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Errors in Statistical Surveys (Sampling, Non-
sampling, Derivation and Effects)
Presented
Okpe ThankGod Damion
THANKGOD COMPUTER INSTITUTE
12-Oct-13ThankGod Computer Institute (TCI)1
Outline of Presentation
Introduction
Types of Errors in Statistical Survey
Stages of Non Sampling Errors
Non Response Errors
Response Errors
Control of Errors in Statistical Survey
12-Oct-13ThankGod Computer Institute (TCI)2
The quality of survey results is a measure of the
following three items:
How relevant is the result of the survey to the
objective.
How accurate it is to the objective of the survey.
The timeliness of the result.
12-Oct-13ThankGod Computer Institute (TCI)3
Types of Errors
There are two major types of errors in statistical
surveys which can affect the accuracy of the
survey data:
Sampling Errors
Non-sampling Errors
We shall treat these errors separately
12-Oct-13ThankGod Computer Institute (TCI)4
Sampling Errors
 The errors are due to the fact that data are collected only
for a sample of the target population with consequence
that the estimate derived may differ from values that
would have been obtained from complete census
 The effect of this type of error can be reduced or
minimized by increasing the sample size or improvement
in the sample design efficiency.
12-Oct-13ThankGod Computer Institute (TCI)5
Sampling Errors Contd.
 The magnitude of sampling errors depends on the
sample design and the estimation procedure used
 These two can be reduced by increasing
Sample size
Improving sample design
 By using:
stratification or multi-stage design
varying selection probabilities
improved estimation procedures
12-Oct-13ThankGod Computer Institute (TCI)6
Non- Sampling Errors
These are errors which are not due to sampling
In order words they are the residual errors i.e. all
other types of errors which are not resulting from
sampling and affecting the quality of data
collection
Some of these non-sampling errors could
seriously affect the quality of data collected
12-Oct-13ThankGod Computer Institute (TCI)7
Non- Sampling Errors Contd.
Non-sampling errors are of many sources and
have many methods of controlling them
The non-sampling errors are:
Coverage errors
Response errors
Processing errors
12-Oct-13ThankGod Computer Institute (TCI)8
Non- Sampling Errors Contd.
Coverage errors
Are the errors that occur due to the difference between
what is actually covered from what ought to have been
covered which can either be over coverage or under-
coverage as the case may be
Response errors
 Occur due to the difference in the answers actually
recorded for a question and what ought to be the correct
answers or answer.
 Processing errors
Are errors that set-in due to editing, coding,
punching/data keying, etc.

12-Oct-13ThankGod Computer Institute (TCI)9
Stages of Non – Sampling Errors
 Non-sampling errors can be classified into three
stages
 Survey design and Planning Stage
 Data collection Stage
 Data processing and Analysis Stage
 We shall now consider these stages one by one and
identify the probable errors that can come up at any
of the stage
12-Oct-13ThankGod Computer Institute (TCI)10
Stages of Non – Sampling Errors 10
Survey Design/Planning
 Under this stage the types of error that can occur are either
coverage, non-response and response errors
 Coverage Errors
 The objective of the sample survey is to make inferences
about a desired target population from the observation of
units confined to a sample
 The selection of the units is done by a randomized
procedure in which all units of the target population are
put which we call
12-Oct-13ThankGod Computer Institute (TCI)11
Stages of Non – Sampling Errors
Sampling Frame Errors
 A situation where any of the unit in the frame is not covered,
results in Non-coverage which in turn give rise to coverage error
 This may include a situation where some units of observation
either directly or implicitly in the operational sampling frame are
excluded
 Also it may be a case of over-coverage in which case some
units appear more than once in the frame in which case we say
the sampling frame is defective
 Coverage errors may occur as a result of selection of EAs,
Wrong Geographic Codes, overlapping EA boundaries, Listing
Exercise, Selection of the Ultimate Sample Units, Incorrect
Application of Sampling Procedures, Incorrect application of
rules of Association, etc
12-Oct-13ThankGod Computer Institute (TCI)12
Stages of Non – Sampling Errors
Estimation of Coverage Errors
 Let us look at how we can estimate the magnitude of
the effect of coverage errors on our survey results in
other to determine the quality of our data
Though it is not easy to estimate the quantity of non-
coverage error and it is also expensive but we shall
mention a few methods to estimate it
12-Oct-13ThankGod Computer Institute (TCI)13
Stages of Non – Sampling Errors
 Some of the methods include re-interview e.g. conducting a
post enumeration check on sub-sample of the survey
records with some independent source, analytically, we
may use data from other sources such as prior census, or
vital records, external migration, etc which are secondary
data to develop values for the total population and compare
with corresponding survey figures
 We may also compare with aggregates from administrative
records.
