By José Martínez, presented at the 17th TCI Global Conference, Monterrey 2014.

1. IT Clúster in Baja California, México
José Martínez
Parallel 4.3 Topics on New Cluster Trends
12 November 2014

2. IT Clúster in Baja California,
México.

3. IT Industry in Baja

4. IT@Baja Model
Electronic, Aerospace, Medical
Devices, Aerospace and Automotive
Industries.
Software
Development
Outsourcing
Web and Cloud
Development
Microsoft .NET
Development
J2EE Development
Mobile
Development
Related Organizations
Other Clusters in BC,
CANIETI, ANADIC,
CaliBaja Initative.
Servicies:
Fiscal, Legal,
Accounting, etc.
Funding:
Angel Capital,
CONACYT, INADEM,
PROSOFT.
Consulting:
CMMI, ISO,
Especialized ,
Technical
Certifications.
BPO
Animation and
Design
Services
IT Services
Video Game
Development
UABC, CETYS Universidad, UTT, Instituto
Tecnologico, CICESE, Citedi (Politecnico).
Systems Integration
Call Centers
Design Services

5. Member Services

6. Sample Initiatives
External Communication Strategy: National Positioning:
IT@Baja Web Site Development. Position IT@Baja as a HUB of strategic alliances with
other Clusters within Mexico.
IT@Baja Website SEO. Establish Alliances with other Clusters that offer
economies of scale.
IT@Baja in Social Networks. Take a leadership role in the development of High
Tech Business Point.
IT@Baja Blog. International Positioning:
Institutionalization: Participate in MexicoIT’s promotional efforts
Internationally.
Create and Office for Internal Communication. Participate in a Benchmarking Initiative from the
European Secretariat of Cluster Analysis.
Create office for Technology Transfer. Participate in the Cluster Mapping develop by
MUSEIC.
Create office of Public Relations. Participate in the Creation of the CaliBaja Mega
Region.

7. Thank You!