A presentation given at the Advertising Research Foundation’s (ARF) 2011 Annual re:think convention regarding the changes in the United States population according to the census. Special attention is focused on the change in the following populations: aging, dependent persons, children, Hispanic people, and Asian people.
6. Percent of the Population Aged 46 Years and
Older for the United States: 1960 to 2050
50
45
40
Percent 46 Years and Older
35
30
25
20
15
10
5
0
1960 1965 1970 1975 1980 1985 1990 1995 2000 2005 2010 2015 2020 2025 2030 2035 2040 2045 2050
Note: Data refer to the resident population as of July 1.
Source: U.S. Census Bureau population estimates (1960-2010) and population projections (2015-2050).
6
17. Population by Age and Sex: 1970
85+ years
80 years
75 years
70 years
65 years
60 years
55 years
50 years
45 years Male
Female
AGE
40 years
35 years
30 years
25 years
20 years
15 years
10 years
5 years
Under 1 year
1.5 1.0 0.5 0.0 0.5 1.0 1.5
Percent Source: U.S. Census Bureau, Decennial
Census 1970
17
18. Population by Age and Sex: 1980
85+ years
80 years
75 years
70 years
65 years
60 years
55 years
50 years
45 years Male
Female
AGE
40 years
35 years
30 years
25 years
20 years
15 years
10 years
5 years
Under 1 year
1.5 1.0 0.5 0.0 0.5 1.0 1.5
Percent Source: U.S. Census Bureau, Decennial
Census 1980
18
19. Population by Age and Sex: 1990
85+ years
80 years
75 years
70 years
65 years
60 years
55 years
50 years
Male Female
45 years
AGE
40 years
35 years
30 years
25 years
20 years
15 years
10 years
5 years
Under 1 year
1.5 1.0 0.5 0.0 0.5 1.0 1.5
Percent Source: U.S. Census Bureau, Decennial
Census 1990
19
20. Population by Age and Sex: 2000
85+ years
80 years
75 years
70 years
65 years
60 years
55 years
Female
Male
50 years
45 years
AGE
40 years
35 years
30 years
25 years
20 years
15 years
10 years
5 years
Under 1 year
1.5 1.0 0.5 0.0 0.5 1.0 1.5
Percent
Source: U.S. Census Bureau, Decennial
Census 2000
20
23. Percent of 55 and Older Population Who
Are in the Labor Force: 2003-2009
Percent of 55 and Older Population in Labor
39
38
37
Force
36
35
34
33
2003 2004 2005 2006 2007 2008 2009
Source: U.S. Census Bureau, American Community Survey
23
25. Percent of Women 15-50 Who Had a Birth
in the Past 12 Months, by Race and
Percent of Women 15-50 Who Had a Birth in
Hispanic Origin: 2004 to 2009
9.0
8.0
7.0
White alone, not
the Past Year
6.0 Hispanic or Latino
5.0 Black or African
American alone
4.0 Asian alone
3.0
Hispanic or
2.0 Latino, any race
1.0
0.0
2004 2005 2006 2007 2008 2009
Source: U.S. Census Bureau, American Community Survey
25
26. Percent of Households with Related
Children Under 18, by Race and Hispanic
Origin: 2003 to 2009
Percent of Households with Related Children
80
70
60 White
alone, not
Hispanic or
50 Latino
Under 18
Black or
40 African
American
30 alone
Asian alone
20
10 Hispanic or
Latino, any
0 race
2003 2004 2005 2006 2007 2008 2009
Source: U.S. Census Bureau, American Community Survey
26
27. Average Household Size in the United
States and Select Cities: 2003 to 2009
3.5
3
Average Household Size
United States
2.5
Phoenix
2
city, Arizona
Los Angeles
1.5 city, California
Las Vegas
1 city, Nevada
0.5
0
2003 2004 2005 2006 2007 2008 2009
Source: U.S. Census Bureau, American Community Survey
27
53. Percent Change in Multiracial Prevalence
10
20
30
40
50
60
70
80
0
Alabama
Alaska
Arizona
Arkansas
California
Colorado
Connecticut
Delaware
District of…
Florida
Georgia
Hawaii
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Maryland
Massachusetts
Michigan
Minnesota
Mississippi
Missouri
Montana
Nebraska
Nevada
New Hampshire
New Jersey
New Mexico
New York
North Carolina
North Dakota
by State: 2000 to 2010
Ohio
Oklahoma
Oregon
Pennsylvania
Rhode Island
South Carolina
South Dakota
Tennessee
Texas
Utah
Percent Change in Multiracial Prevalence
Source: U.S. Census Bureau, decennial census of population, 2000 and 2010
Vermont
Virginia
Washington
West Virginia
53
Wisconsin
Wyoming
Puerto Rico