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Our Team's 2015 Mobile Predictions

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What will 2015 look like for mobile? We rang in the new year by asking some of our team members - one each from engineering, design, marketing, and innovation departments - to share their industry predictions.

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Our Team's 2015 Mobile Predictions

  1. 1. WHAT’S GOING TO HAPPEN WITH MOBILE IN 2015? SOURCEBITS We asked our talented team one big question:
  2. 2. © SOURCEBITS 2015. A GLOBO COMPANY. OUR PANEL OF EXPERTS 2 Harsha Sn Assistant VP of Engineering Elliotte Bowerman Vice President of Marketing Piotr Gajos Chief Innovation Officer David Forgash Senior Creative Director
  3. 3. © SOURCEBITS 2015. A GLOBO COMPANY. Mobile in 2015 3 Mobile is a constantly shifting landscape and there are many possibilities on the horizon, so we decided to go to the experts, and asked our team where they think mobile is heading in 2015. The 4 topics Piotr, Harsha, Elliotte, and David all touched on were: Wearables Flat design Smart homes/IoT The app market
  4. 4. © SOURCEBITS 2015. A GLOBO COMPANY. FLAT DESIGN 4 After the advent of 3d design in apps, flat design has taken over as the reigning champion. This trend is expected not only to continue, but also to evolve.
  5. 5. © SOURCEBITS 2015. A GLOBO COMPANY. 5 THE EXPERTS TALK: FLAT DESIGN David “Flat design is going to stick around for a while because of how prevalent multiple resolution devices are, as well as its aesthetically pleasing nature.”
  6. 6. © SOURCEBITS 2015. A GLOBO COMPANY. 6 THE EXPERTS TALK: FLAT DESIGN “The use of color, non-flamboyant typography, and focused design language can be seen across all platforms, with very similar rules at their foundations. Google is starting to build on top of flat design by adding depth and shadows.” Piotr David “Flat design is going to stick around for a while because of how prevalent multiple resolution devices are, as well as its aesthetically pleasing nature.”
  7. 7. © SOURCEBITS 2015. A GLOBO COMPANY. WEARABLE TECH 7 Wearables are still regarded as largely experimental, with problems surfacing in both hardware and software. Our team acknowledged that breakthroughs are needed for wearable tech to become mainstream, and look forward to continued experimentation.
  8. 8. © SOURCEBITS 2015. A GLOBO COMPANY. 8 “Wearables are still a one way stream of information, and nobody’s yet mastered how to make it two-way to communicate back, though the Apple Watch comes closest.” THE EXPERTS TALK: WEARABLE TECH David
  9. 9. © SOURCEBITS 2015. A GLOBO COMPANY. 9 THE EXPERTS TALK: WEARABLE TECH “Wearables are still a one way stream of information, and nobody’s yet mastered how to make it two-way to communicate back, though the Apple Watch comes closest.” David Elliotte “The success of smart watches will depend on finding killer apps for them, with both developers and users figuring out the answer to the question: what value will wearables add that you don’t have, but want?”
  10. 10. © SOURCEBITS 2015. A GLOBO COMPANY. 10 THE EXPERTS TALK: WEARABLE TECH Piotr “Wearables have not been a huge hit right away. Its a niche market, and what they’ve showed us so far is not revolutionary. Eventually they will be super successful, but they will need a breakthrough product to do that.”
  11. 11. © SOURCEBITS 2015. A GLOBO COMPANY. 11 THE EXPERTS TALK: WEARABLE TECH “Wearables could have a great influence in the coming years, especially with respect to health. With implementation of wearables, what was not possible in the past can become an everyday reality.” Piotr Harsha “Wearables have not been a huge hit right away. Its a niche market, and what they’ve showed us so far is not revolutionary. Eventually they will be super successful, but they will need a breakthrough product to do that.”
