Keynote presentation given June 24, 2009 by Jason Spencer for completion of the Master of Science Education Media Design and Technology program at Full Sail University. Proposed roadmap for iPhone Application that would increase parental involvement in education.

1. 1
Increasing
Parental
Involvement
Through iPhone
and iPod Touch
Final Media Project
Presentation
Full Sail University
EMDTMS
June 24, 2009
Presented by
Jason Spencer
spencer@fullsail.edu
Flickr user: atomicjeep
Wednesday, June 24, 2009 1

2. 2
Increasing Parental Involvement Using
iPhone and iPod Touch
Why Parental Involvement?
Generation of Digital Natives
Teachers Using Technology
Digital Divide Concerns
The Next “Killer Application”
Pushing Forward
photo: iPhone Simulator Stock
Wednesday, June 24, 2009 2

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What’s The Matter Now?
Families Spending Less Time Together
(“Building Parent-Teacher Partnerships,” 2008)
Both Parents Working Full-Time Jobs
Parents Don’t Understand Concepts
(Furger, 2006)
Language Barriers
(Riviera, 2008)
Wednesday, June 24, 2009 3

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Why Involvement Matters
Higher Class Grades
Better Standardized Test Scores
Improved Socialization Skills
Bound for College
Source: 2002 Southwest Education of Development Laboratory (Furger, 2006)
Wednesday, June 24, 2009 4

5. Increasing Parental Involvement Using iPhone and iPod Touch 5
The Six Types of
Parental Involvement
Dr. Joyce Epstein
• Parenting
• Communicating
• Volunteering
• Learning at Home
• Decision Making
• Collaborating with the Community
(Epstein, 1995)
Flickr user: Maine Coast Semester Flickr user: montereypubliclibrary
Wednesday, June 24, 2009 5

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Furger’s Five
Technology-Based
Strategies
• Emails for Teachers & Admin
• Class and School Web Pages
• Electronic Newsletters
• Online Access To Student Data
• Distribute Student/Family Laptops
Source: George Lucas Educational Foundation (Furger, 2006)
Flickr user: deanj Flickr user: In Veritas Lux
Wednesday, June 24, 2009 6

7. Increasing Parental Involvement Using iPhone and iPod Touch 7
Flickr user: Esparta
Email has changed everything...
Technology has changed everything...
Wednesday, June 24, 2009 7

8. Increasing Parental Involvement Using iPhone and iPod Touch 8
Flickr user: cesarstudillo
Yesterday’s Digital Natives
Today’s New Parents
Wednesday, June 24, 2009 8

9. Increasing Parental Involvement Using iPhone and iPod Touch 9
• Three-Dimensional Space
• Multi-Dimensional Visual-Spacial
• Mental Maps
• Respond Faster to Unexpected
Attention Span
Short Bursts of Information
Flickr user: Cristobal Cabo Romani
“very different set of cognitive skills”
Marc Prenskey, 2001
Wednesday, June 24, 2009 9

10. Increasing Parental Involvement Using iPhone and iPod Touch 10
Flickr user: Editor B
Teachers Using Technology
Wednesday, June 24, 2009 10

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Digital Divide Concerns
• Affluent and Educated More Capable...Likely
• Giving Technology vs. Utilizing Technology
• Training - Everyone Benefits
• Commitment to Education, Broadband and Technology Access
Sources:
- Center for the Study of Educational Policy at Illinois State University, 2004
- Solomon & Schrum, 2007
Flickr user: RBerteig
Wednesday, June 24, 2009 11

12. Increasing Parental Involvement Using iPhone and iPod Touch 12
Flickr user: strangelv
How We Interact Now
The Transparent School Model
Wednesday, June 24, 2009 12

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The Transparent School Model
Families With Daily School Interaction
10%
90%
No Interaction Had Interaction
Baseline Study Flickr User: Seattle Municipal Archives
Wednesday, June 24, 2009 13

14. Increasing Parental Involvement Using iPhone and iPod Touch 14
The Transparent School Model
Families With Daily School Interaction
50% 50%
No Interaction Had Interaction
Fully Implemented School Flickr User: Seattle Municipal Archives
Wednesday, June 24, 2009 14

15. Increasing Parental Involvement Using iPhone and iPod Touch 15
The Transparent School Model
Families With Daily School Interaction
25%
75%
No Interaction Had Interaction
Fully Implemented School Flickr User: Seattle Municipal Archives
Heightened Parental Involvement Efforts
Wednesday, June 24, 2009 15

