Curious about what Spiceworks is all about? Are you a new marketer in the Spiceworks Community and wondering where to start? Then lace up your spicy sneakers, and join us for a quick (and we mean quick!) jog through our community of 5 million IT buyers. You’ll learn how to get started – and ways to cross your marketing finish line in record time.
4. Spiceworks: Where IT Goes to Work
Bringing IT pros and IT marketers together
Manage their IT
Over 2.8M
IT Pros
IT
IT
IT
IT
Network with peers & vendors
Solve IT problems
Review/Rate products & services
Market/Promote
Engage in conversations
Research the target market
Create content/Generate demand
Over 2,700
Companies
5. IT Decision Makers Drive Spiceworks Growth
Marketers connecting with 2.8 Million IT Pros while they work
Over 40,000 added every month.
IT
Daily Growth
3,250,000
3,000,000
2,750,000
Nov
2,500,000
§
§
§
§
2,000 new users
1,250 new companies
16,000 printers added
92,000 computers added
2,250,000
Network Scale
2,000,000
1,750,000
§
§
§
§
1,500,000
1,250,000
1,000,000
750,000
500,000
Monthly Metrics
250,000
0
* 2013 Estimated
172 million devices
95 million employees
1.7 million companies
$522 billion in IT budget
2006 2007 2008 2009 2010 2011 2012 2013*
§ 4.5M Monthly Unique Visitors
§ 67M Page Views
§ Over 400M User Minutes
#SpicySmarts
6. Leading Tech Brands Use Spiceworks
The best way to reach dedicated IT Pros
#SpicySmarts
12. This is how we do IT
Advice from a Webroot’s Green Guy
Don’t hide your personality
Add to the conversation
Don’t kill the mood
Invest personally to the groups
Have fun!
Green Guy
Richard M.
#SpicySmarts
13. Top notch marketing solutions
Great ways to connect & engage
Market Research
Reports, SpicePanels
14. Top notch marketing solutions
Great ways to connect & engage
Targeted Media
Emails, Ads, Etc.
15. Top notch marketing solutions
Great ways to connect & engage
Event Sponsorships
16. Top notch marketing solutions
Great ways to connect & engage
Social
Product pages
Vendor pages
17. Top notch marketing solutions
Great ways to connect & engage
Content
Marketing
Live Streams