1. Assignment Assessment Report
Assignmenttitle:researchtechniques
Campus: Pune, Delhi & Kolkata Year/semester 1st Year, Semester- I, 2015
Level: FCL I + ACL 1 Assignment Type B – SUMMATIVE ASSIGNMENT
Module Name: RESEARCH TECHNIQUES Assessor’s Name
Jai Deshmukh.
Student’s Name: Given on
e-mail id & Mob No Actual Submission Date 11/ 01/2016
Stream media Submitted to :
Certificate by the Student:
Plagiarism is a serious College offence.
I certify that this is my own work. I have referenced all relevant materials.
(Student’s Name/Signatures)
Expected Outcomes Assessment Criteria Grade based
on D,M,P,R
system
Feedback
General Parameters
Clarity Clear understanding
of the concept
Analytical Thinking- Ability to analyze the
problem realistically
Research Done- Research carried out
to solve the problem
Formatting &
Presentation-
Concise & clear
thinking along with
presentation
Subject Specific Parameters
Studentwill developan
understandingabout
majorstepsin Research
techniques
Prepare a
statementof
purpose as
to whyyou
wantto
conduct
your
research
withthe
specific
topic.
Studentswill be able to
developan
understandingabout
howdo we use
researchinMedia
industry
The
preparation
& choice of
questions
and the
modalities
for
“

2. executing
the research
are goingto
be your
responsibilit
y,
Students will be able to
understand the effect of
RT in the media sector
Quality of question
since thiswill also
indicate howfocused
youare on the
subjectasit has been
taught andhow
practical you are in
devisingwaysto
conduct audience
research.
“
Assignment Grading Summary (To be filled by the Assessor)
OVERALL ASSESSMENT GRADE:
TUTOR’S COMMENTS ON
ASSIGNMENT:
SUGGESTED MAKE UP PLAN
(applicable in case the student is asked
to re-do the assignment)
REVISED ASSESSMENT GRADE
TUTOR’S COMMENT ON REVISED
WORK (IF ANY)
Date:
YOUR TASKS 1
What do you understand by :
1. SNOW BALL SAMPLING
2. EXPERIMENTAL RESEARCH DESIGNS
3. SAMPLING ERROR
Grades Grade Descriptors Achieved Yes/No (Y / N)
P A Pass grade is achieved by meeting all the requirements defined.
M Identify & apply strategies/techniques to find appropriate solutions
D Demonstrate convergent,lateral and creative thinking.

3. Task 2 :
Select an issue of “social perspective” (from those given below) and prepare a questionnaire for making a
documentary based on facts.
 Aids Awareness
 Female feticide is a crime
 Right to Information act
 Development at the cost of Humanity
 Test the hypothesis with the help of all the sources available at hand.
Determine experimentally the impact of the issue on our lives.
 Evaluate the findings and come to a deduction about the validation of the topic under review and examine
its strengths and weaknesses.
Demo of the report – as is to be presented
Sr.
No
Area/
locality
visited
People
living Age
Groups
Question 1
Question2
Question3
Question4
Hypothesis Question5
Question6
Question7
Question8
Hypothesis Notes/
conclusion
1.
2
3.
References :
 Studentsare expectedtoreferthe studymaterial availableinthe library
 Studentsare expectedtoreferthe onlinematerial
 Studentsare expectedtodiscusstheirobservationsalongwiththe fellowclassmembersandthe faculty
memberstodevelopacertainconclusion.

