-Worked in conjunction with a team member to complete a full marketing analysis to understand the market opportunities for a new product. -Collected, analyzed and summarized secondary data in order to complete a go to market strategy for a new company and product.

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Market Analysis

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Where are they being used?

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Situation Analysis

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Key Players

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Direct Competition
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Potential Competition
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HoloDisplays AV Concepts
AV
Concep
ts
Market Differentiation
Differentiator
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Client Competitor Competitor Competitor Competitor Competitor

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$10,000

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Halojinn has a very strong opportunity to succeed in the holographic market, as there
is little competition and immense room for growth. As demand increases through
2021 it is important that Halojinn establishes a strong market share and has a
seamless process in place. In order for Halojinn to be successful and increase
customer satisfaction, the company must have a well-established onboarding process
for screen setup, a reliable and alter customer service team, and a close observation
on the key emerging players in the holographic market.
Summary