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STARTUP X 1
SWIPE
Managing Data Privacy on the Blockchain
www.swipecrypto.com
Andrew Marchen – Co-Founder/CTO
Backed By:
STARTUP X 2
CRAZY EX in 2018
THEY TRACK YOUR EVERY MOVE, MESSAGE AND INTERACTIONS
Device Model, IMEI,
Manufacturer,
Operating System
Carrier, Timezone,
Network
WiFi/3G/LTE
Calendar, Events,
Attendees,
Reminder
Browsing History,
Bookmark,
Apps
Installed/Usage
YOU MIGHT
HAVE THE
SAME STALKER
AS I DO
Identity, Accounts,
Social Media
Location, Beacon,
Commuting Behavior,
Region, City, Country
Read SMS/MMS,
call logs, contacts
Photos, Medias,
Files, Storage
Your
stalker will not go away
STARTUP X 3
Why you should be concerned about data
Your privacy is worth
708 Billion by 2025
Violation of Privacy is
not only about money
but also influence
• Mobile usage
contributes 70 % of
the data collected
• Data helps
companies serve
you better and make
better decisions
• It is estimated that
bad data cost 3bn
USD loss per year
• Facebook, Google
and Amazon
became top
companies from
collecting and selling
your data
STARTUP X 4
Examples of trust deficit
Multiple cases of data abused and errors from centralized
organization
How a data
request
turned into a
data breach
https://www.engadget.com/
2018/09/06/coffee-meets-
bagel-data-breach/
How Trump
Consultants
Exploited the
Facebook Data of
Millions
https://www.nytimes.com/2
018/03/17/us/politics/cam
bridge-analytica-trump-
campaign.html
Chinese authorities
admit they’re able
to retrieve deleted
WeChat messages
https://www.theverge.com/
2018/4/30/17302720/wec
hat-deleted-messages-
china-government-
surveillance
Grindr sends HIV
status to third
parties, and some
personal data
unencrypted
https://techcrunch.com/20
18/04/02/grindr-sends-hiv-
status-to-third-parties-and-
some-personal-data-
unencrypted/
Top-grossing Mac
App Store app
steals users’
browser histories
https://www.engadget.com/
2018/09/07/mac-app-
store-app-steals-browser-
histories/
Adware Doctor
STARTUP X 5
SWIPE~ © 2018 SwipeCrypto Pte. Ltd. All Rights Reserved. ~
SwipeCrypto Pte. Ltd.
# Non-transparent
tracking of data
contribution,
aggregation & revenue
distribution
Demographics,
transaction data
Interest data
Various mobile
activity data
# Users are not
rewarded
# Who uses my
data, for what?
E-commerce App
Content App
App Users
Games, utilities
apps, and other
mobile apps
Centralized Data
Intermediary
# Non-transparent
data sources
# Non-auditable
Data Buyers
Trust Deficit in Today’s Data Economy
Lack of trust results in low volume of data sharing
# Developer
unaware of who
are the buyers
STARTUP X 6
Trustless is the new
STARTUP X 7
SWIPE~ © 2018 SwipeCrypto Pte. Ltd. All Rights Reserved. ~
SwipeCrypto Pte. Ltd.
Introducing SWIPE Network
Compliance
framework
App Developers
Blockchain Infrastructure to empower any mobile applications
SWIPE SDK
Developer tools to
validate and
collect data.
Scalable adoption
by partnering app
developers
Privacy & Data
Sharing Protocol
User consent and
privacy
management on the
blockchain
Data BuyersApp Users
Sell Side
Data Marketplace
Partners
Buy Side
Collect ComplianceConsent
Scalable adoption by partnering App developer
Designed for
compliance with
global privacy
regulations
e.g. GDPR, PDPA
STARTUP X 8
SWIPE~ © 2018 SwipeCrypto Pte. Ltd. All Rights Reserved. ~
SwipeCrypto Pte. Ltd.
GDPR Compliance Matters
Growing list of Apps in
SWIPE Network
Access to 2 million users in Southeast Asia and X
amount of apps
Better knowledge and insights of their
users
Additional Revenue from data
monetization for both the app and the
users
Gain organic growth by allowing users to
spend SWIPE tokens on their platform
Why did these app developers / app studios choose
SWIPE?
Additional revenue from data
monetization
Organic growth from SWIPE
network
Better knowledge and insights of
users
Growing list of apps in
the SWIPE Network
SWIPE has access to 2 million users in South East Asia
with 15+ apps already committed to integrating it’s SDK
STARTUP X 1
0 SWIPE~ © 2018 SwipeCrypto Pte. Ltd. All Rights Reserved. ~
SwipeCrypto Pte. Ltd.
