This presentation is part of the results of the workshop "Design Policy in Action - The model of the Luxembourg Design Action Group". The event was organized by the Design Policy Lab at Politecnico di Milano and Luxinnovation, and took place in March 2016 at MUDAM, the Museum of Modern Art in Luxembourg, and was organised as part of Design for Europe. In these presentations shared by ambassadors at the event, they provide a brief overview of their national/regional design policy ecosystem.

1. Design Policy in Action—
Monday
21st
March
MUDAM
(Luxembourg
-­‐
Kirchberg)
The
model
of
the
Luxembourg
Design
Ac7on
Group

2. Nice to meet you —
My name is Weronika Rochacka-Gagliardi
My link with design policy is
- 5 years of work at the Design Council in London
- currently, in Poland, I’m involved in a series
of bottom up design initiatives, e.g. The Spirit of
Poland, WILK Open Design Cluster
- I’m a Programme Board member of the Castle
Cieszyn (regional design centre in South Poland)
- I’m one of design management experts for PARP
(Polish Agency for Enterprise Development),
helping them to allocate EU funds to SMEs.

3. National design ecosystem—
Population: 38.5 million
Population Density: 123/km²
Total Area: 312,679 km²
GDP (nominal): $508,857 billion
GDP per capita: $13,390
N. of designers: 5,000-7,000
(data from 2007, out dated)
GDV Design Sector: n/a
R&D Spending: 0.90% in 2012
(Poland was classed as a “modest
innovator” in the Innovation Union
Scoreboard from 2013)
Some data about my country
The national design ecosystem of Poland is dispersed.
“Design appears to be a missed opportunity at national level
[in Poland] but a priority for regional governments.”
(source: seeplatform.eu)

4. Design Policy
INSTITUTE OF INDUSTRIAL DESIGN
est. 1950

5. Design Policy
CASTLE CIESZYN – the first regional design centre (Silesia)
est. 2005

6. Design Policy
REGIONAL DESIGN CENTRES

7. Design Policy
Type: Initiative
Start year: 2007
End year: present
N. of edition: 9
Part of: n/a
Current status: current
Budget per edition: n/a
Duration per edition: 2 weeks
POLICY CATEGORIES
Category: Framework dev.
Subcategory: Promotion & advocacy
SYSTEM OF SUBJECTS
Funders: the city of Lodz, Lodz Art Centre
Policymakers: Lodz Art Centre, Lodz Design Festival, programme board
Intermediaries: Lodz Design Festival
Beneficiaries: wider audience, designers, SMEs, public sector
organisations, education
Evaluators: n/a
LODZ DESIGN FESTIVAL

8. Design Policy
Type: Initiative
Start year: 2008
End year: present
N. of edition: 8
Part of: n/a
Current status: current
Budget per edition: n/a
Duration per edition: 2 weeks
POLICY CATEGORIES
Category: Framework dev.
Subcategory: Promotion & advocacy
SYSTEM OF SUBJECTS
Funders: the city of Gdynia, Gdynia Design Centre
Policymakers: Gdynia Design Centre
Intermediaries: Gdynia Design Centre, invited organisations
Beneficiaries: wider audience, designers, SMEs, public sector
organisations, education
Evaluators: n/a
GDYNIA DESIGN DAYS festival

9. Design Policy
Type: Policy
Start year: 2007
End year: 2013
N. of edition: 1
Part of: n/a
Current status: completed
Budget per edition: n/a
Duration per edition: 7 years
POLICY CATEGORIES
Category: Human dev. / Asset dev. / Framework dev.
Subcategory: Capability Building, Support for research, Services
supply / Networking & collaboration / Promotion & advocacy, Financial
support
SYSTEM OF SUBJECTS
Funders: Ministry of Economy
Policymakers: Institute of Industrial Design (IID), PARP (Polish Agency
for Enterprise Development)
Intermediaries: IID, PARP
Beneficiaries: SMEs
Evaluators: Monitoring committee
GUIDELINES FOR INCREASING INNOVATIVENESS OF ECONOMY
FOR YEARS 2007-2013 – MINISTRY OF ECONOMY

10. Design Policy
Industrial design was identified as a source of competitive advantage.
The Ministry adopted a narrow definition of design – as industrial design
only.
FOLLOWING DESIGN ACTIONS WERE ADVISED:
- Raising the awareness of the importance of industrial design among
Polish companies
- Providing financial support for companies to develop new industrial
design projects
- Supporting the development of institutions, that create new tools
for design and provide training and consulting services (including building
a network of design centres)
- Promoting of Polish design abroad
- Adapting the higher education system to teach design
in an interdisciplinary way.
GUIDELINES FOR INCREASING INNOVATIVENESS OF ECONOMY
FOR YEARS 2007-2013 – MINISTRY OF ECONOMY cont’d

