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1. Your Company Name
Private
Equity Investment
For Established Firms

2. Table of Contents
2
Title Slide No.
Executive Summary XX
Key Highlights XX
Organizational Structure XX
Milestones Achieved XX
The Problem XX
The Solution XX
Geographical Footprint XX
Product / Services XX
Strong Customer Retention XX
Market Leader in a Segment XX
U.S.P Slide XX
Competitive Landscape XX
Technology Trend XX
Title Slide No.
Business Model XX
Revenue Model XX
Growth Strategy XX
Marketing Strategy XX
Market Size XX
Financial Summary XX
Financial Projection XX
Financing XX
Use of Funds XX
Shareholding Pattern XX
Exit Strategy XX
Geographical Expansion XX
Benefits of Funding XX

3. Executive Summary
3
Company XX
introduction line
Company infrastructure of
location advantage, if any
Key USP and
competitive advantage
Market leader/product
leader/new product/idea
Key clients
First to
implement anything
Major accreditations and
certifications for the company
Staff/workforce
updates
Particulars ($ MM) FY15 FY16 FY17 FY18 FY19
Net Revenue 1,703.1 2,022.0 3,184.5 3,476.6 30.4%
% Growth in Revenue 14.4% 19.0% 57.3% 9.8%
EBITDA 261.3 361.6 746.9 781.8 40.1%
% EBITDA 15.3% 17.8% 23.4% 22.3%
PAT 162.0 187.7 350.0 337.7 33.7%
% PAT 9.5% 9.2% 11.0% 9.6%
Net Worth 405.3 844.8 1,017.3 1,303.3
Net Debt 916.5 1,059.4 953.8 2,119.3
ROCE (%) 21.0% 18.9% 33.5% 24.6%
Net Revenue 1,703.1 2,022.0 3,184.5 3,476.6
Company
Overview
Financials

4. Key Highlights
4
India’s top
telecom company
1st
Leader in automobile
components in India
1st
Only Indian company
provider having a XYZ
certification
1
Amongst world’s top 10
automobile companies
10
5 year revenue
CAGR (FY12-17)
30%
Average ROCE
(FY12-17)
24.3%
Number of
certified welders
125+
Number of countries
company XX exports to
20+

5. The Problem
5
Problem 3
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Problem 2
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Problem 4
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Problem 1
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6. The Solution
6
Save Time
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Save Money
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audience's attention.
Save Energy
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audience's attention.
If the investor has no
clue what the product
does even after getting
deep into a pitch; now is
the time for a short
explanation or demo

7. XX Has A Well Planned Growth Strategy
7
This slide will make the
investor understand that
you have a clear vision for
growth. We have added
the most commonly used
growth strategies which
can be altered by you as
per your requirement
Industry Footprint
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needs and capture your audience's attention.
End Product
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needs and capture your audience's attention.
Target Geographies
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Customer Segment
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Product Mix
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Qualifications / Accreditations
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8. Growth Strategy Summarized
8
Present areas of Focus Future areas of Focus
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06
01
02
03
04
05

9. Financial Projections - Income Statement
9
Income Statement (USD MM)
Mar-16 Mar-17 Mar-18 Mar-19 Mar-20 Mar-21 Mar-22
Net Sales 3,476.6 4,632.6 6,421.4 8,542.4 11,451.0 14,418.8 18,109.4
Expenses
Cost of Goods Sold 2,200.4 2,859.0 4,148.2 5,467.2 7,271.4 9,156.0 11,499.5
Employee Benefit Expense 226.5 280.5 321.1 507.2 583.9 675.3 875.4
Other Expenses 299.7 552.9 570.1 728.9 939.7 1,162.5 1,429.8
EBITDA 781.8 971.7 1,409.1 1,868.5 2,687.8 3,459.5 4,342.0
% EBITDA 22.3% 20.8% 21.9% 21.8% 23.4% 23.9% 23.9%
Financing cost 273.9 293.0 305.3 361.9 423.0 500.6 646.0
Profit after Tax 337.7 409.5 691.5 972.9 1,614.7 2,109.5 2,361.8
% PAT 9.6% 8.8% 10.7% 11.4% 14.1% 14.6% 13.0%
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10. Financial Projections - Balance Sheet
10
Balance Sheet (USD MM)
Mar-16 Mar-17 Mar-18 Mar-19 Mar-20 Mar-21 Mar-22
Shareholders‘ Equity 1,632.4 1,856.0 3,247.5 4,220.4 5,835.2 7,944.6 10,306.4
Non–current Liabilities 989.0 1,155.0 1,033.3 829.1 744.2 569.8 1,285.4
Short–term Borrowings 1,603.8 1,681.6 2,139.6 2,835.0 3,813.4 4,797.6 5,982.1
Trade Payables 433.7 682.6 852.4 1,123.4 1,494.1 1,881.4 2,362.9
Current Liabilities 2,438.1 3,258.5 4,097.1 5,434.9 7,287.5 9,170.6 11,472.5
Total Liabilities 4,730.4 5,904.1 8,012.6 10,119.1 13,501.5 17,319.7 22,699.0
Total Fixed Assets 1,751.3 2,073.3 2,734.8 2,726.7 2,848.2 2,943.7 4,462.7
Inventories 1,215.8 1,355.2 2,120.6 2,754.6 3,649.3 4,569.9 5,730.8
Trade Receivables 1,061.3 1,713.1 2,068.3 2,742.9 3,657.9 4,596.4 5,752.4
Cash and Bank Balances 258.8 264.4 375.5 1,018.9 2,288.3 3,948.9 5,287.4
Short–term Loans & Advances 131.6 290.6 325.8 387.1 456.4 530.7 623.2
Current Assets 2,747.8 3,624.0 4,890.9 6,904.1 10,052.5 13,646.5 17,394.5
Total Assets 4,730.4 5,904.1 8,012.6 10,119.1 13,501.5 17,319.7 22,699.0