4. SHORT NOTES ON
1.Snow Ball Sampling
Snowball sampling uses a small pool of initial informants to nominate, through their social networks,
other participants who meet the eligibility criteria and could potentially contribute to a specific
study. The term "snowball sampling" reflects an analogy to a snowball increasing in size as it rolls
downhill.
It is a method used to obtain research and knowledge, from extended associations, through
previous acquaintances, "It uses recommendations to find people with the specific range of
skills that has been determined as being useful." An individual or a group receives information
from different places through a mutual intermediary. Snowball sampling is a useful tool for
building networks and increasing the number of participants. However, the success of this
technique depends greatly on the initial contacts and connections made. Thus it is important to
correlate with those that are popular and honorable to create more opportunities to grow, but
also to create a credible and dependable reputation.
2.Experimental Research
It is a collection of research designs which use manipulation and controlled testing to understand
causalprocesses. Generally, one or more variables are manipulated to determine their effect on a
dependent variable. It is a systematic and scientific approach to research in which the
researcher manipulates one or more variables, and controls and measures any change in
other variables
A very wide definition of experimental research, or a quasi experiment, is research where
the scientist actively influences something to observe the consequences. Most experiments
tend to fall in between the strict and the wide definition.
Experimental Research is often used where:
1. There is time priority in a causal relationship.
2. There is consistency in a causal relationship.
3. The magnitude of the correlation is great.

5. 3.Sampling Error
It is incurred when the statistical characteristics of a population are estimated from a subset,
or sample, of that population. Since the sample does not include all members of the
population, statistics on the sample, generally differ from statistics on the entire population.
For example, if one measures the height of a thousand individuals from a country of one
million, the average height of the thousand is typically not the same as the average height of
all one million people in the country. Since sampling is typically done to determine the
characteristics of a whole population, the difference between the sample and population
values is considered a sampling error. Exact measurement of sampling error is generally not
feasible since the true population values are unknown; however, sampling error can often be
estimated by probabilistic modeling of the sample.

6. SURVEY
Sr. No Area/
locality
visited
People
living Age
Group
QUESTIONS Hypothesis QUESTION Hypothesi
-s
Notes/conclusion
1. Hinjewadi 1. 45-50
yrs
Why do we
need to
cultivate a
concept of
human
development
?
Development
is necessary
because our
mind
develops new
ideas with
time since
we use to
live in
developed
areas.
Should
you
correlate in
Human
Developm
ent and
Psycholog-
ical
developme
-nt?
No ,both
are two
different
perspecti-
ves of
developm
-ent.
Development
should be there but
mind development
is necessary first
without it we can’t
develop anything.
2. Sangvi 1 35-40
yrs
Are you
happy with
your
organization?
Sometimes,
they
frustrated
with his
organisation.
What are
normal or
usual
events that
happen to
most
people?
Stress in
work or
in family
matter.
Stress and work-
load is the major
problem with
many employees.
This can’t be
beneficial for the
development for
us.
3. Kanpur 2 15-20
yrs
Is
development
necessary at
cost of
humanity?
Sometimes it
is necessary
to keep
humanity
aside.
What is
actual
meaning of
developme
-nt.
Is it human
developme
-nt,
economica
-l or both?
Both are
necessary.
Humanity and
development are
two different
things, both can’t
be mixed together.
4 Nasik 1 20-25
yrs
Are we really
developing
ourselves or
just
following
luxuries in
life?
Most of the
people are
following
luxuries only
instead of
living life.
How many
people are
suffering
from
urbanizatio
-n?
In city
area
specially
slums are
suffering
from it.
Urbanization
increases trouble
for poor people
and poverty
increases.

7. 5 Nasik 3 20-25
yrs
Why do we
need to
cultivate a
concept of
human
development
?
We need
this concept
because
humans
invent
technology
and they
should
progress
more
What is
actual
meaning of
developme-
nt.
Is it human,
economical
or both?
Both are
necessary
since both
are useful
for nation.
National
development is the
first step for
development.
6 Nasik 2 30-35
yrs
Is
development
necessary at
cost of
humanity?
No,humanit-
y is a
philosophic-
al concept
while
Developme-
nt is
practical.
Are we
really
developing
ourselves or
just
following
luxuries in
life?
Yes many
of us are
following
luxuries
,since
everyone
wants to
be in their
comfort
zone.
Luxuries are
keeping us in
comfort zone and
making us
lethargic. This is
negative sign for
development.
7 Nasik 3 40-45
yrs
How many
people are
suffering
from
urbanization?
Middle class
families and
slums are
mostly
affected by
urbanization
.
Should you
correlate in
Human
Developme
-nt and
Psychologi-
cal
Developme
-nt?
If we are
developed
psycholog
ically
,then only
we could
develop
human.
Yes
we could
correlate.
Expenses in cities
are not affordable
for all. Human
development and
Psychological
development are
main factors for
social
development.
8 Allahabad 1 50-55
yrs
Are you
happy with
your
organization?
Yes, since
we enjoy
working
there and
we could
contribute
more effort
to our
profession.
What is
actual
meaning of
developme-
nt.
Is it human
developme-
nt,
economical
or both?
Both are
necessary
for
developin
-g a
nation and
are
interlinke-
d to each
other
First step of
developing our
nation is to
develop ourselves.

