A brief overview of the Android market in China compared to the world, and how AppInChina's services can help you launch, distribute, promote, market, monetize, and localize your app or game for success in the Mainland China market.

1. The most trusted way to succeed in China.

2. Sources: https://twitter.com/Android/status/1125822326183014401, https://www.apple.com/hr/newsroom/2019/01/apple-reports-first-quarter-results/,
http://mi.talkingdata.com/report-detail.html?id=883
You’re missing out on 1.1 billion users.
Active mobile devices (in billions)
2.5
1.4
1.1
China Android
Worldwide iOS
Non-China Android

3. • Active devices - 1.5 billion
• App store downloads - 90 billion per year
• Consumer spend - USD 38 billion per year
• Mobile gaming - USD 21.6 billion per year
China is the world’s largest global market.

4. Tencent Huawei Oppo 360 Baidu
Xiaomi Vivo PP Assistant China Mobile Anzhi
Sogou Wandoujia HiMarket Meizu Coolpad
Source: https://www.appinchina.co/market/app-stores/
However, Google Play is blocked in China and in its place are a large number of third-party Chinese app stores.
But Google Play is blocked in China.
ChinaWorldwide
In its place is a large ecosystem of Android app stores.

5. Tencent Huawei Oppo 360 Baidu
Xiaomi Vivo PP Assistant China Mobile Anzhi
Sogou Wandoujia HiMarket Meizu Coolpad
Source: https://www.appinchina.co/market/app-stores/
However, Google Play is blocked in China and in its place are a large number of third-party Chinese app stores.
But Google Play is blocked in China.
ChinaWorld-wide
AppInChina enables you to reach these 1.1 billion
devices by publishing your app across these stores.
In its place is a large ecosystem of Android app stores.

6. Sources: https://twitter.com/Android/status/1125822326183014401, https://www.apple.com/hr/newsroom/2019/01/apple-reports-first-quarter-results/,
http://mi.talkingdata.com/report-detail.html?id=883
AppInChina is your missing piece.
Active mobile devices (in billions)
2.5
1.4
1.1
AppInChina
Apple Store
Google Play

7. 60.9 mil
DAU
17.4 mil
DAU
23.4 mil
DAU
42.8 mil
DAU
12.1 mil
DAU
16.4 mil
DAU
16 mil
DAU
4.8 mil
DAU
1.6 mil
DAU
3.5 mil
DAU
14.8 mil
DAU
1.8 mil
DAU
3.0 mil
DAU
1.5 mil
DAU
3.1 mil
DAU
Source: https://www.appinchina.co/market/app-stores/
Publish on one platform.
Reach all of China.
Our platform hosts your app on the
top 15 Android app stores.
DAU = Daily Active Users

8. Source: https://www.appannie.com/en/insights/market-data/the-state-of-mobile-2019/
China’s mobile growth is explosive.

9. Source: https://www.appannie.com/en/insights/market-data/the-state-of-mobile-2019/
China’s mobile growth is explosive.
But most Western companies don’t understand the
Chinese market. They want in, but are unsure how
to do it. We help them succeed.

10. Source: https://www.appinchina.co/market/app-stores/
However, Google Play is blocked in China and in its place are a large number of third-party Chinese app stores.
Typical payment methods don’t work.
ChinaWorldwide

11. Source: https://www.appinchina.co/market/app-stores/
However, Google Play is blocked in China and in its place are a large number of third-party Chinese app stores.
Typical payment methods don’t work.
ChinaWorld-wide
AppInChina helps you monetize for China by
integrating their payment systems & ad networks.

12. Your app may not function in China.
The Great Firewall blocks some
common SDKs and cloud services:
• Amazon Web Services (AWS)
• Azure Cloud
• Firebase
• Google Maps
• and many others…

13. The Great Firewall blocks many
common SDKs and cloud services
• Amazon Web Services (AWS)
• Azure Cloud
• Firebase
• Google Maps
• and many others…
Your app may not function in China.
Our local hosting solutions keep you in compliance
with Chinese law and able to provide a fast user
experience - with no lag or down time.

