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App monetization

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App monetization

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When we as a developer try to develop an app for the first time we all face the same Question; “What is your monetization model for the product you are working on ?”, and normally we reply with “No, I am trying to help people I don’t want money. I’ll think about it later”. But the fact is, we are infatuated by reality of company acquisition for millions/billions of dollar for apps like WhatsApp, Viber, Instagram etc.

When we as a developer try to develop an app for the first time we all face the same Question; “What is your monetization model for the product you are working on ?”, and normally we reply with “No, I am trying to help people I don’t want money. I’ll think about it later”. But the fact is, we are infatuated by reality of company acquisition for millions/billions of dollar for apps like WhatsApp, Viber, Instagram etc.

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App monetization

  1. 1. App Monetization Surhid Amatya Mobile Application Developer
  2. 2. Monetize?
  3. 3. Ways to monetize the app 1. Advertising 2. Partnership 3. Sponsorship 4. In-app Purchases 5. Level of App 6. Notification
  4. 4. Way to Monetize Advertising → Advertising your app through other app → Easy to get more user → Obviously more users means more money
  5. 5. Way to Monetize Partnership → Teaming up with app having similar customer base → Integrate their offer in your app and vice-versa →Create an integrated experience
  6. 6. Way to Monetize Sponsorship → Sponsor banners somewhere in the app → Good way to drive in some revenue → Eg: some apps with tags Sponsored by ABC
  7. 7. Way to Monetize In-app Purchases → Make user to buy something within from your app → Eg: Game where you can pay money to skip a level Clash of clans where you can buy gems to finish your task and jobs
  8. 8. Way to Monetize Level of App →Define level of an too for the usages → Sense what an app can do with different level → Eg: Google play music
  9. 9. Way to Monetize Notification → No, don’t push Ads → use notification to get back your user to app → Getting back user means more user engagement → more user engagement means more use of app, more use means more revenue

Hinweis der Redaktion

  • An app is developed. It got popular and is being used by people all over the world. Wow you got have Fame and Fortune. Fortune?? How did you earn the money from app. Fame is ok but money. HOW?? So let’s discuss some of the technique to earn money from app we developed.
  • THere are different way to add Ads in app. Here are the few. Let’s discuss about these ways to earn Fame from your app.

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