8. 9 Nasik 2 30-35
yrs
Why do we
need to
cultivate a
concept of
human
development
?
For growth
developmen
-t is
necessary.
Developme-
nt should be
economicall
-y and
Are we
really
developing
ourselves or
just
following
luxuries in
life?
Not
absolutely
but ,Yes
partially
we do
this. Since
luxuries
are
comfort
zone for
human
beings.
Development is
profit for everyone
because of it we
develop ourselves
socially.
Many of us are
behind luxuries,
because it is
comfortable for us.
10 Varanasi 3 15-20
yrs
What is
actual
meaning of
development.
Is it human
developme-
nt,
economical
or both?
Developme-
nt means
change &
growth of
the society.
It is both
social &
economic as
well.
Is
Developme
-nt
necessary at
cost of
humanity?
Developm
ent is not
necessary
at the cost
of.
Humanity
. Thinking
of
developm
ent at cost
of
humanity
is
something
literally
vain.
Development is
necessary socially
and economically
both.
Humanity
shouldn’t be on
stake for
development ,its
unethical.

9. IMPACT OF ISSUE IN OUR LIVES
Development means an event constituting a new stage in a changing situation. Human
development is a well-being concept within a field of international development. It involves
studies of the human condition with its core being the capability approach.. It is an alternative
approach to a single focus on economic growth, and focused more on social justice, as a way of
understanding progress.
Economic development is another important factor for human being. Countries like United States
of America ,Many of the European countries are more developed than India and many African
countries. The reason behind it is Western culture ,they are more workaholic and dedicated to
their task, whereas we Indians don’t have this quality, but the thing which is concluded that we
never stake our humanity for work.
Main thing which affects most in our lives is our lifestyle, it changes according to time since we
are developing rapidly. There is no assurance that development means no poverty and 100%
satisfaction for all. There would be poverty ,health problems, financial problems and etc. and to
overcome this. Development also has its two sides strengths and weaknesses. It depend on
many factors such as money, lifestyle and etc.

10. Strength (Examples) Weaknesses (Examples)
Development is the ongoing attempt to
improve overall company productivity
and efficiency by creating a nurturing
atmosphere for employees. It can be
used to effect organizational change, or
it can be implemented to improve
specific operations. Some of the
elements of organizational development
include training, performance rewards,
team-building exercises and improving
workplace communication. There are
advantages and disadvantages to using
the organizational development method
of company growth and change.
Developed countries have better access
to technology, and are less reliant on a
single resource to support their
economy. They are mostly industrialized
and so have a diverse economy, and tend
to be wealthier. This in turn creates a
better standard of living. For example,
people living in developed countries
have better healthcare, and insurance
coverage, and also higher quality
amenities, and facilities at hand.
Developed countries are also generally
safer. They also have a highly skilled
workforce, which means improved
services, and higher standard of
education and such.
When people buy, they generally buy
those products or services that offer
the greatest utility to them, since that
is the most effective way of using
their money — it maximizes their
utility for their limited income. If a
product does not increase their total
utility, then people will probably not
buy it. Which is why there are many
new products that were developed that
were not successful.
Some disadvantages might be higher
pollution, and lower birth rates, and an
ageing population, which means more
of the governments tax money goes to
pension schemes for the country's
golden citizens

11. REFERENCES
1.www.speakingtree.in
2.www.explorable.com
Book-‘52 Ways Of Living Success’ by Jean Sharbuno.