  12. 12. © SOURCEBITS 2015. A GLOBO COMPANY. SATURATED APP MARKET 12 With the App Store and the Google Play store both hitting over 1 million apps this past year, there’s no question the app stores are simply flooded. This frustrating state of affairs needs to change in order for developers to get their work effectively discovered and for users to find the app that gets what they need done.
  13. 13. © SOURCEBITS 2015. A GLOBO COMPANY. 13 “There is literally an app for everything, so who’s going to win in the marketplace depends on who can do it better, who can do it faster, more efficiently, more beautifully.” THE EXPERTS TALK: SATURATED APP MARKET David
  14. 14. © SOURCEBITS 2015. A GLOBO COMPANY. 14 THE EXPERTS TALK: SATURATED APP MARKET “There is literally an app for everything, so who’s going to win in the marketplace depends on who can do it better, who can do it faster, more efficiently, more beautifully.” David Elliotte “There are so many apps and most are going unnoticed because the quality is low and the app stores are so saturated. Making the app stand out and fit the audience you’re targeting should be a huge priority for developers.”
  15. 15. © SOURCEBITS 2015. A GLOBO COMPANY. 15 SMART HOMES/THE INTERNET OF THINGS Smart homes and the interconnectivity of smart devices are approaching, but there are several stumbling blocks, mainly money and inconvenience. Smart homes will have to demonstrate their value to become ubiquitous and have real staying power.
  16. 16. © SOURCEBITS 2015. A GLOBO COMPANY. 16 THE EXPERTS TALK: SMART HOMES/IoT David “For most homes in America, smart homes and interconnected devices are an expensive upgrade, one that involves replacing lightbulbs, changing wifi, etc, to make it all work.”
  17. 17. © SOURCEBITS 2015. A GLOBO COMPANY. 17 THE EXPERTS TALK: SMART HOMES/IoT “As price points go down and the real value proposition of them are realized, the tangible benefits of smart home technology will be more obvious.” David “For most homes in America, smart homes and interconnected devices are an expensive upgrade, one that involves replacing lightbulbs, changing wifi, etc, to make it all work.”
  18. 18. © SOURCEBITS 2015. A GLOBO COMPANY. 18 Piotr “People are just starting to build systems combining the newly-released Homekit and mobile devices, and we’ll see that evolve.” THE EXPERTS TALK: SMART HOMES/IoT
  19. 19. © SOURCEBITS 2015. A GLOBO COMPANY. 19 THE EXPERTS TALK: SMART HOMES/IoT “The Internet of Things is a game-changer and is opening up ways to simplify life, especially with regards to health and home automation.” Harsha Piotr “People are just starting to build systems combining the newly-released Homekit and mobile devices, and we’ll see that evolve.”
  20. 20. © SOURCEBITS 2015. A GLOBO COMPANY. 20 OTHER: MOBILE PAYMENTS & FOCUSED APPS David “Multipurpose apps are done and apps are going to become more focused than they already are.”
  21. 21. © SOURCEBITS 2015. A GLOBO COMPANY. 21 OTHER: MOBILE PAYMENTS & FOCUSED APPS “Mobile payments are going to be big. Retailers are exploring the way consumers can sync up their bank accounts with their phones, so in the future you may not need to pull out your wallet.” David Elliotte “Multipurpose apps are done and apps are going to become more focused than they already are.”
  22. 22. © SOURCEBITS 2015. A GLOBO COMPANY. 22 OUR EXPERTS’ CONCLUSION? According to our team members, mobile is clearly moving beyond being a novelty and becoming an integral part of everyday life. As Piotr put it: “Mobile is starting to penetrate more and more avenues - health, home, transportation, etc. Its not a gadget anymore, but a viable tool to help control aspects of our lives.” Harsha Sn Assistant VP of Engineering Elliotte Bowerman Vice President of Marketing Piotr Gajos Chief Innovation Officer David Forgash Senior Creative Director
  23. 23. © SOURCEBITS 2015. A GLOBO COMPANY. 23 CONTACT SOURCEBITS Looking for a talented team dedicated to your success? Have an app you want to bring to life or revamp? Sourcebits is designed to deliver results. Let’s Talk Email: info@Sourcebits.com
 Twitter: @Sourcebits Let’s Talk
  24. 24. THANKS! SOURCEBITS

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