1. 1 | Steven Hall
Steven Hall
716-213-8073 | stevehall536c@gmail.com
PROFESSIONAL PROFILE
Sales and operations manager known for creating programs and launching new campaigns
that attract customers and improve revenues.
Customer-focused leader who identifies with the public, influences the brand voice and
shapes unique customer experiences. Creates a service culture that grows and sustains repeat
business.
A problem solver with strong communication, collaboration and relationship building skills.
Areas of expertise include:
 Market research and strategy
 Merchandising—design and product displays
 Negotiations
 Project management—planning and executing complex events at multiple locations
 Purchasing and cost control
 Safety and compliance
 Supply chain management
 Team leadership and development
EXPERIENCE AND RESULTS
Lloyd Products Inc. (2014 to 2017) | Catering Manager (2016 to 2017)
 Exceeded 2016 departmental sales goals by more than 10%.
 Instituted an outbound sales program—generated $6,000+ and 10 new customers in first
month.
 In charge of permits, regulatory compliance and community outreach.
 Organized charitable fundraisers.
 Launched an email marketing campaign, resulting in 11 new catering jobs 3 weeks.
 Increased the largest customer’s monthly standing order by nearly 50%.
 Sold, planned and directed multiple-meal catering events for up to 1250 attendees—bridal
shows, Chamber(s) of Commerce functions, fundraisers, community-based events,
universities and more. Organized and oversaw a buffet for 550 guests in 90 minutes.
 Started a successful kitchen takeover program—held events in industrial cafeterias to reach
more customers, promote brand awareness and increase sales.
 Vetted and advertised new food truck locations—fostered relationships with commercial
property management companies and tenants to expand the company’s footprint.
 Designed marketing materials and several advertising campaigns (radio, digital, print).
 Hired, trained and supervised a 5-person delivery team, a 4-person prep staff and an 8-
person food truck catering team. Selected and supervised event subcontractors.
Operations Manager—Mobile Food Service and Catering (2014 to 2016)
 Led all catering and food truck prep operations.
 Managed regulatory compliance and mechanical maintenance of a 6-vehicle fleet.
 Supervised a 65-person staff. Trained staff in safety, sales and customer service.
 Directed purchasing and inventory control for a commercial kitchen.

2. 2 | Steven Hall
 Managed vendor selection, negotiations, compliance and relationships.
Aflac (2014) | Independent Agent—Supplemental Insurance Products: Life, Accident & Health
 Sold benefit packages and supplemental insurance plans to employers and employees.
Home Depot (2007 to 2013) | Plumbing Department Manager (2012 to 2013)
 Created a customer service environment and supply chain to suit the needs of small
commercial clients.
 Oversaw sales growth from $2M in 2012 to $2.3M in 2013 in a static sales category.
 Exceeded sales plan through Q3 of fiscal 2013 with 8.1% sales growth.
 Achieved best revenue growth for the department vs. 8 other stores.
 Voted best plumbing department supervisor in the district.
 Received awards for excellence in customer service and sales from the District Manager
and Regional Vice President.
Front End Supervisor (2010 to 2012)
 Created and maintained the store’s complete customer care environment.
 Earned top customer satisfaction scores in a 9-store district.
 Set weekly retail ads and promoted cross merchandising; designed displays.
 Developed employee incentive and recognition programs. Created a metrics-based
competitive atmosphere and a culture of quality customer service.
 Led a 25-person staff.
Master Trade Specialist (2007 to 2010)
 Primary sales, merchandising, purchasing and inventory control specialist for a retail
department—drove departmental sales from $1.4M in 2007 to $1.9M in 2010.
 Improved departmental gross margins more than 10% by tailoring a comprehensive sales
approach to each customer. Earned multiple sales and profitability awards.
 Generated customer interest in departmental products through creative merchandising.
Achieved multiple merchandising awards.
 Created customer loyalty and repeat business. Achieved multiple customer service awards.
 Received awards for excellence in customer service and sales from the district manager and
the CEO.
Postler & Jaeckle (2004 to 2006) | Service and Sales Manager
 Managed all operations, sales, marketing, purchasing, asset allocation, safety and
regulatory compliance for a service and repair division.
 Increased gross margins on service projects by nearly 15%.
 Designed advertising campaigns, direct mailings and sales brochures.
 Negotiated contracts.
 Managed production schedules.
Roto-Rooter Services Company (1998 to 2003) | Job Corps Trade School Instructor
AAC Contracting (1988 to 1998) | Foreman—Onsite project management
EDUCATION
Bachelor's Degree, English Literature | SUNY at Buffalo | Buffalo, NY