Leadership Team
Advisors
Clifford Lim
(CEO)
Andrew Marchen
(CTO)
Kuay Chong Sean
(CSO)
Iyan Waer
(COO)
Jehan Chu
Managing partner,
Kenetic Capital
John Fioreli
Head of advisory,
Kenetic Capital
Shaun Djie
Co-founder/COO,
Digix Global
Ivo Giorgiev
Co-founder/CEO,
AdEx
Yaron Velner
Co-founder/CTO,
Kyber Network
Megain Widjaja
Chairman
Alternative Media Group
(Indonesia Largest DOOH)
Ahmad Aditya
COO
Mahaka Group
(Indonesia Leading
Integrated Media)
Joshua Ho
Co-founder,
QCP Capital
Thomas Graham
Managing Partner,
TLDR Capital
Jefrey Joe
Managing Partner,
Alpha JWC Venture
Davy Makimian
CEO
Alternative Media
Group (AMG)
Adam Tan
(CVO)
Rebecca Tan
(Analytics Consultant)
STARTUP X 1
1
Roadmap
2020
Q4
‘19
Q3
’18
Q4
’18
Q2
’19
Q1
’19
• Early Adopters testing and POC
MVU Beta Testing with
Early Adopters (App
Developers)
Design Data Monetization Use
Cases with Data Partners/Buyers
MVU Alpha Release
SWIPE Network 1.0
Critical mass of app users
and app developers
Full-scale Marketing to
achieve Critical Mass
SWIPE Network
v2.0 and beyond
Co-create use cases relevant to the
commercial industry
(minimum viable unit)
• SDK implementation on
Blockpost App
• Testnet API
Leverage existing business operation & commercial partners in Indonesia, followed by global expansion through platform approach
Notes: Dates and features are subject to change without notice.
STARTUP X 1
2 SWIPE~ © 2018 SwipeCrypto Pte. Ltd. All Rights Reserved. ~
SwipeCrypto Pte. Ltd.
Use Cases
Sell Side
Healthcare
Medical record sharing between
hospitals, general practitioners and
other stakeholders.
Government Agencies
Single source of truth for Data sharing
between Government Agencies.
Micro Loan
Transparent and responsible collection of
debtors personal data.
Fintech Compliance
Transparent transaction monitoring by
regulators.
STARTUP X 1
3
We Can’t Do This Alone
STARTUP X 1
4
“The Joy of Blockchain is about
privacy that maintains the ability of
making independent decision!”
David Lee, Professor
Singapore University of Social Sciences
STARTUP X 1
5
SwipeCrypto Website: https://www.swipecrypto.com
Email: hello@swipecrypto.com
Blog: https://medium.com/swipecrypto
Telegram: https://t.me/swipecrypto
Github: https://github.com/swipecrypto
TestNet API https://developer.swipecrypto.com
Blockpost Website: https://www.blockpost.app
Blockpost Google Play: https://play.google.com/store/apps/details?id=app.blockpost.swipe
Reach out to me via: andrew.marchen@swipecrypto.com
SWIPE

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Swipecrypto - INBLOCKS Jakarta 2018

  • 1. STARTUP X 1 SWIPE Managing Data Privacy on the Blockchain www.swipecrypto.com Andrew Marchen – Co-Founder/CTO Backed By:
  • 2. STARTUP X 2 CRAZY EX in 2018 THEY TRACK YOUR EVERY MOVE, MESSAGE AND INTERACTIONS Device Model, IMEI, Manufacturer, Operating System Carrier, Timezone, Network WiFi/3G/LTE Calendar, Events, Attendees, Reminder Browsing History, Bookmark, Apps Installed/Usage YOU MIGHT HAVE THE SAME STALKER AS I DO Identity, Accounts, Social Media Location, Beacon, Commuting Behavior, Region, City, Country Read SMS/MMS, call logs, contacts Photos, Medias, Files, Storage Your stalker will not go away
  • 3. STARTUP X 3 Why you should be concerned about data Your privacy is worth 708 Billion by 2025 Violation of Privacy is not only about money but also influence • Mobile usage contributes 70 % of the data collected • Data helps companies serve you better and make better decisions • It is estimated that bad data cost 3bn USD loss per year • Facebook, Google and Amazon became top companies from collecting and selling your data
  • 4. STARTUP X 4 Examples of trust deficit Multiple cases of data abused and errors from centralized organization How a data request turned into a data breach https://www.engadget.com/ 2018/09/06/coffee-meets- bagel-data-breach/ How Trump Consultants Exploited the Facebook Data of Millions https://www.nytimes.com/2 018/03/17/us/politics/cam bridge-analytica-trump- campaign.html Chinese authorities admit they’re able to retrieve deleted WeChat messages https://www.theverge.com/ 2018/4/30/17302720/wec hat-deleted-messages- china-government- surveillance Grindr sends HIV status to third parties, and some personal data unencrypted https://techcrunch.com/20 18/04/02/grindr-sends-hiv- status-to-third-parties-and- some-personal-data- unencrypted/ Top-grossing Mac App Store app steals users’ browser histories https://www.engadget.com/ 2018/09/07/mac-app- store-app-steals-browser- histories/ Adware Doctor