16. Increasing Parental Involvement Using iPhone and iPod Touch 16
Summarized Findings of Content Within
Elementary School Web Sites
Parental Support
Newsletters
Skills List
Homework
Recommended Books
Events
E-Mail the Teacher
Join Class Listserv
Links to School, District
Community Web-Based Software
Flicr user: vectorfunk Instant Messaging
Wednesday, June 24, 2009 16

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Summarized Findings of Content Within
Elementary School Web Sites
Peer Culture
None
E-Mail Accounts
Approved Contact Lists
Blogs
Vlogs
Instant Messaging
Podcasts
Flicr user: vectorfunk
Wednesday, June 24, 2009 17

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Summarized Findings of Content Within
Elementary School Web Sites
Invisible Classrooms
Available 24/7
Community Web-Based Software
E-Mail Accounts
Approved Contact Lists
Literature Discussion Sites
Flicr user: vectorfunk
Wednesday, June 24, 2009 18

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image source: Apple.com
Apple iPhone
The Adoptive Technology
Wednesday, June 24, 2009 19

20. Increasing Parental Involvement Using iPhone and iPod Touch 20
Worldwide Sales of Mobile Devices
50.0
37.5
25.0
12.5
0
Nokia RIM Apple HTC Fujitsu Others
2009 2008
Source: Gartner (May 2009)
Wednesday, June 24, 2009 20

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Why The iPhone and iPod Touch?
Why Not The Others?
Fast Adoption Rate
High-Speed Internet at WAP
Mobile Safari
iTunes U
Collaboration
Entry Level Pricing - $99
photo: iPhone Simulator Stock
Wednesday, June 24, 2009 21

22. Increasing Parental Involvement Using iPhone and iPod Touch 22
“The ability for teachers to conveniently post homework assignments online—
giving busy parents a better ability to keep their youngsters on track—might be
the ‘killer application’ that turns the systems into a must-have for many schools.”
(Junker, A. as cited in Trotter, 2008, ¶ 24).
The Next “Killer Application”
Wednesday, June 24, 2009 22

23. Increasing Parental Involvement Using iPhone and iPod Touch 23
Bloom’s Taxonomy
Flickr user: kjarrett
Bloom’s Taxonomy
Application
Comprehension
Knowledge
Revised Taxonomy
Applying
Understanding
Remembering
Source: Solomon & Schrum, 2007
Wednesday, June 24, 2009 23

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How It Works
LCMS
Conduit Site
iPhone
Wednesday, June 24, 2009 24

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How It Works
LCMS
Existing/New LCMS Infrastructure
Many Schools Already Using
Conduit Site
Nothing New To Learn
Already Supported In Community
iPhone
Wednesday, June 24, 2009 25

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How It Works
LCMS
Develop a Conduit Web Site
Centralized Access Point
Conduit Site
Distributes Uniform Information
Secure Repository
Single Login - Multiple Accounts
iPhone
Wednesday, June 24, 2009 26

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How It Works
LCMS
Develop iPhone Web Application
Familiar Interface
Conduit Site
Easy Updates
Makes Use of Mobile Webkit
Compact, to the Point
iPhone
Wednesday, June 24, 2009 27

28. Increasing Parental Involvement Using iPhone and iPod Touch 28
Early Designs
of
iPhone Web App
Wednesday, June 24, 2009 28

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Early Designs
of
iPhone Web App
Wednesday, June 24, 2009 29

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Early Designs
of
iPhone Web App
Wednesday, June 24, 2009 30

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Early Designs
of
iPhone Web App
Wednesday, June 24, 2009 31

32. Increasing Parental Involvement Using iPhone and iPod Touch 32
Formative Evaluation
Content too broken up
Difficult to Navigate (Home)
Too Plain Looking
Not Enough User Feedback
Enter the ADDIE Process
photo: iPhone Simulator Stock
Wednesday, June 24, 2009 32

33. Increasing Parental Involvement Using iPhone and iPod Touch 33
DEMONSTRATION
Wednesday, June 24, 2009 33

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Pushing Forward
Obtain Development Funding
Partner With Current LCMS
Work With Schools
Wednesday, June 24, 2009 34

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Increasing Parental Involvement Using
iPhone and iPod Touch
Thank You
Panel Q & A
photo: iPhone Simulator Stock
Wednesday, June 24, 2009 35