11. Financing
11
How much capital are you willing to
raise? - $5 MM
Valuation of the company - $10 MM
Investment Terms:
▪ Preferred Equity (convertible in to common) @ X pre-money
valuation
▪ Convertible note @ $X valuation cap; 1.5 X premium
You need to have a clear
idea on the valuation of
company, and how much
equity are you willing to dilute
before going to any investor

12. Use of Funds
12
Operational Cost
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Marketing
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audience's attention.
New Hires
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Product Development
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40%
18%
30%
12%
Relevant Example: Sales &
Marketing, Hire key employees,
Founder Salaries; Build
out/further develop technology,
File patents; Achieve key
milestones: 1st client? Breakeven
time? 3x Revenue growth?

13. Goals of Funding
13
▪ Customer Base is projected to reach 1 MM users
▪ Annual Production will reach XX metric tones
▪ Geographic diversification will reduce the associated risk
▪ Increased Cash burn rate will help in addition of new customers at a faster rate
Add few data points
which will support the
implications of after-
effects of funding
Employees headcount
will reach
5000
Market Share will
increase by
13%
Production Capacity will
increase by
20%
Operating cost
will reduce by
50% 80%
Revenue will
increase by
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14. Shareholding Pattern
14
41 26.8%
15 9.8%
15 3.3%
85 55.5%
12 7.8%
158 100%
45 35.7%
47 37.3%
09 7.1%
12 9.5%
13 10.3%
126 100%
Before Funding
Total Shares %
After Funding
Total Shares %
Total
Name 1
Name 2
Name 3
Name 4
Name 5
Name 6
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15. Exit Strategy
15
Will your company generate excess cash
flow that could make it attractive to financial
buyers to generate a return?
Financial Buyer:
Most likely exit options for companies:
▪ Name potential companies (any unique relationship with them)
▪ Name type/category of companies that could acquire you?
▪ Why would they acquire you? How do you fir in their category?
▪ Why won’t they try to built it themselves?
Acquisition:
Least likely exit for a company, but a
probability. Preferred strategy only
when no buyer could afford the
valuation of your company.
IPO:

16. Organization Chart
16
Name
Managing Director
Name
CEO
Name
Executive Director
Name
Head-Employee
Relation & Admin
Name
Head-QA
Name
Head-Projects
Name
Head-Financial
Name
Head-Customer
Relations
Name
Production
Name
Head Bending
Name
Head-Business
Strategy
Name
Quality Control
Name
Head-materials
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17. Milestones Achieved 1
17
01
Highlight 1
You can mention any
significant developments that
happened during this period.
FY17
02
Highlight 2
You can mention any
significant developments that
happened during this period.
FY18
03
Highlight 3
You can mention any
significant developments that
happened during this period.
FY19
04
Highlight 4
You can mention any
significant developments that
happened during this period.
FY20
Adding few success
stories with the
investors will grab
their eyeballs and
further support your
pitch