12-Oct-13ThankGod Computer Institute (TCI)14
Non-response Errors
Non-response Errors
 This is a case where one can not obtain data or
information from a selected unit of observation
 It is either total i.e unit non-response or partial i.e item
non-response
 To measure effect of non-response, it can be by any of
the following approaches:
 Measuring the response rate in case of unit non-response or
 Item response rate in the case of item non-response.
12-Oct-13ThankGod Computer Institute (TCI)15
Non-response Errors
The measures may give an indication of response
bias and pointer to specific problems which may
call for urgent solution either by reversal or
otherwise.
In most cases the respondents will return the
instrument back to the interviewer.
12-Oct-13ThankGod Computer Institute (TCI)16
Non-response Errors
Non response could be due to
Failure to gain access to sample units and may be as a
result of non-accessibility to the EA.
Failure to contact the respondent (a case of proxy
respondent)
Failure to gain the cooperation of the respondent which
may be complete or partial situation
Response burden as result of the length of the
questionnaire, e.g. enough time, memory lapse, lack of
documentation or keeping of diary, interviewer level of
education, experience, age etc.
12-Oct-13ThankGod Computer Institute (TCI)17
Non-response Errors 17
Improving Response Rate
In other to ensure a good quality data, efforts
must be made as a matter of policy to
maximize response in surveys
To achieve this, response rates had to be
improved by either of the following or
combination of all
12-Oct-13ThankGod Computer Institute (TCI)18
Non-response Errors 18
 Contacting respondents
 Improving Sampling Frame
 Reduce time lag between listing and conduction of the
interview.
 Make many call-backs as situation may warrant
 Gaining respondents co-operation
 Intensive training of the interviewers
 Close supervision
 Careful choice of interviewers (and should be well
motivated)
12-Oct-13ThankGod Computer Institute (TCI)19
How to Deal with Non-response Errors
Ways of compensating for non-response include
the following:
 Intensive follow-up during the Data Collection process of sub sample of
the non-respondents
 Collection of limited information from neighbours of the households that
were away.
 Substitution method may be used i.e substituting similar units or
elements but must be made within the homogenous group if it is to be
efficient.
 This method requires that the substitution be made in the field so that
the selected substitutes could be interviewed directly
 This method is not encouraged and it requires skill staff
12-Oct-13ThankGod Computer Institute (TCI)20
How to Deal with Non-response Errors 20
 Estimation based methods e.g. use of adjustment factors
 Imputation (Replacing missing information) from useable data from
other sources
 It is mostly used when treating item non-response. Some of the
imputation methods includes deductive imputation, mean value
impartation, registration method etc
 Deductive imputation is made when the missing response in a
questionnaire can be deduced with certainty based on other
information on the same records e.g. a questionnaire on fertility with
response for number of birth but fails to put the sex of the respondent
on the same record, we could easily deduce that the sex is female
12-Oct-13ThankGod Computer Institute (TCI)21
ThankGod Computer Institute (TCI)
Response Errors
Sources of response errors can be traced to the followings
 Interviewer inadequacy
 Inability of respondent to provide the desired information
Interviewer’s inadequacy can be as a result of
 Failure to put the questions clearly
 Influencing respondents to answer incorrectly
 Mis-recording correct responses
While respondent’s inability to provide the information may be as
a result of not able to provide the desired information for some
reasons which may include
12-Oct-13ThankGod Computer Institute (TCI)22
Response Errors 22
Limit impose by their knowledge, e.g. age, size
of holdings
Inability to recall or report facts correctly at the
time of interview
Deliberate mis-information or withholding
information due to dignity, tribal sentiment or
prestige
12-Oct-13ThankGod Computer Institute (TCI)23
Response Error
Response error depends largely on:
Design of the Survey Operation
 Nature and Complexity of its Content
Systems of concepts and definitions
Design and layout of questionnaire
Wording of the questions in the questionnaire
Adequacy of the training
Monitoring and supervision programmes put in place
during the data collection process
12-Oct-13ThankGod Computer Institute (TCI)24
Control of errors in statistical survey
Generally, errors in survey can be controlled through
either of the followings or combination of the
followings:
Adequate planning and preparatory work including
development of survey instruments
Adequate training of field personnel
Effective monitoring and supervision of field work
during the data collection phase
12-Oct-13ThankGod Computer Institute (TCI)25
Control of errors in statistical survey
contd.
Skim-checking of work at various stages of
the data collection
Also, on the spot check i.e. spot check of
data collected should be done during the data
collection phase
Post enumeration survey (PES) for the
evaluation of survey results should be done
and finally documentation of errors by
sources, type and magnitude should be done.
