Brave New World - Trends & Opportunities in the Emerging Green Environment (Ohio Irrigation Association) January 2015

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The economic conditions are extremely positive for the short-term growth and vitality of the landscape and landscape irrigation industry. The industry has an opportunity to grow and develop as the environmental movement gains traction. This presentation focuses on the the short-term outlook and long-term forecast of business conditions in the United States.

Business

Trends & Opportunities in
the Emerging Green
Environment
By
Tom Barrett
BRAVE NEW WORLDS:
Copyright © 2015 by Tom Barrett

• If you’re not confused . . .
•
• …you’re not paying attention.
• - Tom Peters

Green Roofs
Aqualand, St. charles, Illinois

http://files.myopera.com/ramute/albums/48935/294851.jpg
By age 50, the
average
American will
have lived less
than half of
their adult life.
—Bill Novelli, 50+: Igniting a
Revolution to Reinvent America

AVERAGE NUMBER
OF CARS PURCHASED
PER HOUSEHOLD=13
Average # of cars bought after
the “head of the household”
reaches age 50 = 7
MARTI BALETTI
PrimeTime Women

Forget China, India
and the Internet:
Economic Growth
Is Driven by
Women — Economist, April 15, 2006

Since 1970
Women have
held two out of
every three
new jobs
created.
— Financial Times
October 3, 2006

Although more men
than women graduate
high school,
more women enroll in
college. – U.S
Dept. of Labor

Women posted a net increase of 1.7
million jobs paying above the
median salary.
Men posted a net increase of
220,000 new jobs above the
median salary.
WALL STREET JOURNAL.
February 20, 2007

1,700,000 WOMEN 89%
+220,000 MEN 11%
1,920,000 NEW JOBS

It is not the strongest of the
species that survives,
nor the most intelligent, but the
one most responsive to change.
– Charles Darwin

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