18. Milestones Achieved 2
18
Highlight 1
You can mention any
significant developments that
happened during this period.
FY17
Highlight 2
You can mention any
significant developments that
happened during this period.
FY18
Highlight 3
You can mention any
significant developments that
happened during this period.
FY19
Highlight 4
You can mention any
significant developments that
happened during this period.
FY20
Adding few success
stories with the
investors will grab their
eyeballs and further
support your pitch

19. Geographical Footprint
19
Canada
Brazil
South Africa
Russia
Australia
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Business Development and
Customer Support Facilities
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Company XX Facilities
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Engineering Facilities
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Offshore Facility (Proposed)

20. Geographic Expansion – Inorganic Opportunity
20
Overview
Current Status and Process Going Forward
▪ Current Status Details
▪ How much time will this expansion take?
▪ Other details about expansion process
Benefits
Benefit 1: Sub- Point
Benefit 2: Sub- Point
Benefit 3: Sub- Point
Benefit 4: Sub- Point
Benefit 5: Sub- Point
Add Location Details
Location
Add details such as Land area,
Production Capacity etc.
Infrastructure
Other relevant details
about this expansion
Key Points
Your Text Here
Your Text Here

21. Emphasis Geographic & Product Expansion
21
Diversification
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Investment Benefits
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audience's attention.
Location Benefits
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audience's attention.
Cultural Benefits
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audience's attention.
Better Logistics
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Stable Infrastructure
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Financial Benefits
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audience's attention.
02 04 06
01 03 05 07
Adding few success
stories with the
investors will grab their
eyeballs and further
support your pitch

22. Company XX Has Wide Range Of Products/Services
22
Adding few success
stories with the
investors will grab
their eyeballs and
further support your
pitch
Customers
preferring Segment 1
Customers
preferring Segment 2
Product Segment 1
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Product Segment 2
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Product Segment 3
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Customers
preferring Segment 3

23. Along with Superior Technical Capabilities
23
01
02 03
04
Capability
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Capability
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Capability
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Capability
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24. And State of The Art Infrastructure/ Manufacturing
24
Your Text Here
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Your Text Here
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audience's attention.
Your Text Here
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audience's attention.

25. Strong Customer Retention
25
Customer Relationship Duration Last 5 yrs Avg. Rev. ($MM)
Customer 1 25 Years 2,723
Customer 2 22 Years 1,734
Customer 3 9 Years 2,603
Customer 4 7 Years 1,061
Customer 5 6 Years 718
Customer 6 3 Years 2,769
Company XX has successfully capitalized on exiting reference
list to add major international clients
FY13 FY14 FY15 FY16
Prospective
Customers
Comments to be added
about client experiences,
relationship with particular
client, special events
Snapshots of client
feedback could also be
added in this space
Key Customer Relationship
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26. Market Leader In A Segment
26
Parameters Company XX Capabilities
List of all the accreditations and quality
standard certifications
Details on past experience with the customers
/ production etc.
Details on company infrastructure, production
size etc.
Information on company workforce,
contractual labors etc.
List of all approvals required by customers
Stringent vendor approvals and
pre-Qs required
High quality standards
Past experience
Sizable, state of the art facility
required
Highly skilled
workforce required
Add the key
parameters in which
your company is a
market leader. We
have shortlisted
some of them for
your reference

27. Competitive Cost Advantage
27
Comparison Between XX and Competitors
Parameter Company XX Competitor 1 Competitor 2 Remarks
Parameter 1 120 ~130 to 140 150-160 Add comments
Parameter 2 50-60 60-75 200-250 Add comments
Parameter 3 300-310 340-350 350-410
Net cost advantage 10-15% 30-40% Add comments
This slide will highlight
your competitive
advantage in different
parameters. Try to be as
realistic as possible.
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28. Competitive Landscape
28
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Industry Segment 1
Industry Segment 2
Industry Segment 3
Indirect Competitors
Company Logos
Company Logos
Company Logos
Direct Competitors
Company Logos
Company Logos
Company Logos

29. Product Comparison
29
Company Indirect Competitor
XX A B C A B C
Feature 1
Feature 2
Feature 3
Feature 4
Feature 5
Feature 6

 

 

 




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30. SWOT Analysis
30
SWOT
S
W
O
T
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Strengths
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Threats
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audience's attention.
Weaknesses
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audience's attention.
Opportunities