12-Oct-13ThankGod Computer Institute (TCI)26
End of Presentation
12-Oct-13ThankGod Computer Institute (TCI)27

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Errors in Statistical Survey

  • 1. Errors in Statistical Surveys (Sampling, Non- sampling, Derivation and Effects) Presented Okpe ThankGod Damion THANKGOD COMPUTER INSTITUTE 12-Oct-13ThankGod Computer Institute (TCI)1
  • 2. Outline of Presentation Introduction Types of Errors in Statistical Survey Stages of Non Sampling Errors Non Response Errors Response Errors Control of Errors in Statistical Survey 12-Oct-13ThankGod Computer Institute (TCI)2
  • 3. The quality of survey results is a measure of the following three items: How relevant is the result of the survey to the objective. How accurate it is to the objective of the survey. The timeliness of the result. 12-Oct-13ThankGod Computer Institute (TCI)3
  • 4. Types of Errors There are two major types of errors in statistical surveys which can affect the accuracy of the survey data: Sampling Errors Non-sampling Errors We shall treat these errors separately 12-Oct-13ThankGod Computer Institute (TCI)4
  • 5. Sampling Errors  The errors are due to the fact that data are collected only for a sample of the target population with consequence that the estimate derived may differ from values that would have been obtained from complete census  The effect of this type of error can be reduced or minimized by increasing the sample size or improvement in the sample design efficiency. 12-Oct-13ThankGod Computer Institute (TCI)5
  • 6. Sampling Errors Contd.  The magnitude of sampling errors depends on the sample design and the estimation procedure used  These two can be reduced by increasing Sample size Improving sample design  By using: stratification or multi-stage design varying selection probabilities improved estimation procedures 12-Oct-13ThankGod Computer Institute (TCI)6
  • 7. Non- Sampling Errors These are errors which are not due to sampling In order words they are the residual errors i.e. all other types of errors which are not resulting from sampling and affecting the quality of data collection Some of these non-sampling errors could seriously affect the quality of data collected 12-Oct-13ThankGod Computer Institute (TCI)7
  • 8. Non- Sampling Errors Contd. Non-sampling errors are of many sources and have many methods of controlling them The non-sampling errors are: Coverage errors Response errors Processing errors 12-Oct-13ThankGod Computer Institute (TCI)8
  • 9. Non- Sampling Errors Contd. Coverage errors Are the errors that occur due to the difference between what is actually covered from what ought to have been covered which can either be over coverage or under- coverage as the case may be Response errors  Occur due to the difference in the answers actually recorded for a question and what ought to be the correct answers or answer.  Processing errors Are errors that set-in due to editing, coding, punching/data keying, etc.  12-Oct-13ThankGod Computer Institute (TCI)9
  • 10. Stages of Non – Sampling Errors  Non-sampling errors can be classified into three stages  Survey design and Planning Stage  Data collection Stage  Data processing and Analysis Stage  We shall now consider these stages one by one and identify the probable errors that can come up at any of the stage 12-Oct-13ThankGod Computer Institute (TCI)10
  • 11. Stages of Non – Sampling Errors 10 Survey Design/Planning  Under this stage the types of error that can occur are either coverage, non-response and response errors  Coverage Errors  The objective of the sample survey is to make inferences about a desired target population from the observation of units confined to a sample  The selection of the units is done by a randomized procedure in which all units of the target population are put which we call 12-Oct-13ThankGod Computer Institute (TCI)11
  • 12. Stages of Non – Sampling Errors Sampling Frame Errors  A situation where any of the unit in the frame is not covered, results in Non-coverage which in turn give rise to coverage error  This may include a situation where some units of observation either directly or implicitly in the operational sampling frame are excluded  Also it may be a case of over-coverage in which case some units appear more than once in the frame in which case we say the sampling frame is defective  Coverage errors may occur as a result of selection of EAs, Wrong Geographic Codes, overlapping EA boundaries, Listing Exercise, Selection of the Ultimate Sample Units, Incorrect Application of Sampling Procedures, Incorrect application of rules of Association, etc 12-Oct-13ThankGod Computer Institute (TCI)12
  • 13. Stages of Non – Sampling Errors Estimation of Coverage Errors  Let us look at how we can estimate the magnitude of the effect of coverage errors on our survey results in other to determine the quality of our data Though it is not easy to estimate the quantity of non- coverage error and it is also expensive but we shall mention a few methods to estimate it 12-Oct-13ThankGod Computer Institute (TCI)13
  • 14. Stages of Non – Sampling Errors  Some of the methods include re-interview e.g. conducting a post enumeration check on sub-sample of the survey records with some independent source, analytically, we may use data from other sources such as prior census, or vital records, external migration, etc which are secondary data to develop values for the total population and compare with corresponding survey figures  We may also compare with aggregates from administrative records. 12-Oct-13ThankGod Computer Institute (TCI)14
