1. Simon Aspinall
aspinas68@hotmail.co.uk
Profile
I am a professional with a wide range of experience from over 25 years service in the food industry, working with
frozen, chilled and ambient products. Assets include excellent analytical skills and effective communication. I
function well as part of a team but I am also able to work from my own initiative. I enjoy driving change to
benefit the business, as well as challenging and motivating individuals and team members.
Work history
Duration: July 2011 – Present
Company: AAK Runcorn
The Runcorn site produces a wide variety of table sauces, including Ketchup, Brown &
Mint sauces, Mayonnaise and Mustards, to a range of Customers including Major
Multiples and Food Service.
Role: Planning & Demand Manager
Reporting direct to the Site Manager
Responsibilities: Main Duties include –
• Managing a team of 6 in charge of Production Planning, Raw Materials Stock control and
Customer Services
• Managing Production Capacity requirements
• Controlling stocks at different 3rd
Party Storage & Distribution Sites
• Running the S&OP process
Achievements: Include the following –
• Restructuring the Supply Chain
• Improving Customer Service level from 80% to 99%
Duration: November 2008 – March 2011
Company: CSM Bradford (Harden Fine Foods)
CSM Bradford manufactures a range of ambient Minibite products, such as Shortbread
biscuits, Brownies, Mini Cookies and Flapjacks, across two sites. Its turnover is £18
million and the Customer base is mainly major multiples. It also deals with the Fair Trade
organisation.
Role: Planning & Logistics Manager
Reporting direct to the Site Manager
Responsibilities: Main Duties include –
• Managing the daily and weekly production across 2 sites
• Managing a team of 11 in charge of Raw Material purchases and Warehousing
• Managing the integration into the Parent Company business system
• Direct communication with Major Multiples – Forecasts, Promo details etc
• Ensuring Service levels met 98.5% target
• Controlling stocks at different 3rd
Party Storage & Distribution Sites
Achievements: Include the following –
• Helping implement £1M investment to increase turnover by 50%
• Assisting Navision implementation
• Building a spreadsheet MRP
• Restructuring Warehouse to meet increased requirement
• Achieving over 99% Customer Service levels

2. Duration: November 1988 – July 2008
Company: Peter Hunt’s Bakery Foods, Lyndale Foods
With almost 100 years experience, Peter Hunt’s produced savoury products, including
pies, pasties and sausage rolls for a variety of customers. This included major multiples
(Asda and Morrisons), Food Service (IAWS and Brakes Bros), as well as supplying over
200 shops within the Lyndale Group (Sayers and Hampsons). With a turnover of over
£28 million, it was one of the largest suppliers in the UK and produced a minimum of 2
million units per week, employing 330 staff.
Role: Demand, Forecast & Planning Manager 2005 – 2008
Reporting direct to Managing Director
Responsibilities: Main duties included -
• Keeping stock levels within set valuation - £1.3M
• Ensuring customer service levels were achieved – minimum 98%
• Gathering sales forecasts from Internal and External customers
• Managing and training a team which consisted of a Planner, Sales Order Processor &
Raw Materials Controller
• Communicating to all departments future production plans, allowing other departments to
progress launch and promotional targets
• Monitoring daily production v plan, updating this plan to ensure maximum customer
service levels maintained
• Analysing sales data to report sales forecasts and trends
• Liaising with and supporting the finance department.
• Reconcile stocks at third party warehouses
Achievements: Include the following –
• Sourcing and implementing FuturMaster – a Forecast, Planning, Scheduling and MRP
software that runs alongside the business software
• Assisted in the restructure of the department after the departure of the Supply Chain
Manager
• Project managed the launch of the Aunt Bessie Pie range – 4 Pie lines, including
o Managing trials
o Packaging design
o Photography for pack-shot
o Initial Print for packaging
o Successfully launch products within lead times
Role: Assistant Supply Chain Manager 2004 – 2005
Reporting to the Supply Chain Manager. Following a restructure of the department and
the employment of an external candidate I became an Assistant Supply Chain Manager.
My initial role was to train and support the new Manager in the workings of Peter Hunt’s
and ensure that the newly formed team was performing to the targets set.
Responsibilities: Main Duties included:-
• Managing Planner and Sales Order Processor
• Reconciling stocks at 4 external Coldstores
• Maintaining the Bill of Materials on BPCS (Business Software)
• Maintaining the Customer and Supplier Master files
• Balancing production capacity against Promotional forecasts
Role: I.T. Coordinator 1999 – 2004
Reporting to the Finance Director. A group I.T. system was being installed and
implemented and Peter Hunt’s required someone to help with training, installation, report
writing etc.

3. Responsibilities: Main Duties included:-
• Training bakery staff
o Data entry
o Stock Taking and reconciliation
o Basic Microsoft Excel
• Report writing
o AS400 Query
o Infinium Query
o Microsoft Excel Query
• Implementation of Upgrade to Time Management System (Mitrefinch)
o Report writing
o Staff Training
o System issues
• Day to Day PC issues
Role: Coldstore Supervisor 1994 – 1999
Reporting to the Depot Manager
Responsibilities: Main Duties included:-
• Manage 5 coldstore operatives
• Reconcile stocks on a weekly basis
• Routing Peter Hunt’s transport (4 wagons covering North West and Yorkshire)
• Arranging Third Party transport, daily collections for delivery around UK
Role: Coldstore Operative 1988 – 1994
Responsibilities: Main Duties included:-
• Order assembly
• Stock control
Educational Record
Further Education: Bolton College
Duration: September 1985 – June 1986
Qualification: English Language ‘O’ Level
Secondary School: Smithills Grammar School
Duration: September 1979 – May 1984
Qualification: Maths ‘O’ Level
Other Qualifications
Peter Hunts First Aider since 1992
Peter Hunts Microsoft Excel - Basic and Intermediate
Peter Hunts Microsoft Word - Basic
Peter Hunts AS400 Query writing
Peter Hunts Basic Hygiene
Peter Hunts Reach Truck (Expired)
Peter Hunts Basic Health and Safety
Hobbies

4. Poker, reading, music and travelling
References available on request