31. Technology Trend
31
Technology X
Comments on why it is not used now
Comments on why it is not used now
Comments on why it is not used now
Technology X
Comments on why it is not used now
Comments on why it is not used now
Comments on why it is not used now
Technology X
Comments on why it is not used now
Comments on why it is not used now
Comments on why it is not used now
Advantages of using technology XYZ over other players
Parameters Technology XYZ
Parameter 1 Technical Details
Parameter 2 Technical Details
Parameter 3 Technical Details
Parameter 4 Technical Details
Parameter 5 Technical Details
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audience's attention.
Conclusion of using this
technology
Show the pattern in
which technology has
changed in this
industry and how you
adapted yourself with
this change.
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32. Business Model
32
Company XX makes money when users make money rather than relying
on creating value through added service
Future Potential: Advertising
Premium
targeted ads
Premium
targeted ads
High quality
user data
Large expected user
base
=++
User Acquisition Gather User information User Acquisition User switches = Referral fee
From:
▪ Advertising
▪ Email
▪ Distribution partners
Includes:
▪ A/c types
▪ Spending pattern
▪ Credit history
▪ Demographics & preferences
Based on:
▪ History
▪ Usage
▪ Spending habits
▪ Current market deals/rates
Fee types:
▪ Bank A/c
▪ Credit card
▪ Cell phone carrier
▪ ISP
▪ Loan
This slide will be helpful
in making the investor
understand about how
your company works,
generates revenue and
structure of your
business model

33. Revenue Model
33
Pricing? –
Whether You Charge
Flat Fee Or %?
Expected Conversion Rate To
Get A Paid Client – 10% Of
Total Customers
Life-time Value Of A
Customer?
$5000
Recurring Revenue Frequency –
Once Every Six Months /
Once A Year
Expected ARPU? –
$ 100
Cost To Acquire A
Customer?
$100
We have considered 6
most important and
commonly considered
factors which are expected
by the investors to be a
part of their revenue model

34. Marketing Strategy
34
Social Media
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audience's attention.
Email Marketing
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it to your needs and capture your
audience's attention.
Analytics and Reporting
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it to your needs and capture your
audience's attention.
Paid Advertising
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it to your needs and capture your
audience's attention.
Collaboration
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it to your needs and capture your
audience's attention.
Blog
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it to your needs and capture your
audience's attention.
Website Design
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it to your needs and capture your
audience's attention.
Search Engine Optimization
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it to your needs and capture your
audience's attention.
Marketing
Strategy

35. Addressable Market In Sector 1
35
58 58.7 57 56
25 27 24 20
94
63
10 11
61
54
73
10
0
50
100
150
200
250
2014-2020 2021-2025 2026-2030 2031-2035
Biofuels Bioenergy Nuclear Fossil Fules
Addressable Market In Sector 1
Expected global annual investment in Power
(Nuclear, Fossil, Bioenergy, Biofuels)1
Xx’s Addressable Market (On Annual Basis)
USD 3.2 bn
XX’s target geographies
Other
50%
5%
4%
13%
3%
15%
10%
China
South Africa
Europe
Japan
US
India
Show the market potential in
each of your segment and try to
be as realistic as possible. You
can use two approaches: 1.
Bottom-up approach where you
calculate and show the working
or 2. direct approach where do
you do some secondary
research for the market size

36. Xx is Targeting a large Addressable Market
36
$1.00
$3.00
$6.30
$6.40
Sector 4
Sector 3
Sector 2
Sector 1
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audience's attention.
XX has a large market
potential of
USD 16.7 bn
USD

37. ▪ Quarterly Revenue Split
▪ Revenue Spilt By Geography
▪ Revenue Split By Product Mix
▪ Revenue Split By Segment/Sector
Revenue SplitSummary Financials
▪ Revenue And Gross Profit
▪ EBITDA And EBITDA Margin
▪ PAT And PAT Margin
▪ WC Analysis
▪ ROCE And ROE
Financial Summary
37

38. Summary Financials – Revenue, EBITDA, PAT
38
1,703
2,022
3,184
425 657
1,168
24.90%
32.30% 36.50%
0.00%
5.00%
10.00%
15.00%
20.00%
25.00%
30.00%
35.00%
40.00%
0
2,000
4,000
6,000
8,000
10,000
12,000
FY 15 FY 16 FY 17
Revenue Gross Profit Gross Profit Margin
Revenue & Gross Profit (USD MM)
Cagr: 30%
261
362
747
15.30%
17.80%
23.40%
0.00%
5.00%
10.00%
15.00%
20.00%
25.00%
0
400
800
FY 15 FY 16 FY 17
EBITDA EBITDA %
EBITDA & EBITDA Margin (USD MM)
Cagr: 40%
8.00%
8.50%
9.00%
9.50%
10.00%
10.50%
11.00%
11.50%
0
400
800
1200
1600
FY 01 FY 02 FY03
PAT PAT% Column1
Cagr: 34%
PAT & PAT Margin (USD MM)
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
Comments On Growth/Decline In Financial Statements & Ratios

