQ & order management software for Industry verticals Vector Capital $75M - Series E Feb 2018 Apttus (2006, San Mateo, $549M) CRM SaaS Pricing, Quoting, and Contracts Golub Capital $70M - Series D Apr 2019 SalesLoft (2011, Atlanta, $146M) Sales Prospecting and email engagement tool Insight Venture Partners, HarbourVest Partners, LinkedIn, Emergence Capital $65M - Series D May 2018 Outreach (2013, Seattle, $239M) SaaS based Lead Engagement Tools Mayfield, Trinity Ventures, MHS Capital, DFJ, Sapphire Ventures, Spark Capital, M12, Four Rivers Group LATE STAGE $60M - Series C Mar 2019 Vlocity (2014, San Francisco, $163M) Omni-Channel cloud software for delivering industry-specific experiences to customers. Sutter Hill Ventures, Salesforce, Bessemer Venture Partners, Accenture, New York Life Insurance $60M - Series C Apr 2018 Drift (2014, Cambridge, $107M) Customer Segmentation and Engagement platform Sequoia Capital, General Catalyst Partners, Charles River Ventures $60M - Series C May 2019 People.ai (2016, San Francisco, $97.5M) AI based Sales rep evaluation platform Iconiq Capital, Andreessen Horowitz, Lightspeed Venture Partners, GGV Capital, Y Combinator $55.2M - Series E Sep 2017 Apttus (2006, San Mateo, $549M) CRM SaaS Pricing, Quoting, and Contracts Salesforce, K1 Investment Management, Iconiq Capital, Premji Invest, IBM

31. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201932 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Sales Force Automation > Investment Trends > Notable Investments in last 24 months Major funding rounds by Stage in Sales Force Automation; May 2017-May 2019 Notable Investments in last 24 months (2/10) LATE STAGE $53M - Series C Sep 2017 Copper (2013, San Francisco, $102M) CRM for Google Apps GV, Danhua Capital, Norwest Venture Partners $50M - Series C Apr 2018 SalesLoft (2011, Atlanta, $146M) Sales Prospecting and email engagement tool Insight Venture Partners, LinkedIn, Emergence Capital $50M - Series C Jun 2018 Pipedrive (2010, New York City, $91.2M) CRM for businesses with a visual sales pipeline tool Insight Venture Partners, Bessemer Venture Partners, Rembrandt Venture Partners, Atomico $47M - Series C May 2018 Conga (2006, Broomfield, $117M) Suite of productivity tools for Salesforce users Insight Venture Partners, Salesforce LATE STAGE $38M - Series D Aug 2017 Sansan (2007, Tokyo, $119M) Business card management software for enterprises SPARX Group, Sumitomo Mitsui Banking Corporation, DCM Ventures, Salesforce $38M - Series C Sep 2018 Q4 (2006, Toronto, $65M) Cloud-based investor relations and capital markets solutions provider Napier Park Global Capital, OpenText Enterprise Apps Fund, Information Venture Partners, Espresso Capital $35M - Series C Sep 2018 Highspot (2012, Seattle, $62.3M) Sales engagement platform OpenView, Madrona Venture Group, Salesforce, Shasta Ventures LATE STAGE $34M - PE Jul 2018 Cosential (1996, Austin, $36.1M) Cloud-based CRM for Architecture, Engineering & Construction businesses JMI Management $31M - Series C Oct 2018 Conversica (2007, Foster City, $87M) Conversation bots provider Providence Equity Partners, Canadian Imperial Bank of Commerce, Savano Capital Partners, Toba Capital, Kennet Partners, Savano Capital Partners $27.5M - Series C Mar 2018 LeanData (2012, Sunnyvale, $42.6M) SaaS-based Lead Management System for B2B Tenaya Capital, Industry Ventures, Shasta Ventures, Sapphire Ventures, Correlation Ventures $27M - Series C Jun 2018 Tact (2012, Redwood City, $57M) AI powered assistant for CRM software Comcast Ventures, Salesforce, Accel, M12, Redpoint Ventures, Upfront Ventures, Alexa Fund

32. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201933 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Sales Force Automation > Investment Trends > Notable Investments in last 24 months Major funding rounds by Stage in Sales Force Automation; May 2017-May 2019 Notable Investments in last 24 months (3/10) LATE STAGE $26.4M - Series E Dec 2018 Sansan (2007, Tokyo, $119M) Business card management software for enterprises T. Rowe Price, DCM Ventures, Japan Post Capital, SBI Holdings $25M - Series C Jan 2018 Showpad (2011, San Francisco, $90.1M) Mobile Sales Enablement Insight Venture Partners $23M - Series D May 2018 InsightSquared (2010, Cambridge, $50M) Sales and Marketing Analytics for SMBs Tola Capital, Accomplice, DFJ, Two Sigma Investments, NextView Ventures $22M - Series C Aug 2018 Teamleader (2012, Gentbrugge, $37.2M) CRM, project management, and invoicing tool for SMBs Keen Venture Partners, Fortino Capital, PMV LATE STAGE $21.1M - Series C Sep 2018 Aktana (2008, San Francisco, $46.1M) Customer insights and sales suggestions to increase sales productivity. $21M - Series C Dec 2017 Leadspace (2007, Hod Hasharon, $56M) B2B Lead Scoring Platform Arrowroot Capital, Jerusalem Venture Partners, Battery Ventures, Vertex Ventures $20M - Series D Oct 2018 Infusionsoft (2001, Chandler, $154M) Sales and Marketing Automation platform for SMBs ORIX $10M - Series C Oct 2018 Pipedrive (2010, New York City, $91.2M) CRM for businesses with a visual sales pipeline tool Deutsche Telekom Capital Partners, Insight Venture Partners, Bessemer Venture Partners, Atomico, Rembrandt Venture Partners LATE STAGE $7M - Series D Feb 2019 Mintigo (2009, Kfar Saba, $51M) Marketing Intelligence Platform Glilot Capital Partners, JAL Ventures $5M - Series C May 2018 FullContact (2010, Denver, $54.8M) Cloud Based Contact Management $4.6M - Series C Jun 2018 Showpad (2011, San Francisco, $90.1M) Mobile Sales Enablement $3M - Series D Dec 2017 Lattice (2006, San Mateo, $78M) Lead Scoring and Conversion App for Marketing and Sales $2.5M - Series C Aug 2018 DueDil (2010, London, $24.5M) Bloomberg for private companies Augmentum, Oak Investment Partners, Notion, VentureFounders

33. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201934 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Sales Force Automation > Investment Trends > Notable Investments in last 24 months Major funding rounds by Stage in Sales Force Automation; May 2017-May 2019 Notable Investments in last 24 months (4/10) LATE STAGE $727k - Series C Feb 2018 FullContact (2010, Denver, $54.8M) Cloud Based Contact Management $531k - Series C Jan 2018 FullContact (2010, Denver, $54.8M) Cloud Based Contact Management $150k - Series C Jun 2017 ConnectAndSell (2007, San Mateo, $11.4M) Automated Assisted Dialing Solution Grenville Strategic Royalty PE Sep 2018 Infor (2002, New York City, $3.5B) Business Applications provider for the enterprise Ibnsina Pharma PE Jun 2018 Infor (2002, New York City, $3.5B) Business Applications provider for the enterprise Electrocomponents LATE STAGE PE May 2018 Infor (2002, New York City, $3.5B) Business Applications provider for the enterprise Laidlaw & Company PE Oct 2017 Bullhorn (1999, Boston, $26M) SaaS solution ATS and recruitment CRM Genstar Capital Series E Jan 2018 Apttus (2006, San Mateo, $549M) CRM SaaS Pricing, Quoting, and Contracts IBM Series C Jun 2017 Conga (2006, Broomfield, $117M) Suite of productivity tools for Salesforce users Salesforce EARLY STAGE $40M - Series B Feb 2019 Gong (2015, Tel Aviv, $68M) Call analytics for inside sales teams Battery Ventures, Norwest Venture Partners, Shlomo Kramer, Wing Venture Capital, Next World Capital, Cisco Investments, Dharmesh Thakker $35M - Series B Mar 2018 Clari (2012, Mountain View, $61M) Mobile First Lead Management tool Tenaya Capital, Thomvest Ventures, Blue Cloud Ventures, Sequoia Capital, Bain Capital Ventures, Northgate Capital $34M - Series B Dec 2017 Tier1CRM (2008, Toronto, $34M) CRM solutions for the banking and financial services industry Wavecrest Growth, MassMutual Ventures, Salesforce

34. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201935 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Sales Force Automation > Investment Trends > Notable Investments in last 24 months Major funding rounds by Stage in Sales Force Automation; May 2017-May 2019 Notable Investments in last 24 months (5/10) EARLY STAGE $33M - Series B Dec 2018 Chorus.ai (2015, San Francisco, $55.3M) Conversational Intelligence for Sales Georgian Partners, Redpoint Ventures, Emergence Capital $32M - Series B Sep 2017 Drift (2014, Cambridge, $107M) Customer Segmentation and Engagement platform General Catalyst Partners, Sequoia Capital, Charles River Ventures, HubSpot $30M - Series B Oct 2018 People.ai (2016, San Francisco, $97.5M) AI based Sales rep evaluation platform Andreessen Horowitz, Lightspeed Venture Partners, GGV Capital, Y Combinator, Index Ventures, Shasta Ventures EARLY STAGE $30M - Series B Nov 2018 RingDNA (2012, San Francisco, $37.6M) Sales Accelerator and CRM integration with Voice Communication Goldman Sachs Asset Management, Palisades Growth Capital, Bryant Stibel $28.4M - Series B Dec 2018 Price (2015, Pfaffenhofen, $36.7M) Cloud-based CPQ and pricing optimization tool for businesses Digital+ Partners, Bain & Company, Credo Ventures, Talis Capital $28.4M - Series B Dec 2018 Pricefx (2011, Pfaffenhofen, $28.4M) Full suite price management and CPQ solutions provider Digital+ Partners, Bain & Company, Talis Capital, Credo Ventures EARLY STAGE $27M - Series B Apr 2019 6sense (2013, San Francisco, $63M) B2B predictive intelligence engine for sales and marketing. Bain Capital Ventures, Battery Ventures, Costanoa Venture, Venrock, Salesforce, Industry Ventures $27M - Series B Dec 2017 MindTickle (2011, Pune, $41.3M) Gamified Employee Training Platform Canaan Partners, Accel, New Enterprise Associates, Qualcomm Ventures $26.5M - Series B Feb 2019 Affinity (2015, Redwood City, $40.5M) Relationship insights for enterprises Sway Ventures, MassMutual Ventures, Pear Ventures, Lars Dalgaard $25M - Series A Jul 2018 RFPIO (2015, Beaverton, $27M) CPQ suite solutions K1 Investment Management

35. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201936 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Sales Force Automation > Investment Trends > Notable Investments in last 24 months Major funding rounds by Stage in Sales Force Automation; May 2017-May 2019 Notable Investments in last 24 months (6/10) EARLY STAGE $20M - Series B Oct 2018 Total Expert (2012, Eden Prairie, $34M) CRM, marketing, and compliance solutions for the mortgage and real estate industries Emergence Capital, Arthur Ventures, Rally Ventures $20M - Series A Jul 2017 Gong (2015, Tel Aviv, $68M) Call analytics for inside sales teams Norwest Venture Partners, Wing Venture Capital, Next World Capital, Shlomo Kramer $17.5M - Series B Sep 2017 Amplero (2014, Seattle, $25.5M) Self-learning personalization platform Greycroft Partners, Ignition Partners, Wildcat Venture Partners, Seven Peaks Ventures, Trilogy Equity Partners $15M - Series B Jun 2017 Highspot (2012, Seattle, $62.3M) Sales engagement platform Shasta Ventures, Salesforce, Madrona Venture Group EARLY STAGE $14.5M - Series A Mar 2019 SalesHero (2017, San Francisco, $19M) AI enabled sales assistant for sales representatives Baidu Ventures, Cherry Ventures, Atomico $13.6M - Series B Jan 2018 Node (2014, San Francisco, $35.2M) Multiple channel marketing solutions Avalon Ventures, New Enterprise Associates, Canaan Partners, Industry Ventures, Bee Partners, Michael Stark, CEB, Mark Cuban, Sway Ventures $12M - Series B Dec 2017 ForceManager (2011, Barcelona, $12M) Mobile CRM and field sales management AXA Venture Partners, Nauta Capital, Sony Interactive Entertainment, Bstartup Banco Sabadell $11.4M - Series A Feb 2019 I2x.ai (2016, Berlin, $11.4M) Speech analytics application Btov, Unternehmertum Venture Capital Partners, HV Holtzbrinck Ventures, ASGARD Partners EARLY STAGE $11M - Series B Apr 2018 GamEffective (2012, Tel Aviv, $21M) Enterprise Gamification platform for Sales and Customer service Jerusalem Venture Partners, 2B Angels, CE Ventures, Eshbol Ventures, Come a la maison, Lipman, Yaniv Tal $8.8M - Series A Sep 2018 Copado (2012, Chicago, $8.8M) Release management solutions provider for Salesforce Insight Venture Partners, Salesforce $8.7M - Series A Feb 2018 Loopio (2014, Toronto, $8.7M) Contract management solutions OpenView

36. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201937 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Sales Force Automation > Investment Trends > Notable Investments in last 24 months Major funding rounds by Stage in Sales Force Automation; May 2017-May 2019 Notable Investments in last 24 months (7/10) EARLY STAGE $8.3M - Series A Oct 2018 Rollick (2017, Austin, $14M) Target marketing & lead management solution for auto dealerships LiveOak Venture Partners, Capital Factory, Autotech Ventures, Silverton Partners, Anthem Venture Partners, ManchesterStory Group $6.2M - Series B Oct 2018 Node (2014, San Francisco, $35.2M) Multiple channel marketing solutions $5.6M - Series A Nov 2017 Rollick (2017, Austin, $14M) Target marketing & lead management solution for auto dealerships $5M - Series B Apr 2018 Node (2014, San Francisco, $35.2M) Multiple channel marketing solutions Recruit Strategic Partners, WndrCo, David Brewer, Linnea Roberts, Marc Weiss EARLY STAGE $4M - Series A Jun 2018 Capture2 (2015, San Diego, $4M) Contract management solutions for defense industrial base government contractors Mithril $3.9M - Series A Dec 2018 Allbound (2014, Phoenix, $7.7M) Channel sales automation solution Canal Partners, KLHCapital, Tallwave Capital, The Arizona Founders Fund, Stout Street Capital $3.7M - Series A Jun 2018 fullcast.io (2015, Seattle, $3.7M) Sales operations management solutions for businesses Fika Ventures, Harrison Metal, Cowboy Ventures $3M - Series A Nov 2018 Verloop (2015, Bangalore, $4M) Automated customer support Parampara Capital, Kris Gopalakrishnan, Dr Ranjan Pai , Sankaranarayanan Sangameswaran, Manikkan Sangameswaran, Nirmal Satish Shah EARLY STAGE $2.2M - Series A Aug 2018 DotAlign (2009, New York City, $8.4M) Relationship intelligence platform for sales teams $2.2M - Series A Aug 2018 PractiFI (2013, Sydney, $3.5M) Salesforce based CRM platform for the wealth management industry Microequities $2.1M - Series A Dec 2018 Rekener (2016, Charlestown, $7.1M) Customer data platform provider $1.8M - Series A Sep 2017 Rekener (2016, Charlestown, $7.1M) Customer data platform provider $1.7M - Series A Feb 2018 Anyone Home (2013, Lake Forest, $18.1M) Prospect management and CRM platform for the real estate industry

37. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201938 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Sales Force Automation > Investment Trends > Notable Investments in last 24 months Major funding rounds by Stage in Sales Force Automation; May 2017-May 2019 Notable Investments in last 24 months (8/10) EARLY STAGE $1.7M - Series A Feb 2019 Anyone Home (2013, Lake Forest, $18.1M) Prospect management and CRM platform for the real estate industry $323k - Series A Jun 2018 AutoNinja (2013, Bangalore, $5.8M) Mobile centric customer engagement products for auto-mobile dealerships SAIF Partners $78.7k - Series A Nov 2017 AutoNinja (2013, Bangalore, $5.8M) Mobile centric customer engagement products for auto-mobile dealerships $24.7k - Series A Nov 2018 AutoNinja (2013, Bangalore, $5.8M) Mobile centric customer engagement products for auto-mobile dealerships Pratham Motors EARLY STAGE Series B Jul 2018 ForceManager (2011, Barcelona, $12M) Mobile CRM and field sales management P101 Series A Apr 2018 Gong (2015, Tel Aviv, $68M) Call analytics for inside sales teams Cisco Investments Series A Jun 2017 fullcast.io (2015, Seattle, $3.7M) Sales operations management solutions for businesses Right Side Capital Management Series A Jul 2017 leadtributor (2015, Munich) Lead distribution solution Bayern Kapital, Peter Dewald EARLY STAGE Series A May 2018 Validity (2018, Boston) Data management tool Silversmith Capital Partners

38. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201939 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Sales Force Automation > Investment Trends > Notable Investments in last 24 months Major funding rounds by Stage in Sales Force Automation; May 2017-May 2019 Notable Investments in last 24 months (9/10) SEED STAGE $5.6M - Seed Feb 2018 FreeAgent CRM (2016, Guadalajara, $5.6M) CRM for small and medium-sized businesses BlueRun Ventures, Ron Wohl, Kevin Haverty $4.5M - Seed Apr 2018 SalesHero (2017, San Francisco, $19M) AI enabled sales assistant for sales representatives Comet Labs, Cherry Ventures, Signals VC, Baidu Ventures $3M - Seed Apr 2019 Chili Piper (2015, New York City, $4.5M) Lead routing tool for sales representatives $2.7M - Seed Oct 2018 Polis (2015, Cambridge, $5.2M) Contact database and application for field sales $2.5M - Seed Feb 2019 Polis (2015, Cambridge, $5.2M) Contact database and application for field sales Initialized Capital, Semil Shah, Haystack, Alexis Ohanian, Background Capital SEED STAGE $2.5M - Seed May 2019 Cien (2016, Dallas, $4.4M) AI-enabled sales forecasting tool $2M - Seed Mar 2019 BlackCurve (2016, London, $2.7M) Pricing optimization software for businesses Nauta Capital, Mercia Technologies $1.5M - Seed May 2018 TopOPPS (2014, St. Louis, $9M) Sales Pipeline Management $1.5M - Seed Feb 2019 Chili Piper (2015, New York City, $4.5M) Lead routing tool for sales representatives $1.5M - Seed Apr 2019 Funnel AI (2017, San Antonio, $1.5M) Automated lead identification tool for sales team Geekdom Fund, Active Capital SEED STAGE $1M - Seed Oct 2017 Boostr (2015, Los Gatos, $1M) Sales forecasting tools for the advertising industry Bertelsmann Digital Media Investments, Jon Staenberg, Bryan Gold $701k - Seed Feb 2018 BlackCurve (2016, London, $2.7M) Pricing optimization software for businesses Mercia Technologies, Nick Kingsbury $433k - Seed May 2018 Inflowz (2017, Ness Ziona, $3.9M) AI technology for sales process optimzation Glilot Capital Partners $250k - Seed Jun 2017 Allbound (2014, Phoenix, $7.7M) Channel sales automation solution Seed Jun 2017 I2x.ai (2016, Berlin, $11.4M) Speech analytics application HV Holtzbrinck Ventures

39. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201940 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Sales Force Automation > Investment Trends > Notable Investments in last 24 months Major funding rounds by Stage in Sales Force Automation; May 2017-May 2019 Notable Investments in last 24 months (10/10) SEED STAGE Seed Nov 2017 Allbound (2014, Phoenix, $7.7M) Channel sales automation solution Canal Partners, Tallwave Capital, The Arizona Founders Fund Seed Feb 2018 Cien (2016, Dallas, $4.4M) AI-enabled sales forecasting tool Seed Jan 2018 Refract (2015, Newcastle Upon Tyne, $1.2M) Sales conversation analysis platform Mercia Technologies, The North East Technology Fund Seed Sep 2018 Repzo (2015, Dubai) Application for tracking & managing field sales personnel Jabbar SEED STAGE Seed Jun 2017 Seamless.AI (2015, Columbus) AI-enabled lead intelligence platform for businesses Right Side Capital Management Seed Mar 2018 Vahan (2016, Bangalore) AI-enabled chat-based virtual assistant for field sales teams RMKB Ventures, Spike Ventures, Gokul Rajaram, Mekin Maheshwari, Vir Kashyap, Sanjeev Agrawal

40. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201941 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Sales Force Automation > Investment Trends > Notable Investments in last 24 months in China Major funding rounds by Stage in Sales Force Automation; May 2017-May 2019 Notable Investments in last 24 months in China LATE STAGE $50M - Series E Jan 2018 FXiaoKe (2011, Beijing, $283M) mCRM and enterprise collaboration solutions for SMBs Kingdee EARLY STAGE $33M - Series B Mar 2018 Zskuaixiao (2015, Guangzhou, $33M) Sales Rep order management app and a B2B marketplace for FMCG products GLP, Meituan $21.8M - Series A Sep 2018 Cloud Migration (2016, Guangzhou, $21.8M) Omnichannel sales & CRM solution for retail sector Sequoia Capital, Yunfeng Capital

41. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Most Active Investors (VC, PE) by Stage in Sales Force Automation; Last 5 years (May 2014-May 2019) Most Active VC & PE Investors 42 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Sales Force Automation > Investment Trends > Most Active VC & PE Investors SEED STAGE Right Side Capital Management(5 Investments) LeadCrunch, Metadata, Attentive 1 Kickstart Seed Fund (4 Investments) SalesRabbit, Tiled, Outro 2 Accel (3 Investments) MindTickle, Drips, VoiceOps 3 SV Angel (3 Investments) Mattermark, Ambition, Clearbit 4 Altair Capital (3 Investments) ToutApp, Unomy, Cliently 5 Geekdom Fund (3 Investments) Spiro Technologies, Funnel AI, Prospectify 6 New Enterprise Associates(2 Investments) Mattermark, Reachify 7 GV (2 Investments) Ambition, Datanyze 8 First Round Capital (2 Investments) Pattern, Clearbit 9 Point Nine Capital(2 Investments) PersistIQ, Qwilr 10 EARLY STAGE Emergence Capital (4 Investments) SalesLoft, SteelBrick, Chorus.ai 1 Shasta Ventures(4 Investments) People.ai, SteelBrick, Highspot 2 Andreessen Horowitz (3 Investments) People.ai, ToutApp, Tenfold 3 Industry Ventures(3 Investments) Copper, 6sense, Node 4 Next World Capital (3 Investments) Copper, Gong, Aviso 5 TDF Ventures(3 Investments) Vlocity, CircleBack, OpsPanda 6 Cowboy Ventures(3 Investments) NuORDER, Aviso, fullcast.io 7 New Enterprise Associates(2 Investments) MindTickle, Node 8 Sequoia Capital(2 Investments) Drift, Vymo 9 Battery Ventures(2 Investments) Gong, 6sense 10 LATE STAGE Insight Venture Partners (3 Investments) SalesLoft, Pipedrive, Showpad 1 Intel Capital(2 Investments) DocuSign, Vizury 2 GV (2 Investments) DocuSign, Copper 3 Bain Capital Ventures(2 Investments) DocuSign, Infusionsoft 4 Sapphire Ventures (2 Investments) Outreach, Inkling 5 General Atlantic (2 Investments) Seismic, Inkling 6 Tenaya Capital(2 Investments) Base CRM, LeanData 7 Accel-KKR(2 Investments) Vistex, Cendyn 8 ORIX (2 Investments) Infusionsoft, Impartner 9 M12(2 Investments) Outreach, Tact 10

42. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201943 Sales Force Automation > Investment Trends > Most Active Ecosystem Investors Top Ecosystem Investors in Sales Force Automation; Last 5 years (May 2014-May 2019) Most Active Ecosystem Investors INCUBATOR/ACCELERATOR Y Combinator(20 Investments) People.ai, Drips, Mattermark 1 Plug and Play Tech Center(12 Investments) PandaDoc, Vymo, Shelvspace 2 MassChallenge(11 Investments) Qstream, Polis, Funnel AI 3 Techstars(10 Investments) Outreach, Tenfold, Conspire 4 500 Startups(9 Investments) Node, LeadGenius, Baker 5 Alchemist Accelerator(9 Investments) Metadata, Tylr Mobile, LeadIQ 6 Startupbootcamp(4 Investments) PredictLeads, Dragon Wealth, PicUp Mobile 7 Wayra(4 Investments) SalesOptimize, Billage, TiendAPP 8 Acceleprise(4 Investments) LeadCrunch, Allbound, Rollio 9 9Mile Labs(4 Investments) fullcast.io, SalesPrepper, Seamless.AI 10 OTHER NOTABLE INVESTORS Salesforce(16 Investments) Vlocity, Radius, Conga 1 Goldman Sachs(5 Investments) Sansan, Zilliant, SAVO 2 Kima Ventures(5 Investments) Evercontact, Immediately, MailLift 3 FundersClub(4 Investments) LeadGenius, Voiq, PersistIQ 4 Square 1 Bank(3 Investments) DialogTech, Contactually, CircleBack 5 Keiretsu Forum(3 Investments) Mediafly, Attachedapps, BlueCamroo 6 Iconiq Capital(3 Investments) DocuSign, People.ai, Accompany 7 Enterprise Ireland(3 Investments) SalesOptimize, Channel Mechanics, TenderScout 8 Microsoft Ventures(3 Investments) Outreach, Tact, InTouchApp 9 Danhua Capital(3 Investments) Copper, EverString, TalkIQ 10 DEBT INVESTORS Lighter Capital(16 Investments) SteelBrick, Cosential, Growbots 1 Western Technology Investment(11 Investments) People.ai, Xactly, FirstRain 2 Hercules Capital(5 Investments) DocuSign, Spring Mobile Solutions, Talisma 3 Silicon Valley Bank(4 Investments) Q4, 6sense, Impartner 4 Kreos Capital(4 Investments) DueDil, GamEffective, Artesian 5 Wellington Financial(3 Investments) SpringCM, Conversica, Xactly 6 Mercia Technologies(3 Investments) BlackCurve, Refract, Stormburst Studios 7 NewSpring Capital(3 Investments) DialogTech, NuORDER, Journey Sales 8 Harbert Management(2 Investments) CloudSense, Iconixx 9 PMV(2 Investments) Teamleader, PieSync 10

43. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201944 Sales Force Automation > Investment Trends > Investors in Unicorn club Investors in Unicorn Club (1/7)

50. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201951 Sales Force Automation > Investment Trends > Unicorn Investors in the Sector Unicorn Investors in the Sector

51. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Contents Feed Summary Investment Trend Market Details Exit Outlook Investors News Appendix 52 BlueBox Key Sub Sectors Detailed Sector Taxonomy Top Markets of Investment Activity Top Markets of Early Stage Investors Market Deep Dive

52. Some more Sector Reports you might want to check out Join 4000+ people taking sharper decisions with Tracxn Big Data Analytics May 2019 Facility Management Tech May 2019 Aviation Software May 2019

53. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Marketmap: Sales Force Automation 54 Sales Force Automation > Market Details > BlueBox

54. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Key Sub Sectors (1/2) 55 Key Sub Sectors in Sales Force Automation Market Top Companies # Cos Tracked # Funded Total Funding CRM Companies offering end-to-end software suites for enterprises to manage their relationships and interactions with customers and potential customers Salesforce (1999, San Francisco, Public) Infor (2002, New York City, Acquired) 1526 202 $5.5B Configure Price Quote Companies which offer end-to-end software suites for businesses to configure products, fix price, and prepare customized quotes for prospects DocuSign (2003, San Francisco, $522M) Apttus (2006, San Mateo, Acquired) 147 53 $1.9B Lead Management Companies that provide solutions to capture leads, tracking their activities and behaviour, qualify and engage with them Five9 (2001, San Ramon, Public) InsideSales (2004, Provo, $251M) 360 100 $1.1B Sales Enablement Companies offering solutions which provide the sales reps with information, content, and tools helping them sell more effectively Seismic (2011, San Diego, $179M) Brainshark (1999, Waltham, $20.9M) 227 91 $979M Lead Generation Companies that provide solutions to businesses for cultivating potential customers for its products or services Zoom Information (2000, Waltham, Acquired) 6sense (2013, San Francisco, $63M) 286 104 $958M Sales Analytics Companies which offer tools for businesses to analyze Customer Relationship Management (CRM) data, generate insights for monitoring sales KPI's Clari (2012, Mountain View, $61M) Chorus.ai (2015, San Francisco, $55.3M) 151 58 $604M Productivity Tools Companies offering a set of tools for businesses to increase sales representative productivity including data management, task management, and email m... Outreach (2013, Seattle, $239M) TimeTrade (2000, Boston, $23.9M) 179 63 $483M Lead Intelligence Companies which provide account level intelligence to sales for capturing as much data as possible on leads to shorten the sales cycle RelateIQ (2011, Palo Alto, Acquired) RelSci (2010, New York City, $121M) 66 46 $419M Sales Force Automation > Market Details > Key Sub Sectors

55. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Key Sub Sectors (2/2) 56 Key Sub Sectors in Sales Force Automation Market Top Companies # Cos Tracked # Funded Total Funding Performance Management Companies which offer platforms for businesses to assess sales rep performance, manage their incentives, compensation, and quotas Xactly (2005, San Jose, Acquired) GamEffective (2012, Tel Aviv, $21M) 61 25 $402M Channel Sales Management Companies offering end-to-end software platforms for businesses to manage their channel sales partners Relayware (2007, Jersey City, $16.5M) Allbound (2014, Phoenix, $7.7M) 91 30 $339M Sales Force Automation > Market Details > Key Sub Sectors

56. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Detailed Sector Taxonomy (1/6) 57 Sales Force Automation > Market Details > Detailed Sector Taxonomy

62. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Rank Market Last 2 Years $ Invested # Round Top Funded Company 1 (+1) CRM > SMB Suite Companies which offer a CRM suite for small and medium sized businesses (SMBs) (Companies covered 832 | Funded 94 | Total Funding $798M) $247M (+$77.7M) 20 (-11) Vistex (1999, Hoffman Estates, $105M) 2 (+5) Sales Enablement > Content Management & Demo Tools Companies which enables businesses to manage sales collateral and also pitch the content to prospects through interactive methods (Companies covered 112 | Funded 45 | Total Funding $640M) $191M (+$63.6M) 12 (-1) Seismic (2011, San Diego, $179M) 3 (+7) Sales Analytics > Conversation Intelligence Companies which offer tools for the measurement, collection, and analysis of phone call data of sales representatives (Companies covered 47 | Funded 19 | Total Funding $241M) $129M (+$95.5M) 13 (+2) Gong (2015, Tel Aviv, $68M) 4 (-1) CRM > Enterprise Suite > Multi-Industry Companies offering CRM solutions to business across multiple industries (Companies covered 278 | Funded 29 | Total Funding $4.3B) $1.7B (-$442M) 9 (-) Infor (2002, New York City, Acquired) 5 (+4) Sales Analytics > Sales Forecasting Companies which offers tools for businesses to manage deals in their pipeline and additionally forecast its sales on a periodic basis (Companies covered 89 | Funded 36 | Total Funding $346M) $76.5M (+$30.8M) 17 (-1) Clari (2012, Mountain View, $61M) 6 (+9) Sales Enablement > Training Companies offering tools for sales managers to train, guide, and assess sales representatives (Companies covered 54 | Funded 23 | Total Funding $281M) $139M (+$93.6M) 11 (+3) People.ai (2016, San Francisco, $97.5M) 7 (+4) Productivity Tools > Virtual Assistant Companies that offer AI-based personal assistants to sales representatives to manage their daily operations (Companies covered 32 | Funded 15 | Total Funding $150M) $78.9M (+$31.7M) 10 (+2) Tact (2012, Redwood City, $57M) 63 Note: The numbers in the bracket represent the change in a 2 year period. Top Markets of Investment Activity (1/2) Top Markets by Funding in Sales Force Automation in last 2 years (May 2017 - April 2019) Sales Force Automation > Market Details > Top Markets of Investment Activity

63. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201964 Top Markets of Investment Activity (2/2) Sales Force Automation > Market Details > Top Markets of Investment Activity

64. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Rank Market # Investments Key Investments 1 Sales Enablement > Training Companies offering tools for sales managers to train, guide, and assess sales representatives (Companies created 54 | Funded 23 | Total Funding $281M ) 3 People.ai (2016, San Francisco, $97.5M) Allego (2013, Needham, $7.5M) 2 Sales Analytics > Conversation Intelligence Companies which offer tools for the measurement, collection, and analysis of phone call data of sales representatives (Companies created 47 | Funded 19 | Total Funding $241M ) 1 Gong (2015, Tel Aviv, $68M) 3 Lead Management > Lead Nurturing > Conversational Bots Companies which provide chatbots to sales teams for capturing, qualifying and engaging leads (Companies created 42 | Funded 15 | Total Funding $250M ) 1 Drift (2014, Cambridge, $107M) Note: Investors considered - Sequoia Capital, Accel Partners, Andreessen Horowitz, NEA, Greylock Partners, General Catalyst Partners, Benchmark Capital, KPCB, Khosla Ventures, Redpoint Ventures, Founders Fund, SV Angel, Index Ventures, Bessemer Venture Partners, Lightspeed Venture Partners, Venrock, Draper Fisher Jurvetson, Institutional Venture Partners, Intel Capital, Battery Ventures 65 Top Markets of Early Stage Investors Top Markets where Early Stage Investors are investing in last 2 years (May 2017 - April 2019) Sales Force Automation > Market Details > Top Markets of Early Stage Investors

65. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Incubators Start Garden (#2), Y Combinator (#2) Seed Keiretsu Forum (#2), Battery Ventures (#1) Series A/B Emergence Capital (#1), Sierra Ventures (#1) Series C+ Goldman Sachs (#2), GV (#1) Dynacommerce Feb - 2019 Acq by Tech Mahindra for $17.8M Data2CRM Nov - 2018 Acq by Trujay Tour de Force Oct - 2018 Acq by Eden Capital Sellf Sep - 2018 Acq by ForceManager Mediarails Sep - 2018 Acq by IMPACT Base CRM Sep - 2018 Acq by Zendesk Swiftpage May - 2018 Acq by SFW Capital Partners $15M - Series C Copper (2013, San Francisco, $102M) $951k - Seed Spiro Technologies (2014, Boston, $7M) $1.6M - Series A SingleOps (2013, Atlanta, $2.6M) $105M - Series D Vistex (1999, Hoffman Estates, $105M) $1.6M - Seed Pico (2016, Brooklyn, $1.6M) $20M - Series D Infusionsoft (2001, Chandler, $154M) May 2019 Nimble Migrates its Award-Winning Small Business CRM to Microsoft Azure, Bringing Relationships to the Center of Office 365 Workgroups, Business Wire May 2019 Copper, which develops CRM tools for G Suite, raises $15 million, VentureBeat May 2019 Copper Announces New CEO, Eyes International Markets & Expansion, PR Newswire May 2019 Membrain Partners With Refract.ai to Improve Sales Coaching, Newswire May 2019 Board of Tech Mahindra approves proposal for merging its two subsidiaries, Business Standard May 2019 Solastis Solutions Has Released the Full Version of Its CRM With Task Management for the General Market, ePRNews May 2019 Amazon’s online drug push has one start-up cutting staff and selling pharmacies to help businesses compete, CNBC May 2019 Etiya Wins TM Forum Excellence Award for Disruptive Innovation, PRWeb May 2019 SWARM Integrates Copper’s Crypto Custodian Solution, Finance Magnates Apr 2019 Workbooks raises growth capital and extends management team, ResponseSource Apr 2019 SingleOps Raises $1.6M in Series A Financing, FinSMEs Mar 2019 SaaS-Based CRM Software Market Evaluating at a Higher CAGR +20% and Forecast to 2019-2025 : Sage CRM, Infusionsoft, Apprenda, IBM, Zoho, Software AG, Xtools, Digital Journal News 21 11 30 94 832 M&A/IPO Series C+ Series A+ Funded Companies Covered Funding Funnel CRM > SMB Suite: Market Factsheet 66 Exits Most Active Investors Recent InvestmentsCompanies which offer a CRM suite for small and medium sized businesses (SMBs) Nimble (2009, Santa Monica, $24.5M) Insightly (2009, San Francisco, $38M) Copper (2013, San Francisco, $102M) Infusionsoft (2001, Chandler, $154M) Base CRM (2009, Chicago, $52.9M) Top Companies #1 Top Markets of Investment Activity Sales Force Automation > Market Details > Market: SMB Suite Companies Created 832 | Funded 94 | Total Funding $798M 0 10 20 $0k $50M $100M $150M 2014 2015 2016 2017 2018 Predicted Funding YoY Funding Rounds Predicted Rounds YoY Funding and Rounds Market: SMB Suite

66. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201967 CRM > SMB Suite: Top Companies Sales Force Automation > Market Details > Market: SMB Suite #1 Top Markets of Investment Activity Market: SMB Suite (1/2) Analyst’s Pick Infusionsoft (2001, Chandler, $154M) Sales and Marketing Automation platform for SMBs Soonicorn. Stage: Series D ORIX, Allure Ventures, Arthur Ventures and 9 Other Investors Copper (2013, San Francisco, $102M) CRM for Google Apps Editor's Pick. Stage: Series C Norwest Venture Partners, True Ventures, GV and 7 Other Investors Base CRM (2009, Chicago, $52.9M) Sales productivity and CRM software Soonicorn. Stage: Acquired Tenaya Capital, Index Ventures, RRE Ventures and 6 Other Investors Insightly (2009, San Francisco, $38M) Online Small Business CRM Soonicorn. Stage: Series C Emergence Capital, Cloud Apps Capital Partners, Sozo Ventures and 3 Other Investors Analyst’s Pick Nimble (2009, Santa Monica, $24.5M) Social Business CRM Minicorn. Stage: Series A GV, Indicator Ventures, Jason Calacanis and 9 Other Investors FreeAgent CRM (2016, Guadalajara, $5.6M) CRM for small and medium-sized businesses Minicorn. Stage: Seed BlueRun Ventures, Ron Wohl, Kevin Haverty Inflowz (2017, Ness Ziona, $3.9M) AI technology for sales process optimzation Minicorn. Stage: Seed Glilot Capital Partners Apptivo (2009, Chennai) Business management platform Minicorn. Stage: Unfunded 1CRM (1989, Stuttgart) Customer relationship management solution Editor's Pick. Stage: Unfunded Analyst’s Pick Adsoup (2017, Bangkok) Digital multi-channel sales lead management solution Editor's Pick. Stage: Unfunded AGILIA (2014, Leonding) Customer relationship management solution Editor's Pick. Stage: Unfunded CRMZi (2015, Melbourne) Cloud based CRM & Accounting solution Editor's Pick. Stage: Unfunded Eudonet (2000, Courbevoie) Customer relationship management(CRM) solutions for businesses Editor's Pick. Stage: Funded Freshsales (2016, Chennai) Cloud-based CRM for SMBs Editor's Pick. Stage: Unfunded ITCube (1999, Krakow) CRM solution for small and medium businesses Editor's Pick. Stage: Unfunded

67. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201968 CRM > SMB Suite: Top Companies Sales Force Automation > Market Details > Market: SMB Suite #1 Top Markets of Investment Activity Market: SMB Suite (2/2) Analyst’s Pick Koban (2012, Grandris) CRM suite with integrated marketing automation tools Editor's Pick. Stage: Unfunded Scopevisio (1990, Bonn) Customer relationship and marketing management solution Editor's Pick. Stage: Unfunded SumaCRM (2014, Madrid) Integrated CRM solution for SME's Editor's Pick. Stage: Unfunded YetiForce (2014, Warsaw) Customer relationship management software Editor's Pick. Stage: Unfunded

68. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Note: Overall Rating is a combination of Funding and Team rating, along with Execution, Size and Growth metrics 69 CRM > SMB Suite: Leaderboard Sales Force Automation > Market Details > Market: SMB Suite #1 Top Markets of Investment Activity Better than Market Average Market: SMB Suite Overall Rating Company Name Year Location Stage Funding ($M) Funding Rounds Team Rating Execution Quality Size Metrics 6M Growth Metrics App Rating App UI Web UI Social Followers Mobile Downloads Mobile Reviews News Mentions Mobile Reviews Social Followers Δ % Δ % 5.0 Nimble 2009 Santa Monica Series A $24.5M 4 - 3 - - 17.7k 30k 142 40 10 8% 737 4% 5.0 ActiveCampa ign 2003 Chicago Funded $20M 1 - - - - 8.4k - - 16 - - 723 9% 4.8 Base CRM 2009 Chicago Acquired $52.9M 4 - 4 - - 23 300k 2.4k 4 77 3% - - 4.7 Copper 2013 San Francisco Series C $102M 3 4 5 4 4 247 30k 558 12 15 3% - - 4.6 Streak 2011 San Francisco Seed $2.3M 3 - 3 - - 4.2k 75k 266 2 69 35% 38 1% 4.5 Nutshell 2010 Ann Arbor Seed $750k 1 - 4 - - 2.7k 30k 192 2 - - 225 9% 4.5 Teamleader 2012 Gentbrugge Series C $37.2M 4 - 4 - - 17 30k 89 3 16 22% - - 4.4 Insightly 2009 San Francisco Series C $38M 3 - 4 - - - 300k 1.5k 16 28 2% - - 4.4 Workbooks 2007 Reading Seed $2.7M 2 - - - - 2.9k - - 9 - - 48 2% 4.4 Swiftpage 2001 Denver Acquired $2.5M 1 - - - 5 2.9k - - 12 - - -1 - 4.4 In Mind Cloud 2012 Singapore Series A - 1 - - - 4 1.4k - - 4 - - 916 204% 4.3 Method 2010 Toronto Series A $6M 2 - 4 - - 2.1k 8k 18 1 5 38% 69 3% 4.2 PipelineDeal s 2006 Wayne Series A $1M 1 - 4 - - 3.4k 30k 106 8 3 3% 23 1% 4.2 Infusionsoft 2001 Chandler Series D $154M 8 - 5 - - 20 375 5 12 - - - -

69. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Incubators Ben Franklin Technology Partners (#1) Seed Felicis Ventures (#1), Cowboy Ventures (#1) Series A/B Floodgate Fund (#3), Salesforce (#2) Series C+ Goldman Sachs (#1), Insight Venture Partners (#1) FatStax Sep - 2018 Acq by Bigtincan ROInnovation Jun - 2018 Acq by Upland Software for $12.5M SAVO May - 2018 Acq by Seismic ClearSlide Dec - 2017 Acq by Corel Docurated Dec - 2017 Acq by Quark Software Contondo Nov - 2017 Acq by Bigtincan Qvidian Nov - 2017 Acq by Upland Software for $50M $1.1M - Seed CatalystXL (2018, Detroit, $1.1M) $5M - Series A Accent Technologies (1990, Melbourne, $5M) $100M - Series E Seismic (2011, San Diego, $179M) $35M - Series C Highspot (2012, Seattle, $62.3M) $3.8M - Series B Mediafly (2006, Chicago, $15.6M) $4.6M - Series C Showpad (2011, San Francisco, $90.1M) May 2019 Mediafly Unveils New Sales Enablement Platform Experience for the Future of Evolved Selling™, Business Wire May 2019 Showpad Named a Best Workplace in 2019 by Inc. Magazine, PRWeb May 2019 Fast-growing sales tech startup Highspot leases big Seattle waterfront office with room for 800 people, GeekWire May 2019 Bigtincan Updates Sales Enablement Solution with 30 New Features and Capabilities, MarTech Advisor Apr 2019 Highspot Launches Sales Enablement Industry's First Program to Provide Direct Access to Leading Sales Methodology, PR Newswire Apr 2019 ClearSlide Named a Leader in 2019 Aragon Research Globe Report, GlobeNewswire Apr 2019 Zoomifier Announces Mixed Media Ad Sales Platform at NAB Show 2019, Newswire Feb 2019 Bigtincan Adds Sales Training Capabilities To AI-Powered Enablement Hub, Demand Gen Report Jan 2019 Mediafly Partners with Lessonly, Announces Mediafly Readiness to Boost Training, Best-in-Class Solutions, Technology-Signals Jan 2019 Bigtincan wins record $7.2 million T-Mobile contract extension, shares surge, Proactive Investors Dec 2018 Seismic vessels complete tandem drydocking at Damen Shiprepair Amsterdam, Offshore Magazine Dec 2018 Global Knowledge Management Market 2018 – CallidusCloud, ProProfs, Pgi, Bloomfire, Chadha Software Technologies, ComAround, MindTouch, Truthweek News 16 7 23 45 112 M&A/IPO Series C+ Series A+ Funded Companies Covered Funding Funnel Sales Enablement > Content Management & Demo Tools: Market Factsheet 70 Exits Most Active Investors Recent InvestmentsCompanies which enables businesses to manage sales collateral and also pitch the content to prospects through interactive methods Seismic (2011, San Diego, $179M) Showpad (2011, San Francisco, $90.1M) Highspot (2012, Seattle, $62.3M) SAVO (1999, Chicago, $79M) Bloomfire (2010, Austin, $32.8M) Top Companies #2 Top Markets of Investment Activity Sales Force Automation > Market Details > Market: Content Management & Demo Tools Companies Created 112 | Funded 45 | Total Funding $640M 0 10 20 $0k $200M $400M $600M 2014 2015 2016 2017 2018 Predicted Funding YoY Funding Rounds Predicted Rounds YoY Funding and Rounds Market: Content Management & Demo Tools

70. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201971 Sales Enablement > Content Management & Demo Tools: Top Companies Sales Force Automation > Market Details > Market: Content Management & Demo Tools #2 Top Markets of Investment Activity Market: Content Management & Demo Tools Analyst’s Pick Seismic (2011, San Diego, $179M) Content Management System for enterprises. Unicorn. Stage: Series E Lightspeed Venture Partners, T. Rowe Price, General Atlantic and 2 Other Investors Showpad (2011, San Francisco, $90.1M) Mobile Sales Enablement Soonicorn. Stage: Series C Insight Venture Partners, Dawn Capital, Hummingbird Ventures ClearSlide (2009, San Francisco, $89M) Cloud-based sales management and presentation tools Soonicorn. Stage: Acquired Greylock Partners, Bessemer Venture Partners, Felicis Ventures and 6 Other Investors SAVO (1999, Chicago, $79M) Sales enablement software Editor's Pick. Stage: Acquired Sapphire Ventures, Sterling Partners, Goldman Sachs Analyst’s Pick Highspot (2012, Seattle, $62.3M) Sales engagement platform Soonicorn. Stage: Series C OpenView, Madrona Venture Group, Salesforce and 2 Other Investors Bloomfire (2010, Austin, $32.8M) SaaS workplace collaboration tool for sales and support reps Soonicorn. Stage: Series B Austin Ventures, Silver Creek Ventures, Redpoint Ventures and 2 Other Investors Qvidian (1975, Cincinnati, $20M) Content management system + playbooks for sales teams Editor's Pick. Stage: Acquired Commonwealth Capital Ventures, Kodiak Venture Partners, North Bridge Contondo (2011, Las Vegas) Sales enablement software for businesses Editor's Pick. Stage: Acquired Analyst’s Pick Kinetizine (2010, Zug) Content management platform to track & analyze leads Editor's Pick. Stage: Unfunded Showell (2012, Jyvaskyla) Mobile sales enablement for sales teams Editor's Pick. Stage: Unfunded

71. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Note: Overall Rating is a combination of Funding and Team rating, along with Execution, Size and Growth metrics 72 Sales Enablement > Content Management & Demo Tools: Leaderboard Sales Force Automation > Market Details > Market: Content Management & Demo Tools #2 Top Markets of Investment Activity Better than Market Average Market: Content Management & Demo Tools Overall Rating Company Name Year Location Stage Funding ($M) Funding Rounds Team Rating Execution Quality Size Metrics 6M Growth Metrics App Rating App UI Web UI Social Followers Mobile Downloads Mobile Reviews News Mentions Mobile Reviews Social Followers Δ % Δ % 5.0 Highspot 2012 Seattle Series C $62.3M 4 - - - - 2.7k - - 17 - - 209 8% 5.0 Seismic 2011 San Diego Series E $179M 4 - 4 - - 3k 8k 21 45 6 40% 206 8% 4.9 Showpad 2011 San Francisco Series C $90.1M 5 4 4 - - 4.6k 30k 93 22 11 13% 167 4% 4.5 DocSend 2013 San Francisco Series A $9.7M 2 5 - - - 1.8k - - 7 - - 58 3% 4.3 Qvidian 1975 Cincinnati Acquired $20M 2 - - - - 1.7k - - 4 - - 11 1% 4.2 Decision Link 2009 Atlanta Seed $1.1M 3 5 - - - 1.6k - - 2 - - 165 12% 3.9 ClearSlide 2009 San Francisco Acquired $89M 4 - - - - 15.9k - - 13 - - -221 -1% 3.9 Paperflite 2016 Chennai Seed $400k 1 5 5 - - 153 7 1 1 - - 32 26% 3.8 Bigtincan 2008 Boston Public $5M 1 1 4 - - 2.1k 3k 14 40 - - 25 1% 3.6 Mediafly 2006 Chicago Series B $15.6M 12 - 3 2 3 2.7k 44k 243 9 13 6% -6 - 3.6 MobileForce Software 2005 Sunnyvale Series B $13.1M 4 5 4 - - 1.4k 750 6 5 - - -29 -2% 3.6 SAVO 1999 Chicago Acquired $79M 5 - 4 - - - 30k 63 14 1 2% - - 3.4 Docurated 2012 New York City Acquired $5.4M 2 - - - - 1.5k - - 2 - - -16 -1% 3.4 Bsharp 2012 Bangalore Seed - 1 5 5 - - - 26k 333 - 41 14% - -

72. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Incubators Y Combinator (#2), Venture Catalysts (#1) Seed Accel (#1), Floodgate Fund (#1) Series A/B Salesforce (#1), Emergence Capital (#1) Series C+ NewSpring Capital (#1), River Cities Capital Funds (#1) TalkIQ May - 2018 Acq by Dialpad $125k - Seed Cue (2018, Atlanta, $125k) $11.4M - Series A I2x.ai (2016, Berlin, $11.4M) $40M - Series B Gong (2015, Tel Aviv, $68M) $33M - Series B Chorus.ai (2015, San Francisco, $55.3M) $8.1M - Series A Observe (2016, Bangalore, $8.3M) Series A Gong (2015, Tel Aviv, $68M) $120k - Seed Observe (2016, Bangalore, $8.3M) $153k - Angel Observe (2016, Bangalore, $8.3M) $2M - Seed loris (2018, New York City, $2M) Seed Refract (2015, Newcastle Upon Tyne, $1.2M) $14M - Series A TalkIQ (2013, San Francisco, $21M) May 2019 Chorus.ai Unveils First Tool to Tie ROI to Sales Enablement Efforts, Business Wire May 2019 Membrain Partners With Refract.ai to Improve Sales Coaching, Newswire May 2019 Uniti Wireless buys Call Dynamics, ARN Mar 2019 Chorus.ai Named Finalist in 2019 Artificial Intelligence Excellence Awards, PR Newswire Feb 2019 Berlin-based AI martech startup i2x raises €10 million in Series A funding, EU-Startups Feb 2019 Chorus.ai Wins Six Stevie Awards, Including Two Gold in 2019 Stevie Awards for Sales & Customer Service, Citybizlist Feb 2019 Gong.io nabs $40M investment to enhance CRM with voice recognition, TechCrunch Nov 2018 RingCentral Announces New Voice Analytics AI Partnerships with Gong.io, ThetaLake, and Velvetech, AiThority Aug 2018 Observe.ai Raises $8 Mn Funding to Improve its AI Platform, ReadITQuik Jul 2018 Dialog Tech Hires Agency Vet For Marketing Role, MediaPost Jun 2018 i2x, Emerging Voice Analytics Leader, Launches U.S. Operations, PRWeb Jun 2018 Aftercode Officially Changes Name to Rambl, TECHdotMN Mar 2018 DialogTech Announces Enhanced Integration with Adobe Experience Cloud, Technology-Signals Jan 2018 DialogTech to Integrate with Bing Ads to Track and Analyze Call Conversions, MarTech Advisor News 1 3 8 19 47 M&A/IPO Series C+ Series A+ Funded Companies Covered Funding Funnel Sales Analytics > Conversation Intelligence: Market Factsheet 73 Exits Most Active Investors Recent InvestmentsCompanies which offer tools for the measurement, collection, and analysis of phone call data of sales representatives Chorus.ai (2015, San Francisco, $55.3M) Gong (2015, Tel Aviv, $68M) I2x.ai (2016, Berlin, $11.4M) Observe (2016, Bangalore, $8.3M) loris (2018, New York City, $2M) Top Companies #3 Top Markets of Investment Activity Sales Force Automation > Market Details > Market: Conversation Intelligence Companies Created 47 | Funded 19 | Total Funding $241M 0 10 20 $0k $50M $100M $150M 2014 2015 2016 2017 2018 Predicted Funding YoY Funding Rounds Predicted Rounds YoY Funding and Rounds Market: Conversation Intelligence

73. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201974 Sales Analytics > Conversation Intelligence: Top Companies Sales Force Automation > Market Details > Market: Conversation Intelligence #3 Top Markets of Investment Activity Market: Conversation Intelligence Analyst’s Pick Gong (2015, Tel Aviv, $68M) Call analytics for inside sales teams Minicorn. Stage: Series B Battery Ventures, Norwest Venture Partners, Shlomo Kramer and 5 Other Investors Chorus.ai (2015, San Francisco, $55.3M) Conversational Intelligence for Sales Soonicorn. Stage: Series B Georgian Partners, Redpoint Ventures, Emergence Capital, Angular Ventures I2x.ai (2016, Berlin, $11.4M) Speech analytics application Minicorn. Stage: Series A Btov, Unternehmertum Venture Capital Partners, HV Holtzbrinck Ventures, ASGARD Partners Observe (2016, Bangalore, $8.3M) Customer conversation analytics for sales team Editor's Pick. Stage: Series A Nexus Venture Partners, Liquid 2 Ventures, Hack VC and 5 Other Investors Analyst’s Pick loris (2018, New York City, $2M) Hard conversations navigation solution Editor's Pick. Stage: Seed Kapor Capital, Omidyar Network, Homebrew and 8 Other Investors VoiceOps (2016, San Francisco, $2M) Call analytics for inside sales Editor's Pick. Stage: Seed Founders Fund, Accel, Lowercase Capital and 3 Other Investors Refract (2015, Newcastle Upon Tyne, $1.2M) Sales conversation analysis platform Minicorn. Stage: Seed Mercia Technologies, The North East Technology Fund, IP Group and 7 Other Investors Adtelligence (2009, Mannheim) Personalization and customer intelligence solution for e-tailers Editor's Pick. Stage: Series A German Accelerator Analyst’s Pick Variphy (2004, Lafayette) Conversation intelligence solutions for enterprises Editor's Pick. Stage: Unfunded

74. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 2019 Note: Overall Rating is a combination of Funding and Team rating, along with Execution, Size and Growth metrics 75 Sales Analytics > Conversation Intelligence: Leaderboard Sales Force Automation > Market Details > Market: Conversation Intelligence #3 Top Markets of Investment Activity Better than Market Average Market: Conversation Intelligence Overall Rating Company Name Year Location Stage Funding ($M) Funding Rounds Team Rating Execution Quality Size Metrics 6M Growth Metrics App Rating App UI Web UI Social Followers Mobile Downloads Mobile Reviews News Mentions Mobile Reviews Social Followers Δ % Δ % 5.0 Chorus.ai 2015 San Francisco Series B $55.3M 3 - - - - 5.9k - - 10 - - - - 4.9 Gong 2015 Tel Aviv Series B $68M 4 - - - 3 4.3k - - 10 - - 198 5% 4.7 Observe 2016 Bangalore Series A $8.3M 3 5 - - - 58 - - 1 - - 13 29% 4.4 Refract 2015 Newcastle Upon Tyne Seed $1.2M 4 4 - - 4 1.8k - - 1 - - 231 15% 4.3 DialogTech 2005 Chicago Series E $63M 10 - - - - 6.5k - - 18 - - -32 - 4.1 I2x.ai 2016 Berlin Series A $11.4M 2 4 - - - 285 - - 2 - - - - 3.8 loris 2018 New York City Seed $2M 1 5 - - 3 194 - - 1 - - 14 8% 3.7 Gryphon Networks 1995 Norwood Series C $7M 1 5 - - - - - - 7 - - - - 3.7 TalkIQ 2013 San Francisco Acquired $21M 2 - - - - 430 - - 4 - - -19 -4% 3.2 Adtelligence 2009 Mannheim Series A - 4 5 - - - 1.2k - - - - - -2 - 3.1 Rambl 2017 Minneapoli s Seed $2.1M 1 - - - 3 78 - - 1 - - 12 18% 3.0 VoiceOps 2016 San Francisco Seed $2M 2 3 - - - 276 - - 2 - - -2 -1% 2.9 Qurious 2013 San Francisco Seed - 2 5 - - 4 - - - 2 - - - -

75. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201976 #4 Top Markets of Investment Activity Sales Force Automation > Market Details > Market: Multi-Industry Companies Created 278 | Funded 29 | Total Funding $4.3B Market: Multi-Industry

76. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201977 Sales Force Automation > Market Details > Market: Multi-Industry #4 Top Markets of Investment Activity Market: Multi-Industry (1/3)

79. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201980 Sales Force Automation > Market Details > Market: Multi-Industry #4 Top Markets of Investment Activity Better than Market Average Market: Multi-Industry

80. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201981 #5 Top Markets of Investment Activity Sales Force Automation > Market Details > Market: Sales Forecasting Companies Created 89 | Funded 36 | Total Funding $346M Market: Sales Forecasting

81. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201982 Sales Force Automation > Market Details > Market: Sales Forecasting #5 Top Markets of Investment Activity Market: Sales Forecasting (1/2)

82. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201983 Sales Force Automation > Market Details > Market: Sales Forecasting #5 Top Markets of Investment Activity Market: Sales Forecasting (2/2)

83. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201984 Sales Force Automation > Market Details > Market: Sales Forecasting #5 Top Markets of Investment Activity Better than Market Average Market: Sales Forecasting

84. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201985 #6 Top Markets of Investment Activity Sales Force Automation > Market Details > Market: Training Companies Created 54 | Funded 23 | Total Funding $281M Market: Training

85. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201986 Sales Force Automation > Market Details > Market: Training #6 Top Markets of Investment Activity Market: Training

86. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201987 Sales Force Automation > Market Details > Market: Training #6 Top Markets of Investment Activity Better than Market Average Market: Training

87. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201988 #7 Top Markets of Investment Activity Sales Force Automation > Market Details > Market: Virtual Assistant Companies Created 32 | Funded 15 | Total Funding $150M Market: Virtual Assistant

88. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201989 Sales Force Automation > Market Details > Market: Virtual Assistant #7 Top Markets of Investment Activity Market: Virtual Assistant

89. Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Sales Force Automation - May 201990 Sales Force Automation > Market Details > Market: Virtual Assistant #7 Top Markets of Investment Activity Better than Market Average Market: Virtual Assistant

Tracxn - Sales Force Automation Startup Landscape

Du liest eine Vorschau.

Hier ansehen

Tracxn - Sales Force Automation Startup Landscape

Weitere Verwandte Inhalte

Diashows für Sie (20)

Ähnlich wie Tracxn - Sales Force Automation Startup Landscape (20)

Weitere von Tracxn (20)

Aktuellste (20)