  • 15. Non-response Errors Non-response Errors  This is a case where one can not obtain data or information from a selected unit of observation  It is either total i.e unit non-response or partial i.e item non-response  To measure effect of non-response, it can be by any of the following approaches:  Measuring the response rate in case of unit non-response or  Item response rate in the case of item non-response. 12-Oct-13ThankGod Computer Institute (TCI)15
  • 16. Non-response Errors The measures may give an indication of response bias and pointer to specific problems which may call for urgent solution either by reversal or otherwise. In most cases the respondents will return the instrument back to the interviewer. 12-Oct-13ThankGod Computer Institute (TCI)16
  • 17. Non-response Errors Non response could be due to Failure to gain access to sample units and may be as a result of non-accessibility to the EA. Failure to contact the respondent (a case of proxy respondent) Failure to gain the cooperation of the respondent which may be complete or partial situation Response burden as result of the length of the questionnaire, e.g. enough time, memory lapse, lack of documentation or keeping of diary, interviewer level of education, experience, age etc. 12-Oct-13ThankGod Computer Institute (TCI)17
  • 18. Non-response Errors 17 Improving Response Rate In other to ensure a good quality data, efforts must be made as a matter of policy to maximize response in surveys To achieve this, response rates had to be improved by either of the following or combination of all 12-Oct-13ThankGod Computer Institute (TCI)18
  • 19. Non-response Errors 18  Contacting respondents  Improving Sampling Frame  Reduce time lag between listing and conduction of the interview.  Make many call-backs as situation may warrant  Gaining respondents co-operation  Intensive training of the interviewers  Close supervision  Careful choice of interviewers (and should be well motivated) 12-Oct-13ThankGod Computer Institute (TCI)19
  • 20. How to Deal with Non-response Errors Ways of compensating for non-response include the following:  Intensive follow-up during the Data Collection process of sub sample of the non-respondents  Collection of limited information from neighbours of the households that were away.  Substitution method may be used i.e substituting similar units or elements but must be made within the homogenous group if it is to be efficient.  This method requires that the substitution be made in the field so that the selected substitutes could be interviewed directly  This method is not encouraged and it requires skill staff 12-Oct-13ThankGod Computer Institute (TCI)20
  • 21. How to Deal with Non-response Errors 20  Estimation based methods e.g. use of adjustment factors  Imputation (Replacing missing information) from useable data from other sources  It is mostly used when treating item non-response. Some of the imputation methods includes deductive imputation, mean value impartation, registration method etc  Deductive imputation is made when the missing response in a questionnaire can be deduced with certainty based on other information on the same records e.g. a questionnaire on fertility with response for number of birth but fails to put the sex of the respondent on the same record, we could easily deduce that the sex is female 12-Oct-13ThankGod Computer Institute (TCI)21
  • 22. ThankGod Computer Institute (TCI) Response Errors Sources of response errors can be traced to the followings  Interviewer inadequacy  Inability of respondent to provide the desired information Interviewer’s inadequacy can be as a result of  Failure to put the questions clearly  Influencing respondents to answer incorrectly  Mis-recording correct responses While respondent’s inability to provide the information may be as a result of not able to provide the desired information for some reasons which may include 12-Oct-13ThankGod Computer Institute (TCI)22
  • 23. Response Errors 22 Limit impose by their knowledge, e.g. age, size of holdings Inability to recall or report facts correctly at the time of interview Deliberate mis-information or withholding information due to dignity, tribal sentiment or prestige 12-Oct-13ThankGod Computer Institute (TCI)23
  • 24. Response Error Response error depends largely on: Design of the Survey Operation  Nature and Complexity of its Content Systems of concepts and definitions Design and layout of questionnaire Wording of the questions in the questionnaire Adequacy of the training Monitoring and supervision programmes put in place during the data collection process 12-Oct-13ThankGod Computer Institute (TCI)24
  • 25. Control of errors in statistical survey Generally, errors in survey can be controlled through either of the followings or combination of the followings: Adequate planning and preparatory work including development of survey instruments Adequate training of field personnel Effective monitoring and supervision of field work during the data collection phase 12-Oct-13ThankGod Computer Institute (TCI)25
  • 26. Control of errors in statistical survey contd. Skim-checking of work at various stages of the data collection Also, on the spot check i.e. spot check of data collected should be done during the data collection phase Post enumeration survey (PES) for the evaluation of survey results should be done and finally documentation of errors by sources, type and magnitude should be done. 12-Oct-13ThankGod Computer Institute (TCI)26
  • 27. End of Presentation 12-Oct-13ThankGod Computer Institute (TCI)27