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#Zeitgeis t2013
ei s t
eitg
#Z
w did the
Ho
orld of
w
tations
presen
hange?
c
People today

want short,
visual content...

@user3897623 : Sippin’ on some Coffee
And they want it on

SlideShare too!
Presentations Got Shorter

Get to the point!

21.1
18.8

Average number of
slides per presentation
dropped four slides, to
14.4 from 18.8 in 2013

# of slides:

14.4

2008

2012

2013

*Average
number of slides
per presentation
in 2008 was 21.1
Presentations today have less text...

w it, don’t write it!
Sho

In 2013, there
were 29% fewer
words per slide
41 words

29 words

2012

2013

Average number of words per slide dropped to 29 words

*Sample data from Featured presentations
... and more images
The number of
images per
presentation
increased 53% from
2012, and 143%
from 2008

Psst... Did you know
ages are processed in
im
e brain 60,000 times
th
faster than text?

*Sample data from Featured presentations
G o Big

Im ages & font size got bigger!

Image size
grew 16% from
last year
2008

24%

58%
2012

Font size growth

Facebook and Twitter rolled
out bigger images too!
*Sample data from most popular posts
More proof that people like visuals

Infographics on
SlideShare are ‘liked’
5x more than
presentations, and
21x more than
documents...

They are also shared more on
social networks!
What were the

Most Popular

2013

SlideShares of the year?
#1

Most-Viewed SlideShare
Tech Rules!

2013

Bonus

*Highest n
umber
of embed
ded
views

2012

Most-Viewed SlideShare of 2012
faberNovel

Internet Trends Report 2013
Mary Meeker
Most-Liked SlideShare

#1

2013

Hack #1:
“There’s always time.
Time is priorities.”

2012

Bonusde

*Most talk re:
eSha
about Slid
ost
Got the m
s too!
comment

Internet Trends
Mary Meeker

Time Management Hacks
Etienne Garbugli
Most-Viewed Infographic

#1

2013

Tech Rules!

Kids of the Past vs.
Internet Generation
Bhavesh Patel
The

2013

Most Talked-About
topics...
Fastest-Growing Topic

Automotive
Number of
SlideShares
uploaded about cars
increased 536%
from last year!

*Perhaps a reflection
of the rebound of the
car industry?

536%
Most-Viewed Automotive SlideShare

#1

2013

3 American-Made Cars Having an Explosive 2013
The Motley Fool
Top Topic
*Most number of
SlideShares uploaded!

Business
& Management
Most-Viewed Business &
Man agement SlideSha res

#1

2013
The HubSpot Culture Code
HubSpot

#3

HubSpot takes the top 2!

#2
Facebook Dynamics
MediaZo

What Would Steve Do?
HubSpot
Most-Searched Terms
Search...

#1: Marketing
#2: Social Media
#3: Facebook
SEO
Technology
Media
Keywords
Business
Sales
Tips
Most-Used Tags
1 #Social Media
2 #Marketing
3 #Online
4 #Business
5 #Education
We saw

New Trends

2013

on SlideShare too!
The Move to Mobile

The number of
SlideShares viewed
on mobile devices
increased 223%
from 2012
More on Mobile
Mobile viewers !
view more slides
Average number of
slides consumed on
mobile devices was 9.1
compared to 8.1 on
desktop computers

65% of time spent on social
networks now happens on mobile,
according to Mashable
Blogs & Social Media
Show Thei r Force
The top five traffic referrers to SlideShare:

#1

#2

Blogger

#3

Facebook Wordpress

#5

#4

LinkedIn

Twitter
New International Audiences

Mexico, Brazil and the
United States continue
to have the most
SlideShare viewers

Ireland

Indonesia and
Ireland had the
biggest increase in
SlideShare viewers
in 2013

Indonesia
Indonesia has one of the highest
growing Internet user rates
Top Uploaders

United States

The United
States, India and
Spain upload the
highest number
of SlideShares

Spain
India

They were the top
three uploaders
last years too!
We saw more SlideShares too!

The number of
SlideShares
uploaded
increased 48%
from last year
Views Increased As Well

SlideShare
pageviews
increased 113%
from last year
What will you upload in

2014?
ei s t
eitg
#Z
weredPres
Created by: @Empo

and share
onversation
Join the c
from 2013!
r highlights
you
a SlideShare on
Upload
ur best/worst
yo
nts, trends and
mome
es from the year,
chang
zeitgeist2013
and tag it #

ll zeitgeists here:
View a

http://
www.slideshare
.net/tag/
zeitgeist2013

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SlideShare Zeitgeist 2013