Customer-centric innovation enabled by cloud

4. Fast networks Powerful computers The Cloud Pace of digital disruption Increased customer expectations eXtreme Programming Agile DevOps & Continuous Delivery CULTURE TECHNOLOGY MARKET © 2020 ThoughtWorks Tech is no longer the constraint …in fact, technology often outpaces strategy and design © 2020 ThoughtWorks

5. DELIVERVALIDATEDISCOVER DEFINE Customer need Market opportunity Improvement opportunity Hypothesis MVP Build Feedback Prioritise Evolve Bringing customers into the innovation process © 2020 ThoughtWorks

6. REVOLUTIONISING PORTFOLIO MANAGEMENT A DECADE OF INNOVATION AT SCALE NEW CUSTOMER OFFERINGS AT SPEED AWARD-WINNING PRODUCT DIFFERENTIATION

7. Think big. Start small. Act fast.

9. To encourage fact and evidence-based decision making DECISION MAKERS FACTS & EVIDENCE ● Policy makers ● Governments ● Investors ● Engineers ● The public ● Media ● Academics ● Agreed data ● Auditability ● Transparency ● Modelling ● Forecasts ● Simulations ● Constraints © 2020 ThoughtWorks

12. DECISION MAKERS FACTS & EVIDENCE COMPLEX, OPAQUE MODELS ENORMOUS VOLUMES OF DATA DISAGREEMENT & MISALIGNMENT GATEKEEPING & VESTED INTERESTS To encourage fact and evidence-based decision making © 2020 ThoughtWorks

14. DELIVERY How is our product being used? What do we do next? VALIDATION Will our product be viable, feasible and desirable? DISCOVERY Is this a problem worth solving? DEFINITION Can we build a product to solve it really well? Involve customers at every stage, but ask diﬀerent questions © 2020 ThoughtWorks

16. VALIDATEDEFINEDISCOVER DELIVER Is this a problem worth solving? STRATEGY Is it worth your time to solve it? CUSTOMER Who has the pain? COMPETITION Who or what are the existing alternatives? PROBLEM What are you solving? © 2020 ThoughtWorks

20. VALIDATEDEFINEDISCOVER DELIVER Can we build a product to solve it really well? a zone overview As an I want So that investor I can identify Investment opportunities for speciﬁc technology in a zone © 2020 ThoughtWorks

21. VALIDATEDEFINEDISCOVER DELIVER Can we build a product to solve it really well? © 2020 ThoughtWorks ● Sketches → wireframes → mockups ● Story-maps → epics → user stories ● Technical architecture ● Risks, assumptions, issues, dependencies

24. Enabled by cloud ● Provision and conﬁgure data storage ● Implement services for aggregation and ﬁltering ● Add security and encryption ● Optimise query performance ● Implement API service ● Provision hosting for web app ● Build queries ● Build web application Amazon ElasticSearch Service Amazon Simple Storage Service (S3) AWS AppSync VALIDATEDEFINEDISCOVER DELIVER © 2020 ThoughtWorks

29. Customer-obsessed innovation, enabled by cloud ● Think big, start small, act fast ● Bring customers into every stage of the innovation lifecycle ● Ask the right questions to learn the right things ● Build something adaptable and resilient ● Leverage the cloud ecosystem ● The only constant is change, optimise for it © 2020 ThoughtWorks