  • 5. STARTUP X 5 SWIPE~ © 2018 SwipeCrypto Pte. Ltd. All Rights Reserved. ~ SwipeCrypto Pte. Ltd. # Non-transparent tracking of data contribution, aggregation & revenue distribution Demographics, transaction data Interest data Various mobile activity data # Users are not rewarded # Who uses my data, for what? E-commerce App Content App App Users Games, utilities apps, and other mobile apps Centralized Data Intermediary # Non-transparent data sources # Non-auditable Data Buyers Trust Deficit in Today’s Data Economy Lack of trust results in low volume of data sharing # Developer unaware of who are the buyers
  • 7. STARTUP X 7 SWIPE~ © 2018 SwipeCrypto Pte. Ltd. All Rights Reserved. ~ SwipeCrypto Pte. Ltd. Introducing SWIPE Network Compliance framework App Developers Blockchain Infrastructure to empower any mobile applications SWIPE SDK Developer tools to validate and collect data. Scalable adoption by partnering app developers Privacy & Data Sharing Protocol User consent and privacy management on the blockchain Data BuyersApp Users Sell Side Data Marketplace Partners Buy Side Collect ComplianceConsent Scalable adoption by partnering App developer Designed for compliance with global privacy regulations e.g. GDPR, PDPA
  • 8. STARTUP X 8 SWIPE~ © 2018 SwipeCrypto Pte. Ltd. All Rights Reserved. ~ SwipeCrypto Pte. Ltd. GDPR Compliance Matters
  • 9. Growing list of Apps in SWIPE Network Access to 2 million users in Southeast Asia and X amount of apps Better knowledge and insights of their users Additional Revenue from data monetization for both the app and the users Gain organic growth by allowing users to spend SWIPE tokens on their platform Why did these app developers / app studios choose SWIPE? Additional revenue from data monetization Organic growth from SWIPE network Better knowledge and insights of users Growing list of apps in the SWIPE Network SWIPE has access to 2 million users in South East Asia with 15+ apps already committed to integrating it’s SDK
  • 10. STARTUP X 1 0 SWIPE~ © 2018 SwipeCrypto Pte. Ltd. All Rights Reserved. ~ SwipeCrypto Pte. Ltd. Leadership Team Advisors Clifford Lim (CEO) Andrew Marchen (CTO) Kuay Chong Sean (CSO) Iyan Waer (COO) Jehan Chu Managing partner, Kenetic Capital John Fioreli Head of advisory, Kenetic Capital Shaun Djie Co-founder/COO, Digix Global Ivo Giorgiev Co-founder/CEO, AdEx Yaron Velner Co-founder/CTO, Kyber Network Megain Widjaja Chairman Alternative Media Group (Indonesia Largest DOOH) Ahmad Aditya COO Mahaka Group (Indonesia Leading Integrated Media) Joshua Ho Co-founder, QCP Capital Thomas Graham Managing Partner, TLDR Capital Jefrey Joe Managing Partner, Alpha JWC Venture Davy Makimian CEO Alternative Media Group (AMG) Adam Tan (CVO) Rebecca Tan (Analytics Consultant)
  • 11. STARTUP X 1 1 Roadmap 2020 Q4 ‘19 Q3 ’18 Q4 ’18 Q2 ’19 Q1 ’19 • Early Adopters testing and POC MVU Beta Testing with Early Adopters (App Developers) Design Data Monetization Use Cases with Data Partners/Buyers MVU Alpha Release SWIPE Network 1.0 Critical mass of app users and app developers Full-scale Marketing to achieve Critical Mass SWIPE Network v2.0 and beyond Co-create use cases relevant to the commercial industry (minimum viable unit) • SDK implementation on Blockpost App • Testnet API Leverage existing business operation & commercial partners in Indonesia, followed by global expansion through platform approach Notes: Dates and features are subject to change without notice.
  • 12. STARTUP X 1 2 SWIPE~ © 2018 SwipeCrypto Pte. Ltd. All Rights Reserved. ~ SwipeCrypto Pte. Ltd. Use Cases Sell Side Healthcare Medical record sharing between hospitals, general practitioners and other stakeholders. Government Agencies Single source of truth for Data sharing between Government Agencies. Micro Loan Transparent and responsible collection of debtors personal data. Fintech Compliance Transparent transaction monitoring by regulators.
  • 13. STARTUP X 1 3 We Can’t Do This Alone
  • 14. STARTUP X 1 4 “The Joy of Blockchain is about privacy that maintains the ability of making independent decision!” David Lee, Professor Singapore University of Social Sciences
  • 15. STARTUP X 1 5 SwipeCrypto Website: https://www.swipecrypto.com Email: hello@swipecrypto.com Blog: https://medium.com/swipecrypto Telegram: https://t.me/swipecrypto Github: https://github.com/swipecrypto TestNet API https://developer.swipecrypto.com Blockpost Website: https://www.blockpost.app Blockpost Google Play: https://play.google.com/store/apps/details?id=app.blockpost.swipe Reach out to me via: andrew.marchen@swipecrypto.com SWIPE