Tasia Potasinski

San Francisco Bay Area United States

Head of Marketing at Nylas

Advertising / Marketing / PR

My passion lies in creating highly effective relationship based marketing with B2B and B2C consumers. I believe that the strongest asset any marketer has is knowing their target buyer persona, how to effectively speak to them, what channels to use to reach them, and when to message them. I consult teams on SEO, & SEM best practices, effective paid advertising strategies, and successful content marketing and lead nurture programs.