Sustainable business model canvas based on Osterwalder's original but including social and environmental performance (the triple bottom line) and both raw materials/energy and end-of-use scenarios so as to work on the circularity of the business model.

1. Raw materials & energy Key Partnerships Key Activities Value Propositions Customer Relationships Customer Segments End-of-use
Key Resources Channels
Cost structure Revenue Streams
Sustainable canvas Business model: Purpose/mission: Author/s: Date: Version:
Socio-environmental costs Socio-environmental benefits
v1.0 (2019). This work is licensed under a Creative Commons Attribution-ShareAlike3.0 Unported License (CC BY-SA 3.0).
Designed by Sostinendo.com based on the Business Model Canvas by Strategyzer.com.

2. 9. Raw materials and energy
Raw materials and energy needed to
implement the business model.
Which raw materials do we use? Are they
virgin materials? Renewable?
What sources of energy do we use? What
for?
8. Key Partnerships
Network of suppliers and partners that
make the business model work.
Who are our Key Partners?
Who are our key suppliers?
Which Key Resources and Activities do they
provide?
7. Key Activities
The most important actions a company
must take to operate successfully.
What Key Activities do our Value
Propositions require? Our Distribution
Channels? Customer Relationships?
Revenue Streams?
1. Value Propositions
Bundle of products and services that solve
customer problems or satisfy a customer
need.
Which one of our customer problems are
we helping to solve?
Which customer needs are we satisfying?
3. Customer Relationships
The types of relationships a company
establishes with their Customer Segments.
What type of relationships does each of our
Customer Segments expect?
Which ones have we established?
0. Customer Segments
Different groups of people or organizations
an enterprise aims to reach and serve.
For whom are we creating value?
Who are our most important customers?
4. End-of-use
End-of-use scenarios for products and
services (also end of cycle or lifespan).
What happens to the products once
discarded? Does waste eventually cause
pollution? How much value from products is
retained? How?
6. Key Resources
Key Resources can be physical, financial,
intellectual or human.
What Key Resources do our Value
Propositions require? Our Distribution
Channels? Customer Relationships?
Revenue Streams?
2. Channels
It refers to communication,distribution and
sales channels to reach customers.
Through which Channels do our Customer
Segments want to be reached?
How are we reaching them now?
10. Cost structure
All costs incurred to operate the business model.
What are the most important costs inherent in our business model?
Which Key Resources and Activities are most expensive?
5. Revenue Streams
The cash a company generates from each Customer Segment.
For what value are our customers really willing to pay?
For what do they currently pay? How are they currently paying?
Sustainable canvas
Business model: Purpose/mission:
Who do we impact? Why do we work? How do we work?
Author/s: Date: Version:
11. Socio-environmental costs
Negative impacts on society and the environment.
Do we have any negative effects on society? (e.g. health, education, employment, equality, cultural heritage)
Do we cause any damages to the environment? (e.g. waste, wastewater, emissions, noise, deforestation, biodiversity loss)
12. Socio-environmental benefits
Positive impacts on society and the environment.
Do we contribute to the well-being of society? (e.g. health, education, employment, equality, cultural heritage)
Do we regenerate the environment in any way? (e.g. soil, water, air, reforestation, biodiversity recovery)
v1.0 (2019). This work is licensed under a Creative Commons Attribution-ShareAlike3.0 Unported License (CC BY-SA 3.0).
Designed by Sostinendo.com based on the Business Model Canvas by Strategyzer.com (modules 4, 9, 11 & 12 have been added).
Numbers 0-12 inside the blocks are merely a suggestion on completion order and not mandatory.