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The SiriusDecisions
Sales Enablement Study
Top Business Issues for Sales in 2015
Spending too much time
on non-selling act...
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The SiriusDecisions Sales Enablement Study

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SiriusDecisions, the leading global b-to-b research and advisory firm, surveyed over 200 b-to-b sales, sales enablement and sales operations leaders to understand the key obstacles to achieving revenue growth goals. http://bit.ly/1vgCxrS

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The SiriusDecisions Sales Enablement Study

  1. 1. The SiriusDecisions Sales Enablement Study Top Business Issues for Sales in 2015 Spending too much time on non-selling activities Connecting offerings to business issues Changes in Sales Enablement Allocation ©2015 SiriusDecisions. All Rights Reserved. As tools are becoming more important for sales enablement, allocation has followed suit: In the past two years, there has been a 69% increase in sales enablement technology spend. Changes in Sales Enablement Allocation Top Sales Enablement Initiatives for 2015 23%are focusing on implementing a sales asset management tool. 27%are focusing on skills as their #1 initiative. 71% 65% We will discuss our latest research on how sales leaders need to address these challenges at our 2nd annual Sales Leadership Exchange! SiriusDecisions, the leading global b-to-b research and advisory firm, surveyed over 200 b-to-b sales, sales enablement and sales operations leaders to understand the key obstacles to achieving revenue growth goals. Below are our findings: 69%

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