14. Our Services
Localization
Distribution
Monetization
Integration
Hosting
User Acquisition

15. Our Services
E-Commerce
Customer
Service
SaaS
WeChat Mini
Programs

16. Localization
Prepare your mobile app and company for the Chinese market.
Legal Compliance
Our Beijing-based team stays on top of ever-changing Chinese laws so you
don’t have to worry about anything.
Intellectual Property (IP) Protection
We make it easy to register for a Software Copyright Certificate, trademark and
copyright protection, Internet Content Provider license, and more.
Chinese Translation
AppInChina provides translation services as part of our comprehensive
publication and distribution package.

17. Distribution
Tap a 1.1 billion-user Android market by publishing to the top app stores.
App Store Publishing
Our international, English-speaking team will take you through the process of
launching your app on the top 15 app stores.
Copyright Certificate
A Software Copyright Certificate (SCC) is required to publish your app in China.
We will acquire one for you so you retain all rights to your app.
Reclaiming & Protection
AppInChina can continuously monitor the Chinese app stores for
unauthorized versions of your app and have them taken down for you.

18. Game Publishing
China’s games market is expected to top $46 billion by 2024.
Game Distribution
Launch your game on the top 15 Android app stores, Apple App Store China,
Steam, and/or console.
Game License (ISBN)
A game license is required to publish your game in China - a long and complex
acquisition process and thorough content review.

19. Monetization
A quick and simple one-stop solution for accepting payments in China.
In-App Payments
Accept WeChat Pay and Alipay and manage them in English on your client backend,
with API support. We also pay all Chinese taxes on your behalf.
In-App Advertising
We help you install the best ad networks for China so you can generate revenue
from ads targeted specifically to Chinese consumers.

20. Integration
Your app will function seamlessly within The Great Firewall of China.
SDK Analysis & Resolution
Upload your SDK through the client dashboard and we will scan it for
dependencies that would prevent your app from working efficiently in China.
Comprehensive App Testing
As you localize and fine-tune your app for the Chinese market, our team will
conduct on-site usability tests for real user feedback.

21. Hosting
Secure your data on Chinese soil, remaining compliant and fast.
Cloud Services
We help you integrate a variety of options for cloud hosting in China, and can help
your developers find a solution that is right for you.
Legal Compliance
Our Beijing-based team stays on top of ever-changing Chinese laws so you don’t
have to worry about anything.

22. User Acquisition
Promote your app in social media, app stores, campaigns and more.
App Store Optimization (ASO)
Chinese app stores operate differently from Google Play. We know the tricks and
techniques to get your app maximum exposure.
Organic & Paid Search
We can launch a combination of paid ads and social media networking to promote your
app and boost your downloads.
Analytics & Metrics
AppInChina’s analytics platform is easy to integrate and displays valuable data in English
that you would find otherwise.

23. Other Services
We provide a number of other services you need for success in China.
E-commerce
Chinese consumers spent $1.9 trillion in retail e-commerce in 2019.
We’ll help you enter this fast-growing B2C market.
WeChat Mini Programs
Over 200 million people use WeChat Mini Programs, and we can build and launch one just
for you to help promote your brand.
Software as a Service (SaaS)
From legal compliance to hosting, we can help you launch an SaaS product in China.

24. Other Services
We provide a number of other services you need for success in China.
Customer Service
Take care of all your Chinese customers’ needs by setting up a Customer Support and
Care plan through AppInChina.

25. Constant communication and expert guidance:
• phone
• email
• messaging
• client dashboard
About AppInChina
Our English-speaking, Beijing-based team makes a complicated process simple.

26. Our Clients
Our clients include many of the world’s largest companies and most valuable brands.

27. The AppInChina Platform
Dashboard to manage localization, distribution, payments and more.

28. For further details, contact: info@appinchina.co
or visit www.appinchina.co