11. Design Policy
Type: Initiative
Start year: 2007
End year: 2013
N. of edition: 1
Part of: Operational Programme
Innovative Economy 2007-2013 (OP IE)
Current status: completed
Budget per edition: €199,625,851.13
(129 projects completed until late 2012)
Duration per edition: 7 yearsPOLICY CATEGORIES
Category: Human dev. / Framework dev.
Subcategory: Capability Building, Support for research, Services
supply / Financial support
SYSTEM OF SUBJECTS
Funders: Ministry of Development
Policymakers: Ministry of Economy
Intermediaries: Ministry of Development, the National Centre for
Research and Development (NCBiR), Ministry of Digitization, IID
Beneficiaries: SMEs
Evaluators: Monitoring committee
4.2. STIMULATION OF R&D ACTIVITY OF ENTERPRISES AND SUPPORT
WITHIN THE SCOPE OF INDUSTRIAL DESIGN

12. Design Policy
Type: Initiative
Start year: 2007
End year: 2013
N. of edition: 1
Part of: Operational Programme
Innovative Economy 2007-2013 (OP IE)
Current status: completed
Budget per edition: €55,646,011.44
(32 projects completed until late 2012)
Duration per edition: 7 years
POLICY CATEGORIES
Category: Human dev. / Asset dev. / Framework dev.
Subcategory: Capability Building, Support for research, Services
supply / Networking & Collaboration / Financial support
SYSTEM OF SUBJECTS
Funders: Ministry of Development
Policymakers: Ministry of Economy
Intermediaries: Ministry of Development, the National Centre for
Research and Development (NCBiR), Ministry of Digitization
Beneficiaries: SMEs
Evaluators: Monitoring committee
5.2. SUPPORTING BUSINESS ENVIRONMENT INSTITUTIONS PROVIDING
PROINNOVATIVE SERVICES AND ITS NETWORKS OF SUPRA-REGIONAL
IMPORTANCE

13. Design Policy
DESIGN BUSINESS PROFIT programme
Type: Initiative
Start year: 2014
End year: 2015
N. of edition: 1
Part of: 5.2. Supporting business environment
institutions providing proinnovative services and its
networks of supra-regional importance
Current status: completed
Budget per edition: €10 billion
Duration per edition: 1,5 year
POLICY CATEGORIES
Category: Human dev. / Asset dev. / Framework dev.
Subcategory: Capability Building, Support for research, Services supply
/ Networking & Collaboration / Promotion & advocacy
SYSTEM OF SUBJECTS
Funders: Ministry of Development
Policymakers: Institute of Industrial Design
Intermediaries: Institute of Industrial Design
Beneficiaries: SMEs, design community
Evaluators: Monitoring committee

14. Design Policy
Type: Initiative
Start year: 2003
End year: 2013
N. of edition: 1
Part of: Operational Programme
Innovative Economy 2007-2013 (OP IE)?
Current status: completed
Budget per edition: n/s
Duration per edition: 10 years
POLICY CATEGORIES
Category: Human dev. / Asset dev. / Framework dev.
Subcategory: Capability Building, Support for research, Services
supply / Networking & Collaboration / Financial support
SYSTEM OF SUBJECTS
Funders: Silesian County Council, Silesian Marshall Office
Policymakers: Silesian County Council, Castle Cieszyn
Intermediaries: Silesian Marshall Office, Castle Cieszyn
Beneficiaries: SMEs, public sector organisations, local authorities,
higher education
Evaluators: Monitoring committee
REGIONAL INNOVATION STRATEGY – SILESIAN VOIVODESHIP

15. Design Policy
Type: Initiative
Start year: 2010
End year: 2013
N. of edition: 2
Part of: Regional Innovation Strategy –
Silesian Voivodeship
Current status: completed
Budget per edition: n/a
Duration per edition: 1st ed. 1 year;
2nd ed. 1,5 yearPOLICY CATEGORIES
Category: Human dev. / Asset dev. / Framework dev.
Subcategory: Capability Building, Support for research, Services
supply / Networking & Collaboration / Financial support
SYSTEM OF SUBJECTS
Funders: Silesian Marshall Office
Policymakers: Silesian Marshall Office, Castle Cieszyn
Intermediaries: Silesian Marshall Office, Castle Cieszyn, Fine Arts
Academy in Katowice, Ars Cameralis, Katowice Polytechnic
Beneficiaries: SMEs, public sector organisations, local authorities,
higher education
Evaluators: Monitoring committee
DESIGN SILESIA (received the DME Award in 2012)

16. Design Policy
Type: Initiative (competition)
Start year: 2006
End year: present
N. of edition: 10
Part of: Regional Innovation Strategy –
Silesian Voivodeship
Current status: current
Budget per edition: n/a
Duration per edition: 1 year
POLICY CATEGORIES
Category: Framework dev.
Subcategory: Promotion & advocacy
SYSTEM OF SUBJECTS
Funders: Castle Cieszyn
Policymakers: Castle Cieszyn
Intermediaries: Castle Cieszyn
Beneficiaries: SMEs & design community
Evaluators: n/a
SILESIAN ICON

