1. Value vs. Effort
How to Be a Professional Creative Person HappyAwesome.com Slide #A0060c
This exercise separates projects into four groups. Use this
technique to determine which projects should get your attention.
Creative professionals must make the best use of their limited
time. Avoid nonsense and focus on the most high-value work.
Value
How much impact will this have
on me or my customer?
Effort
How
hard
will
this
be?
Pretty Easy
Low Value High Value
Really Hard
Hard Useless Tasks
Avoid this type of work. Eliminate
the source of the work.
Hard But Valuable
Plan to do these strategic projects
over time in phases.
Quick Wins
Valuable and easy to do. This is
low-hanging fruit.
Postpone
Easy but inconsequential. Do
these later as time allows or if the
value changes.
Do easy tasks that bring big benefits.
Avoid hard tasks with no benefits.
Hard tasks with big benefits should be
planned out and done in phases.