39. Summary Financials – WC Analysis, ROCE, ROE
39
1,355
2,121
2,755
1,713
2,068
2,743
-683 -852 -1,123
-691
-839
-1,123
97
109
113
-13
7
27
47
67
87
107
127
-2,000
-1,000
0
1,000
2,000
3,000
4,000
5,000
6,000
Inventories Trade Receivables Trade Payables
Other Net Current Assets NWC NWC Days
Comments on growth/decline in financial
statements & ratios
Working Capital Analysis (USD MM)
21.00%
18.90%
33.50%
47.00%
30.00%
37.60%
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
FY15 FY16 FY17
ROCE ROE
Comments on growth/decline in financial
statements & ratios
ROCE and ROE
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.

40. Revenue Split – By Quarter & Geography
40
Revenue Split by Quarter
(USD MM)
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automatically based on data. Just left click on it
and select “Edit Data”.
273 240
702
432
433
722
423
613
649
574 736 1,112
0%
20%
40%
60%
80%
100%
FY15 FY16 FY17
Q1 Q2 Q3 Q4
Revenue Split by Geography
(USD MM)
This graph/chart is linked to excel, and changes
automatically based on data. Just left click on it
and select “Edit Data”.
2,237
1,217
4,335
1,240 3,404
2,086
3,477
4,621
6,421
0
1,000
2,000
3,000
4,000
5,000
6,000
7,000
FY 15 FY 16 FY 17
Domestic Exports Column1

41. Revenue Split – By Product And Segment
41
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automatically based on data. Just left click on it
and select “Edit Data”.
Revenue by Product (USD MM)
6,800 7,572
9,561
1,460
3,241
2,350
345
444
336
1,382
1,380
1,562
9,987
12,637
13,808
0
2,000
4,000
6,000
8,000
10,000
12,000
14,000
16,000
FY15 FY16 FY17
Carbon steel Alloy steel Stainless steel Fitting 2
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Revenue by Segment (USD MM)
0
200
400
600
800
1000
1200
1400
FY15 FY16 FY17
Segment 1 Segment 2 Segment 3 Segment 4

42. Client Testimonials
42
Client 1
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Client 2
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Client 3
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43. Private Equity Investment for Established Firms Icons slide
43

44. Coffee Break
44
Good ideas start with
brainstorming Great ideas
start with coffee.
10:15 to 10:30 am

45. Additional Slides
45

46. Line Chart
46
3628.4
3573.9
3484.0
3532.1
3740.3
3881.7
3528.4
3873.9
3584.0
3732.1
3640.3
3981.7
3400
3500
3600
3700
3800
3900
4000
4100
2015 2016 2017 2018 2019 2020
InMillions
YEARS
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automatically based on data. Just left click on it
and select “Edit Data”.
Product02
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automatically based on data. Just left click on it
and select “Edit Data”.
Product01

47. Column Chart
47
220
210
180
150
100
80
350
270
230
200
150
100
0 50 100 150 200 250 300 350 400 450 500 550 600
2020
2019
2018
2017
2016
2015
YEARS
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automatically based on data. Just left click on it
and select “Edit Data”.
Product02
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automatically based on data. Just left click on it
and select “Edit Data”.
Product01

48. Pie Chart
48
02 Product
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changes automatically based on data.
Just left click on it and select “Edit Data”.
01 Product
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changes automatically based on data.
Just left click on it and select “Edit Data”.
03 Product
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changes automatically based on data.
Just left click on it and select “Edit Data”.
04 Product
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25%
25%
15%
35%

49. Comparison
49
60% Male
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75.534
Users
40% Male
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on data. Just left click on it and select “Edit Data”.
54.323
Users
V/S

50. Quotes
50
Opportunity is missed by most people
because it dresses in overalls and
looks like work.
…Thomas Edison

51. About Us
51
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Preferred by Many
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Value Clients
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Target Audiences

52. LoraPeter
JohnCarter
MarryDsouza
Our Team
52
CEO & Founder
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audience’s attention.
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audience’s attention.
Director
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audience’s attention.
Manager

53. Thank You
53
Address
# street number, city, state
Contact Number
0123456789
Email Address
emailaddress123@gmail.com