Most people have hundreds of contacts on Linkedin from different companies, industries and points in their career. Which means the information you want to share with them won't always be the same. By using the 'Tag' feature, you can segment your network of Linkedin contacts and deliver customised messages to different types of contact more quickly and easily than ever. For more information on how you can get more leads from Linkedin in 3 easy steps, contact Tom Mallens on www.Linkedin.com/in/tommallens, tom@tommallens.com, +44 (0)1926 678 920 or follow me on Twitter at @TomMallens.

1. How
to
manage
your
Linkedin
contacts
like
a
marketing
pro
Most
people
are
connected
to
a
large
mix
of
different
types
of
business
contacts
on
Linkedin
–
usually
at
least
300
or
more.
3. Which means the information you
want to communicate to each type
of contact won’t always be the
same for each group of people.
Linkedin lets you segment your contacts into
categories depending on the criteria that are most
important to you and your business marketing.
5.
Just
use
the
‘Tag’
function
to
organise
your
contacts.
6.
You
can
find
it
on
your
connections’
profile
pages
next
to
their
contact
info.
7.
You
can
choose
names
for
your
tags
depending
on
how
you
want
to
sub-­‐divide
your
network;
for
example
‘potential
customers’.
By
going
to
the
Linkedin
‘Contacts’
menu,
you
can
then
filter
your
contacts
according
to
the
tag
you
want
and
send
a
customised
bulk
message
to
up
to
50
of
them
at
a
time.
9.
Which
means
you
can
deliver
highly
targeted
information
to
sub-­‐groups
of
your
business
network
more
quickly
and
easily
than
ever!
1.
2.
4
.
8.
Helping
you
get
more
leads
from
Linkedin
in
3
easy
steps
W:
tommallens.com
E:
tom@tommallens.com
T:
01926
678
920
M:
07917
005
938
@TomMallens
From
potential
customers
and
colleagues,
to
contacts
in
completely
different
industries.