17. Design Policy
Type: Initiative (competition)
Start year: 1993
End year: present
N. of edition: 22
Part of: n/a
Current status: current
Budget per edition: n/a
Duration per edition: 1 year
POLICY CATEGORIES
Category: Framework dev.
Subcategory: Promotion & advocacy
SYSTEM OF SUBJECTS
Funders: Ministry of Economy, Institute of Industrial Design
Policymakers: Institute of Industrial Design
Intermediaries: Institute of Industrial Design
Beneficiaries: enterprises (Polish and foreign) & design community
Evaluators: Judging panel
GOOD DESIGN

18. Design Policy
POLISH DESIGN MANIFESTO
Type: Initiative
Start year: 2013
End year: present
N. of edition: 1
Part of: Regional Innovation
Strategy – Silesian Voivodeship
Current status: current?
Budget per edition: n/a
Duration per edition: n/a
POLICY CATEGORIES
Category: Human dev. / Asset dev. / Framework dev.
Subcategory: Capability Building, Support for research, Services supply
/ Networking & Collaboration / Promotion & advocacy
SYSTEM OF SUBJECTS
Funders: Castle Cieszyn, SEE Platform
Policymakers: supported by 55 companies, designers and decision-makers
Intermediaries: Castle Cieszyn
Beneficiaries: SMEs, public sector organisations, local authorities,
higher education
Evaluators: Monitoring committee

19. Design Policy
POLISH DESIGN MANIFESTO cont’d
1. Create a network of design leaders to facilitate the exchange of experience
and inspire other companies to achieve excellence in design.
2. Enable the public sector to lead by example by valuing design
and innovation in public procurement and using design for public sector re-
development.
3. Embed design within research funding programmes, including research
“for” and research “through” design.
4. Integrate design into every aspect of education in Poland from
consumers, through to vocational training and interdisciplinary studies.
5. Promote social innovation through design by stimulating appropriate
mechanisms such as public confidence, openness to innovation and
an education system that values creativity.
6. Connect up the large number of design promotion activities happening
across Poland to ensure better synergy.

20. Design Policy
Type: Initiative (research report)
Start year: 2014
End year: 2015
N. of edition: 1
Part of: preparation for new
2014-2020 EU funding
Current status: completed
Budget per edition: n/a
Duration per edition: n/a
POLICY CATEGORIES
Category: Human dev. / Asset dev. / Framework dev.
Subcategory: Capability Building, Support for research, Services supply
/ Networking & Collaboration / Promotion & advocacy
SYSTEM OF SUBJECTS
Funders: PARP (Polish Agency for Enterprise Development)
Policymakers: n/a
Intermediaries: PARP (Polish Agency for Enterprise Development)
Beneficiaries: SMEs, design community
Evaluators: n/a
DIAGNOSIS OF THE STATE OF DESIGN IN POLAND 2015

21. Design Policy
1.4. DESIGN FOR COMPETITION programme
Type: Initiative
Start year: 2014
End year: 2020
N. of edition: 1
Part of: Eastern Poland
Current status: current
Budget per edition: €144 million
Duration per edition: 7 years
POLICY CATEGORIES
Category: Human dev. / Asset dev. / Framework dev.
Subcategory: Capability Building, Support for research, Services supply
/ Networking & Collaboration / Promotion & advocacy
SYSTEM OF SUBJECTS
Funders: Ministry of Development
Policymakers: Ministry of Development
Intermediaries: PARP (Polish Agency for Enterprise Development)
Beneficiaries: SMEs from Eastern Poland
Evaluators: Monitoring committee

22. Subjects
What are the main subjects involved in design policy in
your country and which role they have?
FUNDERS
- Ministry of Economy
- Ministry of Development
POLICYMAKERS
- Castle Cieszyn and other regional centres
- Institute of Industrial Design
- Association of Polish Industrial Designers
INTERMEDIARIES
- Polish Agency of
Enterprise
Development (PARP)
- National Centre for
Research and
Development (NCBiR)
- Polish IP Office
(UPRP)
BENEFICIARIES
- SMEs
- Public sector
- Start ups
- Higher education
institutions
- Research centres
EVALUATORS
- Monitoring committees
- The Funders
- Individual consultants

23. Opportunities and limits
Which are the main opportunities and limits to
develop design policy in your country?
Opportunities
l easier access to knowledge
l international contacts
and projects
l changes in the Polish public
sector and government
(younger and more open
generation coming in)
Limits
l dispersed ecosystem
l lack of collaboration
skills (and willingness)
l bureaucracy
l lack of understanding
of the design process
and its value

24. Thanks!