Leader in textual analysis to measure risks and opinions, Spotter provides reliable analytical models to feed decision making in the fields of strategy, risk, marketing, PR and communications.
Spotter's Solutions and Applications, based on proprietary technologies of crawling, text mining and sentiment analysis, cover all types of sources including printed press, television, radio, online and social media, websites, client data, internal and external databases.
Spotter's metrics and scores help to take a step back to better understand and adjust companies’ strategies and operations. Spotter Platform enables action to be taken in good time all over the world. Spotter’s multilingual team of experts supports clients in every step of their project, ensuring the relevancy of the monitoring, analysis and interpretation of the results.
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[EN] Spotter Corporate Presentation 2013
1. Media and Social Media Analytics
From operations to decision making
•Combining Technology
with Human Expertise
•Integration of all media
types and content
•Qualified information
with no noise or silence
•More than multilingual –
multicultural
•Advanced analytics with
maps and sources
Join Spotter on:
2. Join us on:
Who we are
Spotter moves Media and Social Media
Analytics to the next level.
Leader in textual analysis to measure risks and
opinions, Spotter provides reliable analytical models
to feed your decision making in the fields of strategy,
risk, marketing, PR and communications.
• Spotter's Solutions and Applications, based on
proprietary technologies of crawling, text
mining and sentiment analysis, cover all types
of sources.
• Spotter's metrics and scores help to take a
step back to better understand and adjust
companies’ strategies and operations.
• Spotter’s Platform enables actions to be
taken in good time all over the world.
• Spotter’s multilingual team of experts supports
clients in every step of their project,
ensuring the relevancy of the monitoring,
analysis and interpretation of the results.
Text mining, semantics,
sentiment analysis, statistics,
scores, mapping and graphical
representations
Tailor-made tools and deliverables,
with 100% relevant information,
thanks to our team of multilingual and
multicultural experts
Blogs, Forums, Twitter, Facebook,
YouTube, Web Sites, Online Media,
Printed Press, Television, Radio,
Internal data, External databases
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3. Join us on:
What we offer
LISTEN TO
THE CLIENT /
CITIZEN VOICE
SOCIAL
MARKET
INTELLIGENCE
MANAGE
CLIENT
FEEDBACK
SOCIAL MEDIA
ENGAGEMENT
CORPORATE &
eREPUTATION
BRAND IMAGE
CAMPAIGN
IMPACT
PR
PERFORMANCE
COMPETITIVE
INTELLIGENCE
MAPPING OF
KEY ACTORS
MARKET
INTELLIGENCE
HUMAN
RESSOURCES
INTELLIGENCE
RISK
REPUTATION
PRODUCT
RISKS
COMPANY
RISKS
SECURITY
RISKS
Social CRM
Reputation Management
Corporate Intelligence
Risk Assessment
Risk managers, Safety Departments, Product
managers, Legal departments, R&D teams
Communications department, Press relations, Digital
communication, Crisis management
Head of strategy, Innovation, General Management,
Head of competitive intelligence, HR Director
Marketing department, Product managers, Digital
managers, Client Relations
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4. Join us on:
Powerful tools and reliable services
Either you use the Spotter Platform to get alerted,
explore and share your data, or do your own analysis,
and/or you can let Spotter Experts provide you with
Alerts, Reports and Studies.
Spotter Platform
Spotter Deliverables
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5. Join us on:
Tools to explore, organise,
qualify and analyse your
project data. They allow you to
generate, export and publish
graphs, alerts or newsletters to
be shared within your company.
Tools to visualise, edit and
create interactive
Dashboards, to be shared
between a group of users or
personal Dashboards for one
or more specific users.
Back-office tools for complete
and autonomous project
management: sourcing,
queries, users, data
qualification, quality control,
dashboard management.
Spotter Platform
A complete monitoring and analysis environment, available in SaaS.
Spotter Platform modules and tools are activated according to the needs of each
specific project and client, to collect, treat, analyse, visualise, share and publish
relevant information and deliverables.
SPOTTERANALYTICS SPOTTERDASHBOARD SPOTTERSTUDIO
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6. Join us on:
Present the key information
that has been collected,
highlight sensitive subjects
and enable the identification
of potential or actual risks.
Give a global vision of your
environment with key
events and issues evolution.
Track the positioning and
opinions of stakeholders, to
better anticipate changes.
Measure the efficiency of your
actions/campaigns. Identify
how messages are spread and
amplified. Evaluate risks.
Detect emerging trends,
opportunities, best practices.
ALERTS & NEWSLETTERS SYNTHESES & BAROMETERS REPORTS & AD-HOC STUDIES
Spotter Deliverables
Turn your data into decision making with Spotter’s deliverables.
Spotter’s teams monitor and analyse online and offline content for you. We provide
customised reports, alerts and barometers that are ready to be published to
multiple departments within your company.
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7. Join us on:
Global and adaptable approach
SPOTTER guides you during the
setup phase of the project, develops the
source connectors and ensures on-going
support via its online interface.
SPOTTER ensures the fine-tuning of
automatic data qualification, the improvement of
queries and treatments, and gives you a
dedicated Project Manager.
SPOTTER produces the deliverables,
puts the results into perspective, and presents
our recommendations to your team and/or
your management.
You manage your project
from A to Z with our support
You produce and
distribute your deliverables
You benefit from deliverables
produced by Spotter
Our offer is fully adapted to your needs: you place the cursor of Spotter services where you like,
and we ensure training, support and guidance throughout your project.
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8. Join us on:
Combination of technology and expertise
Spotter proposes a qualitative approach to each step of your project.
Precise sourcing
Detailed panel of
sources that can
evolve
Decision making
reporting
Platform, deliverables
and recommendations
Intelligent
qualification
Relevant data,
structured and analysed
Advanced analysis
Tailor-made indicators,
scores and in-depth
qualitative analysis
OUR STRENGHTS
Combination of
technology and
human input
Reliable methodology
and processes
Constant client
support and guidance
Mapping of sources,
speakers and
opinions
Advanced text mining
and sentiment
analysis
TECHNOLOGY & EXPERTISE
CONSTANT SUPPORT
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9. Join us on:
Unique technology in the cloud
TRACKING &
COLLECTION
CONTENT
ANALYSIS
SPECIFIC
MODELS
DECISION-MAKING
WORKSHOPS
• Real time cross
media monitoring
• Combination of
Open Web and Web
Panel monitoring
• Multi-format
extraction for all
types of sources
• Extraction of
geolocalisation data
from social media
• In-depth qualitative
analysis of opinions
and sentiment
• Advanced text-
mining and semantic
technology
• More than 28
languages treated
• Ontologies and
knowledge
databases
• Analysis methodology
adaptated to each
sector
• Implementation of
tailor-made scores:
influence, reputation,
risk, satisfaction, …
• Capacity to combine
media data with other
types of data: client,
sales, financial,…
• Interactive
decisional
Dashboards
• Real time dynamic
reporting
• Access and diffusion
of results according
to specific profils
• SaaS platform, no
installation needed,
managed by Spotter
Ontology knowledge
warehouse
Specialised
technology to
capture, extract and
analyse social media
Linguistic and
technical scalability
Technology based on
cloud computing
Easy integration of
third party
technologies
Designed to work on
iPads, iPhones, or
any other type of
tablet PC or
smartphone
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OUR STRENGHTS
10. Join us on:
Risk &
Strategy
Communication
& Marketing
Some of our references
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